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    Business

    Seeking Wisdom with David Cancel

    Want to get better every single day? Tune into Seeking Wisdom, a podcast hosted by Drift’s David Cancel. You’ll hear about the leadership principles that have changed his personal and professional outlook and the hard-earned lessons he’s learned over his 25+ year career as a 5X startup founder.

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    Latest Episodes:
    #142: Why Changing Your Mindset Can Change Your Life (And Our Simple Trick To Do It) Jan 14, 2019
    Show notes

    Mindset is everything – and on this episode of Seeking Wisdom, DC and DG talk about the power of changing your mindset to help change your life. Whether you’re starting a new job, a new project, a new business, or training for a marathon, this episode will help you unlock the power of a growth mindset and realize the difference between scarcity and abundance.


    #Growth 3: The #1 Thing You Need to Make Your Experiments Successful Jan 09, 2019
    Show notes

    What's most important when running any growth experiment? Establishing a control group! Sounds simple, but if you've ever conducted any kind of experiment, you know it's easy to mess up. After all, without a control, you have no way of knowing if your experiment actually made an impact. In this episode, host Matt Bilotti runs through how to set control groups and why they matter. Plus how to accurately measure your experiments without getting lost in a web of intertwining growth hacks.


    #141: Lever's CEO on the 3 Key Elements to Hiring for Hypergrowth Jan 07, 2019
    Show notes

    On this episode of Seeking Wisdom, DC and DG sit down with Sarah Nahm, CEO of Lever. Sarah grew up in Alabama, studied design at Stanford, worked at Google and wrote speeches for Marissa Mayer. Now at Lever, she helps organizations with the ‘art and science’ of hiring the right people. Today, why Sarah hates job descriptions and instead focuses on impact descriptions, how to hire for hypergrowth, making diversity and inclusion a hiring priority and more. Before you go leave a ⭐⭐⭐⭐⭐⭐ review and share the pod with your friends! Be sure to check out more insights on the Drift blog at drift.com/blog and find us on Twitter @davegerhardt, @dcancel, @srhnhm and @seekingwisdomio.


    "Best Of Seeking Wisdom 2018" Part 2 Dec 31, 2018
    Show notes

    On Part II of the Best of Seeking Wisdom from this year, DC and DG discuss Will Smith’s storied rise to success, why being uncomfortable is the secret to personal growth and their key to taking feedback – sleep on it. Plus, former Facebook and Google exec Molly Graham on culture and employment branding. Lessons from Charlie Munger on “liking/loving tendency,” AKA why you can’t just learn from people you like. And lastly, DC and DG wrap it up with the secret trick to finding the next group of leaders at your company and the importance of learning to say “no.” Be sure to tune in and we’ll see you back here next year! Before you go leave a ⭐⭐⭐⭐⭐⭐ review and share the pod with your friends! Be sure to check out more insights on the Drift blog at drift.com/blog and find us on Twitter @davegerhardt, @dcancel and @seekingwisdomio.


    "Best Of Seeking Wisdom 2018" Part 1 Dec 24, 2018
    Show notes

    On this very special best of 2018 mash up, you’ll get insights from guests throughout the season, and, as always, nuggets of wisdom from DC and DG. On Part I, hear from ProfitWell’s Patrick Campbell on content strategy, pricing and the future of the subscription economy. Rich Roll and Brad Stulberg break down the emergence of wellness, fitness, mindfulness and well-being as major categories. Plus, Amy Chang, advisor, board member and Cisco SVP on why a diversity of personality types and not just backgrounds is key. Sales expert David Priemer talks about effective selling and how to ensure your message gets through. And to wrap it up, DC and DG discuss the six principles of Influence and why it’s the book every marketer should know cold. Be sure to tune in and we’ll see you back here next week for Best of Seeking Wisdom: Part II! Before you go leave a ⭐⭐⭐⭐⭐⭐ review and share the pod with your friends! Be sure to check out more insights on the Drift blog at drift.com/blog and find us on Twitter @davegerhardt, @dcancel and @seekingwisdomio.


