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    Business

    She Did It Her Way

    Welcome to the She Did It Her Way Podcast where we dive into all of your most important questions about starting a business and when to make the leap of going full-time as an entrepreneur. Every week, host, Amanda Boleyn delivers fresh content on productivity hacks, different business strategies, how to confidently transition out of your 9-5 and become a full-time business owner. Along with sharing her business savvy tips, she interviews women who have also gone out and done it their way (Amy Porterfield, Jenna Kutcher, Julie Solomon, Lori Harder and many more).

    With millions of downloads and growing every day, She Did It Her Way continues to inspire women all across the world to take massive action on their business idea and create freedom in their life. Now it is YOUR turn to start doing it YOUR way!

    Advertise

    Copyright: © 2019 She Did It Her Way

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    SDH147: How to Create a Lifestyle Change with Your Product with LOLA Founders Apr 13, 2017
    Show notes

    What if you had to create your market? If your product would only sell if you spread awareness to a neglected topic?

    For Jordana Kier and Alexandra Friedman, founders of LOLA, the hardest part was making their product a segway to a lifestyle change. LOLA is a 100% organic cotton feminine product brand, and started when Jordana and Alex were struck with the question, 'What's in our tampon?'. Upon further research, they found that big tampon brands didn't have to answer that question because the FDA didn't require it. This notion angered them, because they felt women had the right to know the contents of what they were putting into a fundamental part of their anatomy on frequent basis. Upon intense market research, they found that other women felt the same.

    They also found that, like them, the question never crossed their mind about what their tampons and most feminine products were made of. Alex and Jordana then knew that by raising the question, they had sparked concern about a broader topic, and wanted to be the ones to fulfill that void. So they started with selling organic cotton tampons and have since spread to panty liners, pads, and non-applicator tampons. Also, LOLA has customizable packaging that allows you to choose how many of each tampon you need (11 regulars, 9 supers, etc.) and they have a subscription service that has them delivered to you!

    Speaking of which, She Did It Her Way listeners receive

    60% OFF their 1st order by using HERWAY at checkout!

    I've already claimed mine and I am obsessed with their product! Head on over to LOLA!

    Tune into hear more about how Jordana and Alex revolutionize the feminine health industry!

    In this episode you will...

    Know how to build a business out of your curiosity
    Learn to create a product and market based off of a neglected topic
    Figure out how to turn a product into a lifestyle
    Understand how to represent your brand as an individual
    Know how to grow your business by using an efficient business strategy
    Learn how to find people who will give you honest feedback and how to grow off of it
    INSIGHTS

    "We don't want pink boxes with flowers on them, and ads with women dressed in all white during their period. We want a modern sophisticated brand that speak to us...and a box that looks beautiful in our bathroom." -Alex Friedman

    "Not only were women validating the idea it was clear that this was an emotional topic...both humor and feeling appalled that you had no idea what was in this product before...we realized that is what we wanted to build this business on." - Jordana Kier

    "Really getting out there and speaking on behalf of the brand and articulating our vision, and what we're building is really important both internally for team building, [and] also to make sure that we attract the partners and the opportunities that we need to be successful." - Alex Friedman

    "A problem is never really solved...there's always an opportunity to dig deeper...you're never really done solving for something." -Jordana Kier

    RESOURCES

    LOLA Website

    LOLA Facebook

    LOLA Instagram

    LOLA Twitter

    One Hundred Years of Solitude by Gabriel Garcia

    All the Light We Cannot See by Anthony Doerr

    The Hard Thing about Hard Things by Ben Horowitz


    SDH146: Learn to Trust Your Gut with Rebecca Sholiton Apr 10, 2017
    Show notes

    How well do you know your clientele? Do you know their needs or wants? How can your product or service improve their lives?

    Rebecca Sholiton, founder of Eat Pakd in Chicago, found out from one of her friends that her business idea could help their kids not have M&Ms for breakfast. Eat Pakd operates with the goal of helping the modern family provide healthy meals for their kids. The lunches are completely prepped, and are either customizable or customers can chose from an assortment of packages. Through meticulous and extensive market research, Eat Pakd has taken off tremendously since it's opening in August of 2016 and has continued to grow by the week and has already expanded to most neighboring states.

    Take a minute to listen to how Rebecca continues to sustain that growth through trial and error in this week's episode!

