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    TV & Film

    Respect The Process

    One-on-one chats with commercial directors, advertising agency creatives, actors, editors, producers, crew and more. Filmmaker Jordan Brady has directed of over 1300 spots , 4 feature films, 3 full-length documentaries and one Netflix special. The show is edited by Jake Brady.

    Jordan is Founder of Commercial Directing Film School and owner of True Gentleman Industries, aka True Gent, a commercial production company in Los Angeles. Respect The Process, since 2013.

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    Latest Episodes:
    Commercial Director Cassandra Brooksbank's Explosive Approach to Action Comedy. Dec 28, 2024
    Show notes

    Director Cassandra Brooksbank is a rising star in the commercial directing world - she has a style that's all her own - a high-energy blend of action, comedy, and pure, unadulterated chaos. When I sat down with Cassandra, I truly understood the magic she brings to the table. There's a fearlessness and creativity to her work that's simply captivating, and a wicked sense of humor that keeps you on your toes. As we chatted, I was struck by Cassandra's unwavering commitment to the craft. She lives and breathes this work, pouring her heart and soul into every project, whether it's blowing up a stage or choreographing stunts with professional soccer players. Get ready to meet a commercial director who's rewriting the rules and leaving a trail of glitter and sparks in her wake.

    FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

    ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCEEach of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game?

    MAGIC MIND - MY MENTAL PERFORMANCE EXILIRSave hugely on Magic Mind by using https://www.magicmind.com/BRADY20—This link is the way. BRADY20 is the code.

    Thanks,

    Jordan

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you.

    "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    Producer Director Daniel Brea Urges Us to Delegate, Elevate, Dominate Filmmaking. Dec 28, 2024
    Show notes

    When Producer-Director Daniel Brea's unassuming yet impactful Instagram ads for his Dream Rach Media started popping up in my feed, I knew I had to get him on the show. His message of delegating, building a team, and not trying to be a one-man band really resonated with me - it's a philosophy I've long advocated for in the commercial filmmaking world. As we dove into Daniel's journey, from his European roots to his scrappy start in LA, it was clear we were kindred spirits. We traded stories of the challenges of being a solo creative hustler, the importance of empowering a talented team, and the immense fulfillment that comes from sharing your hard-earned knowledge with others. This conversation is packed with insights that any filmmaker, whether just starting out or a seasoned vet, can learn from. Daniel's passion for mentorship and his pragmatic approach to building a sustainable creative business are truly inspiring. Grab a pen and paper, because you're about to get schooled.

    FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

    ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCEEach of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game?

    MAGIC MIND - MY MENTAL PERFORMANCE EXILIRSave hugely on Magic Mind by using https://www.magicmind.com/BRADY20—This link is the way. BRADY20 is the code.

    Thanks,

    Jordan

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you.

    "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    Trey Nelson's Lens of Compassion: Directing for a Cause. Dec 28, 2024
    Show notes

    Commercial director Trey Nelson shares his remarkable journey of finding purpose and intention in his work. Trey describes how a near-death experience led him to focus on creating emotionally resonant, purpose-driven content - exemplified by his impactful work with Cookies For Kids Cancer. He emphasizes the importance of cultivating a collaborative, "safe space" on set, and speaks passionately about the significance of pediatric cancer research. Throughout our discussion, Trey's unwavering commitment to using his filmmaking gifts to make a meaningful impact is truly inspiring.

    Please consider this fundraiser for Cookie For Kids' Cancer.

    FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

    ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCEEach of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game?

    MAGIC MIND - MY MENTAL PERFORMANCE EXILIRSave hugely on Magic Mind by using https://www.magicmind.com/BRADY20—This link is the way. BRADY20 is the code.

    Thanks,

    Jordan

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you.

