On the Record by Leadpages

Latest Episodes:

Product Marketing Is Broken Oct 22, 2024

Show notes

When Guns N' Roses took over a decade to release new music, they highlighted a key mistake that businesses make: waiting too long to deliver. In this episode, we discuss how fast, frequent product updates and managing customer expectations can keep your brand relevant. Learn how to avoid the dangers of long development cycles and what marketers can take from the band’s missteps.

Energy is Money (Simon Alexander Ong) Jun 14, 2024

Show notes

Simon Alexander Ong is an award-winning entrepreneur and personal development coach. His Book Energize: Make The Most of Every Moment, is a must-read for anyone who wants to get more out of their business, career, and life.

In this episode, Simon discusses managing your energy instead of time, how to get published, and protecting your personal energy.

Personalize Your Marketing Automation (Brennan Dunn) Oct 06, 2023

Show notes

Brennan Dunn is the leading expert in making marketing automation more human for creators, service providers, and small business owners like you. He is the founder of the personalization software, Right Message, and the author of the new book This Is Personal.

During this episode, Brennan shares why you should go all in on email marketing and the key segmentation strategies to get right from the beginning. It’s time to get personal!

Champion Your Community (Lloyed Lobo) Sep 21, 2023

Show notes

Lloyed Lobo, an entrepreneur, podcast host, and community builder. He's the co founder of TractionConf.io and the fintech platform Boast.ai, which recently received over $100 million in growth equity funding. His new book, From Grassroots to Greatness, reveals 13 rules to build iconic brands with community led growth.

In this conversation, Lloyed shares the lessons he's learned from the ups and downs of life, both personal and entrepreneurial, providing you with a straighter path to your own version of success.

For the show, notes, transcripts, and more from this and other episodes, go to Leadpages.com/podcast.

Get Consistent Health & Wellness Clients (Lauren Armes) Aug 31, 2023

Show notes

If you love to transform the lives of your clients, you'll particularly enjoy this episode. My guest is Lauren Armes, the creator of Beyond Seven business coaching for wellness experts. She's also the founder of Well To Do, which was acquired by Fitt Insider in 2022. In our conversation, Lauren shares lessons she's learned as a startup founder and global traveler, marketing mistakes to avoid, and strategies for getting consistent clients.

For the show notes, transcripts, and resources mentioned in this and other episodes go to Leadpages.com/podcast.

Lessons from the SaaS Playbook (Rob Walling) Aug 17, 2023

Show notes

Rob Walling is a passionate evangelist and mentor for founders of bootstrapped SaaS (software-as-a-service) companies whom he serves through the TinySeed business accelerator and the MicroConf community. He's also the voice behind the podcast Startups for the Rest of Us, with over 600 weekly episodes. He's captured much of his 20 plus years in the industry in his fourth book, The SaaS Playbook.

In this episode, Rob digs into lessons he's learned as a father, husband, founder and investor, tips that will support your business growth in the months and years ahead.

Show notes, transcripts, and more available here.

Living a Brighter Life (Sherry Walling) Aug 03, 2023

Show notes

Dr. Sherry Walling is a clinical psychologist serving startup founders, and the creator of ZenFounder.com. She's also the author of Touching Two Worlds: A Guide for Finding Hope in the Landscape of Loss.

In this episode, Sherry shares her perspective and strategies for becoming a high achieving human up to cool things in our world. She also addresses how to avoid entrepreneurial burnout, and how to process grief and achievement within your personal and professional life.

Get the transcripts and show notes for this episode: https://www.leadpages.com/blog/sherry-walling-living-a-brighter-life

Seeking Success through Bite-Size Entrepreneurship (Damon Brown) Jul 28, 2023

Show notes

Our guest this week is Damon Brown. A prolific author, keynote speaker, and business coach, Damon uses his various platforms to encourage nontraditional creatives to build their businesses on their own terms and timelines.

In this episode, Damon shares his journey as a social and tech journalist to Bootstrapping and then selling two apps. We talk about how fatherhood influenced his approach to business and how you can craft your path within bite-sized entrepreneurship.

For show notes, transcripts, and more, visit https://www.leadpages.com/blog/damon-brown-bite-sized-entrepreneurship

Make More Videos, Not Excuses (Lou Bortone) Jul 06, 2023

Show notes

My guest today is Lou Bortone, the video marketing godfather.

For over 20 years, Lou has used his passion and expertise to help companies and entrepreneurs like you expand your message with video strategies that actually work for you. In this episode, we discuss a few of Lou's favorite video creation resources, tips on utilizing AI in your business, and a variety of ways you can reach and serve your ideal clients.

You'll definitely want to get the show notes for today's episode. For all the resources and tips that Lou shares, you can get those at Leadpages.com/podcast. Let's dig into it.

Speak Your Way to More Clients (Krista Martin) Jun 30, 2023

Show notes

If you're a coach or consultant wanting to get more clients through speaking, you are in the right spot.

Our guest today is Krista Martin, the founder of Six Figure Impact Academy. She shows coaches how to fill their programs through virtual and in person speaking. In this episode, we talk about her jump from pharmaceutical sales to entrepreneurship, strategies for getting audiences to take action, and what to include in your talks to get more people to say yes to your coaching.

For the show notes, transcripts, and more, visit Leadpages.com/podcast.