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    Business

    Ranchonomics

    Welcome to Ranchonomics! Where we empower you to build a better ranch and transform your operation into a thriving business.

    This podcast is brought to you by Ranch Right LLC, and together we will look at essential strategies, mindsets, and processes needed to take command of your financials and master the business metrics that make all the difference. If you are ready to start winning at ranching, then you are in the right spot.

    With each episode of Ranchonomics, you will hear inspiring success stories, gain simple yet powerful financial literacy tips, and listen to insightful interviews with industry experts and real-life practitioners.

    Whether you are a seasoned rancher or just starting out, we believe that managing a ranch shouldn’t mean drowning in paperwork or missing out on valuable opportunities. Our mission is to help you see the link between your daily ranching operations and your financials that allow you to go from chaos to clarity and achieve your goals.

    Join us as we explore the intersection of ranching and finance, helping you understand your numbers and make informed decisions that propel your business forward.

    Subscribe now and start your path to a more profitable, less stressful ranching experience with Ranchonomics. It’s time to harness the full potential of your operation.

    Advertise

    Copyright: © Copyright 2024 John Haskell, Ranch Right LLC

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    Steve & Sarah Hisel — Proof That Starting from Scratch in Ranching Is Possible [Ranchonomics Stories Ep 2] Jun 18, 2026
    Show notes

    In this episode of Ranchonomics Stories, John Haskell sits down with Steve and Sarah Hisel to share their journey of building a ranching business from scratch. Without inheriting a family operation, they navigated a series of unexpected turns, difficult decisions, and calculated risks to create opportunities for themselves and their growing family. Along the way, they discuss the mindset shifts, education, and persistence that helped them move from dreaming about ranching to actually making it a reality.

    Steve and Sarah reflect on lessons learned about financial discipline, surrounding yourself with the right people, evaluating opportunities, and resisting the temptation to overinvest in equipment and infrastructure too early. They also share how mentorship, business education, and a willingness to adapt have shaped their operation. More than anything, this episode offers encouragement for aspiring ranchers who have been told that starting from scratch is impossible.

    Make sure to hit subscribe/follow so you never miss an episode!

    In this episode, we cover:

    • How Steve and Sarah built a ranching operation without inheriting land or livestock
    • Why education, mentorship, and networking accelerated their progress
    • The importance of evaluating opportunities and being willing to change course
    • Why starting small can be an advantage when building a business
    • How financial discipline helped them avoid unnecessary debt and expenses
    • The role of accountability, shared goals, and community in long-term success
    • Why ranching is still possible for people willing to commit to the journey

    Connect with Steve and Sarah:

    • Check out their website
    • Follow on Instagram @genuinely.sara
    • Follow on Facebook at Trinity S Ranch

    Connect with Ranch Right:

    • Subscribe on YouTube
    • Follow on Instagram @ranchrightllc
    • Follow on Facebook
    • Check out the website
    • Check out all of our past webinars here

    Resources & Links:

    • The Zig Zag Principle by Rich Christiansen
    • Never Burn Your Moving Boxes by Jolyn Young
    • Book a Free Discovery Call to Learn More
    • Ranching for Profit
    • Ranching.FYI
    • Wally Olson, Olson Ranch LLC

    Mentioned in this episode:

    At Ranch Right, we help producers slow decisions down just enough to see the real tradeoffs: cash flow, risk, and long-term impact. Better information leads to better decisions—and better sleep. If you want more confidence in the choices you’re making, click below to learn more.

    Website


    102. The Land Is the Unit of Production: Joel Ham on Ranching That Actually Works Jun 16, 2026
    Show notes

    In this episode, John Haskell and Wally Olson sit down with longtime West Texas rancher Joel Ham to discuss the management principles that have transformed the way he thinks about ranching, grazing, and profitability. Drawing on decades of experience and mentorship from leaders such as Bud Williams, Joel explains why the land, not the animal, must be viewed as the true unit of production. The conversation explores how improving land productivity, stockmanship, and grazing management can dramatically impact long-term ranch profitability and resilience in harsh, low-rainfall environments.

    Joel also shares lessons learned from low-stress stockmanship, holistic management, and adapting to the realities of ranching in West Texas. From grazing planning and drought management to integrating sheep with cattle and reducing predator pressure through better systems, the episode emphasizes personal responsibility, observation, and continual replanning. At its core, this conversation is about learning to work with animals and ecosystems instead of against them, while building a ranch business that is both productive and sustainable over time.

