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    Business

    School of Sales by Macy McNeely

    The School of Sales by Macy McNeely, CEO and Founder of The Salesgirls®,  drops new juice every week, providing tangible takeaways to level up your sales, communication and leadership skills. Macy McNeely answers your questions centered around personal growth, entrepreneurship and all things sales. At School of Sales, we are passionate about making sales cool again and helping you reach your full potential in all parts of life. Sit back and enjoy. 🍋

    Advertise

    Copyright: ℗ & © 2020 GUIDE Culture® Podcast

    • Apple Podcasts
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    Latest Episodes:
    The Future-Me Standard | A Salesgirl Series (1 of 7) Apr 15, 2026
    Show notes

    Your life doesn't rise to your goals. It settles to the level of your standards.
    That one line is why I built this series.
    This is A Salesgirl Series: 7 Standards to Live By — seven weeks, one standard at a time. Each week we raise the baseline. Each week you live inside it. By the end, you're not the woman who started.
    We begin with the one everything else is built on:
    ⭐️ Standard #1 — The Future-Me Standard
    Most women are waiting to feel like her before they act like her. That's the whole problem. Identity doesn't follow results — it leads them. This video shows you exactly how to flip it.
    In this episode:
    - Why your current results are an exact reflection of who you're being right now
    - How your brain filters reality (and how to change the filter)
    - A guided journaling exercise to meet your future self and start acting like her today
    The next 6 standards will drop on Wednesdays at 10am ET. Subscribe so you don't miss one.
    📌 Links and Resources
    📝 Download the official companion to Standard #1: Future-Me Guided Journaling Questions here: https://go.thesalesgirls.com/future-self?utm_medium=referral&utm_source=youtube&utm_campaign=free-rsource&utm_content=future-self
    🧡 Brooke Castillo's The Life Coach School: https://www.thelifecoachschool.com/
    💸 The Salesgirls on IG: https://www.instagram.com/thesalesgirlsofficial/
    💻 Download the slides from the live teaching: https://drive.google.com/file/d/1YhA9L5vEcx5ypHXfgIPb4TIr9sgCNjBw/view?usp=sharing

    • Join the Sell Your Offer Challenge❤️‍🔥
    • Buy our Book, Persuade for Good📖
    • Watch us on YouTube!🚀
    • Follow us on Insta 💗



    Running Ads? Listen to This Episode Before You Spend Another Dollar! Mar 26, 2026
    Show notes

    Most people think paid ads are a magic button.

    Spend money in. Get customers out.

    But that's not how it works.

    Paid ads don't fix your business. They expose it.

    If your message is strong, ads can help you scale faster. If your message is weak, ads can help you lose money faster. And that's exactly why this conversation matters.

    In this episode, Macy sits down with Ashley to talk about what really happens when entrepreneurs rely on paid ads before they understand sales, messaging, and conversion. They get into why so many business owners outsource ads too early, what changes when you bring ads in-house, the biggest mistakes beginners make, what's actually working in paid ads right now, and why sales skills are the missing piece for so many people trying to scale.

    Because visibility is valuable. But visibility without conversion? Expensive.

    If you've ever thought ads would solve the problem… or if you're already running them and wondering why they're not converting… this episode is for you.

    🔗 Links & Resources:

    🤑 Macy's Get Seriously Good at Selling Masterclass: https://go.thesalesgirls.com/sgas-register

    🏆 Ashley's Win With Paid Ads Challenge: https://www.paidadscoaching.com/challenge

    📲 Follow The Salesgirls on Instagram: https://www.instagram.com/thesalesgirlsofficial/

    • Join the Sell Your Offer Challenge❤️‍🔥
    • Buy our Book, Persuade for Good📖
    • Watch us on YouTube!🚀
    • Follow us on Insta 💗



    The Belief About Sales That’s Holding Women Founders Back Mar 18, 2026
    Show notes

