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    Business

    Radical Disruption

    Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You’re in the right place!

    Radical Disruption is home to the disrupters. Here you’ll learn how to take your business to the next level, break the status quo, and build a disruptive business.

    Nursing student turned business and social media expert, host Mya Nichol (hey that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six figure business.

    Through solo episodes and special guest interviews, you can expect honest conversations around throwing out the traditional way of business, scaling in a sustainable way, and becoming the go to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!

    Advertise

    Copyright: © 2023

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    18. How I’m preparing to step away from my business in the busiest season Jun 06, 2023
    Show notes

    Today’s episode is all about how I'm preparing to step away from my business in the busiest season. If you haven’t heard the good news, I am pregnant! And we’re due in November which just so happens to be the busiest time of year for my business. So I wanted to walk you through all the ways I'm preparing my business to basically run without me. My goal is for my business to not just be ok when I step away, but for it to thrive when I step away.

    In this episode, I cover:

    • The 9 different things I’m doing to prepare my business
    • Overall focus on passive income streams, driving new traffic organically, and batching and planning content and strategy ahead of time
    • Trusting the systems, support, and teammates I have in place so that I can peacefully step away
    • Lessons learned from the last time I stepped away from my business for my trip to Israel
    • A reminder to focus on the reason you started your business in the first place

    Resources & Links:

    • Around the Clock Masterclass
    • List Building 101
    • IG University
    • 100 Hook Ideas - FREE GUIDE

    Connect with Mya:

    • Follow on Instagram @myanichol

    • Join my email list

    • Check out my website

    Make sure to hit subscribe so you never miss an episode!

    Mentioned in this episode:

    Join IG University!

    IGU


    17. How to get customers with $0 May 30, 2023
    Show notes

    I get asked all the time how I’ve been able to grow my business as much as I have with zero ad-spend. So in this episode, I’m sharing how to get customers with $0 and how I’ve scaled my business to multiple 6-figures with basically zero marketing expenses.

    In this episode, I cover:

    • The 5 main things I’ve done to gain customers with free marketing
    • How vital it is to be providing value before asking for the buy
    • Increasing visibility by getting in front of other people’s audiences and showcasing your expertise
    • What micro commitments are and the value of them

    Resources & Links:

    • List Building 101
    • IG University
    • 100 Hook Ideas - FREE GUIDE

    Connect with Mya:

    • Follow on Instagram @myanichol
    • Join my email list
    • Check out my website

    Make sure to hit subscribe so you never miss an episode!

    Mentioned in this episode:

    Join IG University!

    IGU


    16. Learning Instagram part 3: IG growth in 2023 May 23, 2023
    Show notes

    This episode is the third and final episode of a 3-part series about learning Instagram. Today I’m talking all about Instagram growth in 2023. I’m sharing the top 10 things that I’m seeing work right now on Instagram, why you should focus on them, and how to implement them on your own account.

    In this episode, the 10 things are:

    • Showcasing your unique positioning and personality
    • Collaborations
    • Reaching non-followers
    • Optimizing your Instagram account
    • Experimenting
    • Repurposing top performing content
    • Focusing on extending watch time and time spent on content
    • Creating eye-catching content
    • Focusing on getting your current community to interact with you
    • Giving things time and don’t be afraid to sit in the discomfort

    Resources & Links:

    • IG University
    • 100 Hook Ideas - FREE GUIDE

    Connect with Mya:

    • Follow on Instagram @myanichol

    • Join my email list

    • Check out my website

    Make sure to hit subscribe so you never miss an episode!

    Mentioned in this episode:

    Join IG University!

    IGU


    15. Learning Instagram part 2: myths May 16, 2023
    Show notes

    This episode is the second episode of a 3-part series about learning Instagram. Today is all about busting myths. Specifically, I’m busting 14 myths (plus a bonus!) that I see and hear often about Instagram.