    Make sure to hit subscribe/follow so you never miss an episode!

    In this episode, we cover:

    • Why the land must be the unit of production, not the animal
    • How improving production per acre impacts long-term profitability
    • Why successful stockmanship requires reading and responding to cattle
    • The importance of grazing planning, monitoring, and replanning
    • How Joel combines sheep and cattle to increase overall stocking capacity
    • Why ranch management ultimately comes back to responsibility, observation, and adaptation

    Connect with Ranch Right:

    • Subscribe on YouTube
    • Follow on Instagram @ranchrightllc
    • Follow on Facebook
    • Check out the website
    • Check out all of our past webinars here

    Resources & Links:

    • Book a Free Discovery Call to Learn More
    • Ranching for Profit
    • Ranching.FYI
    • Wally Olson, Olson Ranch LLC

    Mentioned in this episode:

    At Ranch Right, we help producers slow decisions down just enough to see the real tradeoffs: cash flow, risk, and long-term impact. Better information leads to better decisions—and better sleep. If you want more confidence in the choices you’re making, click below to learn more.

    Website


    Dave & Carol Perry - From 10 Cows to the American Dream [Ranchonomics Stories Ep 1] Jun 11, 2026
    Show notes

    In the first episode of the new Ranchonomics Storytelling series, host John Haskell sits down with Dave and Carol Perry to share how they built a ranching operation from humble beginnings through decades of hard work, financial discipline, and persistence. Starting with just 10 cows and very little capital, the Perrys discuss the sacrifices, setbacks, and unconventional decisions that allowed them to gradually grow their business while staying focused on long-term sustainability and family goals.

    Throughout the conversation, Dave and Carol reflect on lessons learned from droughts, debt, injury, volatile cattle markets, and raising a family while building the ranch. They discuss the importance of cash flow planning, creative thinking, education, mentorship, and knowing your numbers, while emphasizing that success in ranching is still possible for those willing to commit fully to the lifestyle. More than anything, this episode is a story about resilience, sacrifice, faith, and building a life around purpose rather than comfort.

    Make sure to hit subscribe/follow so you never miss an episode!

    In this episode, we cover:

    • How Dave and Carol built a ranching operation starting with just 10 cows
    • Why financial discipline and principal payments accelerated their growth
    • How creative thinking and unconventional decisions improved profitability
    • The role of cash flow planning and knowing your numbers in surviving tough years
    • Why education, mentorship, and holistic management shaped their operation
    • Lessons learned from drought, injury, debt, and volatile cattle markets
    • Why ranching success still depends on passion, sacrifice, and long-term commitment

    Connect with Dave and Carol:

    • Email them at perrycattleco@gmail.com

    Connect with Ranch Right:

    • Subscribe on YouTube
    • Follow on Instagram @ranchrightllc
    • Follow on Facebook
    • Check out the website
    • Check out all of our past webinars here

    Resources & Links:

    • Book a Free Discovery Call to Learn More
    • Ranching for Profit
    • Ranching.FYI
    • Wally Olson, Olson Ranch LLC

    Mentioned in this episode:

    At Ranch Right, we help producers slow decisions down just enough to see the real tradeoffs: cash flow, risk, and long-term impact. Better information leads to better decisions—and better sleep. If you want more confidence in the choices you’re making, click below to learn more.

    Website


    101. The Smarter Way to Manage Invasive Weeds on Your Ranch with Ben Habig Jun 09, 2026
    Show notes

    Invasive weeds can quietly reduce carrying capacity and create long-term management challenges across a ranch. In this episode, John Haskell sits down with Ben Habig to discuss how prescribed grazing with goats and sheep can provide a biological alternative to chemical weed control. Using species like leafy spurge and houndstongue as examples, Ben explains how targeted grazing can reduce weed pressure, improve pasture utilization, and support healthier soils and riparian areas.

    The conversation also explores the realities of managing small ruminants, including fencing, predators, labor, and marketing challenges. Ben shares how his business partners with landowners across Montana to provide targeted grazing services that help ranches manage invasive species while improving long-term pasture health and resilience.

    Make sure to hit subscribe/follow so you never miss an episode!