    In this episode you will...

    Know when to take the path less traveled to become the professional that you want to be
    Understand the importance of market research before you launch your business in order to hit the ground running and continuing that research in order to continue to grow
    Find what products and technology work best for your business and what you should try to produce yourself in order to achieve maximum functionality
    Learn the best way to gain investors and funding
    Figure out how to develop your product-market fit and what is the most marketable channel
    Know how to continually progress your according to a schedule
    INSIGHTS
    "There was normal self doubt...but I learned at a really young age to follow my gut....I looked at my friends going to business school and it looked like a lot of fun, but I didn't see the purpose of why I was going...who's the person on the other side that I want to be." -Rebecca Sholiton

    "We really need to prove we have product market fit. This entire round is dedicated to improving our product; what is the product we want to scale. And figuring out from a customer acquisition stand point, what are the scalable channels" -Rebecca Sholiton

    "You have to have good people around so you that you trust them, so that everyone is empowered and everyone is creating their own future with your company, which I think is something super special to watch happen." -Rebecca Sholiton

    "Things are going to go wrong...all you can do in those moments is own up to it, accept the responsibility... [and] try to have some personality while you're doing it." -Rebecca Sholiton

    "It takes one person to give you your first 'yes'. And it can feel like a beating to get there, but once you get your first 'yes' the other no's don't even feel that bad because you know you have somebody behind you." -Rebecca Sholiton

    RESOURCES

    Rebecca Sholiton LinkedIn

    Rebecca Sholiton Twitter

    Eat Pakd Facebook

    Eat Pakd Instagram

    Eat Pakd Twitter

    Goldman Sachs 10,000 Women Program
    Techstars
    The Energy Bus by Jon Gordon
    Daring Greatly by Brene Brown


    SDH145: March Goals Recap + My Biggest Takeaway + More Apr 06, 2017
    Show notes

    Hi beautiful people!

    Today solocast I'm sharing:

    What I learned from my 7 days of no complaining challenge - how easy it can be to complain and how it zaps your energy. Also, what happens when you don't give yourself an option to complain.
    Recap of March and what's on the docket for April. Exciting news! She Did It Her Way will have a new website launching in June! In the meantime if anyone has suggestions or has every transferred loads of content from one website to another in the past, please share your experience! I'll be doing that the next two months.
    Her Way Community. Absolutely LOVE what it has come to be. I love seeing members engage with one another, connect with others from all around the world and share resources. Click here to join!
    #MyWayChallenge. - Next week we're doing another Instagram #MyWayChallenge. The last one was so successful and got lots of great feedback that I wanted to do another one. Here are the topics for each day:
    Monday - Favorite Book
    Tuesday - #1 Productivity Hack
    Wednesday - Favorite Resource
    Thursday - Mantra that you live by
    Friday - Favorite Fail that resulted in a life lesson
    Biggest Takeaway - an excerpt from "The Seat of the Soul".....
    "The five sensory human is not alone either, but the five-sensory human is not aware of the assistance that is continually being given to him or her, and therefore, cannot draw upon that assistance consciously. The five-sensory human must learn primarily through his or her physical experiences, and this learning takes longer because lessons that are learned in this way must come through the density of physical matter. A person that needs to learn the lesson of trust, for example. Will experience a distrust of others. This distrust will create misunderstandings, and these will lead to tensions and unpleasant experiences. A five-sensor human will continue to experience the unpleasantness that result from his or her distrust of others until, in this lifetime or another, he or she realizes through interactions with others the source of these unpleasantnesses and take steps to change it."

    Learn to listen to our intuition more and lean on trusting the gut. ​​​​​​​If something feels off, it is probably off.

    What are lessons and experiences that keep popping up for you that maybe a lesson to learn?


    SDH144: When Your Crazy Idea Isn't so Crazy with Jen Glantz Apr 03, 2017
    Show notes

    What have you always been told you're good at? If it hasn't been told to you, what do people always rely on you for? Have you thought of honing those skills and creating a business from it?
    For Jen Glantz, founder of Bridesmaid for Hire, the answer was a solid no. When she posted her services as a professional bridesmaid on Craigslist, she just wanted to be there for brides in need of emotional support and advice leading up to their wedding day.