    In every business, something (or should we say.. someONE) sets the pace.
    Not the systems.
    Not the offers.
    Not the team.
    The leader does.
    And how you think and feel about sales is quietly setting the speed of your entire business.
    Most founders don’t realize this… but the biggest constraint in their company isn’t strategy or marketing.
    It’s their belief system about sales.
    Sales gets treated like a drawer — something you open when it’s time to sell and close when you’re done.
    But sales isn’t a drawer.
    It’s the first floor of the business... what everything else is built on!
    It’s the belief system that flows into your marketing, your content, your leadership, your hiring, and even the way you build offers.
    When sales becomes a value instead of a task, everything changes.
    In this video, Macy breaks down:
    • The hidden belief about sales that holds women founders back
    • Why sales mistakes usually come from outdated beliefs (not bad execution)
    • The leadership leak that slows down your entire business
    • How real sales skill changes the way you lead
    Because when sales becomes part of how you think, not just something you do, your business starts to move differently.
    If you’re ready to rebuild the foundation instead of patching the ceiling, start here.
    🔗 LINKS & RESOURCES
    📅 Save Your Seat in the Next FREE Masterclass: https://go.thesalesgirls.com/sgas-register
    📱Follow The Salesgirls on IG: https://www.instagram.com/thesalesgirlsofficial

    • Join the Sell Your Offer Challenge❤️‍🔥
    • Buy our Book, Persuade for Good📖
    • Watch us on YouTube!🚀
    • Follow us on Insta 💗



    The Man Who Taught Me Sales Mar 18, 2026
    Show notes

    Long before thousands of women started learning the art of conversation and the science of persuasion…
    there was a dad teaching his daughter.
    If you’ve been around The Salesgirls for a while, you’ve probably heard me mention him before — Loy Day. He’s the person who originally taught me the sales principles that eventually became the foundation of everything we teach today.
    Some of the frameworks I teach now started as conversations between the two of us years ago — sometimes at the dinner table, sometimes in the car, ALWAYS in moments I didn’t fully realize were shaping my future.
    Before filming this interview, we asked our community what they would want to ask him.
    Of course there were questions about sales.
    But there were also a lot of parenting questions.
    Not many people get the opportunity to sit down and interview their dad like this.
    I’m really grateful we captured this conversation, and I’m glad it will live here forever.
    If you enjoy the interview, comment and I'll read them all to Loy!
    ⭐️ Timestamps for Loy's Answers to These Questions
    36:12 How do you raise daughters to grow up confident like Macy?
    40:17 How Loy partners with the Holy Spirit in business decisions
    41:57 Did he ever imagine his sales training would turn into this?
    45:00 Has anyone ever changed your perspective on how to approach a sale?
    48:10 Chasing clients vs. having them come to you
    52:00 Loy’s favorite book
    🔗 Resources and Links
    💸 Join the LIVE Seriously Good at Selling Masterclass: https://go.thesalesgirls.com/sgas-register?utm_medium=referral&utm_source=youtube&utm_campaign=Webinar&utm_content=masterclass
    📚 Psychology of Winning: https://www.amazon.com/Psychology-Winning-Qualities-Total-Winner/dp/0425099997

    • Join the Sell Your Offer Challenge❤️‍🔥
    • Buy our Book, Persuade for Good📖
    • Watch us on YouTube!🚀
    • Follow us on Insta 💗



    What 10 Years of Entrepreneurship Actually Buys You (It's Not the House) Mar 04, 2026
    Show notes

    They say money can’t buy happiness...

    But it can buy a place where your family builds memories for decades.

    This was filmed the same day as our dream home reveal — but this isn’t the polished tour.

    This is a real conversation about what it actually takes to build something that lasts.

    Because here’s the part most people don’t understand: Risk comes before reward.

    Before the generational home… there were bets. Before the “wow”… there were reinvestments that felt scary. Before the fruit… there were seasons where we wondered if we were crazy (only for a second though).

    Most people see the house. They don’t see the risk that came first.

    If you’re in a risk season right now: this is for you.

