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Right About Now – Legendary Business Advice

The #1 Marketing & Business Show on Apple Podcasts

Welcome to Right About Now, where real American business gets a megaphone—and the B.S. gets the boot.

Hosted by marketing disrupter Ryan Alford, entrepreneur, founder, and the guy brands call when they want attention, this show slices through the noise with uncensored insights, hard-earned wisdom, and straight-up truths from the frontlines of business.

Every week, you’ll get two punchy Guest episodes where Ryan talks with legendary business founders, trending authors, and industry titans about what it takes to build a business and some of the most cutting edge tools and services available.

Forget the LinkedIn fluff. This is for doers, builders, and dreamers who want results, not recycled soundbites.

Business the way it really works. Real people. Real wins. Real screw-ups.

No MBA required. Just guts, hustle, and a sense of humor.

Subscribe, listen, and get Right About Now.

Because business isn’t broken—it’s just been boring & stale. Until now.

Copyright: © The Radcast Network

Latest Episodes:

How to Go Viral on Social Media Now with Brendan Kane Sep 05, 2025

Show notes

Right About Now with Ryan Alford

Join media personality and marketing expert Ryan Alford as he dives into dynamic conversations with top entrepreneurs, marketers, and influencers. "Right About Now" brings you actionable insights on business, marketing, and personal branding, helping you stay ahead in today's fast-paced digital world. Whether it's exploring how character and charisma can make millions or unveiling the strategies behind viral success, Ryan delivers a fresh perspective with every episode. Perfect for anyone looking to elevate their business game and unlock their full potential.

Resources:

Right About Now Newsletter | Free Podcast Monetization Course | Join The Network | Follow Us On Instagram | Subscribe To Our Youtube Channel | Vibe Science Media

SUMMARY

In this episode of "Right About Now," host Ryan Alford interviews social media strategist Brendan Kane. Brendan shares his journey from film production to pioneering influencer campaigns on YouTube, and explains how he developed proven storytelling formats for viral content. He emphasizes that AI and technology are tools, but true success comes from understanding audiences and mastering creative strategies. The conversation covers the evolution of social media, the power of personal branding, and practical advice for businesses to grow online. Brendan offers actionable insights and resources, highlighting experimentation, authenticity, and consistency as keys to lasting impact.

TAKEAWAYS

The evolving landscape of social media marketing and its impact on businesses.
The role of AI and technology as tools in social media strategy.
Brendan Kane's journey from film production to social media marketing.
The significance of storytelling formats in creating viral content.
The transformation of media consumption, particularly the rise of YouTube.
The importance of personal branding for leaders and businesses.
Strategies for building a social media presence without chasing virality.
The concept of the "generalist principle" in content creation.
The necessity of understanding platform algorithms for content distribution.
The value of authenticity and emotional engagement in social media content.

Earn While You Scroll: Inside Mode Mobile’s Business Model with Dan Novaes Sep 02, 2025

Show notes

Ryan interviews Dan Novaes, co-founder and CEO of Mode Mobile. Dan shares his entrepreneurial journey from childhood hustles to building a multimillion-dollar tech company. The conversation explores Mode Mobile’s innovative model of rewarding users for engaging with their phones, the challenges of launching hardware, and the shift from rapid growth to sustainable profitability. Dan discusses the attention economy, micro-gig opportunities, and Mode Mobile’s partnerships with major brands, offering insights into the future of mobile technology and consumer engagement. (00:00:00) The Value of Attention and Data (00:00:31) Podcast Introduction & Guest Welcome (00:01:41) Mobile, Technology, and the Attention Economy (00:02:04) Relocating from Chicago to Florida (00:02:59) Early Entrepreneurship: eBay, Pokemon, and Arbitrage (00:04:26) Cultural Differences: Brazil vs. US Hustling (00:05:42) First Job Experience and Realization (00:06:57) Scaling Arbitrage to a Real Business (00:08:26) Nature vs. Nurture in Entrepreneurship (00:09:47) Realizing Entrepreneurship as a Calling (00:11:11) Lessons in Scaling and Motivation (00:12:14) Founding Mode Mobile: The Pivot Story (00:13:25) Building the Business Model and Growth (00:14:18) Launching a Phone: Risks and Learnings (00:16:18) Proving the Model and Licensing Technology (00:17:02) Market Shifts: Growth vs. Profitability (00:17:24) Explaining the Business Model: Attention as Currency (00:18:33) The Arbitrage for Brands and Publishers (00:19:55) Expanding Audience and Investor Base (00:21:24) Marketing Channel or Trial Channel? (00:23:51) Micro-Gigs and the Gig Economy (00:25:32) Future Vision: OS, App, and Partnerships (00:27:02) Trademarks and Brand Expansion (00:28:23) Closing Remarks and How to Get Involved (00:29:24) Show Wrap-Up and Outro #ModeMobile #ryanalford #dannovaes #marketingtips #businessstrategy #rightaboutnow

