SEO 101

Latest Episodes:

Roundtable on Bing-Yahoo and Google Caffeine Aug 11, 2009

Show notes

From SES San Jose 2009, a panel of Search marketing experts; BestOfTheWeb President Greg Hartnett , SiteLogic Director of Marketing Jennifer Laycock, Pole Position Marketing President Stoney deGeyter and Enquisite CEO Richard Zwicky, discuss hot topics including the Bing Yahoo deal, and Google Caffeine.
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Website Redesign and XML Sitemaps Jul 27, 2009

Show notes

Learn about the impact that can be made when you are redesigning your website and they reference RexSwain.com for some cool tools. Plus, they discuss how to go about with setting up an xml sitemap.
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Using Blogs in SEO Jul 20, 2009

Show notes

Ross and John discuss best practices for Using Blogs and blog platforms like Wordpress in SEO, and downfalls like scraping, plus their take on tag usage and the best uses for rss feeds.
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SEO Relation to Social Media Jul 13, 2009

Show notes

Ross and John discuss SEO and its relation to social media and essentially using blogs and other social media tools to bring traffic so that they can see your search engine optimization.
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Keyword Research and XML Sitemaps Jun 29, 2009

Show notes

Ross and John discuss the hot trend tools that you can use for Keyword Research, like Twitter keyword tools, Yahoo Buzz and Google Trends.
Plus, they discuss xml site maps and transitioning your website with an excessive amount of archives.
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Javascript and PageRank Sculpting Jun 22, 2009

Show notes

Ross and John breakdown what was learned at SMX Advanced 2009, including Javascript, the comments made by Google's Matt Cutts on NoFollow and PageRank Sculpting, and the IIS SEO ToolKit.
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Evolution of Search Engines Jun 15, 2009

Show notes

Ross and John discuss the Three Major Ranking Changes that have affected the Evolution of Search Engines, where search engines are today, and how they affect you.
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Google Webmaster Tools Redesign Part 2 Jun 08, 2009

Show notes

Ross and John discusses the changes made in the redesign of the Google Webmaster Tools new interface, and this time they look at some of the tabs on the dashboard like site configuration, site maps, site links, and settings.
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Google Webmaster Tools Redesigned Part 1 Jun 01, 2009

Show notes

Ross and John discusses the changes made in the redesign of the Google Webmaster Tools new interface, including crawl stats and sitemaps as they overview the dashboard.
Advertising Inquiries: https://redcircle.com/brands
Privacy & Opt-Out: https://redcircle.com/privacy

Guy Kawasaki Twitter Tactics Discussion Apr 20, 2009

Show notes

Twitter Tactics Discussion following a PPC Rockstars interview featuring David Szetela's interview of Guy Kawasaki. Guests include Search and Social's Dave Snyder and Szetela himself.
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