    However, in a few hours, her post had gone viral and she was contacted by hundreds of brides across the country. After a brief panic over what she had just started, and a call to her brother, she realized that she had accidentally started a business. Not only that, but she had tapped into a gold mine of a niche, and within week one of her business, she had already appeared on a TV show in Australia promoting it.

    Her duties as a professional bridesmaid are endless and include being a wedding coach, assistant, an accountant of sorts, and being in the wedding as a bridesmaid. But more importantly, she just wants to be there for the bride and help her gain mental clarity as she progresses toward her big day by listening to her, and giving her logical and informed advice.

    Listen and enjoy as we here about Jen's quirky road to accidental entrepreneurship!

    In this episode you will...

    Learn how to recognize your strengths
    Know how to organizing a business that fell into your lap
    Understand how to tailor your services based off the needs of your customer base
    Figure out how to calculate the worth of your services and business, and build a price point that reflects that
    Learn to take the knowledge you've gained as an entrepreneur, and spread it to others so they can start businesses of their own, too
    Know how to choose the right clientele that is in line with the purpose of your business
    Find out how to managing different streams of income while you're building your business
    INSIGHTS
    "It was such an accident, I had no idea that it would blow up like it did, but sometimes we have to really give faith into our weird crazy ideas and see what's going to happen." -Jen Glantz

    "I really did start this business because I wanted it to be a relationship business. ...I'd never started a business before, and I wasn't even sure if this was a business. It started as a service I wanted to provide to strangers who needed girl support, so that was when I learned it had to be a little bit more than free, and a little bit less than a million dollars." -Jen Glantz

    "I really do want to empower people to start something for themselves that makes them happy, and that is a little out of the box and different, because why not?" -Jen Glantz

    "I didn't want to be the kind of person that was left with nothing while building my business...I still wanted to...have my freedom of doing my own work, but still making money...through that exploration...I've really started to do things that I never would have done, that I really enjoy. And that's been really fun; having a dynamic career." -Jen Glantz

    RESOURCES

    Jen Glantz LinkedIn

    Jen Glantz Facebook

    Jen Glantz Instagram

    Jen Glantz Twitter

    Always a Bridesmaid for Hire by Jen Glantz
    Jen Glantz.com


    SDH143: How to Find Joy in the Hectic Lifestyle of Startup with Katya Siddall Mar 30, 2017
    Show notes

    As you begin to start your business, you may have all the groundwork done and your business plan in motion, but not sure where to start?

    Katya Siddall, Co-founder and SVP of Sales and Marketing at Syndio, started out as an investor turned entrepreneur.

    Join us as we also delve into her decision to not start her own company, but to acquire one and build it from the ground up to make an impact!

    In this episode you will…

    Know if you really want to be an entrepreneur or be in a small startup
    Find the joy in the hectic lifestyle of being the boss
    Learn how to transition from being an employee to the boss
    Understand how to effectively communicate with your employees as a boss
    Know how to choose like-minded individuals with the same drive to start a business with
    Figure out how to form a well-oiled machine with your co-founders or business partners
    INSIGHTS

    “I thought before I had a strong sense of ownership. I thought that I was driven. I thought I cared a lot about the business... but holy cow, the burden that true ownership brings is absolutely insane.” –Katya Siddall

    “Once you own a business there’s no turning back; it’s a commitment of I have to see this through until the last possible minute, whatever this becomes.” –Katya Siddall

    “I have to do some mellowing and revising of my tone and that is the biggest management challenge for me right now. And remembering that not everyone is the same as I am; remembering to carefully temper my expectations so I can get the most out of all the people that I work with, even if they are different than I.” –Katya Siddall

    “I care about building trust with people I work with. I’m trying to listen to them, empathize with them...and make an effort to understand their problem and solve it effectively.It’s all about them, it has nothing to do with me. So I have to give them what they need. How do they need to hear the information in order for them to feel comfortable making a decision?”-Katya Siddall

    RESOURCES

    Katya Siddall LinkedIn

    Katya Siddall Twitter

    Katya Siddall Instagram

    Trello

    Give and Take by Adam Grant

    The Hard Thing About Hard Things by Ben Horowitz


    SDH142: 7 Day No Complaining Challenge + What I'm Outsourcing + My 1st Blog Post + Her Way Community Mar 27, 2017
    Show notes

    Hi She Did It Her Way listeners!

