Joseph Rand is the Chief Creative Officer for Better Homes and Gardens Real Estate | Rand Realty, one of the largest companies in the New York Tri-State region with almost 30 offices, over 1,000 agents, and closing over 6,000 transactions worth over $2.5 billion in real estate volume in 2017. He is also the author of Disruptors, Discounters, and Doubters and How to be a Great Real Estate Agent. RIS Media awarded him its inaugural industry Newsmaker Award in 2018, and Inman News named him one of the Top 100 Real Estate Influencers in 2017.