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Sales Strategy & Enablement by Revenue.io — Business
Sales Strategy & Enablement by Revenue.io

With more than 1,100 episodes and millions of downloads, Sales Strategy and Enablement with Revenue.io is the world’s most-trusted sales podcast. Each week, host Howard Brown delivers inspiring conversations with the world’s greatest sales leaders about sales engagement strategies and tactics, sales enablement, artificial intelligence, revenue intelligence, tech maturity, sales psychology and more. Through discussions with the world’s top CROs, CSOs, CEOs, researchers, authors and technologists, listeners glean rare insight into game-changing strategies, tactics, and technologies, with particular focus on how AI is being used to make sellers more productive and effective than ever before. In addition, check out classic episodes hosted by Andy Paul, the author of three award-winning sales books. Ready to take your sales game to the next level? Join us on our mission to help your reps grow revenue and pipeline faster and more efficiently than ever before. Visit Revenue.io/podcasts for more.

Copyright: © 2020 ringDNA. All rights reserved.

Latest Episodes:

899: Success on Your Own Terms, with Casanova Brooks Apr 02, 2021

Show notes

Casanova Brooks is the Founder at DreamNation Media. Today we're talking about a topic that I believe is important for sellers: how to live, work and succeed on your own terms. We explore how you can commit relentlessly to your personal vision and of what that freedom to operate on your terms looks like. Plus, Casanova and I dive into what he calls the Bulletproof Mindset. Finally, we talk about how to develop the relationships that transform the customer experience and enable you to influence your buyers with impact.

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Arm your team with the tools they need to work from anywhere. Watch the video @ www.ringDNA.com/andy

898: B2B Marketing Unstuck, with Chris Walker Apr 01, 2021

Show notes

Chris Walker is the Founder and CEO at Refine Labs. Today we talk about why Chris believes B2B marketing is stuck. And what some of the prescriptions are for getting it unstuck. We dive it into how B2B marketing has changed over the past 12 months. And what that means for sales teams. Plus, Chris shares some of the new strategies he's recommending that enable marketers and sellers to more effectively connect with buyers. And that more tightly align the buyer's journey with the selling process.

Follow Andy:

LinkedIn | https://bit.ly/Andy-LinkedIn

Sponsored by:

ringDNA | Transform your sales team into a high-performing revenue engine | www.ringDNA.com/andy

Explore the ringDNA Podcast Universe:

Sales Enablement Podcast | https://bit.ly/SEP-LP-ED

Selling with Purpose Podcast | https://bit.ly/SWP-LP

RevOps Podcast | https://bit.ly/RP-LP

897: Enablement, with Paul Butterfield Mar 30, 2021

Show notes

Paul Butterfield is the Vice President of Global Revenue Enablement at Instructure, and one of the founders of the Sales Enablement Society. Today we're talking about all things enablement. Paul is one of the pioneers in the field and he shares his perspective about how far sales enablement has evolved since it started and where it's headed in the future. Plus, we dig into the primary challenges facing sales and how enablement is helping to solve them. We also explore how sales enablement should be supporting sales managers, and who generally get the short end of the stick when it comes to receiving training and development. Finally, we talk about developing career paths for those who want a career in sales enablement. And what sort of skills and talents Paul looks for in hiring for his team.

Follow Andy:

LinkedIn | https://bit.ly/Andy-LinkedIn

Sponsored by:

ringDNA | Transform your sales team into a high-performing revenue engine | www.ringDNA.com/andy

Explore the ringDNA Podcast Universe:

Sales Enablement Podcast | https://bit.ly/SEP-LP-ED

Selling with Purpose Podcast | https://bit.ly/SWP-LP

RevOps Podcast | https://bit.ly/RP-LP

896: The Queen of Cold Calling, with Wendy Weiss Mar 26, 2021

Show notes

Wendy Weiss is the President of ColdCallingResults.com. And has been called The Queen of Cold Calling. So, one guess what we're talking about today? That's right. Cold calling. We dive into the lessons Wendy's learned from her clients about how cold calling has changed during the pandemic. And she shares her recommendations for sellers regarding how to elevate their effectiveness in reaching out to prospects in our new sales environment. We dig into why Wendy believes that cold calling is the perfect way to build relationships. And Wendy shares a number of very practical cold calling tips such as: The specific skill sets you need to be effective at setting meetings. When not to have a sales conversation. Why you should always leave a voicemail and follow it up with an email. What should be in your call script (and why it's less than you think.) Lots of great practical takeaways today.

