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    Technology

    SEO 101

    SEO 101 is Search Engine Optimization from the very beginning. SEO 101 will teach you SEO from Square one. Hosts Ross Dunn and Scott Van Achte give out helpful information for the beginners without overwhelming you with technical details.

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    Latest Episodes:
    Keyword Research with the Keyword Guru Apr 13, 2009
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    Keyword Research with the Keyword Guru Dan Thies, and he discusses keyword relevance, tools , the acquisiton of customers versus traffic, and finally spy tools
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    Link Building to Directories & Link Opportunities Apr 06, 2009
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    Link Building to Directories and Link Opportunities with Loren Baker from Search Engine Journal. Loren discusses some tools that he uses for a linkbuilding campaign.
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    Using Social Media to Improve Search Engine Rankings Mar 23, 2009
    Show notes

    Jeff Quipp joins Ross Dunn to discuss the advantages of Twitter and how social media can help your site's rankings. Jeff and Ross give in-depth examples of how Twitter has helped link build and add targeted traffic to sites as well as build solid communities.
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    Completing Google Optimization Mar 16, 2009
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    Completing Google Optimization, plus a look at a number of other considerations which play a role in successful rankings in Google, and also touch on some tactics which are best avoided.
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    Incoming links Mar 09, 2009
    Show notes

    Discussing incoming links as well as using Google Webmaster Tools in part 2 of a three-part series on Optimizing for top Google rankings.
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    Website Optimization Mar 02, 2009
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    Website Optimization when optimizing your site for Google from the right title and meta description tags to the body text and keyword placement.
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    Wordpress Optimization Feb 23, 2009
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    Wordpress Optimization, from plugins to avoiding duplicate content and the best uses of Word press for SEOs with Wordpress Expert Joost deValk
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    Canonical Link Tags Feb 16, 2009
    Show notes

    Google, Yahoo, and Microsoft introduced Canonical Link Tags as a joint effort to help reduce duplicate content at SMX West.
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    Best Web Marketing Checklist Feb 09, 2009
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    Best Web Marketing Checklist when looking to find new optimization with Stoney Degeyter who wrote the SEMMY Award winning post
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    Common mistakes SEOs make Feb 02, 2009
    Show notes

    Ross Dunn and Jennifer Evans Laycock discuss the common mistakes SEOs make, including Flash pages, targeting, link building, branding, and unrealistic client expectations.
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