    In this episode about learning Instagram part 2: the myths are:

    • You have to post daily to stay relevant
    • The shadow ban
    • Switching to a business account hurts your engagement
    • You have to reply to all direct messages or else you’re penalized
    • Instagram only shows your post to 7% of people
    • You are penalized for leading people off of the Instagram platform
    • You are penalized for using all 30 hashtags
    • There’s no different between hashtags in the captions vs. hashtags in the comments
    • You can hack the algorithm
    • You are penalized for editing a caption after posting
    • You are penalized If you delete a reel and then repost it
    • Brand partnerships and tagging accounts hurt how your content/account is ranked on IG
    • Reposted content from feed to stories decreases story views
    • Who you follow on Instagram affects who can find your content on Instagram and who the algorithm shows your content to
    • What you see on your explore page affects what explore pages you show up on

    Resources & Links:

    • IG University
    • 100 Hook Ideas - FREE GUIDE

    Connect with Mya:

    • Follow on Instagram @myanichol

    • Join my email list
    • Check out my website

    Make sure to hit subscribe so you never miss an episode!

    Mentioned in this episode:

    Join IG University!

    IGU


    14. Learning Instagram part 1: the algorithm May 09, 2023
    Show notes

    This episode is the first episode of a 3-part series about learning Instagram. Today I'm going to dive into the algorithm because there are a lot of misconceptions out there. All of this information comes directly from Instagram or Adam Mosseri (the head of Instagram), so not just speculations or my opinions, but straight from the source. This is obviously very valuable information to know, not only as a consumer of content on Instagram, but also as a creator of content on Instagram.

    In this episode, we cover:

    • The different types of algorithms within Instagram
    • The different signals each algorithm is looking at
    • The main interactions that each algorithm is looking at
    • My takeaways on all of the algorithms for you as a content creator and business owner

    Resources & Links:

    • Follow Adam Mosseri on Instagram @mosseri
    • Follow The Creators on Instagram @creators
    • Article from Adam: Shedding More Light on How Instagram Works
    • Creators Algorithm Truths + Tips
    • IG University
    • 100 Hook Ideas - FREE GUIDE

    Connect with Mya:

    • Follow on Instagram @myanichol

    • Join my email list
    • Check out my website

    Make sure to hit subscribe so you never miss an episode!

    Mentioned in this episode:

    Join IG University!

    IGU


    13. Seeing the vision even if others don't May 02, 2023
    Show notes

    In today’s episode, I’m talking about trusting the vision you have for your business and focusing on the impact you want to make. I’m going to share two different scenarios; two very different examples but both with the same overall message and lesson of seeing the vision even if others don’t.

    In this episode, we cover:

    • The story and journey of naming my podcast
    • How to mentally overcome naysayers
    • Creating content that supports what you want to be known for and what impact you want to make
    • Leaning into the evolution of yourself and your business

    Resources & Links:

    • The Mindset Mentor podcast with Rob Dial
    • IG University
    • 100 Hook Ideas - FREE GUIDE

    Connect with Mya:

    • Follow on Instagram @myanichol

    • Join my email list
    • Check out my website

    Make sure to hit subscribe so you never miss an episode!

    Mentioned in this episode:

    Join IG University!

    IGU


    12. How I'd navigate that Apr 25, 2023
    Show notes

    I put a question box up in my stories asking my community for different situations and scenarios that you were curious about how I’d navigate. There were SO many that were submitted, but on today’s episode, I’m going to run through 10 of them. Hopefully my perspective and insight can give you a toolkit of how to navigate these topics in your own business.