Under The Oak: Neurodiversity's Impact on Creativity & Technology with Veronica Shelton Aug 29, 2025

Show notes

Join Ryan Alford as he interviews Veronica Shelton, co-founder of Oak Theory, a creative tech studio. Veronica discusses her journey as a neurodivergent woman of color in tech, the evolution of Oak Theory, and the importance of diversity and accessibility in technology. The conversation explores the transformative impact of AI and AR on work and creativity, how team roles are shifting, and the psychological effects of technology on society and youth. Veronica also shares insights from projects with major brands and introduces Oak Theory’s new media initiative, "Under the Oak." (00:00:00) Introduction and Leadership Philosophy (00:00:25) Podcast Introduction and Guest Welcome (00:01:29) Veronica’s Background and Oak Theory Overview (00:02:08) Curiosity and Success in Tech (00:02:52) Diversity and Perspective in Tech (00:04:40) Navigating Bias and Client Perceptions (00:05:51) Major Projects with Disney, Sephora, Google, Williams-Sonoma (00:07:57) Diversity vs. Best Solution Debate (00:09:09) Accessibility in Technology (00:10:47) Favorite Project: Under the Oak (00:11:25) AI, Youth, and Societal Change (00:13:26) Generational Tech Shifts and Adaptation (00:14:43) Analog, Digital, and Generative Eras (00:15:13) Media’s Role in Tech Culture (00:16:39) Under the Oak: Digital Media Platform (00:17:04) Psychology in Marketing and Product Design (00:19:29) Exciting Tech Trends: AI and AR (00:20:44) AI’s Impact on Team Structure and Skills (00:23:23) Leadership and Team Adaptation to AI (00:25:13) Embracing Change and Upskilling (00:26:41) Company Culture and Growth Mindset (00:28:09) Productivity, Focus, and New Opportunities (00:29:31) Leadership Style: Ego-Free and Supportive (00:30:44) Podcast and Contact Information (00:31:56) Episode Wrap-Up and Closing #oaktheory #rightaboutnow #ryanalford #veronicashelton #creativetechstudio #marketingtips

Why Generation Alpha and the Age of AI Will Change Everything with Matt Britton Aug 26, 2025

Show notes

Join Right About Now host, Ryan Alford as he interviews Matt Britton, author of Generation AI, about the sweeping impact of AI on society, business, and creativity. They explore generational shifts from Millennials to Gen Alpha, the rapid evolution of AI, and its implications for work, education, and daily life. Matt discusses the rise of AI agents, the changing value of human skills, and the need for organizational agility. The conversation highlights both the challenges and opportunities AI presents, urging listeners and companies to adapt quickly in an era of unprecedented technological change. TIMESTAMPS: (00:00:00) AI’s Evolution and Prompt Engineering (00:00:43) Podcast Introduction & Guest Welcome (00:03:44) AI’s Mainstream Arrival & Public Awareness (00:07:43) The Book’s Purpose: Societal Impact of AI (00:08:44) The Future of Skills: Trades vs. Knowledge Work (00:10:55) Analogies for AI’s Impact on Skills (00:12:37) The Coming Robotics Revolution (00:14:13) Hardware Innovation & Wearables (00:16:19) Rethinking Education: Reading, Math, and Coding (00:18:41) The Decline of Prompt Engineering (00:19:20) Creativity, Convenience, and Societal Change (00:20:55) AI Agents: From Prompts to Autonomy (00:23:47) Authenticity Backlash & Human Content (00:26:10) Generational Perspective: Gen Alpha’s Worldview (00:27:02) Advice for Businesses: Speed, Structure, and Leadership (00:32:22) Show Closing & Guest Plugs #generationai #mattbritton #ryanalford #influencermarketing #rightaboutnow