    I'm super excited about today's solocast - lots of different things I'm covering so stick with me!

    7 DAY NO COMPLAINING CHALLENGE

    7 days of no complaining
    Join me by using #mywaychallenge on Instagram
    Why? Because sometimes we need a reset

    Okay, onto the next...

    3 THINGS I'VE OUTSOURCED & LOVE

    Quip - Quip designs & delivers refreshing tips and tools that simplify and protect oral health. That simple and easy.

    Hello Fresh - You guys have heard me talk about Hello Fresh before and how much I love them! They were a life saver when I got back from Europe a week ago. I was able to order a shipment to arrive when I got back so I didn't have to worry about going to the store.

    Also, for today's episode I partnered with Hello Fresh! They make cooking fun, easy and convenient.
    For first time users of Hello Fresh, use promo code
    HERWAY

    to receive $35 off your first order!

    LOLA - They are a 100% organic cotton tampons delivered straight to your door. Toxin FREE! Only 1 ingredient - cotton! The founders came on the podcast and their interview will be airing in a few weeks and I absolutely LOVE what they're doing.
    Why I'm digging LOLA? Hmmm.....lots of reasons...
    All organic tampons, no toxins
    I get to chose how I want to build my box of tampons I receive (super cool and easy to use interface)
    AND girlfriend, I get to put that stuff on auto shipment, meaning I don't have to think about ordering tampons let alone every being caught not having any in a time of crisis ;)
    **LOLA is giving She Did It Her Way listeners

    65% OFF

    their first order by using promo code

    HERWAY

    at checkout. 65% OFF...say what?! They're practically giving them away...why would you not try 'em out. (And this is NOT sponsored either - I just LVOE what they're doing!)

    MY 1ST BLOG POST THIS WEEK

    3 Easy Ways to Maintain Your Health as an Entrepreneur - stay tuned! My goal for March was to write two blog posts but I'm so happy to still get at least one out! :)

    HER WAY COMMUNITY (formerly Her Way Challenge)

    If you've been following along for some of my solocasts then you know one of my goals has been to streamline things when it comes to She Did It Her Way from email, to podcasting and really focusing on what is going to produce the most value for my listeners.

    Tune in to hear more about WHY I made the switch. And join us in the Facebook Group if you're someone who is looking to launch a business, or has already! It is focused to support, connect and engage women doing go-getter things.

    Facebook Group

    That is it friends!

    Thanks for following along and don't forget to join me in the 7 day NO complaining challenge! I'm excited to see what I learn from it.

    XO,

    Amanda


    SDH141: How to Differentiate Employee Vs Entrepreneur Mindset with Bridgette Mayer Johnson Mar 23, 2017
    Show notes

    What was your dream job when you were younger? As you got older did you realistically see yourself doing it anymore? Was your predicament one that nurtured your dream, or was it a far fetched goal?

    As today's guest, Bridgette Mayer Johnson, dealt with a unsteady and rough childhood, coupled with a lack of financial backing, having a career in the arts didn't seem like a career path that would lead to a fruitful future. But she believed in her love for beautiful paintings and environments, and in 2001 she started Bridgette Mayer Galleries; which is based in Philadelphia, Pennsylvania. In addition to that, she has recently opened up an art consulting firm outside of Los Angeles, California. In her 16 year entrepreneurial career, she has been able to expand her expertise in numerous art related fields, that allow her to express passion in whatever form she chooses.

    Listen in as we hear Bridgette Mayer's path to success!

    In this episode you will...

    Know how to see the potential in yourself to be an entrepreneur
    Differentiate between an employee and entrepreneur mindset
    Know your business's place in your market
    Figure out how to tailor your business to fit what you want to do in your industry
    Understand the challenges your business will face as you enter into your market
    Learn the benefits of creating strong relationships with your network and community
    Find out when and how to create multiple facets to your business
    Learn how to grow from your struggle
    INSIGHTS

    "I had been operating as an owner/entrepreneur in every single job experience that I've had...it was just a defining moment that I realized that I knew a lot about the gallery industry. I knew a lot about the operations of running a business and it was my time to start stepping in that direction." -Bridgette Mayer

    "So many exciting things have happened for me professionally; things I could never predict. Part of it was stepping on the path to doing what I was truly being called to do." -Bridgette Mayer

    "No, I don't want to be an employee; I'm operating as an owner. And if I am an owner, essentially I can try anything within marketing and promoting artists, and I can really take on operating a top notch gallery business" -Bridgette Mayer

    "To go through college and succeed in that, and then to jump into the art world with zero money, and build a multi million dollar business is not a typical story in my industry. So I wanted to put it out there to share with entrepreneurs, and women; with artists, with creative people, to inspire them and give them an example that you can have a challenging life, and you can have a dream to do something and turn it into something and be very successful at it.

