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    TV & Film

    Respect The Process

    One-on-one chats with commercial directors, advertising agency creatives, actors, editors, producers, crew and more. Filmmaker Jordan Brady has directed of over 1300 spots , 4 feature films, 3 full-length documentaries and one Netflix special. The show is edited by Jake Brady.

    Jordan is Founder of Commercial Directing Film School and owner of True Gentleman Industries, aka True Gent, a commercial production company in Los Angeles. Respect The Process, since 2013.

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    Latest Episodes:
    From Short Film to F1: Lessons from Joseph Kosinski's Self-Investment. Jul 03, 2025
    Show notes

    Investing in yourself is the ultimate career hack. When you believe in your vision enough to create something - even on the side, even without guaranteed success - you open doors that might never have existed. Joseph Kosinski didn't wait for permission; he made a CGI short in his apartment, submitted it to festivals, and that single act of creative courage launched his entire career. His journey proves that investing in YOURSELF, developing your unique POINT OF VIEW, and then putting your work out into the world can transform everything. Don't just dream about your creative potential - invest in it, showcase it, and trust that your distinctive voice will find its audience.

    FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

    ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCEEach of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game?

    MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20Save hugely on Magic Mind with this link. — This link is the way.

    Thanks,

    Jordan

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you.

    "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    The AI Filmmaking Sandwhich Will Outshine Slop. Jun 25, 2025
    Show notes

    The secret sauce is humans in front of an behind the camera. AI filmmaking can do it all, but I don't think it cuts it alone, just yet. Just me walking you through my "AI Sandwich" technique—a creative approach I believe will empower filmmakers and stretch budgets without sacrficing craft or human connection. Not saying my video is great, but the idea works.

    FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

    ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCEEach of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game?

    MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20Save hugely on Magic Mind with this link. — This link is the way.

    Thanks,

    Jordan

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you.

    "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    Filmmaker Matt Macedo Explains Directing Vertical Features. Jun 13, 2025
    Show notes

    Director Matt Macedo, the OG of this emerging vertical feature format, breaks it down for us. These aren't just quick clips—we're talking full 80 plus page scripts shot in five to ten days, distributed in bite-sized, addictive chunks. Matt's navigating this whole new world of cinema, where platforms like Reel Short are making billions and giving young filmmakers unprecedented opportunities. It's the Wild West of storytelling, and Matt's right in the middle of it, proving that creativity and adaptability are the true currencies of modern filmmaking.

    My actor-daughter Gabi Feingold has been crushing the vertical game, now cast in over a half a dozen of these vertical videos. Go Gabi!

    FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

    ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCEEach of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game?

    MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20Save hugely on Magic Mind with this link. — This link is the way.

    Thanks,

    Jordan

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you.

    "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    My Latest Documentary: How One Farmer Fights for Family Farms. Jun 05, 2025
    Show notes

    Lucinda, a badass 8th generation Missouri farmer, takes on the meat industry and proves ethical farming isn't just possible, it's profitable. Watch "Trust The System" my short documentary (under 19 minutes) on YouTube... I know you'll love it. Thanks!

    FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

    ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCEEach of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game?

    MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20Save hugely on Magic Mind with this link. — This link is the way.

    Thanks,

    Jordan

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you.

    "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    Filmmaker Bryan Buckley: Super Bowl Ads, Social Change & Cinema With a Conscience. May 23, 2025
    Show notes

    Director Bryan Buckley, a two-time Oscar-nominated writer/director, has earned the nickname "King of the Super Bowl" from The New York Times for directing 71 Super Bowl commercials since 2000. A co-founder of Hungry Man, Buckley's work has been recognized with over 60 Cannes Lions (including two Grand Prix wins), multiple Emmys, a DGA Award, and induction into the MoMA permanent collection. In 2022, he was named the world's most awarded commercial director by The One Show and D&AD. He's also been honored as Adweek's Commercial Director of the Decade and one of Creativity Magazine's 50 Best Creative Minds of the last 25 years.

    FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

    DIRECTING ACTOR LIVE SEMINAR ON FILMMAKERS ACADEMY Monday, May 19th at 10am Pacific, I'll be live on the FA platform. Join me for an all-encompassing look at my process for working with actors, from casting to final cut.

    ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCEEach of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game?

    MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20Save hugely on Magic Mind with this link. — This link is the way.

    Thanks,

    Jordan

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you.

    "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    Directing Actors From Casting to Final Cut. May 18, 2025
    Show notes

    Monday, May 19th at 10am Pacific, I'm giving a live workshop on the Filmmakers Academy platform. "Directing Actors: From Casting to Final Cut."