Micro Habits, Big Impact on BRAIN.ONE with Thoryn Stephens Aug 22, 2025

Show notes

Join Ryan as he interviews Thoryn Stephens, CEO of BRAIN.ONE, about the future of brain health and wellness. Thoryn Stephens shares his journey from biotech to launching BRAIN.ONE, a platform that uses AI and neuroscience to create personalized brain health protocols. They discuss the shift from outdated health methods to micro habits, the importance of data-driven wellness, and protecting neurological data. Thoryn Stephens also highlights BRAIN.ONE’s upcoming programs, practical brain health tips, and the platform’s mission to make cutting-edge brain optimization accessible to all. (00:00:57) Guest Introduction: Thorne & Brain One (00:01:42) Thorne’s Background & Career Journey (00:02:08) Transition to Brain Health & Longevity (00:03:14) Thorne’s Scientific & Data-Driven Approach (00:05:52) Marketing Measurement & Customer Value (00:07:11) Generative AI & Creative Testing (00:08:04) Creativity, Data, and A/B Testing (00:08:49) AI’s Impact on Business & White Collar Jobs (00:09:09) Embracing AI Tools & Biotechnology Parallels (00:10:22) Human Creativity & AI Limitations (00:10:40) Brain One’s AI Approach: Human in the Loop (00:11:10) Fun with AI: Spirituality & Brain-Computer Interfaces (00:11:55) Neural Implants & Future of BCIs (00:13:40) Why Brain Health & Longevity? (00:14:32) Protocols, Micro Habits, and Data-Driven Health (00:16:08) Behavioral Data, Neurological Data & Privacy (00:16:56) Noom for Neuroscience: Brain One’s Platform (00:18:07) Micro Habits & Incremental Change (00:18:48) Thorne’s Creative Side: Music & Neural Activity (00:19:58) Brain One’s Platform: From Science to Consumer (00:20:20) Dementia Prevention Protocols Dementia Prevention Protocols (00:22:10) Brain Optimization Programs & Measurement (00:23:10) Expanding Protocols: Women’s Health & White Labeling (00:24:48) Personal Protocols & Product Validation (00:25:25) Monetization & Influencer Protocols (00:25:41) Athlete & Everyday Human Protocols (00:28:50) Mainstreaming Alternative Wellness (00:29:16) Brain Health Across the Lifespan (00:29:46) Top Micro Habits for Brain Health (00:31:48) Sleep vs. Diet: What Matters More? (00:32:52) Where to Learn More: Brain One & Contact Info #brainone #ryanalford #businessgrowth #thorynstephens #rightaboutnow #microinfluencers #marketingtips #artificialintelligence

Fields to Fortune: Moses Heredia’s Rise Aug 19, 2025

Show notes

In this episode of "Right About Now with Ryan Alford," Ryan interviews Moses Heredia, founder and CEO of Global Processing Systems. Moses shares his inspiring journey from working in agricultural fields as a child to building a thriving credit card processing company. He discusses the influence of his immigrant upbringing, his mother’s values, and his servant leadership style. Moses emphasizes resilience, integrity, and giving back, highlighting how his company survived economic downturns and the pandemic. The conversation offers valuable lessons on leadership, the American Dream, and the true meaning of success. TAKEAWAYS Moses Heredia's journey from humble beginnings to becoming a successful entrepreneur in the credit card processing industry. The influence of his immigrant upbringing and his mother's teachings on discipline, faith, and hard work. The importance of competition and a strong desire to win in business and personal life. The role of leadership and the significance of building a positive company culture. The impact of personal experiences and real-life challenges on shaping leadership philosophy. The evolution of Moses' definition of success from wealth accumulation to helping others grow and prosper. The importance of honesty and transparency in business relationships. Reflections on the American Dream and the opportunities available in the United States. Strategies for overcoming economic downturns and maintaining business resilience. The value of comm

Right About Now Evolves: New Formats, More Guests, and the Launch of Collectibles on SI Aug 15, 2025

Show notes

In this special episode, Ryan Alford announces major updates to the Right About Now podcast, including a shift to more frequent guest interviews and the launch of a new “Now in Ten” quick-interview format. He also unveils his upcoming show, Collectibles on SI, created with Sports Illustrated, which will explore the collectibles industry alongside his sons. The episode features behind-the-scenes insights from a major collectibles event and highlights Ryan’s gratitude for his listeners as he embarks on these new ventures. TAKEAWAYS • Announcement of a strategic pivot for the Right About Now podcast to focus more on guest interviews. • Introduction of a new format called “Now in Ten” for concise, ten-minute interviews. • Increase in the frequency of podcast episodes to two or three per week. • Launch of a new podcast titled Collectibles on SI in partnership with Sports Illustrated. • Exploration of the collectibles industry, including sports cards, memorabilia, and pop culture items. • Emphasis on providing actionable insights and market trends in the collectibles space. • Personal reflection on the host's lifelong passion for collecting and its significance. • Insights from industry insiders and experiences from major collectibles events like the Nationals. • Discussion of the evolving nature of collectibles as a serious asset class. Encouragement for listeners to engage with both podcasts and follow upcoming content. #SportsCollectibles #RyanAlford #RightAboutNow #MarketingTips #RetailTrends #BusinessStrategy #NowinTen #CollectiblesonSI

Business Power Moves: Navigating High-Stakes Entrepreneurship with Amrinder Kamboj Aug 12, 2025

