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    Fitness & Nutrition

    Nutrition Coaching Secrets with Jason Phillips

    Welcome to the Nutrition Coaching Secrets podcast! On this show, Jason reveals his secrets to success in creating amazing transformations for thousands of clients as a nutrition coach. He also dives into the specific business strategies he’s used over the last 15+ years to build a multi-million dollar nutrition coaching business and help other coaches scale their nutrition coaching businesses.

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    Latest Episodes:
    NCS 018: 5 Crazy Simple Steps To Get More Nutrition Clients Apr 05, 2021
    Show notes

    In today's episode, Jason goes over the 5 stages of client conversion. He also talks about what to do in each of these 5 stages to help you be successful. In this mini-episode he goes into details of each stage and how to create inbound/outbound messaging, self confidence, having an origin story, and letting your client get to know you. The client acquisition process can be overwhelming, but becomes more simplified as Jason runs through these 5 steps. Grab your pen and paper to take notes!

    In this episode you will learn:

    • What the 5 Stages of client conversion are
    • Details about these 5 steps
    • How to put the '5 Crazy Simple Steps' into practice

    Connect with me!

    @jasonphillipsisnutrition | @nutritionalcoachinginstitute | YouTube

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out the Nutrition Coaching Secrets Facebook Group: https://www.facebook.com/groups/nutritioncoachingsecrets

    FREE Nutrition Coaches Cheat Sheet: https://coachescheatsheet.com/

    Join the FREE 5-Day Nutrition Coaching Business Builder Challenge: https://www.nutritioncoachingchallenge.com/april-1


    NCS 017: This Issue is Hurting Your Nutrition Coaching Business Apr 01, 2021
    Show notes

    Zach Mobius is back on the show again for another Coffee and Cash edition. The popular topic amongst coaches for this episode is: Time. Most coaches feel like they lack time and can't get everything done. Zach and Jason discuss how lack of time is likely a manifestation of something else that's going on. They also touch on the 4 key things they have found inside of mastery: lead generation, lead nurture, sales, and maximizing LTV. Zach also explains direction and strategy, and clearly defines how it can create value for your business. Jason goes over having a framework and how he maximized his time to create success. Zach and Jason both also get into the importance of knowing why you put out content, time blocking, compounding decision making, and out-sacrificing people. This is one episode that you will continue to learn something new each time you go back and listen to it!

    • Lack of time as a Nutrition Coach
    • Start with direction and strategy
    • Clear Strategy of how to get where you want to go
    • Why are you doing what you are doing?
    • Stop out working people and start out sacrificing people
    • Time vs.Strategy
    • Success = hard work strategically applied

    Connect with Zach!

    @zachmobius | Podcast

    Connect with me!

    @jasonphillipsisnutrition | @nutritionalcoachinginstitute | YouTube

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out the Nutrition Coaching Secrets Facebook Group: https://www.facebook.com/groups/nutritioncoachingsecrets

    FREE Nutrition Coaches Cheat Sheet: https://coachescheatsheet.com/


    NCS 016: How To Make Your First $100K As A Nutrition Coach Mar 29, 2021
    Show notes

    Today's guest, Zach Mobius, joins Jason for the 2nd installment of 'Coffee and Cash' on the podcast. These two discuss the strategies, tips, and habits necessary to become a six figure Nutrition Coach. Outlining and setting goals, knowing your customer, and knowing yourself are only 3 of the many amazing tactics you'll learn to grow to six figure success. Growing your business for long term success is what Jason and Zach are all about. The insight and experience that they both have make this episode a true learning experience, so take notes! Jason and Zach also touch on the 5 core functions of a successful coaching business: lead generation, lead nurture, sales and conversion, fulfillment and delivery, retention and up selling. There are so many great tips, tools, and life experiences to learn from this episode as Jason and Zach share realistic ways to make your first $100K as a Nutrition Coach!

    In this episode you will learn:

    • How to build your 6 figure Nutrition Coaching Business
    • Outlining your ultimate goal and determining progress
    • Knowing your client and knowing yourself
    • Connecting with the client and creating a solution
    • Stacking skills for success

    Connect with Zach!

    @zachmobius | Podcast

    Connect with me!