    🏠 See more of the pond house reveal on Instagram: https://www.instagram.com/thesalesgirlsofficial/?hl=en

    💕 Huge thank you to Truth & Co. and the incredible designers who brought this vision to life: https://www.truthandco.co

    🔗 We're working on linking some of the actual home products soon — make sure you’re on our email list so you don’t miss the full breakdown when it's ready: https://guideculture.kartra.com/page/salesgirloptin

    • Join the Sell Your Offer Challenge❤️‍🔥
    • Buy our Book, Persuade for Good📖
    • Watch us on YouTube!🚀
    • Follow us on Insta 💗



    Why Nobody Cares About What You Sell (Even If It Works) Feb 25, 2026
    Show notes

    You ever want to grab someone by the shoulders and say: “Why don’t you see what I see?!”

    Because YOU can see it... so clearly!

    You can see the confidence, the money, the relief, the future version of them that feels free...

    And they’re just… blinking at you. 😂

    It’s not that your offer doesn’t work. It’s not that people are dumb. And it’s not that you’re bad at sales.

    It’s that you’re talking (screaming) from the top of the ladder.

    You’re ten steps ahead — explaining from the top — while they’re still standing on the ground, squinting up.

    In this live training (recorded in front of a full audience at HQ), I teach you the exact framework we use to turn:

    “What I do” into “Why this matters to YOU.”

    You’ll learn:

    • Why general benefits sound smart but don’t move people
    • The difference between explaining and translating
    • How to become destination-minded in your messaging

    If people aren’t buying, it’s rarely because your offer is bad. It’s because they don’t care (yet).

    And sales is the skill of making people care.

    📌 Want the exact slides I used during this training? Download them here: https://go.thesalesgirls.com/make-me-care?utm_medium=referral&utm_source=youtube&utm_campaign=free-rsource&utm_content=make-me-care


    If this video hit for you, you'll love these resources:

    ❤️‍🔥 Learn how to translate your offer into something people care about (with live coaching): https://go.sellyourofferchallenge.com/syoc-2-0

    📚 Shift your beliefs about sales so you stop sabotaging your own messaging in the debut book, Persuade for Good: https://www.persuadeforgood.com/buy-the-book

    🖥️ Watch Next: How to Sell Yourself Without Talking About Yourself: https://youtu.be/85YJ6unpqlo?si=qDw3LC_vNtTSgbtV

    • Join the Sell Your Offer Challenge❤️‍🔥
    • Buy our Book, Persuade for Good📖
    • Watch us on YouTube!🚀
    • Follow us on Insta 💗



    Your Brain Can't Live Like This! Feb 18, 2026
    Show notes

    Your brain isn’t broken... it’s just full.

    Most women think they have a discipline problem. Or a motivation problem. Or a TIME problem.

    But what’s actually happening?

    Your brain has become a storage unit instead of a workspace.

    In this video, Macy walks you through:

    Why your thoughts “leak” when they’re unprocessed

    The difference between a brain drain and a brain dump

    How Morning Pages (from The Artist’s Way) quiet your inner critic

    How to use journaling as a leadership tool, not a self-care ritual

    Specific prompts inspired by Dickie Bush and Matthew Dicks

    How to create directed prompts using AI in a way that’s actually personal

    Your brain was never meant to hold your entire life.

    It was meant to think! Imagine! Lead!

    If you feel scattered, irritated, overstimulated, or stuck… This might be the most practical reset you implement all year.

    🔗 Resources and Links

    🎨 The Artist’s Way by Julia Cameron: https://www.amazon.com/Artists-Way-25th-Anniversary/dp/0143129252

    📚 Storyworthy by Matthew Dicks: https://www.amazon.com/Storyworthy-Engage-Persuade-through-Storytelling/dp/1608685489

    ✨Louise Carmen Journals: https://louisecarmen.com/en/collections/all-notebooks?srsltid=AfmBOoraNcyua0GeWLCx9Q_XLaIiQRYXihnP8t3M8G0No7wFBvE3sUnm

    ✍🏼 Dickie Bush’s journaling prompts: https://www.dickiebush.com/writing/after-1-000-days-of-journaling-these-are-the-10-prompts-that-most-accelerated-my-personal-progress

    🧡 Jeremiah 12:5 (“Run with horses”): https://www.biblegateway.com/passage/?search=Jeremiah 12%3A5&version=NIV

    If this helped you, be sure to comment - I read every one! And subscribe to this channel if you’re ready to build a brain that can actually handle the life you’re creating.