    In this episode, we cover:

    • How goats and sheep can be used for targeted grazing and weed control
    • Why species like leafy spurge reduce pasture utilization for cattle
    • The difference between chemical control and biological land management approaches
    • How prescribed grazing can improve soil health and nutrient cycling
    • Why small ruminants require more intensive management and labor
    • How targeted grazing can create long-term improvements in carrying capacity and pasture composition

    Connect with Ben:

    • Check out his website
    • Follow on Instagram @habiglivestock
    • Follow on Facebook
    • Subscribe on YouTube

    Connect with Ranch Right:

    • Subscribe on YouTube
    • Follow on Instagram @ranchrightllc
    • Follow on Facebook
    • Check out the website
    • Check out all of our past webinars here

    Resources & Links:

    • Book a Free Discovery Call to Learn More
    • Ranching for Profit
    • Ranching.FYI
    • Wally Olson, Olson Ranch LLC

    Mentioned in this episode:

    At Ranch Right, we help producers slow decisions down just enough to see the real tradeoffs: cash flow, risk, and long-term impact. Better information leads to better decisions—and better sleep. If you want more confidence in the choices you’re making, click below to learn more.

    Website


    100. What Bob Metzger Taught Us About Wealth, Risk & Relationships – Wally Olson Jun 02, 2026
    Show notes

    In this special 100th episode of Ranchonomics, host John Haskell sits down with longtime cattleman and investor Wally Olson to reflect on the life and legacy of their close friend, Bob Metzger. Through stories about business deals, investing, cattle trading, and friendship, the conversation explores what Bob taught us; the principles he lived by, including disciplined money management, delayed gratification, risk mitigation, and the power of compounding over time. More than anything, the episode highlights why ranching is ultimately a relationship business built on trust, communication, and surrounding yourself with good people.

    Make sure to hit subscribe/follow so you never miss an episode!

    In this episode, we cover:

    • Why successful operators focus on margin, cash flow, and risk mitigation
    • The importance of surrounding yourself with people who challenge your thinking
    • How humility, networking, and continuous improvement create long-term success
    • Lessons from structuring joint ventures and avoiding partnership pitfalls
    • Why succession and estate preparation matter more than most people realize
    • How generosity and mentorship can create impact far beyond business

    Connect with Wally:

    • Check out his website

    Connect with Ranch Right:

    • Subscribe on YouTube
    • Follow on Instagram @ranchrightllc
    • Follow on Facebook
    • Check out the website
    • Check out all of our past webinars here

    Resources & Links:

    • Book a Free Discovery Call to Learn More
    • Ranching for Profit
    • Ranching.FYI
    • Wally Olson, Olson Ranch LLC

    Mentioned in this episode:

    At Ranch Right, we help producers slow decisions down just enough to see the real tradeoffs: cash flow, risk, and long-term impact. Better information leads to better decisions—and better sleep. If you want more confidence in the choices you’re making, click below to learn more.

    Website


    99. The Most Valuable Asset on Your Ranch Isn’t Land or Cattle May 26, 2026
    Show notes

    What separates two ranches with the exact same land, cattle, and infrastructure from having completely different outcomes? In this episode, host John Haskell explores the idea that the most valuable asset in any operation is not the ranch itself, but the knowledge, stewardship, and decision-making behind it. Using examples from learning curves, investing, grazing management, and succession, he explains how knowledge compounds over time, much like money does.

    He breaks down how growth happens across multiple domains like grazing, stockmanship, marketing, financial literacy, and relationships, and how those areas begin compounding together when intentionally developed. At its core, this episode is about the long-term power of continuous learning and the role education plays in building resilient, profitable operations.

    Make sure to hit subscribe/follow so you never miss an episode!

    In this episode, I cover:

    • Why knowledge and stewardship are more valuable than physical assets
    • How learning curves and compound growth apply to ranching
    • The connection between grazing, stockmanship, marketing, and financial literacy
    • Why multiple areas of learning can compound together over time
    • How financially literate operators connect daily actions to profitability
    • Why succession planning often focuses too much on assets instead of education
    • The importance of intentionally passing knowledge to the next generation

    Connect with Ranch Right:

    • Subscribe on YouTube
    • Follow on Instagram @ranchrightllc
    • Follow on Facebook
    • Check out the website
    • Check out all of our past webinars here

    Resources & Links:

    • Book a Free Discovery Call to Learn More
    • Ranching for Profit
    • Ranching.FYI
    • Wally Olson, Olson Ranch LLC

    Mentioned in this episode:

    At Ranch Right, we help producers slow decisions down just enough to see the real tradeoffs: cash flow, risk, and long-term impact. Better information leads to better decisions—and better sleep. If you want more confidence in the choices you’re making, click below to learn more.

