Power Hour Optometry

Latest Episodes:

The Power Hour 5/10/17 May 11, 2017

Show notes

We surveyed ODs to find out! Learn which ODs are the happiest, what makes them unhappy, and what you can do to increase your own professional satisfaction. Tune in to the Power Hour to hear Gary discuss this interesting topic with Dr. Bethany Fishbein.

The Power Hour 5/3/17 May 05, 2017

Show notes

Continuing and building on last weeks' episode on how to elevate your customer service, Gary discusses innovative techniques to empower your staff. Tune in to this episode of the Power Hour for strategies that allow your staff to help you, are welcomed by them, last beyond one office meeting and immediately add to your bottom line.

The Power Hour 4/26/17 Apr 27, 2017

Show notes

What can optometrists learn from the latest United Airlines customer service debacle? A LOT! Tune in to this episode of the Power Hour where Gary discusses great ways to amp up your customer service, a simple technique to measure it, and what to do when things go horribly wrong – which at some point, they absolutely will!

The Power Hour 4/19/17 Apr 20, 2017

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There's more to cutting costs than squeezing your sales reps for better deals. Gary discusses his top five ways so add to your practice's bottom line on this episode of the Power Hour.

The Power Hour 4/12/17 Apr 13, 2017

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Do you look forward to office meetings, or do you dread them and then ultimately cancel them? Tune in to this episode of the Power Hour where Gary discusses new ways to effectively and efficiently hold staff meetings that are productive and add to your practice's bottom line.

The Power Hour 4/5/17 Apr 06, 2017

Show notes

Decreasing revenues with increasing expenses and regulations, online eyeglass selling, "generic" contact lenses and online refraction – to name just a few things – are going to fundamentally change and possibly eliminate optometry as we know it. Gary talks about why that's a GOOD thing and how you can leverage the tsunami of change NOW to position your practice for whatever the future holds. Tune in to this thought provoking episode of the Power Hour!

The Power Hour 3/22/17 Mar 24, 2017

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Vision by Design, the country's best meeting on myopia control is right around the corner. Get a snapshot of myopia control in general and the meeting in particular from Dr. Paul Levine, President of the American Academy of Orthokeratology and Myopia Control. Paul gets listeners up-to-date on what's new in myopia control and talk about why it's important for your practice.

The Power Hour 3/15/17 Mar 17, 2017

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Drs. Mark Rosner and Debby Feinberg are back on the show to discuss some of the latest work they've been doing with minute amounts of prism. On the previous show they discussed how they have had literally life changing results for their patients by carefully prescribing minute amounts of prism. Get caught up on some of their latest work on this episode of the Power Hour.

The Power Hour 3/8/17 Mar 09, 2017

Show notes

Mike Hundert is the current Chairman of The Vision Council, as well as Chief Executive Officer and Chief Creative Officer of De Rigo Rem, part of the world's fourth largest provider of eyewear. Mike joins Gary for a discussion on the Power Hour to give his thoughts on what is arguably the biggest merger – ever - in the eyecare industry, and how it will affect consumers, other frame and lens manufacturers and your practice. Don't miss this thought provoking and interesting episode.

The Power Hour 3/1/17 Mar 02, 2017

Show notes

On last week's show, Gary talked about successful strategies to externally market your practice. This week, the show focuses on internal marketing. Learn to turn last week's prospects into patients, who then become practice evangelists on this informative and entertaining episode of the Power Hour.

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