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    Technology

    SEO 101

    SEO 101 is Search Engine Optimization from the very beginning. SEO 101 will teach you SEO from Square one. Hosts Ross Dunn and Scott Van Achte give out helpful information for the beginners without overwhelming you with technical details.

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    Latest Episodes:
    Google +1 Launches, Screaming Frog Debate and a Site Review Jun 06, 2011
    Show notes

    Ross and John discuss the launch of the Google +1 button, which lets people recommend Web sites to those in their social circle. After John defends the honor of using Screaming Frog when using site review, he and John do a site review.
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    Q and A: Graphics and Indexing, SubDomains, Geographic Targeting May 17, 2011
    Show notes

    John returns to the show to help Ross answer your submitted questions, from graphics and indexing to using sub-domains or sub-directories, to geographic targeting in Google Webmaster Tools, and more.
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    Site Review of SevillaNJ.com May 09, 2011
    Show notes

    Ross and Scott give their take on the metatags, content and indexing as part of a Site Review of SevillaNJ.com, A New Jersey restaurant that offers Spanish Style cuisine.
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    Site Review: Ticketbooth.org.uk May 09, 2011
    Show notes

    Ross and Scott walk through proper use of keywords and CSS, as well as how to avoid getting in trouble for paid links and hurting your page ranking while reviewing Tickbooth.org.uk, a site that specializes in selling rugby tickets.
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    Site Review BlueSheepDog.com Apr 25, 2011
    Show notes

    Ross and guest Scott Van Achte review and audit a website, giving advice on how to strengthen ranking, SEO, and usability. From better describing just what your site offers, to offers on how to title pages.
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    Just What Is Google Doing? Apr 04, 2011
    Show notes

    Google's new feature, Google Plus One aims to make search more social, while also being brought to bare for Google Street View not blurring people enough in Switzerland. Ross and John also answer a question on what you can change on your page to effect search rankings, and efficient ways to track it.
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    SEO Impact by Moving Platforms Mar 28, 2011
    Show notes

    Ross and John answer a listener question on SEO Impact by Moving Platforms as a wedding videographer considers the move from Rapidweaver to WordPress.
    Also questions on a Firefox plugin that adds a PageRank number to the backlinks in Yahoo Site Explorer, off-page SEO and Rel=canonical passes Link Juice across domains.
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    What Tactics Have Their Days Numbered? Mar 22, 2011
    Show notes

    Ross and John have an update on Google Toolbar and tackle tactics they feel are on the way out. They also cover Content farms, exact match domains, and more are put under scrutiny.
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    Crawl Frequency and the Google Farmer Panda Mar 14, 2011
    Show notes

    How long do you normally give a change before you decide if it had any effect or not and move on? Is it even possible to answer that, since its largely dependent on crawl frequency? Ross and John answer that and other listener questions and discuss the Google Farmer Panda situation.
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

    Buying Links and Breaking Down JCPenney Linkbuilding Feb 21, 2011
    Show notes

    Ross and John give their take and breakdown the ongoing JCPenney Linkuilding saga. They discuss their own perspective on buying links based on how JCPenney handled it.
    Advertising Inquiries: https://redcircle.com/brands
    Privacy & Opt-Out: https://redcircle.com/privacy

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