    Website


    98. Stockmanship & Range Management with the Indrelands May 19, 2026
    Show notes

    What happens when better grazing management changes not only your ranch, but the entire ecosystem around it? In this episode, John Haskell sits down with Roger and Betsy Indreland to discuss how a shift in thinking around soil health, recovery, and grazing management transformed their operation. What began as skepticism after hearing regenerative grazing concepts eventually became a complete rethinking of forage management, drought resilience, and ranch profitability.

    The Indrelands share how focusing on cover, stockpiled feed, and longer recovery periods dramatically improved both productivity and resilience on their ranch. They explain how better grazing management increased carrying capacity, while also improving wildlife abundance, biodiversity, and overall ranch health. This episode highlights the long-term biological and financial benefits of managing with resilience, recovery, and observation in mind.

    Make sure to hit subscribe/follow so you never miss an episode!

    In this episode, we cover:

    1. How a shift in thinking around soil health and grazing changed the operation
    2. Why leaving cover and stockpiling feed improved drought resilience
    3. The role of rest and recovery periods in increasing productivity
    4. How improved grazing management increased carrying capacity without buying more land
    5. The connection between biology, profitability, and ranch resilience
    6. Why seeing these systems in person often creates a major mindset shift

    Connect with Roger and Betsy:

    1. Check out their website
    2. Call them at 406 932 4232

    Connect with Ranch Right:

    1. Subscribe on YouTube
    2. Follow on Instagram @ranchrightllc
    3. Follow on Facebook
    4. Check out the website
    5. Check out all of our past webinars here

    Resources & Links:

    1. Book a Free Discovery Call to Learn More
    2. Ranching for Profit
    3. Ranching.FYI
    4. Wally Olson, Olson Ranch LLC

    Mentioned in this episode:

    At Ranch Right, we help producers slow decisions down just enough to see the real tradeoffs: cash flow, risk, and long-term impact. Better information leads to better decisions—and better sleep. If you want more confidence in the choices you’re making, click below to learn more.

    Website


    97. The Rancher’s Guide to Surviving the Unexpected with Dallas Mount May 12, 2026
    Show notes

    Every ranch will face the unexpected. The question is not if, but when. In this episode, John Haskell sits down with Dallas Mount to discuss how ranchers can better prepare for uncertainty, manage risk, and build operations that withstand shocks without falling apart. From droughts to market swings to personal challenges, the conversation focuses on building resilience into the business before problems arise.

    Dallas shares practical ways to think about risk, including maintaining flexibility, managing debt carefully, and avoiding decisions that limit your options. They also discuss the importance of margin, liquidity, and having a clear plan when conditions change. At its core, this episode is about shifting from reactive decision-making to proactive planning so that when the unexpected happens, your operation is positioned to respond instead of scramble.

    Make sure to hit subscribe/follow so you never miss an episode!

    In this episode, we cover:

    • Why unexpected challenges are inevitable in ranching
    • The importance of building flexibility into your operation
    • How debt and fixed costs can limit your ability to respond
    • Why maintaining margin and liquidity is critical
    • How to think about risk before problems arise
    • The value of having a plan for changing conditions
    • Shifting from reactive decisions to proactive management

    Connect with Dallas:

    • Follow on Instagram @ranching4profit
    • Follow on Facebook
    • Subscribe on YouTube
    • Connect on LinkedIn
    • Check out his website
    • Send him an email at dallas@ranchmanagement.com

    Connect with Ranch Right:

    • Subscribe on YouTube
    • Follow on Instagram @ranchrightllc
    • Follow on Facebook
    • Check out the website
    • Check out all of our past webinars here

    Resources & Links:

    • Book a Free Discovery Call to Learn More
    • Ranching for Profit
    • Ranching.FYI
    • Wally Olson, Olson Ranch LLC

    Mentioned in this episode:

    At Ranch Right, we help producers slow decisions down just enough to see the real tradeoffs: cash flow, risk, and long-term impact. Better information leads to better decisions—and better sleep. If you want more confidence in the choices you’re making, click below to learn more.