Follow Andy:

LinkedIn | https://bit.ly/Andy-LinkedIn

Sponsored by:

ringDNA | Transform your sales team into a high-performing revenue engine | www.ringDNA.com/andy

Explore the ringDNA Podcast Universe:

Sales Enablement Podcast | https://bit.ly/SEP-LP-ED

Selling with Purpose Podcast | https://bit.ly/SWP-LP

RevOps Podcast | https://bit.ly/RP-LP

895: Managing for Performance, with Brian Trautschold Mar 25, 2021

Show notes

Brian Trautschold is the Co-Founder & COO at Ambition. We cover a lot of territory in this conversation. Brian shares his perspectives about the role of gamification on the (virtual) sales floor. We dive into how B2B sales is changing. And whether it is changing as fast enough. Meaning is B2B sales changing as fast as B2B buyers are changing how they want to buy? Plus, we talk managing for performance. It's such a critical issue for sales leaders. And not one that most sales bosses are enabled to perform.

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Arm your team with the tools they need to work from anywhere. Watch the video @ www.ringDNA.com/andy

894: Sales Lessons From Year Zero, with Derek Wyszinski Mar 23, 2021

Show notes

Derek Wyszinski is the Director of Sales at Parallels. Today we discuss a very thoughtful and moving article Derek wrote called, "Sales Lessons from Year Zero." In it he writes of 2020, "I've never managed people in the middle of four once in a lifetime situations: a global pandemic, historical racial & political unrest & an economic recession where markets are up but so are unemployment & economic misery." In our conversation Derek and I talk about the challenges that Year Zero presented for sales leaders, sellers and buyers. And where we go from here. Because as much as sellers try to shut out the outside world, and keep separate their professional and personal lives, it's never been more difficult to navigate that divide.

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Arm your team with the tools they need to work from anywhere. Watch the video @ www.ringDNA.com/andy

893: Does it Still Make Sense to Pay Commision? with AJ Bruno Mar 19, 2021

Show notes

Today I have a fun conversation with AJ Bruno (Co-Founder & CEO at QuotaPath). We get into an important topic in sales: does it still make sense to pay commission? Should there be incentive compensation for sellers? How do you fairly measure the value of a seller's contribution to the outcome of a sale? How do you fairly compensate sellers based on that contribution? Plus, we dig into quota, it's relevance, and alternatives.

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Arm your team with the tools they need to work from anywhere. Watch the video @ www.ringDNA.com/andy

892: What is "Modern" Selling? with Brandon Bornancin Mar 18, 2021

Show notes

Brandon Bornancin is the CEO of Seamless.ai. This is a wide ranging conversation about the challenges for sellers in 2021 and beyond. We start with the past 12 months and what we think will become permanent. And what impacts this will have on the skills sellers need to perform at higher levels. We also explore the whole notion of "modern selling". Is it actually modern? Or are B2B sales actually stuck in past? Plus, Brandon and I dive into one of my favorite topics: how to improve sales productivity. Lots of great practical takeaways today.

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Arm your team with the tools they need to work from anywhere. Watch the video @ www.ringDNA.com/andy

891: Outbounding, with Skip Miller Mar 16, 2021

Show notes

Skip Miller (President of M3 Learning) is author of the new book, "Outbounding: Win New Customers with Outbound Sales and End Your Dependence on Inbound Leads." Today we dive into the motivations for change that drive corporate decision makers. And why, when companies decide to change, they need help from sellers to navigate the path forward. Plus, we get into Skip's theory of The Two Decisions made in every sale: the above-the-line decision and the below-the-line decision.

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Arm your team with the tools they need to work from anywhere. Watch the video @ www.ringDNA.com/andy

890: Video Selling: Would I Have Won That Deal Pre-COVID? with Julie Hansen Mar 12, 2021

Show notes

Julie Hansen is a leading sales presentation expert. And Founder of Performance Sales and Training.

Today: How to Sell on Video.

Julie brings a unique expertise to this topic, having started her career as an actor in New York City. We get into the evolving role of video in B2B selling. She shares 6 acting tips to help you be more confident on camera. Plus, are sellers losing deals today they would have won pre-COVID?

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Arm your team with the tools they need to work from anywhere. Watch the video @ www.ringDNA.com/andy

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