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    Fitness & Nutrition

    Nutrition Coaching Secrets with Jason Phillips

    Welcome to the Nutrition Coaching Secrets podcast! On this show, Jason reveals his secrets to success in creating amazing transformations for thousands of clients as a nutrition coach. He also dives into the specific business strategies he’s used over the last 15+ years to build a multi-million dollar nutrition coaching business and help other coaches scale their nutrition coaching businesses.

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    Latest Episodes:
    NCS 028: The Perfect Fat Loss Calorie Calculator Aug 05, 2021
    Show notes

    When setting up our total daily caloric intake to help us lose fat and maintain muscle mass, it's really important to know our starting point. If you eat too little you won't get results, if you eat above your maintenance level, it's not good either… So, how do you find balance? How to find the most accurate number of calories that your body needs in order to start burning fat? In this episode, Jason gives you the most used formulas and methodologies to use with yourself or to help your coaching clients.

    In this episode you will learn:

    • What are the right methods you should be applying with yourself and with clients to help with fat loss, muscle gain, and body composition change overall.

    Connect with me!

    Instagram: @jasonphillipsisnutrition | @nutritionalcoachinginstitute

    Website: Apply with Nutritional Coaching Institute

    YouTube: Nutritional Coaching Institute

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out the Nutrition Coaching Secrets Facebook Group.


    NCS 027: What Foods to Eat to Burn Fat Jul 29, 2021
    Show notes

    While fat loss can be a simple journey when following through consistently, there are a lot of myths revolving around the fat loss process. One of the most common mistakes people make is assuming that there are specific foods, or types of foods, that have the power to eliminate fat from the body just by being consumed. In this episode, Jason explains why this misconception occurs and what you can do to actually start reaching your fat loss goals.

    In this episode you will learn:

    • The context behind an actual fat loss process,
    • What actions need to be taken in order to achieve success, and
    • How the myth of "food to burn fat" is a misconception for a lot of people

    Connect with me!

    Instagram: @jasonphillipsisnutrition | @nutritionalcoachinginstitute

    Website: Apply with Nutritional Coaching Institute

    YouTube: Nutritional Coaching Institute

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out the Nutrition Coaching Secrets Facebook Group.


    NCS 026: Nutritionist VS Nutrition Coach (Major Difference) May 17, 2021
    Show notes

    When it comes to nutrition and eating habits, two models of professionals can assist you in some way: a Nutritionist and a Nutrition Coach. While one has a more analytical approach - examining types of diet and food intake - the other focuses on the "whys", encouraging habit changing and new ways of thinking. In this episode, Jason explains the difference between these two professionals and the work methods of each one.

    In this episode you will learn:

    • Differences between nutritionist and nutrition coach;
    • Work methodology of each one;
    • Reasons why you can benefit from these two professionals.

    Connect with me!

    @jasonphillipsisnutrition | @nutritionalcoachinginstitute | YouTube

    Watch this episode on YouTube!

    https://www.youtube.com/watch?v=sG2mt3u-M4o

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out the Nutrition Coaching Secrets Facebook Group.

    Check out the FREE Nutrition Coaches Cheat Sheet!


    NCS 025: Metabolic Adaptation 101 May 10, 2021
    Show notes

    In today's episode Jason goes over metabolic adaptation and why you shouldn't be scared of it. Metabolic adaptation is normal and is supposed to happen! It is the body's natural response to navigation away from homeostasis. He goes in depth about the different effects that can happen to the body when a change in nutrition or training takes place, and how to protect your body against it.

    Jason explains how even though we shouldn't fear metabolic adaptation, we do need to be worried when certain effects don't show up. When your body has adapted to lower calorie ranges, you will need to periodize so that you don't stay there forever or create metabolic issues. He explains how there needs to be diet breaks, and also to make them strategic to guard against metabolic adaptation.Enjoy this quick and informative episode and change the way you think about metabolic adaptation!

    In this episode you will learn:

    • Metabolic Adaptation is natural
    • Side effects of adaptations or lack of
    • Periodize everything
    • Diet breaks and Refeeds

    Connect with Tommy!

    @tclarkmedia | @tclarknutrition | YouTube

    Connect with Me!