    Website


    96. How to Build a Better Ranch by Letting Go of Control with Emilie Hopson May 05, 2026
    Show notes

    Delegation sounds simple, but for most ranchers, it is one of the hardest skills to implement. In this episode, John Haskell sits down with Ranch Right HR Advisor Emilie Hopson to break down why leaders struggle to let go of control and how that limitation can cap the growth of the entire business. They discuss how the real goal of delegation is not to make life easier immediately, but to build long-term capacity by transferring ownership, not just assigning tasks.

    This conversation walks through a practical framework for delegation, including the importance of responsibility, authority, and accountability, along with tools like the delegation ladder and simple SOPs. Emilie emphasizes starting small with repeatable tasks, accepting that 70% done is good enough, and creating clear expectations with structured check-ins.

    Make sure to hit subscribe/follow so you never miss an episode!

    In this episode, we cover:

    • Why delegation is difficult and how it can limit business growth
    • The difference between assigning tasks and transferring ownership
    • The three components of effective delegation
    • How the delegation ladder builds capability over time
    • Why starting with repeatable tasks and accepting 70% done creates capacity
    • How to use simple SOPs to create consistency and reduce micromanagement
    • The role of clear expectations and check-ins in successful delegation

    Connect with Emilie:

    • Check out her website

    Connect with Ranch Right:

    • Subscribe on YouTube
    • Follow on Instagram @ranchrightllc
    • Follow on Facebook
    • Check out the website
    • Check out all of our past webinars here

    Resources & Links:

    • "Greatness" by David Marquet
    • Turn the Ship Around! by David Marquet
    • Building Teams That Stick webinar
    • Book a Free Discovery Call to Learn More
    • Ranching for Profit
    • Ranching.FYI
    • Wally Olson, Olson Ranch LLC

    Mentioned in this episode:

    At Ranch Right, we help producers slow decisions down just enough to see the real tradeoffs: cash flow, risk, and long-term impact. Better information leads to better decisions—and better sleep. If you want more confidence in the choices you’re making, click below to learn more.

    Website


    95. WITB vs. WOTB: The Ranch Meeting System You’re Missing Apr 28, 2026
    Show notes

    Most ranches don’t have too many meetings. They have the wrong ones. In this episode, host John Haskell breaks down the difference between working in the business (WITB) and working on the business (WOTB), and why both are essential to running an efficient and profitable operation. From daily check-ins to long-term strategic planning, he outlines a practical meeting framework designed to improve communication, coordination, and decision-making across the ranch.

    John walks through the cadence of effective ranch meeting systems, from quick daily stand-ups and weekly planning sessions to monthly financial reviews and quarterly strategic conversations. He also emphasizes the importance of agendas, clear action items, and accountability, showing how well-run meetings help prevent surprises, surface problems early, and keep the business moving forward. When done right, this system creates clarity, builds resilience, and ensures the operation is not just busy but intentional and aligned.

    Make sure to hit subscribe/follow so you never miss an episode!

    In this episode, I cover:

    • The difference between working in the business (WITB) and working on the business (WOTB)
    • Why most ranches need more structured meetings, not fewer
    • How to run daily and weekly meetings for coordination and execution
    • Using monthly meetings to review budget versus actual and plan ahead
    • The role of quarterly strategic meetings in long-term decision-making
    • Why every meeting should have an agenda and clear action items
    • How consistent meetings improve communication, accountability, and resilience

    Connect with Ranch Right:

    • Subscribe on YouTube
    • Follow on Instagram @ranchrightllc
    • Follow on Facebook
    • Check out the website
    • Check out all of our past webinars here

    Resources & Links:

    • Book a Free Discovery Call to Learn More
    • Ranching for Profit
    • Ranching.FYI
    • Wally Olson, Olson Ranch LLC

    Mentioned in this episode:

    At Ranch Right, we help producers slow decisions down just enough to see the real tradeoffs: cash flow, risk, and long-term impact. Better information leads to better decisions—and better sleep. If you want more confidence in the choices you’re making, click below to learn more.

    Website


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