    "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    Teddy Stoecklein, ECD at VIA, Unlocks The Keys To Creative Collaboration. Dec 28, 2024
    Show notes

    Teddy Stoecklein is the Co-Executive Creative Director at Via, the Portland, Maine-based advertising agency. With over 16 years of experience at the agency, Teddy has helped guide Via to win numerous accolades, including being named the Clio Small Agency of the Year. In addition to his leadership role, Teddy remains actively involved in the creative process, bringing his passion for mentoring young talent and delivering innovative, award-winning work for clients like Save a Lot and Golden Corral. Teddy's insights on respecting the creative process, hiring the right directors, and fostering a collaborative team environment are sure to inspire any filmmaker or advertising professional.

    FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

    ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCEEach of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game?

    MAGIC MIND - MY MENTAL PERFORMANCE EXILIRSave hugely on Magic Mind by using https://www.magicmind.com/BRADY20—This link is the way. BRADY20 is the code.

    Thanks,

    Jordan

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you.

    "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    Lessons in Boldness from Steve Red, President/Co-CCO of RTO+P. Dec 13, 2024
    Show notes

    Steve Red, Chief Creative Officer and co-founder of Red Tettemer O'Connell + Partners, gives a candid chat about creating bold, unforgettable campaigns that cut through the noise. Steve pulls back the curtain on the agency's most iconic work—like the hilariously disruptive "Dietz Nuts" Super Bowl spot with Craig Robinson, and reveals the creative principles that fuel their success. With a blend of intuition, passion, and an unwavering commitment to standout ideas, the team at RTO+P is setting the bar for independent agencies everywhere. Whether you're a filmmaker, creative, or just a fan of great advertising, this episode offers a masterclass in the art of making your work matter. Thanks Steve!

    JOIN ME AT MOINKFEST!MoinkFest is December 19th, 2024 in Los Angles. It is FREE. Just sign up to attend and give your honest opinions & thoughts on camera. We're celebrating family farmers that bring ethically-raised beef, pork, chicken and lamb to your door. I want city folk to taste the quality of the meat for themselves, while learning what regenerative farming does for the families that own and operate them. And it's great for the planet. As a longtime flavorseeker, ethically-raised meat has really opened my mind and taste buds.

    MoinkFest is my way of introducing this amazing food to a diverse group of Angelenos. I want you all to come out, try the free food, and tell me - is there really a difference in taste? Does the source of your meat matter to you?

    FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

    MAGIC MIND - MY MENTAL PERFORMANCE EXILIRSave on Magic Mind by using https://www.magicmind.com/BRADY20—This link is the way. BRADY20 is the code.

    ONLINE COURSESMy online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details.

    Thanks,

    Jordan

    This episode is eaxclty 60 minutes.

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow. Thank you.

    Respect The Process podcast is brought to you by Commercial Directing FIlm School and True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    Director Julian Acosta Blends Tradition and Innovation To Evolve His Creative Voice. Dec 09, 2024
    Show notes

    Growing up in Bakersfield, Filmmaker Julian Acosta discovered his passion for filmmaking later in life, finding his voice through visual storytelling that connects with audiences on a human level. As a globally sought-after director, Julian has navigated the evolving landscape of the industry, embracing new tools like AI while staying true to his authentic creative vision. In this insightful discussion, Julian shares his journey, the importance of respecting the process, and his perspectives on the role of technology in the art of filmmaking.

    Before joining Wild Gift Content in 2024, Julian directed music videos and commercial campaigns for Samsung, VW, Powerade, Bose and Delta Air Lines, among others. His passion in music burned brightly while directing music videos and music documentaries for John Legend and The Roots, The Beach Boys, Passion Pit, MIA, Foster the People, Ellie Goulding, Shins and many others. Click his name to see his work.

    JOIN ME AT MOINKFEST!MoinkFest is December 19th, 2024 in Los Angles. It is FREE. Just sign up to attend and give your honest opinions & thoughts on camera. We're celebrating family farmers that bring ethically-raised beef, pork, chicken and lamb to your door. I want city folk to taste the quality of the meat for themselves, while learning what regenerative farming does for the families that own and operate them. And it's great for the planet. As a longtime flavorseeker, ethically-raised meat has really opened my mind and taste buds.