    • Join the Sell Your Offer Challenge❤️‍🔥
    • Buy our Book, Persuade for Good📖
    • Watch us on YouTube!🚀
    • Follow us on Insta 💗



    How to Sell Yourself without Talking About Yourself Feb 11, 2026
    Show notes

    Most people think selling themselves means talking more. Explaining more. Proving more.

    That’s the one of the biggest mistakes I see, even in some extremely high level business owners or job candidates.

    Whether you realize it or not, you’re selling yourself all the time — in interviews, meetings, conversations, and in how you answer the question, “So… what do you do?”

    This video was inspired by a message I received from someone who was asked to explain why they deserved a promotion and a chance to move into a different department.

    She didn’t need better words. She needed a better understanding of what actually makes someone choose her.

    Spoiler alert... she got the job!

    In this video, I walk through 9 simple moves that show you how to sell yourself without talking about yourself — by shifting the focus to the other person, what they care about, and what they stand to gain.

    These aren’t just interview tricks. They’re principles.

    And once you understand them, they work everywhere — in leadership, business, relationships, and any room where a decision is being made.

    I also linked a free resource below with the 9 moves laid out clearly so you can bookmark and reference them anytime. 😘

    🔗 Resources & Links

    📌 BOOKMARK THIS! The 9 Moves to Sell Yourself (Without Talking About Yourself): https://go.thesalesgirls.com/sell-yourself?utm_medium=referral&utm_source=youtube&utm_campaign=free-rsource&utm_content=sell-yourself

    💬 Surprised by anything on the list?? Comment and let me know- I read every one!

    • Join the Sell Your Offer Challenge❤️‍🔥
    • Buy our Book, Persuade for Good📖
    • Watch us on YouTube!🚀
    • Follow us on Insta 💗



    Why Most People Have Nothing Interesting to Say Feb 04, 2026
    Show notes

    Most people think they have nothing interesting to say.

    They assume their life is ordinary. Their work is boring. Their stories don’t matter.

    But that’s almost never true.

    In this episode, Macy sits down with Ashley Renders — a former journalist turned storytelling expert — to unpack why so many smart, capable people struggle with content… and what’s actually missing.

    Ashley spent years interviewing people for a living. And what she learned is this: the problem usually isn’t a lack of experiences or ideas. It’s that no one ever taught people HOW to see WHAT is interesting.

    Now, she helps business owners do the same thing — not by being louder or more dramatic, but by understanding how stories actually work.

    This conversation was recorded live, which means you’ll hear real-time insight, nuance, and the kind of depth that only shows up when thoughtful people are in the room together.

    In this episode, we cover:

    • What storytelling actually is (and what people usually misunderstand)
    • Why stories work so well in business content — especially compared to tips alone
    • Why some stories stop people mid-scroll while others fall flat
    • The most common mistakes business owners make when trying to “add stories” to their content
    • How to recognize what’s actually story-worthy in your everyday life
    • A simple way to turn moments, experiences, and beliefs into compelling stories
    • How to use AI to enhance storytelling without losing your voice

    Because the cheat code to content isn’t posting more...

    And once you learn how to notice, reflect, and tell the truth about the life you’re already living — you never wonder what to say again.