    @jasonphillipsisnutrition | @nutritionalcoachinginstitute | YouTube

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out the Nutrition Coaching Secrets Facebook Group: https://www.facebook.com/groups/nutritioncoachingsecrets

    FREE Nutrition Coaches Cheat Sheet: https://coachescheatsheet.com/


    NCS 024: Nutrition Q&A with Jason: Optimal Protein Amount Per Meal, Ramadan Nutrition Strategy, and MORE! May 06, 2021
    Show notes

    In this episode of the Nutrition Coaching Secrets Podcast, Jason and Tommy spill the beans to set you up for success! Today, Jason explains nutrition strategy during Ramadan, ideal post workout nutrition strategy for Cross Fit Athletes, how much protein to consume each meal, how to prep for the NCI Health and Nutrition Certification, and introduces his new Limitless Sleep Supplement. With each of these questions, Jason discusses the intricate details of what phase of your season you should be in, optimization, and expectations of each.

    Enjoy this enlightening episode as Jason answers questions from listeners and breaks down each one. If you have any questions you would like to have answered on the podcast, comment below the episode and send in for the next Q&A episode! As always, put impact over everything and make sure to follow on social media for more information, and a chance to win UFC tickets!

    In this episode you will learn:

    • Ramadan Nutrition Strategy
    • Ideal post workout nutrition strategy for Cross Fit Athlete
    • Athlete Vs. Training modality
    • How much protein to consume each meal
    • How to prep for NCI as first Health and Nutrition Cert.
    • Limitless Sleep Supplement

    Connect with Tommy!

    @tclarkmedia | @tclarknutrition | YouTube

    Connect with Me!

    @jasonphillipsisnutrition | @nutritionalcoachinginstitute | YouTube

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out the Nutrition Coaching Secrets Facebook Group: https://www.facebook.com/groups/nutritioncoachingsecrets

    FREE Nutrition Coaches Cheat Sheet: https://coachescheatsheet.com/


    NCS 023: How Jason Made $100,000 In 1 Hour Apr 26, 2021
    Show notes

    In today's episode, Jason and Tommy discuss the multiple ways to be able to make $100,000 in an hour and end with a short Q & A session. They cover topics like doing webinars, training, providing value, overdelivering, communicating your message, understanding the pain possibility, and strategizing using the ascension model. Jason discusses the importance of not being transactional and focuses on the value you provide in the long run. When providing value, you also have to consider low ticket vs. high ticket sales and when the right time is to use them in your coaching business.

    During the Q & A, Jason answers questions that cover the top 3 mistakes he made in his coaching business, his thoughts on having different avatars, his biggest mentor, finding the ideal client, scaling your business, and the biggest misconception in the nutrition industry. If you're a current and/or up and coming coach stick around to learn from the valuable topics and great insights discussed in this episode!

    In this episode you will learn:

    • The power of live training and webinars
    • High and low ticket sales
    • Basic laws of conversion
    • Adding value and producing results
    • Q&A
    • Biggest misconception in the nutrition industry

    Connect with Tommy!

    @tclarkmedia | @tclarknutrition | YouTube

    Connect with Me!

    @jasonphillipsisnutrition | @nutritionalcoachinginstitute | YouTube

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out the Nutrition Coaching Secrets Facebook Group: https://www.facebook.com/groups/nutritioncoachingsecrets

    FREE Nutrition Coaches Cheat Sheet: https://coachescheatsheet.com/


    NCS 022: Organic Lead Generation for Nutrition Coaches Apr 22, 2021
    Show notes

    In this episode, Jason, Zach, and Tommy discuss organic lead generation and how to approach it. Zach explains the slow process of organic lead generation and how it stops many coaches from even starting. Having the right mindset is so important when growing a business, and Zach's approach of looking at organic lead generation from a macro perspective is key for investing in your brand and future. Jason touches on this further explaining that organic lead generation is not hyper transactional and the importance of rethinking the strategy behind it.

    Jason also compares organic lead generation to paid marketing; he explains how both can be successful, in their own way as long as patience is present. Jason explains how patience coupled with his 5 steps of conversion can lead to the ultimate goal of making the sale and reaching success. By following these amazing tips and links below you can reach success faster, but since there is no hack or short cut to success, keep in mind that patience is key!

    In this episode you will learn:

    • Patience and organic lead generation
    • The real magic in marketing
    • Spaghetti on the wall
    • 5 Steps of Conversion
    • Hypothesis and results feedback

    Connect with Tommy!

    @tclarkmedia | @tclarknutrition | YouTube

    Connect with Zach!

    @zachmobius | Podcast

    Connect with Me!