    @jasonphillipsisnutrition | @nutritionalcoachinginstitute | YouTube

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out the Nutrition Coaching Secrets Facebook Group: https://www.facebook.com/groups/nutritioncoachingsecrets

    FREE Nutrition Coaches Cheat Sheet: https://coachescheatsheet.com/


    NCS 015: What To Expect From A Nutrition Coaching Session Mar 25, 2021
    Show notes

    In today's episode, Jason goes over what the client and the coach should expect from a nutrition coaching session. The client should expect the coach to help them find what works for their specific goals. Everyone is different, with different desires, goals, levels of accountability, and connection. Clients should also expect the coach to educate them and help them discover awareness. Coaches should expect their clients to show up and be ready to inspire them. Being a great coach comes from creating awareness, educating, and being prepared to be a leader. Enjoy this episode as you learn the key principles you should take away from a nutrition coaching session whether you are the coach or the client.

    In this episode you will learn:

    • What clients should expect from coaches
    • Awareness, Education,
    • What coaches should expect from clients
    • Mirror test
    • 3 words you should get comfortable with

    Connect with Me!

    @jasonphillipsisnutrition | @nutritionalcoachinginstitute | YouTube | www.ncicoachingformula.com

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out the Nutrition Coaching Secrets Facebook Group: https://www.facebook.com/groups/nutritioncoachingsecrets

    FREE Nutrition Coaches Cheat Sheet: https://coachescheatsheet.com/


    NCS 014: Get Better Client Results with 4 Phase Fat Loss System Mar 22, 2021
    Show notes

    In today's episode, fitness coach Brandt Gess explains how his clients have been successful with his 4 Phase Fat Loss protocol. With being the most stressed out nation, we wreck our internal physiology and energy balance with all that we do to our bodies on a daily basis. Pair that with having one of the largest diet crazed countries focused on staying in a calorie deficit, which actually sets us up for gaining extra fat. Having a calorie deficit causes more imbalance of energy, which then wrecks hormones, and causes people to have a hard time losing fat. That's how Brandt came up with his 4 Phases of Fat Loss. The Repair Phase, Improvement Phase, Prepare Phase, and Acceleration Phase make up the 4 phases of Brandt's successful program. Jason and Brandt discuss in depth details of each phase, how lifestyle can affect each phase, and creating consistency and success within each phase. Enjoy this episode learning the process of successful fat loss, as Jason and Brandt discuss how lifestyle, diet, mindset, stress levels, and more can assist or derail successful fat loss.

    In this episode you will learn:

    • How Brandt created The 4 Phases of Fat Loss Health
    • The length and process of each of the 4 phases
    • Consistency and creating healthy habits
    • Determining success and health

    Connect with Brandt!

    @body.by.brandt | 4 Phase Fat Loss

    Connect with Me!

    @jasonphillipsisnutrition | @nutritionalcoachinginstitute | YouTube

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out the Nutrition Coaching Secrets Facebook Group: https://www.facebook.com/groups/nutritioncoachingsecrets

    FREE Nutrition Coaches Cheat Sheet: https://coachescheatsheet.com/


    NCS 013: Build Your Nutrition Coaching Business Without A Cold Direct Message Strategy Mar 08, 2021
    Show notes

    In today's episode, Jason discusses the different strategies for building a successful Nutrition Coaching Business. Jason covers various topics including his view on cold marketing, being on the front lines in your business, and knowing what makes your customer tick. With the world shifting to more online programs, Jason speaks on the negativity amongst online coaches towards each other and how there is enough space for each coach to build and become successful. Creating a simple system, staying true to yourself, and respecting fellow coaches in the field will lead you down the right path for a successful Nutrition Coaching business!

    In this episode you will learn:

    • Being on the front lines as a business owner
    • Word of mouth over cold traffic
    • 3 Foundational elements of marketing
    • Reaching burn out while trying to scale your business
    • Success for all coaches

    Connect with Tommy!

    @tclarkmedia | @tclarknutrition | YouTube

    Connect with Me!

    @jasonphillipsisnutrition | @nutritionalcoachinginstitute | YouTube

    Episode related links:

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out the Nutrition Coaching Secrets Facebook Group!