    RESOURCES

    Bridgette Mayer Gallery Website

    Bridgette Mayer Website

    Bridgette Mayer Facebook

    Bridgette Mayer Instagram

    Bridgette Mayer Twitter

    Bridgette Mayer Pinterest

    Bridgette Mayer Linked In

    The Purple Cow by Seth Godin


    SDH140: Be Your Own Hero with Donna Mondi Mar 20, 2017
    Show notes

    Imagine if you quit your job to start a luxury business based on want and confidence, the day of 9-11?

    That was the predicament of today's guest, Donna Mondi, owner of Donna Mondi Interior Design. The odds were stacked against her and the growth of her business was slow and steady, but her immense drive and passion to be the best interior designer kept her going.

    Now her company has been awarded one of Chicago's Top 15 Best Designers by BuildDirect Blog and is a Silver Key Winner of the Home Builders Association. Despite the credibility of her business, she is still learning tricks of the trade, especially how to celebrate her company's current successes. Because as a business owner it is hard to not look what's next on the horizon.

    Stay tuned as she adds She Did it Her Way to her list of accomplishments!

    In this episode you will…

    Know how to stand out amongst amateurs in your field
    Find out how to choose a quality staff
    Utilize your platforms and toy with your marketing strategy to see what works best for your business
    Figure out how to be your own hero in times of crisis
    Learn to celebrate and appreciate your successes
    Realize the best way for you to track your businesses progress
    INSIGHTS
    “If I knew then what I know now, I don’t think I ever would have made that leap because I would have been too aware of what I was missing. So it’s probably a good thing that ignorance saved me from myself.” –Donna Mondi

    "I just kept working; I kept going at it. I didn't really have a great plan B. I don't believe in plan B, because you won't make plan A work. So you just have to be patient and make it work." -Donna Mondi

    "Show up for work and work will be there." -Donna Mondi

    "I'm so determined; I can't fail. That's not an option. And I think that fear of failure keeps me driving forward...I just want to be the best...I'm just super driven and it probably came from a deep dark place of thinking I couldn't do something [and]being determined to prove that I could. And not only could I, but I could do it really well." -Donna Mondi

    RESOURCES
    Donna Mondi Linked In

    Donna Mondi Facebook

    Donna Mondi Instagram

    Donna Mondi Twitter

    Donna Mondi Pinterest

    #AskGaryVee
    DailyVee
    "Traction" by Gino Wickman
    Planoly
    Dropbox
    Slack
    Basecamp


    SDH139: How to Gain Confidence to Reach Ultimate Fulfillment with Stephanie Grutz Mar 16, 2017
    Show notes

    Have you ever been scorned by a business and felt that you could do it better? Are you scared that your business isn’t mainstream enough to thrive?

    That never crossed Stephanie Grutz’s mind because she knew that what she was doing was necessary in order to better educate and treat people about their health. Stephanie is an integrative nurse practitioner who was diagnosed with an autoimmune disease when she was 21, after she traveled across the country training other practitioners in her role as a senior nurse practitioner. The stress of her job sent her into the hospital for seven days. After her ordeal, she felt as of Western medicine had failed her and wanted to help herself and others find ways to truly cure themselves and not temporarily mask their symptoms.

    She eventually left her corporate job and opened her own clinic that was dedicated to holistic health. Not only that, she started her own vitamin line!

    What’s even better is she brings awareness about what entrepreneurs high functioning individuals need to do to take care of themselves, so they can continue on their path to success.

    Find out about more about the healthy practitioner’s story and her campaign to help people listen to their bodies and nourish themselves physically and mentally.

