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    Business

    Second Life

    Hosted by Who What Wear co-founder Hillary Kerr, Second Life spotlights successful women who have made major career changes. Guests share lessons they’ve learned through fearlessly daring to pivot, and how they’ve used skills from their “first lives” to navigate their winding career journeys.

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    Latest Episodes:
    Sohla El-Waylly: Chef, On-Camera Personality, and Cookbook Author Oct 30, 2023
    Show notes

    Growing up, Sohla El-Waylly always had a passion for cooking, but it wasn’t until after she graduated college with an economics degree that she made the leap to attend culinary school. In the years following, she worked in fine-dining restaurants, even opening and running her own high-end diner for a year, before pivoting to food media and landing jobs at major food publications such as Serious Eats, Bon Appétit, and The New York Times. Along the way, she began showcasing her cooking skills on camera, and most recently, she served as a judge alongside Dan Levy on the HBO competition cooking show The Big Brunch. And now she’s embarking on yet another new venture with her first cookbook, Start Here, which hits shelves October 31.


    Who What Wear with Hillary Kerr: Welcoming Marie Claire's New Editor in Chief, Nikki Ogunnaike! Oct 25, 2023
    Show notes

    This week, Hillary hands the mic to Who What Wear Editor in Chief Kat Collings for a special episode welcoming Nikki Ogunnaike to her new position as editor in chief at Marie Claire, Who What Wear’s sister brand! Nikki has big plans for the iconic publication, which she hopes to make feel like "a group chat of your most ambitious friends." The two EICs discuss growing up with Marie Claire, high-impact, low-lift personal style, and the accuracy of the Miranda Priestly depiction of an editor in chief.


    Emily Schuman: Founder of Cupcakes and Cashmere and Lavune Oct 23, 2023
    Show notes

    Emily Schuman had the initial idea for a food and fashion blog called Cupcakes and Cashmere back in 2008, and today, the company has grown into a full-fledged media and e-commerce business. In addition to running the Cupcakes and Cashmere company, engaging with the 570,000+ followers on her personal instagram and designing and restocking the bestselling jewelry on her online shop, Emily recently embarked on a new endeavor: candles. In December 2022, Emily debuted Lavune, initially launching with holiday candles like Evergreen and Ember, which have returned for this fall season alongside the line’s core collection. Before she was running her own businesses, Emily spent her early career working in media advertising, first at Condé Nast and later at AOL. But while she was gaining valuable knowledge about publishing and the digital landscape, her free time was consumed by writing about the things she loved.


    Who What Wear with Hillary Kerr: Comedian and Writer Ziwe on Her Insightful, Hilarious New Book, Black Friend: Essays Oct 18, 2023
    Show notes

    Ziwe is a comedian and writer perhaps best known for her provocative Instagram Live and Youtube interview series, Baited, or her Showtime variety sketch show, Ziwe. Both shows highlighted her talent for getting to the heart of the most divisive American issues, while still managing to produce hilarity. Today, she’s here to discuss her most personal project yet: Black Friend: Essays. Ziwe talks about how her comedy background helped lay the foundation for the book’s content and structure, the reason the essays are heavily footnoted, and why becoming a good artist means being very bad at your craft for a long time.


    SPANX TERMS & CONDITIONS

    Offer valid only toward SPANX brand styles on http://www.spanx.com . Promotion code must be applied at checkout to redeem discount. Offer expires December 31st, 2023 at 11:59PM ET. Offer not valid at other retail outlets. No adjustments on previous purchases. Offer is void where taxed, restricted or prohibited by law. Offer is non-transferable, not redeemable for cash and subject to change without notice. Offer cannot be combined with other offers or discounts. Purchase limits per household may apply. This offer is made by Spanx, Inc.


    Eliza Blank: The Sill Founder and CEO Oct 16, 2023
    Show notes

    As CEO and founder of The Sill, Eliza Blank is the ultimate plant person. Inspired by her mother’s love of gardening and her own struggle to find plants for her tiny NYC apartment, she started The Sill as a direct-to-consumer houseplant company, bringing the benefits of plants to indoor environments. Though Blank had the initial idea for The Sill back in college, she didn’t yet have the tools to execute it. So when she graduated, she actually began her career as a brand strategist at global brand agency Wolff Olins before moving to haircare brand Living Proof as a brand manager. But the whole time, she kept the houseplant business in the back of her mind, and in 2012, she made the leap. She left her job, created a Kickstarter that raised $12K, and The Sill was born.