    FREE Nutrition Coaching Cheat Sheet: https://ncicoachingformula.com

    www.ncicoachingformula.com


    NCS 012: CrossFit Open 2021 Nutrition Strategy Mar 04, 2021
    Show notes

    In today's episode, Jason and Tommy cover proper nutrition and training preparation for the CrossFit Open, 2021. They discuss the importance of starting to prep early, the periodization of nutrition and training coupled with proper recovery. The CrossFit open is an extreme workout, leaving most athletes' tanks empty. That's why Jason and Tommy cover the importance of being properly fueled and rested. If you have ever been interested in competing in the CrossFit games or any other athletic competitions, this episode is for you as Jason covers every aspect of setting an athlete up for success!

    In this episode you will learn:

    • Importance of preparing early for the CrossFit Open
    • Understanding the triangle of awareness
    • Effects of stress physically and at the nervous system level
    • 4 important principles of the recovery process

    Connect with Tommy!

    @tclarkmedia | @tclarknutrition | YouTube

    Connect with Me!

    @jasonphillipsisnutrition | @nutritionalcoachinginstitute | YouTube

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out the Nutrition Coaching Secrets Facebook Group!

    FREE Nutrition Coaching Cheat Sheet: https://ncicoachingformula.com


    NCS 011: Zach Mobius - The Business of Nutrition Coaching Mar 01, 2021
    Show notes

    If you are a fitness coach, entrepreneur, or a health and wellness coach, this episode is for you! Jason is joined by guest, Zach Mobius, as they talk all things business and coaching in today's episode. They both discuss how the business of coaching has changed and what coaches should be doing to set themselves up for success! With the online business market growing and accelerating due to the pandemic, knowing what you're doing while also having the knowledge of technology is key for setting yourself up for success. Enjoy this episode and take notes as these two touch on the importance of connections, creating unique opportunities, and tips on creating your own success as a coach!

    In this episode you will learn:

    • The business of coaching
    • How to create unique opportunities
    • How to creating solutions for your clients
    • Differences in Coaches vs. Business Owners
    • Understanding your evolution in the business

    Connect with Zach!

    IG: @zachmobius | Scaling to Success Podcast

    Connect with Me!

    IG: @jasonphillipsisnutrition | IG: @nutritionalcoachinginstitute | YouTube

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out theNutrition Coaching Secrets Facebook Group!

    FREE Nutrition Coaching Cheat Sheet: https://ncicoachingformula.com


    NCS 010: How To Deal With Non-Compliant Clients Feb 25, 2021
    Show notes

    In this episode, Jason and Tommy discuss the reason why clients are non-compliant. They go over tips and their wisdom from experience of being the client and being the coach. They talk about the importance of building a connection, creating awareness, education, and understanding the desired outcome.Enjoy this informative episode on coaching clients correctly by using the right tools.

    In this episode you will learn:

    • Compliance has to start with the coach
    • Awareness, Education, and desires
    • Framework
    • Mutual outcome focus
    • Standing up for yourself and business

    Connect with Tommy!

    @tclarkmedia | @tclarknutrition | YouTube

    Connect with Me!

    @jasonphillipsisnutrition | @nutritionalcoachinginstitute | YouTube

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out theNutrition Coaching Secrets Facebook Group!

    Your FREE Nutrition Coaching Cheat Sheet: https://coachingcheatsheet.com/optin-460785161611114819997


    NCS 009: Anders Varner on Barbell Shrugged's New Business Model Feb 22, 2021
    Show notes

    On today's show Anders Varner shares his journey of how he partnered with Walmart. Jason and Anders discuss how they rediscovered themselves after the pandemic hit and all things business in this episode! Anders is launching online training programs at Walmart with three programs hitting the shelves soon! Anders includes stories of his journey to getting into Walmart from training with John Cena, Fit Ops foundation trip where he gave his speech to the military, being the best you can be, and turning the culture.

    In this episode you will learn:

    • Rediscovering self during the pandemic
    • Making a deal with Walmart
    • Giving his speech to the Military
    • How Anders keeps balance

    Connect with Anders!

    @andersvarner | @barbell_shrugged | Barbell Shrugged Website

    Connect with Me!

    @jasonphillipsisnutrition | @nutritionalcoachinginstitute | YouTube

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out theNutrition Coaching Secrets Facebook Group!

    Your FREE Nutrition Coaching Cheat Sheet: https://coachingcheatsheet.com/optin-460785161611114819997


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