    In this episode you will…

    Understand how to take financial responsibility early
    How to find a business opportunity in a failed system or market
    Where to find a network and a market for your business before you start
    Gain the confidence to walk away from what makes you happy to follow your passion and reach fulfillment
    Know how to get your business as close to vertical integration as you can
    How to take care of your health as you start your business and on a day-to-day basis

    INSIGHTS

    “I believe in getting the root cause of people’s symptoms. I don’t believe in throwing drugs at a symptom as a way to approach health…it’s our job to listen to our body, and it’s my job to be the detective for my patient.” -Stephanie Grutz

    “Western medicine has failed me. There’s so much more out there, I need to figure out what it is…that’s what took me into the integrative, holistic approach to health…I knew I could help heal myself doing this and I could help heal other people.” -Stephanie Grutz

    “I was at the point in my career where my corporate job wasn’t fulfilling my needs…I loved the company, I loved the people I worked with…I had this passion in my heart [that said] I need to help these people that are on the similar journey as me. And that’s what gave me the push…it just kind of fell into place with where I needed to be.” -Stephanie Grutz

    “The invisible ceiling keeps me going. I know that my purpose in life is much larger than myself. Everyday I wake up, I’m excited, and energized, and motivated. I just love doing what I am doing.” -Stephanie Grutz

    “Now I’m not just a nurse practitioner, I’m an accountant, a marketing director, a CEO, nutritionist, counselor, and everything else that falls under the entrepreneurial umbrella. There’s no time to give the task to someone else because it’s me; I’m it.” -Stephanie Grutz

    “You will never get everything done because if you’re a true entrepreneur there’s always going to be something else that needs to be done; because that’s how you grow.” -Stephanie Grutz

    RESOURCES

    Her Way Challenge

    Less Doing More Living by Ari Meisel

    A Mind of your Own by Dr. Kelly Brogan

    Stephanie Grutz Facebook

    Stephanie Grutz Instagram: The Healthy Practitioner

    Balancehealth.me

    Select-balance.com (Supplement Line)

    ViveIVtherapy.com


    SDH138: Know When to Take the Leap for Your Business with Allyson Case Mar 13, 2017
    Show notes

    Do you remember when you were asked what you wanted to do when you grew up? The passionate way you answered? How you could envision yourself doing that profession so vividly?

    For Allyson Case, Founder and CEO of Integro Rehab, that was flipping houses. She didn’t quite know how she was going to get there but she knew she wanted to be part of the process. However, she got caught up in a corporate job that she liked and was comfortable in; but she had an urge for more. She remembered her old passion for creating and building, and decided to go for it. With her background in real estate appraisal, she worked her way up the developer ladder. She soon started her renovation company and was contacted by HGTV, and got a write-up in the Chicago Tribune. Through reliability and trustworthiness, her business has soared and she is building up the Chicago area.

    Take a minute to hear Allyson’s push for economic freedom!

    In this episode you will…

    Find out how to pick up an old passion that never died
    Know when to know to take the leap for your business
    Figure out how to develop your niche
    Learn how to create the right team or collaborators
    Understand how to gain a competitive edge
    Realize how to grow your company but still stay true to your brand and aesthetic
    See how to create a solid and trustworthy reputation
    Find out how to create and sustain relationships with your clientele
    Know when to drop the professionalism and be upfront

    INSIGHTS

    “I knew that if I wanted any kind of flexibility in my life…the corporate life was not going to work out for me…and so I made the conscious decision [where] I’m going to have to jump and I’m going to have to do something.” –Allyson Case

    “Everyone wants to be rich, but I wanted the freedom. I wanted the freedom to do what I wanted to do, when I wanted to do it.” –Allyson Case

    “Sometimes professionalism is overrated. I’ve rediscovered my humanity at work and that’s the best way to relate to people; that’s the best way to get things done. Sometimes you just have to be real.” -Allyson Case

    “Be consistent. Whatever you are, whatever it is …people will respond to that; people will adapt.” –Allyson Case

    “It’s the tangibility of the work that keeps me in the game. There are days where I feel my head is going to pop off and I feel isolated and I have all these questions and only a mirror. But everyday that we’re working, something is happening on the project sites; something that wasn’t, is. Something that was ugly is more beautiful than it was yesterday. And the tangibility of the work is an addiction.” -Allyson Case

    RESOURCES

    Integro Rehab Facebook

    Integro Rehab Instagram

    Integro Rehab Pinterest

    Abel’s Island by William Steig


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