    Who What Wear with Hillary Kerr: Mario Dedivanovic Spent Two Decades Dreaming Up Makeup by Mario, and It Shows Oct 11, 2023
    Show notes

    Mario Dedivanovic is a beauty tastemaker of the highest order. His makeup career began over 20 years ago when he first stepped foot into a Sephora. Since then, he’s created viral looks for celebrities such as Kim Kardashian and shared his knowledge and methods with thousands of makeup artists in live MasterClasses. Finally, in 2020, he created his namesake brand, Makeup by Mario. This week, he’s talking through entering his soft era, developing products with intention, and how you should actually be applying your concealer.


    Ría Safford: CEO and Founder of RíOrganize Oct 09, 2023
    Show notes

    Ría Safford, the founder and CEO of RíOrganize, is a home-organization expert. RíOrganize was founded in 2016 as a luxury home-organization solution to help make homes more functional. But after a few years spent building her clientele, Safford got a call to organize celebrity hairstylist and Ouai founder Jen Atkin’s beauty closet, and the project went viral on social media. Today, RíOrganize boasts celebrity clientele including Paris Hilton and Chrissy Teigen, and has expanded to include services in relocation and curation. Safford has also recently shared her immense knowledge in her new book, The Organized Home for New Parents.But Safford wasn’t always helming a home-organization business—in fact, she considers herself a naturally messy person. Before RíOrganize, Safford worked in real estate, but after becoming beyond burnt out, she left her job and embarked on a new path to build something of her own.


    The Organized Home for New Parents is Out Now: https://rstyle.me/+3vHJ9w3oAa-AvDcsv3DsGw


    Who What Wear with Hillary Kerr: Glossy Author Marisa Meltzer Talks Lifting the Veil on Beauty Giant Glossier Oct 04, 2023
    Show notes

    Marisa Meltzer has been a journalistic staple in fashion and beauty for over a decade, writing for publications such as The New York Times, The Wall Street Journal, Vogue, and Vanity Fair. She’s also written four books—This Is Big, How Sassy Changed My Life, Girl Power, and Glossy, which is the latest to hit newsstands. Glossy is an intimate profile of Emily Weiss and the beauty company she founded that seemed to define an entire era, Glossier. Meltzer is here to give us the inside story on the inside story.


    Buy the book here: https://www.marisameltzer.com/books


    Geri Halliwell-Horner: Author, Singer-Songwriter, and Former Spice Girl Oct 02, 2023
    Show notes

    At just 22 years old, Geri Halliwell-Horner shot to fame as Ginger Spice in the iconic and record-breaking girl group the Spice Girls. They went on to sell over 85 million records worldwide, cementing their status as one of the all-time greats. In 1998, Halliwell-Horner decided to leave the group, jumping into her solo music career. Along the way, Halliwell-Horner realized her passion for storytelling could translate to pursuits outside of songwriting, and she embarked on a new journey as a book author. After the success of her best-selling autobiography, If Only, Halliwell-Horner went on to pen the fictional children’s series Ugenia Lavender, which sold more than 250,000 copies in its first five months. And this October 3, her newest book, an adventure novel called Rosie Frost and the Falcon Queen, will debut.


    Who What Wear with Hillary Kerr: Jenna Lyons on LoveSeen, Interior Design, and the New Era of The Real Housewives Sep 27, 2023
    Show notes

    Jenna Lyons has been a household name in fashion since her 27-year tenure at J.Crew, and while she’s still as busy as ever, she’s found new freedom since stepping out on her own. She’s here to talk about what’s new with LoveSeen, how she’s expanded her interior design offerings with The Expert, and, of course, all things RHONY reboot. Lyons gets candid about how and why she really said yes to Bravo and which Real Housewife she’d love to style most.


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