    MoinkFest is my way of introducing this amazing food to a diverse group of Angelenos. I want you all to come out, try the free food, and tell me - is there really a difference in taste? Does the source of your meat matter to you?

    FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

    MAGIC MIND BLACK FRIDAY SALESave on Magic Mind by using https://www.magicmind.com/BRADY20—This link is the way. BRADY20 is the code.

    ONLINE COURSESMy online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details.

    Thanks,

    Jordan

    This episode is about 80 minutes.

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow. Thank you.

    Respect The Process podcast is brought to you by Commercial Directing FIlm School and True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    MoinkFest: LA Gets a Taste of Family-Farmed, Ethically Raised Beef. Dec 04, 2024
    Show notes

    MoinkFest is December 19th, 2024 in Los Angles. It is FREE. Just sign up to attend and give your honest opinions & thoughts on camera. We're celebrating family farmers that bring ethically-raised beef, pork, chicken and lamb to your door. I want city folk to taste the quality of the meat for themselves, while learning what regenerative farming does for the families that own and operate them. And it's great for the planet. As a longtime flavorseeker, ethically-raised meat has really opened my mind and taste buds.

    MoinkFest is my way of introducing this amazing food to a diverse group of Angelenos. I want you all to come out, try the free food, and tell me - is there really a difference in taste? Does the source of your meat matter to you?

    MAGIC MIND BLACK FRIDAY SALEUse this one-time code, good through Friday, Dec. 6th to save 50% off Magic Mind by using https://www.magicmind.com/BRADYBF—This link is the way. BRADYBF is the code.

    ONLINE COURSESCheck out my online courses. All my courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details.

    Thanks,

    Jordan

    This episode is just about 14 minutes.

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow. Thank you.

    Respect The Process podcast is brought to you by Commercial Directing FIlm School and True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    Relationship-Fueled Filmmaking with Commercial Directing Duo Morgan and Nick. Dec 01, 2024
    Show notes

    Directing duo Morgan & Nick (Morgan Bond Grisham and Nickolas Grisham) discussed their journey in establishing their production company CamLock Films, the importance of relationships and reputation in the industry, their use of advanced filmmaking techniques like previz, the challenges of self-promotion on social media, and their recent creative projects. They also touched on their passion for personal projects like the regenerative farming documentary I'm working on. Overall, this spirited conversation highlights their dedication, technical expertise, and the value Morgan and Nick place on building meaningful client and industry relationships.

    ONE SPOT LEFT FOR BOOTCAMP IS DECEMBER 14th, 2024 - SIGN UP NOW

    My last in-person Bootcamp of the year is Saturday, December 14th in LA. Please take advantage of that last minute 2024 write-off. Limit 10 Filmmakers.

    GUEST SPEAKER: Veteran Agency Producer Anne Kurtzman is back. She's no-holds-barred and produces for Carvana, Toyota, Pom, Kia and more. Listen to Anne on Respect The Process.

    MAGIC MIND MENTAL PERFORMANCE SHOTS

    The code is BRADY20 - try https://www.magicmind.com/BRADY20 chug it daily after your coffee. If you follow me on Instagram you know my geniune endorsment of this mighty mind power juice. You get 20% off for both one time purchase and up to 48% off if you choose a subscription like me.

    ONLINE COURSES

    Check out my online courses. All my courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details.

    Thanks,

    Jordan

    This episode is just about 1 hour 19 minutes.

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow. Thank you.