Show notes

Join Ryan Alford on Right About Now as Amrinder shares his journey from GNC to owning 15+ global companies. Learn about scalability, acquisitions, and the entrepreneurial mindset needed to succeed. Tune in for actionable insights! *TIMESTAMPS* 00:00 Intro: Diamonds are made under pressure 00:12 Welcome to Right About Now with Ryan Alford 01:05 Introducing Amrinder, serial entrepreneur 01:36 Amrinder strategy: Scaling businesses globally 02:08 Acquiring and growing SaaS and e-commerce brands 03:17 Why AM avoids low-margin businesses like restaurants 05:31 Importance of giving equity to key employees 07:05 Tipping point: Entrepreneurs who think they know it all 09:15 Building loyalty by aligning employee goals 11:06 Curiosity as the key to innovative businesses 13:42 Mindset: Avoiding victim mentality and settling 18:45 Pressure as the tipping point for entrepreneurial success #Entrepreneurship #BusinessGrowth #RightAboutNow #AMRender #Scalability #BusinessAcquisitions #Ecommerce #EntrepreneurMindset #GlobalBusiness #BusinessStrategy #Leadership

BIG BADASSES IN BUSINESS Aug 08, 2025

Show notes

SUMMARY

In this episode, host Ryan Alford brings together an all-star lineup of influential guests from diverse industries — including creative marketer Kyle Creek, legendary UFC announcer Bruce Buffer, Crumbl Cookies co-founder Sawyer Hemsley, former NFL star Shawne Merriman, and fitness entrepreneur Howard Panes. Each guest opens up with personal stories, hard-earned lessons, and actionable insights on entrepreneurship, branding, creativity, and resilience.

Listeners will hear about bold marketing strategies that break the mold, the behind-the-scenes journey of building iconic brands, the mindset shifts required to overcome setbacks, and the power of staying true to your authentic self. Whether it’s scaling a cookie empire, commanding the energy of a sold-out arena, redefining personal branding, or turning passion into profit, this episode delivers a fast-paced, inspiring look at what it really takes to thrive in today’s competitive world.

TAKEAWAYS

Insights on entrepreneurship and business success from various industry leaders.
The role of creativity and innovation in marketing and branding.
Personal stories of overcoming challenges and building unique identities.
The importance of authenticity and pushing boundaries in professional endeavors.
Strategies for effective product development and customer engagement.
The significance of community and word-of-mouth in scaling a business.
Lessons learned from transitioning careers, particularly from sports to entrepreneurship.
The impact of disciplined work ethic and structured routines on achieving goals.
Emphasis on health, originality, hard work, innovation, and maintaining energy as keys to success.
Encouragement for listeners to embrace boldness and pursue their passions relentlessly.

From Reebok to Syntilay: Footwear Innovation with Joe Foster & Ben Weiss Aug 05, 2025

Show notes

Join Ryan Alford on Right About Now as he sits down with Joe Foster, the legendary founder of Reebok, and Ben Weiss, co-founder of Sintelle, to dive into the future of footwear! Discover how AI and 3D printing are disrupting the shoe industry, empowering content creators like MrBeast and Jake Paul with custom shoe deals. From Reebok’s iconic Pump to Sintelle’s "Shoes of the Gods," learn how innovation and the creator economy are reshaping the sneaker world. Don’t miss exclusive insights, a sneak peek at their NYC pop-up, and how YOU can get custom 3D-printed shoes! *TIMESTAMPS* 0:00 Intro: Reebok’s Billion-Dollar Legacy & Sintelle’s Disruption 1:01 Welcome to Right About Now with Ryan Alford 1:38 Reebok Pumps: The Iconic Sneaker That Changed the Game 1:55 Meet Joe Foster (Reebok Founder) & Ben Weiss (Sintelle Co-Founder) 2:42 Joe Foster’s Journey: Founding Reebok in 1958 5:14 How Reebok Scaled from $9M to $900M in the 80s! 8:10 Sintelle’s Mission: AI & 3D-Printed Shoes for Content Creators 12:05 Why Creators Like MrBeast Deserve Shoe Deals 19:34 Tapping into the Creator Economy with Unique Designs 21:15 Sintelle’s Media Buzz: USA Today, NY Post & Money 2020 27:29 NYC Pop-Up Shop: Experience Custom 3D-Printed Shoes! 31:49 Where to Learn More: Sintelle.com & How to Connect 33:44 Outro: Follow Ryan Alford & Stay Tuned for More! #RightAboutNow #Sintelle #AI #3DPrinting #SneakerCulture #CreatorEconomy #Reebok #CustomSneakers #Innovation #JoeFoster #RyanAlford #MrBeast #JakePaul #Shoemaker #NYCPopUp

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