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Right About Now – Legendary Business Advice

The #1 Marketing & Business Show on Apple Podcasts

Welcome to Right About Now, where real American business gets a megaphone—and the B.S. gets the boot.

Hosted by marketing disrupter Ryan Alford, entrepreneur, founder, and the guy brands call when they want attention, this show slices through the noise with uncensored insights, hard-earned wisdom, and straight-up truths from the frontlines of business.

Every week, you’ll get two punchy Guest episodes where Ryan talks with legendary business founders, trending authors, and industry titans about what it takes to build a business and some of the most cutting edge tools and services available.

Forget the LinkedIn fluff. This is for doers, builders, and dreamers who want results, not recycled soundbites.

Business the way it really works. Real people. Real wins. Real screw-ups.

No MBA required. Just guts, hustle, and a sense of humor.

Subscribe, listen, and get Right About Now.

Because business isn’t broken—it’s just been boring & stale. Until now.

Copyright: © The Radcast Network

Latest Episodes:

Business News: Railroads Merge, Prebiotic Pepsi Pops Off, Real Estate Investors Surge, and Chicago's Sports Collectors Convention Heats Up Aug 01, 2025

Show notes

Get the latest business news on Right About Now with Ryan Alford! Dive into Shopify’s AI Sidekick, Pepsi’s prebiotic cola, Nike’s 3D sneaker lab, TikTok’s 60-minute videos, and more. Stay ahead with insights on retail, freight, housing, and collectibles. Listen now for actionable business and marketing tips! *TIMESTAMPS* 0:00 Intro and Show Overview 0:23 Welcome to Right About Now: August 1, 2025 Recap 1:44 Shopify Summer ’25 Edition: AI Sidekick and POS Upgrades 3:05 Union Pacific-Norfolk Southern $85B Railroad Merger 4:44 Pepsi Prebiotic Cola Launch: Gut-Friendly Bubbles 6:12 Live Nation Urban’s Creator Network for Influencer Marketing 7:49 Housing Market: Investors Buy 30% of Single-Family Homes 9:00 Nike’s Air Imagination Lab: 3D-Printed Custom Sneakers 10:23 Sprite’s NFL Campaign with Jalen Hurts: TikTok Storytelling 11:23 TikTok Tests 60-Minute Long-Form Videos 13:07 National Sports Collectors Convention: Blockchain Cards & More 16:16 Key Takeaway: Remove Friction to Drive Business Success 17:13 Outro and Newsletter Signup #BusinessNews #ShopifyAI #PepsiCola #NikeSneakers #TikTokVideos #InfluencerMarketing #HousingMarket #RailroadMerger #SpriteNFL #SportsCollectibles #RyanAlford #RightAboutNow #MarketingTips #RetailTrends #BusinessStrategy

Innercise: John Assaraf is Helping Rewire Minds for Unstoppable Success Jul 29, 2025

Show notes

Rewire your brain to scale your business with John Assaraf’s proven mindset strategies! Discover how to master your inner game, overcome limiting beliefs, and regulate emotions to achieve massive business growth. From neuroscience to actionable steps, this episode of Right About Now with Ryan Alford unpacks self-mastery, the power of curiosity, and why consistency beats motivation. Learn how to expand your mindset, handle pressure, and leverage AI for success. Subscribe for weekly business insights! #mindsetforsuccess *TIMESTAMPS* 0:00 Daily Mindset Practice 0:15 Intro to Right About Now 1:15 Meet John Assaraf: Mindset Expert 1:48 Neuromechanics of Success 2:27 Self-Mastery and Acceptance 4:12 Why You’re Not Taking Action 5:12 Balancing Profit, People, Pressure 6:32 How Stress Affects Your Brain 7:47 Building a $50M Business Mindset 9:42 Expanding Your Potential 11:05 Acting a New Role: Rewire Your Brain 13:02 Daily Inner Size Practice 14:54 Beliefs Shape Your Reality 16:26 Visionary Thinking for Growth 19:25 Creating Sympathetic Resonance 21:00 Consistency Over Motivation 23:43 Brand Building vs. Instant Results 25:40 AI’s Impact on Business Mindset 29:32 Overcoming AI Overwhelm 31:21 Reinventing Your Identity 33:47 Surfing the AI Wave 36:02 Curiosity Drives Success 39:16 Connect with John Assaraf #BusinessGrowth #SelfMastery #Neuroscience #Entrepreneurship