    @jasonphillipsisnutrition | @nutritionalcoachinginstitute | YouTube

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out the Nutrition Coaching Secrets Facebook Group: https://www.facebook.com/groups/nutritioncoachingsecrets

    FREE Nutrition Coaches Cheat Sheet: https://coachescheatsheet.com/


    NCS 021: Cycle Syncing Explained with Jenn Marker Apr 15, 2021
    Show notes

    In today's episode cycle syncing expert Jenn Marker shares how she discovered this phenomenal process and linked seed cycling to improvements in cycle syncing. Jenn has been in the fitness industry 10+ years and eventually got into CrossFit. She developed a process that specifies what type of exercise to do through each phase of the cycle. She then wanted to harness nutrition to this process and sync everything together to achieve optimal hormone function, which led her to seed cycling. Using certain seeds you can support the hormones and detox the unnecessary ones which assist in achieving optimum hormone function. Jenn is truly passionate about this topic and believes it has so much application to make women amazing in every aspect of life and everything that they do. Listen in to find out why she began researching these topics, how she became an expert in them, discovering her own hormone cycle, all about her journey as a CrossFitter and the technique Jenn shares to calm the body to help decrease inflammation.

    In this episode you will learn:

    • Phases of the cycle and performance
    • Benefits of nose breathing
    • Practical application
    • Seed Cycling
    • Why is this popular now?

    Connect with Jenn!

    @jenn_mfnutrition | Phone: 2062610795

    Connect with Me!

    @jasonphillipsisnutrition | @nutritionalcoachinginstitute | YouTube

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out the Nutrition Coaching Secrets Facebook Group: https://www.facebook.com/groups/nutritioncoachingsecrets

    FREE Nutrition Coaches Cheat Sheet: https://coachescheatsheet.com/


    NCS 020: How To Periodize Your Nutrition Coaching Business Apr 12, 2021
    Show notes

    In today's episode, Jason and Tommy go over the fundamental steps in creating a successful nutrition coaching business. Jason explains the 7 elements that coaches should be able to identify about their nutrition coaching business to create success. Jason compares the business process to athletes' seasons: there is a pre season, in season, and postseason in business just like athletic training or nutrition. Tommy and Jason also discuss the hustle and grind culture and how Tommy got to a place of balance after hustling hard for his business. They explain how the seasons of business are cyclical and a process that should keep repeating itself with new goals each year. Enjoy this episode and be sure to take notes to help you put impact over everything!

    In this episode you will learn:

    • 7 elements you should know for your Coaching business
    • Seasons of business
    • Hustle and grind culture
    • Finding balance after the grind
    • Periodization of business cycle

    Connect with Tommy!

    @tclarkmedia | @tclarknutrition | YouTube

    Connect with me!

    @jasonphillipsisnutrition | @nutritionalcoachinginstitute | YouTube

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out the Nutrition Coaching Secrets Facebook Group: https://www.facebook.com/groups/nutritioncoachingsecrets

    FREE Nutrition Coaches Cheat Sheet: https://coachescheatsheet.com/


    NCS 019: 3 Online Nutrition Coaching Business Strategies That EVERY Nutrition Coach Needs To Know Apr 08, 2021
    Show notes

    In this episode Jason and producer Tommy go over 3 strategies that you should know as an Online Nutrition Coach. They talk about generating conversation, acquiring and implementing new skills, and building a business that runs like a machine. Jason gets into the importance of generating conversation and how there are four main questions to ask yourself to ensure success. The next strategy is overlooked by so many online coaches who are focusing on the wrong things - acquiring the skills and implementing them makes you more valuable and opens so many more doors. The third strategy is having your business work as a machine and not a series of transactions. Without a business strategy, process, or patience; it's much harder to grow your business. Take notes and enjoy these amazing tips that Jason and Tommy discuss to help you put impact over everything!

    In this episode you will learn:

    • How to generate conversation
    • Acquiring skills and implementing them
    • Build a machine
    • Have patience

    Connect with Tommy!

    @tclarkmedia | @tclarknutrition | YouTube

    Connect with me!

    @jasonphillipsisnutrition | @nutritionalcoachinginstitute | YouTube

    If you're a current Nutrition, Fitness, Health & Wellness Coach, or striving to be one in the next 6 months, check out the Nutrition Coaching Secrets Facebook Group: https://www.facebook.com/groups/nutritioncoachingsecrets

    FREE Nutrition Coaches Cheat Sheet: https://coachescheatsheet.com/

    Join the FREE 5-Day Nutrition Coaching Business Builder Challenge: https://www.nutritioncoachingchallenge.com/april-1


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