    The 10 topics I share how I'd navigate are:

    • Answering “how do I fix that” without being salesy
    • Pricing transparency
    • Missing payments and losing access
    • Getting asked questions after a coaching retainer has ended
    • Getting asked for a coupon code when the discount just expired
    • Instagram account getting disabled or shut down
    • A past client wanting past prices even though prices have increased
    • A no-show in your program
    • Not right-fit clients or customers
    • Objections

    Resources & Links:

    • The Online Blueprint
    • IG University
    • 100 Hook Ideas - FREE GUIDE

    Connect with Mya:

    • Follow on Instagram @myanichol

    • Join my email list
    • Check out my website

    Make sure to hit subscribe so you never miss an episode!

    Mentioned in this episode:

    Join IG University!

    IGU


    11. Building a tight-knit community on IG w/ Nicole Jaques Apr 18, 2023
    Show notes

    Today’s episode is a guest episode with the wonderful Nicole Jaques. We’ve been friends online for a while now and I’ve loved watching her grow and make such a huge impact. Not only is she an amazing human being, she also has over 300k followers on Instagram and has grown to that amount in just over a year. Part of our conversation today dives into how she’s been able to achieve those results in such a short time frame.

    Nicole Jaques is the modern home ec teacher we never had in school or college teaching us how to find joy in and out of our kitchens and home! Join her for the tips and stay for the wellness inspo and warm hug advice she offers daily on IG, website and Tiktok. Mother of two, entrepreneur, hot yoga goer, and kindness enthusiast, Nicole started her page to share her generational recipes and hacks (passed down from her Gma) to help and serve others to find joy in homemaking.

    In this episode, we cover:

    • The true meaning of social media
    • The importance of boundaries and how they help you to avoid burnout
    • Being rooted in connection and community
    • Embracing imperfections and sharing those with your audience
    • The power of direct messages
    • Tips on creating large amounts of content and posting consistently

    Resources & Links:

    • IG University
    • 100 Hook Ideas - FREE GUIDE

    Connect with Nicole:

    • Follow on Instagram @itsnicolejaques
    • Follow on TikTok @itsnicolejaques
    • Check out her website

    Connect with Mya:

    • Follow on Instagram @myanichol

    • Join my email list
    • Check out my website

    Make sure to hit subscribe so you never miss an episode!

    Mentioned in this episode:

    Join IG University!

    IGU


    10. Defining success and wealth Apr 11, 2023
    Show notes

    In today’s episode, I’m talking all about defining success and wealth. I was chatting with someone the other day about comparison. Looking at what other people are doing, achieving, and the material things they own and how “comparison-itis” can be so detrimental. So I’m going to share with you why this topic is so important to bring to light and the conversation around defining your own version of what success and wealth looks like to you.

    In this episode, we cover:

    • What society and hustle culture tells us success looks like
    • How our definition of success can change depending on the season of life you’re in
    • The difference between wealth and success
    • What my definition of success is at this stage of my life

    Resources & Links:

    • IG University
    • 100 Hook Ideas - FREE GUIDE

    Connect with Mya:

    • Follow on Instagram @myanichol

    • Join my email list
    • Check out my website

    Make sure to hit subscribe so you never miss an episode!

    Mentioned in this episode:

    Join IG University!

    IGU


    9. Coaching hierarchy & what to look for in a coach Apr 04, 2023
    Show notes

    As I’ve been sharing more about my business, specifically my experience with having a business coach, I’ve learned there needs to be more education and awareness around choosing a coach in the business space. So today’s episode is all about the coaching hierarchy and what to look for when you're hiring a coach.

    In this episode, we cover:

    • What the coaching hierarchy is
    • How a coach is such a personal and individualized decision
    • 7 questions to think about when you’re considering who to hire
    • How your coach is not responsible for your results, YOU are
    • A huge mindset shift I made
    • A reminder that everyone’s needs, goals, and versions of success look different

    Resources & Links:

    • IG University
    • 100 Hook Ideas - FREE GUIDE

    Connect with Mya:

    • Follow on Instagram @myanichol

    • Join my email list
    • Check out my website

    Make sure to hit subscribe so you never miss an episode!

    Mentioned in this episode:

    Join IG University!

    IGU


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