Secrets to Influencer Marketing & Brand Engagement Jul 25, 2025

Show notes

Discover expert insights on fundraising, building strong co-founder partnerships, and tax-saving strategies for entrepreneurs. Learn from Ryan Alford on Right About Now how to grow your business, leverage attention arbitrage, and optimize taxes. Tune in now! *TIMESTAMPS* 0:00 Introduction to Right About Now with Ryan Alford 0:15 Overview of the show's mission and impact 0:38 Fundraising: Overcoming fear and building the muscle 1:15 Alternative fundraising through customer revenue 2:08 Challenges of tech-heavy businesses and self-funding 3:15 Co-founder dynamics: Complementary skills for success 4:26 Creating unique products inspired by trading card trends 6:19 Attention arbitrage and the role of V Friends in digital and physical markets 9:30 Side hustles and small business opportunities in America 11:56 Tax strategies: Saving money vs. making money 12:52 Understanding effective tax rates for small businesses 15:18 Overcoming limiting beliefs and fear of success 17:45 Hiring challenges: Finding driven team members 19:41 Real estate investing: Active vs. passive approaches 21:12 Earning attention in a competitive content landscape 24:01 Building ROI through influencer partnerships 26:41 Challenges of content creation for sponsorships #Entrepreneurship #SmallBusiness #Fundraising #TaxStrategies #CoFounders #BusinessGrowth #AttentionArbitrage #VFriends #SideHustle #RealEstateInvesting #ContentMarketing #InfluencerMarketing #RightAboutNow #RyanAlford #BusinessPodcast

Turning Followers into Brand Ambassadors with Luke Yarnton Jul 22, 2025

Show notes

Right About Now with Ryan Alford

Join media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.

Resources:

Right About Now Newsletter

Free Podcast Monetization Course

Join The Network

Follow Us On Instagram

Subscribe To Our Youtube Channel

Vibe Science Media

SUMMARY

In this episode of "Right About Now," host Ryan Alford and guest Luke Yarnton, co-founder of The Rave, explore the evolution of influencer marketing. They discuss the shift from relying on big-name influencers to leveraging micro and nano influencers—often existing customers—for authentic brand advocacy. Luke shares strategies for building “ambassador armies,” engaging customers through simple, rewarding tasks, and fostering community. The conversation highlights the importance of authenticity, effective tracking, and gamification, while predicting a future where influencer and affiliate marketing are democratized and accessible to all.

TAKEAWAYS

Evolution of influencer marketing over the past decade
Shift from large influencers to micro and nano influencers
Importance of trust and authenticity in influencer endorsements
Building an "ambassador army" of genuine brand advocates
Strategies for identifying and engaging potential brand ambassadors
The role of community management in fostering brand loyalty
Balancing performance marketing with brand marketing through influencer partnerships
Utilizing gamification to motivate micro and nano influencers
The impact of demographic factors on influencer effectiveness
Future trends in decentralized and democratized influencer marketing

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Business News: Stripe Bypasses IPO, Amazon’s Dark Pattern Debacle, MLB Tests AI Umpires, Microsoft’s Surprising Ad Surge Jul 18, 2025