    #Growth 2: How to Pick, Plan and Execute a Growth Experiment So You Can 10X Product Activations Dec 19, 2018
    Show notes

    On this episode of #Growth, host Matt Bilotti walks us through how to pick, plan and execute a growth experiment. Most crucial to getting started? Make sure the experiment you choose gives you a statistically significant dataset from which to start, run your experiment off of and ultimately base your conclusions on. This experiment framework can apply to all parts of your business. Ready to get started with your own growth experiment? Tune into #Growth now.


    #140: DC & DG Answer Your Questions Live Dec 17, 2018
    Show notes

    It's a special holiday edition of Seeking Wisdom 🎁 and DC and DG are taking listener questions live. Be sure to check out all the festivities on YouTube. On this episode, DC and DG share their favorite books of the year, provide insights into their daily routines and habits, how we train managers to develop their teams and much more. Be sure to tune in. Before you go leave a ⭐⭐⭐⭐⭐⭐ review and share the pod with your friends! Be sure to check out more insights on the Drift blog at drift.com/blog and find us on Twitter @davegerhardt, @dcancel, @seekingwisdomio.


    #Exceptions 10: Zoom's Relentless Focus on Customer Experience Dec 12, 2018
    Show notes

    In the Season 1 finale of #Exceptions, host Jay Acunzo goes inside a seemingly ubiquitous brand in the business world today: Zoom. In talking to the company's CEO Eric Yuan and head of marketing Janine Pelosi, we learn why they refuse to settle for conventional wisdom and how they orient their team to push past "best practices" to build an exceptional customer experience. Plus, the heartwarming story of a second-grade teacher connecting his students to countries across the world through the Zoom platform. If you like it, be sure to leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review and say hi on Twitter: @jayacunzo @seekingwisdomio @zoom_us.


    #139: Slack Overload, Big Rocks, And Making Time For What Matters Dec 10, 2018
    Show notes

    Alright. If you’re into personal productivity (and getting more stuff done at work) then this episode is for you. DC and DG talk about Slack and a recent shift in how we’re communicating internally at Drift, plus lessons from Stephen Covey’s 7 Habits of Highly Effective People, and a new book “Make Time: How to Focus on What Matters Every Day.” Before you go leave a ⭐⭐⭐⭐⭐⭐ review and share the pod with your friends! Be sure to check out more insights on the Drift blog at drift.com/blog and find us on Twitter @davegerhardt @dcancel and @seekingwisdomio.


    #Growth 1: Choosing the Metric that Matters, Pirate Metrics & Mapping Your Funnel Dec 05, 2018
    Show notes

    Welcome to #Growth, a brand new podcast from Seeking Wisdom hosted by Matt Bilotti, Senior Product Manager on Drift's Growth team. On our first episode, Matt digs into choosing the metric that matters. Plus, Pirate Metrics, mapping out your funnel and more. In this season you can expect to learn how to run growth experiments, get exclusive interviews from growth leaders and everything else you need to run a successful growth team. Before you go leave a ⭐⭐⭐⭐⭐⭐ review and share the pod with your friends! Be sure to check out more insights on the Drift blog at drift.com/blog and find us on Twitter @MattBilotti, @drift and @seekingwisdomio. In this episode: 0:13 – Introduction to Matt, the host of #Growth 0:44 – What is #Growth? 1:13 – Choosing the lever that matters 1:46 – An example: Facebook 2:29 – Start with AAARRR (pirate metrics) 3:39 – A caveat for startups 4:03 – Map out your funnel and locate drop-offs 4:58 – Get the low-hanging fruit 5:29 – Go deep on one thing 6:09 – Should you start at the top or bottom of the funnel? 6:43 – Pick something, run with it, and try to move the lever. 6:56 – A warning to the listener who’s new to this 7:24 – Getting the right anchor point 7:48 – Having right expectations


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