    Respect The Process podcast is brought to you by Commercial Directing FIlm School and True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    Gratitude On This Day of Thanks. Nov 28, 2024
    Show notes

    Happy Thanksgiving! Just me rambling for 13 minutes about how much I appreciate everyone for listening and engaging over the years. Also so grateful for you, my whole team and just to be a working commercial director. And of course, without my family what is the point? #familyfirst

    Congrats to filmmaker Kat Raphael is the reipient of Commercial Directing Film School alumni Staci Talley's Female Filmmaker Scholarship 2024! Kat's work and passion for making filmed ads show she is poised to do great things. Bravo Kat and thanks again Staci!

    ONE SPOT LEFT FOR BOOTCAMP IS DECEMBER 14th, 2024 - SIGN UP NOW

    My last in-person Bootcamp of the year is Saturday, December 14th in LA. Please take advantage of that last minute 2024 write-off. Limit 10 Filmmakers.

    GUEST SPEAKER: Veteran Agency Producer Anne Kurtzman is back. She's no-holds-barred and produces for Carvana, Toyota, Pom, Kia and more. Listen to Anne on Respect The Process.

    MAGIC MIND MENTAL PERFORMANCE SHOTS

    The code is BRADY20 - try https://www.magicmind.com/BRADY20 chug it daily after your coffee. If you follow me on Instagram you know my geniune endorsment of this mighty mind power juice. You get 20% off for both one time purchase and up to 48% off if you choose a subscription like me.

    ONLINE COURSES

    Check out my online courses. All my courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details.

    Thanks,

    Jordan

    This episode is just about 13 minutes.

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow. Thank you.

    Respect The Process podcast is brought to you by Commercial Directing FIlm School and True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    Florence EP Ned Brown on Mentorship, Creativity and Supporting Directorial Talent. Nov 05, 2024
    Show notes

    Florence Managing Director and Executive Producer Ned Brown has been a key figure in the commercial production world for as long as I've been in the business. He's a savvy EP and generous with his knowledge, continuing to help to guide the careers of many talented directors. Ned and I discuss the evolution of the industry, the importance of authenticity, and how he supports his directors' creative ambitions beyond just commercial work.

    NEXT BOOTCAMP IS DECEMBER 14th, 2024 - SIGN UP NOW

    MY last in-person Bootcamp of the year is Saturday, December 14th in LA. Please take advantage of that last minute 2024 write-off. Limit 10 Filmmakers. 2 spots remain.

    GUEST SPEAKER: Veteran Agency Producer Anne Kurtzman is back. She's no-holds-barred and produces for Carvana, Toyota, Pom, Kia and more. Listen to Anne on Respect The Process.

    MAGIC MIND MENTAL PERFORMANCE SHOTS

    The code is BRADY20 - try https://www.magicmind.com/BRADY20 chug it daily after your coffee. If you follow me on Instagram you know my geniune endorsment of this mighty mind power juice. You get 20% off for both one time purchase and up to 48% off if you choose a subscription like me.

    ONLINE COURSES

    Check out my Masterclass or Commercial Directing Shadow online courses. (Note this link to the Shadow course is the one I mention in the show.) All my courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details.

    How To Pitch Ad Agencies and Director's Treatments Unmasked are now bundled together with a free filmmaker consultation call, just like my other courses. Serious about making spots? The Commercial Director Mega Bundle for serious one-on-one mentoring and career growth.

    Here's the Lbb Director's Playbook article sharing my pitch secrets. And my follow up that came out this week, How To Write Winning Treatments.

    4+ NEW BEHIND-THE-SCENES

    I've uploaded more raw behind-the-scenes, with dailies, agency interaction, directing top talent and collaborating with my crew, all at Commercial Directing Masterclass. And you'll wanna check out the new courses, like Behind The Beard and Winning Director Treatments.

    Thanks to our editor Jake Brady We could not do the show without him and love this guy behind words. Need your pod spruced up? Check out his Podcast Wax.

    Thanks,

    Jordan

    This episode is just about 60 minutes.

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow. Thank you.

    Respect The Process podcast is brought to you by Commercial Directing FIlm School and True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


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