Show notes

Navigate the latest business trends with Right About Now featuring Ryan Alford. Dive into weekly business insights that matter to entrepreneurs and professionals alike. This episode covers key developments including baseball's embrace of technology, Microsoft’s ad strategies, Stripes innovative moves, and more. Explore how these trends can impact your business decisions and strategies. Gain actionable insights that can elevate your business approach. Be part of the conversation and keep your business ahead of the curve. Subscribe for more insightful discussions, like, and comment to share your thoughts! *TIMESTAMPS* 0:00 Business Insights Introduction 1:06 Weekly Business News Highlights 3:10 Embracing New Technology in Baseball 4:19 Microsoft Ad Strategies Revealed 6:34 The Impact of Stripe's Tender Offer 7:50 Amazon's Courtroom Drama Unveiled 9:01 Exciting TikTok Trend Updates 10:20 Starbucks Pricing Strategy Explained 11:37 Delta's Revenue Surge Analysis 13:52 Walmart's Electric Vehicle Initiative 14:15 Recap and Conclusions on Business Velocity 15:36 Closing Thoughts and Future Insights 16:14 Outro and Thanks for Watching #BusinessInsights #MarketTrends #Entrepreneurship #BusinessNews #Innovation

B-Sides: Flavor, Sustainability & Profit with Yousuf Ahmed Jul 15, 2025

Show notes

Upcycling is revolutionizing how businesses treat food waste. Discover how Yousuf Ahmed, founder of Bides, turns byproducts into delicious snacks. This compelling story reveals the journey from the music industry to building a sustainable snack brand. Learn about the innovation behind upcycling, exploring flavors, and navigating consumer choices. Is sustainability really about great taste? Get insights on entrepreneurship, branding, and market strategies in today's competitive snack industry. Subscribe for more insights and delicious food innovation! *TIMESTAMPS* 0:00 Learn how byproducts can be transformed into snacks 2:22 Why creating snacks from byproducts is challenging 5:45 Personal insights into food product development 7:20 Introduced to Yousef, the snack innovator 10:50 Transitioning from music to snack industry 12:32 The impact of food culture on business 15:00 Journey from Goldman Sachs to entrepreneurship 17:40 Key clients and the music industry connection 20:20 How food innovation works 24:50 The allure of creating unique snacks 25:45 The concept of upcycling in snacks 29:17 Exploring product development strategies 30:45 The definition of upcycling explained 32:25 Tackling food waste and sustainability challenges 36:00 Understanding consumer behavior with snacks 37:40 How sustainability can balance profitability 39:10 Lessons on scaling purpose-driven brands #Upcycling #FoodWaste #Sustainability #SnackInnovation #HealthySnacks #Entrepreneurship

Business News: Tariff Tidal Wave - GPT-5 Changes the Game - Meta Recruits Top AI Talent - Prime Day Goes Bigger Than Ever - Frozen Fed Rates Jul 11, 2025

Show notes

This week, Ryan Alford dives into the top business news stories for 2025. A 25% tariff on tech imports from China and South Korea could raise prices for chips, OLED panels, and more by Labor Day. GPT-5 threatens to consolidate 50% of SaaS stacks, challenging businesses to rethink renewals. Insights on AI hardware, from toys to robo-nannies, will transform daily life. Meanwhile, Meta’s poaching of Apple’s AI talent signals a race for superintelligence, and Amazon’s extended Prime Day sets a new retail benchmark with $24B in projected US sales. Finally, the Fed’s low 4.7% chance of rate cuts keeps CFOs on edge. *TIMESTAMPS* 0:00 Intro to Right About Now with Ryan Alford 0:45 25% Tech Tariffs: Impact on Chips & OLEDs 1:45 GPT-5: Will It Replace Your AI Stack? 2:34 AI Robotics: Toys to Robo-Nannies 4:28 AI Replaces Coding & Calculus 6:07 Meta’s AI Heist: Stealing Apple’s Genius 7:01 Amazon Prime Day 2025: 96-Hour Retail War 7:55 Fed Rates: No Cuts in July 2025 9:56 Outro and Final Thoughts #BusinessNews2025 #AIRevolution #TechTariffs #GPT5 #AmazonPrimeDay