    I love working with actors, and I believe their performances are what truly sell a commercial. I'll be covering everything from initial conversations with casting directors to communicating with editors about the best takes and how to perserve the tone of the spot. So pumped about our Filmmaker Retreat Joshua Tree, this September 25-28. We've only got eight spots left for our intimate group of 15 filmmakers. The whole experience is about defining your creative voice. I've even taken a leadership workshops, and Jeannette and I are committed to helping filmmakers gain career clarity and creative renewal. One-on-one call and free online courses with enrollment.

    FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

    DIRECTING ACTOR LIVE SEMINAR ON FILMMAKERS ACADEMY Monday, May 19th at 10am Pacific, I'll be live on the FA platform. Join me for an all-encompassing look at my process for working with actors, from casting to final cut.

    ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCEEach of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game?

    MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20Save hugely on Magic Mind with this link. — This link is the way.

    Thanks,

    Jordan

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you.

    "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    How to Survive the Commercial Production Revolution with CMS Production President Tony Low. May 13, 2025
    Show notes

    I sit down with Tony Low, Owner and President of CMS Productions, to dive deep into the current state of commercial production. Tony reveals how union compliance really works and why major brands are suddenly creating their own studios. He breaks down the "flip" phenomenon on set and explains why Los Angeles is losing its production mojo. This is the real, unfiltered story of what's happening in production right now. Thanks Tony!

    FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

    DIRECTING ACTOR LIVE SEMINAR ON FILMMAKERS ACADEMY Monday, May 19th at 10am Pacific, I'll be live on the FA platform. Join me for an all-encompassing look at my process for working with actors, from casting to final cut.

    ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCEEach of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game?

    MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY20Save hugely on Magic Mind with this link. — This link is the way.

    Thanks,

    Jordan

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you.

    "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    Rock Climbing Drag Queens, Belize and Unconventional Storytelling with Dustin Devlin. May 09, 2025
    Show notes

    When he's not shooting, filmmaker Dustin Devlin is likely out surfing on the Cape or soft-rocking (barefoot) somewhere. Moving from the editor suite to the director's chair and everything in between, Dustin is enamored with the production process and knows the TLC required to nurture each project from beginning to end. Dustin co-founded VAGRANTS out of a need and passion to disrupt the status quo in the industry.

    FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

    ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCEEach of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game?

    MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY40Save hugely on Magic Mind with this link. — This link is the way.

    Thanks,

    Jordan

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you.

    "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    From Prince To Pick Up Trucks with Director Scott McCullough. Apr 25, 2025
    Show notes

    Director Scott McCullough's career trajectory reads like a Hollywood fever dream. From shooting intimate music videos with Prince to capturing the raw energy of NASCAR and crafting cinematic commercials for Kubota and Pepsi, Scott's journey is a masterclass in creative adaptability. We dive deep into the art of networking, the importance of staying curious, and how a filmmaker can transform unexpected opportunities into a remarkable career. Whether you're a budding director or a seasoned pro, Scott's story will inspire you to embrace the unpredictable path of visual storytelling.

    FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

    ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCEEach of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game?

    MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY40Save hugely on Magic Mind with this link. — This link is the way.

    Thanks,

    Jordan

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you.

    "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


    That Time Val Kilmer Took Us Camping. Apr 08, 2025
    Show notes

    Val Kilmer was more than a movie star—he was a father, a poet, an actor, and an enigma. But above all, he was a generous soul who deeply understood the importance of creating meaningful moments. When our sons were in grade school together, Val invited my family on an unforgettable camping trip to his sprawling ranch in New Mexico. Every activity he planned was designed to build lasting memories for all of us.

    But this isn't just a story about a weekend in the wilderness—it's a tribute to a man whose heart was every bit as extraordinary as his performances on screen.

    FILMMAKER RETREAT JOSHUA TREE '25 Thursday, September 25th – Sunday, September 28th, 2025. Limit 15 Filmmakers. This will be our 4th year and it's so special, I'd prefer to jump on the phone with you and tell you more. Every year since our first, filmmakers have come back. Pretty much says it all. SIGN UP!

    ONLINE FILMMAKING COURSES - DIRECT WITH CONFIDENCEEach of my online courses come with a free 1:1 mentorship call with yours truly. Taking the Shadow course is the only way to win a chance to shadow me on a real shoot! DM for details. Want to level up your commercial directing game?

    MAGIC MIND - MY MENTAL PERFORMANCE EXILIR - SAVE w BRADY40Save hugely on Magic Mind with this link. — This link is the way.

    Thanks,

    Jordan

    My cult classic mockumentary, "Dill Scallion" is online so I'm giving 100% of the money to St. Jude Children's Hospital. I've decided to donate the LIFETIME earnings every December, so the donation will grow and grow annually. Thank you.

    "Respect The Process" podcast is brought to you by Commercial Directing FIlm School and True Gent, aka True Gentleman Industries, Inc. in partnership with Brady Oil Entertainment, Inc.


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