    ✨ Links & Resources 🔗

    ❤️‍🔥 Create Like A CEO Masterclass with Ashley: https://www.ashleyrenders.com/createlikeaceo?utm_source=ig&utm_medium=social&utm_content=link_in_bio&fbclid=PAdGRleAPpzS9leHRuA2FlbQIxMQBzcnRjBmFwcF9pZA8xMjQwMjQ1NzQyODc0MTQAAacMVvCkEPJhLOCOthE2wrkJ0L5jvl4ozwgLa8G8DI6HQpIwQBuhmAOOGZ0TYg_aem_N5-OBv8HYkvwa0C4tWIEgw

    📱Follow Ashley on Instagram: https://www.instagram.com/ashley.renders/

    🍿 Read the 5-minute blog post on how we use storytelling in online business: https://salesgirlsocial.beehiiv.com/p/using-storytelling-online-business

    🧠 Watch more conversations like this on the Salesgirls YouTube channel: https://youtu.be/CiUr50zkm8A?si=qHmqlNztjGblBSS3

    🪩 Explore Salesgirls resources on communication, storytelling, and selling: https://thesalesgirls.com/

    • Join the Sell Your Offer Challenge❤️‍🔥
    • Buy our Book, Persuade for Good📖
    • Watch us on YouTube!🚀
    • Follow us on Insta 💗



    The Family Photo Course Every Working Mom Needs Jan 28, 2026
    Show notes

    The photos in your home aren’t just memories. They’re teaching your children what family means. What work means. What you value.
    This video isn’t about decor or aesthetics. It’s about imprinting identity.
    In this video, Macy McNeely—working mom of three and sales expert—shares the family photo system she uses to help her kids subconsciously learn:
    • That they belong
    • That their family is strong
    • That their mom’s work matters
    • That life is full, meaningful, and worth remembering
    You’ll also get a simple, low-barrier system for organizing and displaying your family photos—without perfectionism, overwhelm, or another thing to “do right.”
    This is for the working woman who cares deeply about her work and her family—and refuses to believe she has to choose.
    ✨Remember!
    Things that matter when using this photo system:
    • A system you’ll actually use
    • Highlighting meaningful events
    • Making books accessible to your kids
    Things that don’t matter when using this photo system:
    • Perfect photo versions
    • Exact photo order
    • Keeping books pristine
    • Separating work from life
    Your kids aren’t looking for perfect. They’re learning from what’s visible.
    🔗 Links & Resources

    🎥 Watch this episode on Youtube:

    https://youtu.be/vCYKmDLAMcQ


    ⭐️ Step-by-Step Breakdown of the System: https://go.sellyourofferchallenge.com/family-photo-system
    💾 LaCie external hard drive (the exact one Macy uses for photo storage):
    https://www.amazon.com/dp/B07XQXF444?linkCode=ssc&tag=onamztheguide-20&creativeASIN=B07XQXF444&asc_item-id=amzn1.ideas.92R1EWVZJDD8&ref_=cm_sw_r_cp_ud_aipsfshop_VHRQYH21ERJM0NH51MXE_asin&th=1
    📔 Photobook Printing Recs:
    - Artifact Uprising: https://www.artifactuprising.com/?srsltid=AfmBOoql3Mc3ulIxrBuVCC53hMJbkaIM-I946_g7e6RE-EeE2saebv-b
    - Mpix: https://www.mpix.com/?srsltid=AfmBOorW1XIaxfoHWWMzBij7cbqpP_ypwIydX6jhtD7vWcfKbNmbW_WG
    - Chatbooks: https://chatbooks.com/?srsltid=AfmBOopIH4DIui4lf7dnYiV7tYgJfwpxCVHzo7iapSD2lMDHTSp6h5CV
    Delegation system for organizing photos
    (the folder/system referenced in the video)
    ⏰ If you're a working mom, you'll love my time management system:
    https://youtu.be/ZRploBysdOQ?si=JEQ3hGB5KQzprCVB
    If this video inspired you to clean out the 30,000 photos on your phone, let me know in the comments! 🧡

    • Join the Sell Your Offer Challenge❤️‍🔥
    • Buy our Book, Persuade for Good📖
    • Watch us on YouTube!🚀
    • Follow us on Insta 💗



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