From Finance to Netflix "Million Dollar Secret" with Chris Allen Jul 08, 2025

Show notes

Million Dollar Secret is shaking up the reality TV landscape, drawing viewers with its intriguing concept and rich narratives. As Ryan Alford discusses with Chris Allen, the show involves 12 contestants vying to uncover who holds a million-dollar prize hidden in a wooden box. Through strategic gameplay, emotional dilemmas, and a touch of celebrity culture, this show captures an audience eager for competition and drama. Discover the unique elements that set this show apart from typical reality formats, including the importance of celebrity influence in today's media landscape. Join the conversation and unearth the secrets behind the Million Dollar Secret. Subscribe for more insightful episodes! *TIMESTAMPS* 0:00 Million Dollar Secret Overview 1:05 Introduction to Million Dollar Secret 2:13 The Rise of Reality TV Competitions 3:20 Exploring Netflix's Strategy 4:25 Chris Allen Joins the Discussion 6:30 The Concept of Million Dollar Secret 9:37 Recognizing the Competition 10:42 Chris’s Background in Finance 13:48 Transition from Finance to Entertainment 16:55 The Celebrity Factor in Business 18:00 Overview of Contestants 20:07 Game Setup and Rules 21:14 The Drama of the Game 23:19 Insight on Contest Strategy 27:25 Reaction to Global Success of the Show 29:32 Handling Fame and Recognition 30:37 Navigating Online Discourse 31:43 Reflecting on Competition and Reality 32:49 What Success Looks Like 33:10Closing Thoughts and Takeaways #MillionDollarSecret #RealityTV #RyanAlford #NetflixShow #BusinessInsights #CompetitionTV

Stars, Stripes & Bottom Lines—No BS Business News From the Houseboat Jul 04, 2025

Show notes

Join Ryan Alford on this special 4th of July episode of “Right About Now”! He’s got you covered with all the latest business news and holiday cheer. From record-breaking travel to rising consumer spending, fireworks tariffs, and the S&P 500’s strong performance, Ryan’s got you covered. He’ll also share some fun pop culture moments and remind us to celebrate freedom and entrepreneurship. So, grab some popcorn, sit back, and enjoy the holiday with Ryan! He’ll keep you updated on the latest economic trends and help you embrace the opportunities that come with independence and innovation.

TAKEAWAYS

Overview of the podcast's success and focus on business topics.
Insights on the significance of the 4th of July holiday.
Travel statistics and consumer behavior during the holiday season.
Economic indicators related to consumer spending and leisure activities.
Discussion on the impact of fireworks tariffs and import challenges.
Analysis of consumer confidence and discretionary spending trends.
Stock market performance, particularly the S&P 500, and market trends.
Commentary on pop culture events and their economic implications.
Emphasis on celebrating freedom and entrepreneurship.
Encouragement to appreciate the liberty to pursue business ventures and personal dreams.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Unlocking Passive Income: Secrets to Real Estate Success with Dani Lynn Robison Jul 01, 2025

Show notes

Right About Now with Ryan Alford

Join media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.

Resources:

Right About Now Newsletter

Free Podcast Monetization Course

Join The Network

Follow Us On Instagram

Subscribe To Our Youtube Channel

Vibe Science Media

SUMMARY

In this episode of "Right About Now," host Ryan Alford interviews Dani Lynn Robison, founder of Freedom Family Investments. They discuss Dani’s unconventional path to real estate, the importance of mentorship, and overcoming psychological barriers in entrepreneurship. Key topics include mastering lead generation, building trust through communication, and the dangers of "shiny object syndrome." Dani shares insights on passive real estate investing, leveraging technology and AI, and the value of nurturing existing relationships. The episode offers practical advice for entrepreneurs seeking long-term success and purpose-driven investing.

TAKEAWAYS

The journey into real estate and the transition from other industries.
The significance of mentorship and following proven strategies in entrepreneurship.
Psychological barriers to success, including fear of success and self-sabotage.
Understanding different levels of motivation and ambition among individuals.
The importance of communication and transparency in building trust with investors.
The concept of "shiny object syndrome" and the value of mastering repetitive tasks.
Insights on lead generation as a critical component of business success.
The role of content creation in attracting and engaging potential clients.
The impact of technology and AI on business operations and client interactions.
The philosophy of transformational investing and fostering a positive mindset.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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