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    Business

    Nicky And Moose

    A weekly podcast giving you an inside look into the world’s top personal brands & businesses to reveal the blueprint behind their success. Each episode breaks down current marketing trends, as well as relevant topics to extract the business strategies, branding tactics, and thought processes of your favorite entrepreneurs. So, whether you are looking to grow your personal brand on social media or aim to scale your business in the digital world, your hosts; Nicky Saunders And Mostafa Ghonim will help you walk away with practical steps to take you to the next level!

    Advertise

    Copyright: © 2021 Nicky And Moose The Podcast

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    From The NFL To A Global Family Brand With Devon Still Sep 27, 2022
    Show notes

    In this episode of Nicky And Moose, Guest Star Devon Still , a Former NFL and college all American, talks about using his platform to bring awareness to his daughter’s cancer in transitioning from football. He shares how to find your identify and purpose before building a brand.


    What You Will Learn

    • Identifying purpose for your cause.
    • Successful transition from sports to business
    • Perceived vs actual support from peers.
    • How to cultivate relationships from environments you’re in.
    • How to effectively go against society standards.


    5:30 - "Finding a purpose that can transcend a group of individuals."


    15:04 - Be authentic & honest about what you’re going through to connect with people. People can tell when you're being dishonest.


    17:04 - Discussion about tying business aspects into a good cause. Research your interest to find and develop a specific need that hasn't been met.


    33:05 - Discussion of finding ways to dominate on social media to be paid from companies.


    44:26 - "Look at failures as opportunities to learn & grow moving forward."


    Brand Takeaways

    • Keep persisting after opportunities you desire when being told no or failing at first.
    • Find opportunities to provide solutions for through problems you see.
    • Be authentic in your journey!
    • Stay patient in pushing out content for free before asking to get getting paid.
    • Understand your worth! Stick with your price point without being afraid to walk away if it's not right.


    Listener Perks

    • Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm
    • Join Nicky And Moose Patreon waiting list: https://bit.ly/creatoravelist


    Devon's Instagram Handles

    • stillinthegame
    • realationshipspodcast


    Website

    • Devonstill.com


    Book Recommendations

    Soar by TD Jakes

    Think And Grow Rich by Napoleon Hill

    The Effective Executive by Peter Drucker


    Ownership Vs Partnership: Brands Biggest Decisions Sep 20, 2022
    Show notes

    In this episode of Nicky & Moose, they discuss how to manage the highs and lows in personal and business brands. Listen closely to the perspectives shared that can elevate your business or brand to new heights.


    What You Will Learn

    • Distinction Between Business & Personal Brands
    • Lifespan Of A Creator
    • Understanding Leverage.
    • Kanye’s Impact On Joining & Leaving GAP.


    5:05 - What’s your stance on chasing two rabbits vs one? Are you more productive having one focus only or can you manage focusing on more than one avenue?


    13:24 - “Your influence can control or narrate what happens to a business.”


    15:13 - “Your focus depends on how you look at the situation.”


    21:50 - Discussion of partnerships with big brands and when’s the appropriate time to leave, and understanding your leverage as a brand or business.


    24:30 - “Learn how companies operate on a global scale when you work with them. Don’t take the experience for granite.”


    34:35 - Are you willing to take more risk in exchange for more freedom creatively & financially?


    43:45 - Discussion of being smart with your content release.


    50:15 Discussion of how stay relevant as a brand or business.


    Thoughtful Takeaways


    • Diversifying business portfolio with other avenues.


    • What’s your focus level on avenues.


    • Gain knowledge from different industries on how it operates to add to your current avenue.


    • Influencers & businesses can create marketing material for each other when planned properly.


    • Master the tedious task that seems boring.



    Listener Perks

    • Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm
    • Join Nicky And Moose Patreon waiting list: https://bit.ly/creatoravelist

    Creators Making Millions Sep 13, 2022
    Show notes

    In this episode of Nicky & Moose, they discuss different ways to make money with social media, content building, and execution of successful business models.


    What You Will Learn

    • Timing Of Content Release
    • Paid vs Organic Content
    • How To Add Uniqueness To Content
    • Forbes highest paid creator list


    12:05 - “The person with the biggest vision and drive to make it a reality, can’t make pit stops explaining it along the way. Doing so will slow you down.”


    24:12 - “In partnerships, find people who believe in the vision when it’s junk.” Build your team with people who will survive the ups and downs of the journey. Complete transparency is needed to avoid confusion.


    27:00 - Discussion of strategically releasing content.


    29:30 - Discussion of pros for organic & paid content. Organic content can turn into paid content as time progresses.


    34:15 - “Start & scale.” Build an authentic connection with your audience in the beginning. The focus should be organically building your brand. Afterwards, you can begin to scale with ads to grow your brand.


    37:45 - “Grow a community that’ll share your content on their platforms.”


    52:25 - Discussion of making viral videos. “Find what works and then make it better.”


    Takeaways

    1. Be able to have content to show when people come across your pages. Stay prepared!
    2. Are you skipping the small steps along your journey?


    Listener Perks

    • Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm
    • Join Nicky And Moose Patreon waiting list: https://bit.ly/creatoravelist

    How To Create 100 Podcast Episode Consistently Sep 06, 2022
    Show notes

    In this episode of Nicky & Moose, you’ll discover the thought process and transitional pivots along the journey of consistency to 100 episodes!


    What You Will Learn

    • Details of journey
    • Turning Lessons Into Catapults For Success
    • Managing The Ups & Downs
    • Monetizing Your Platform
    • Producing Content Intentionally


    8:30 - “Have the courage to change. Start something you’re passionate about even when you’re unsure about what it’ll look like.”


    26:20 - Discussion of how to monetize and grow your brand with sponsors or advertising.


    35:48 - Discussion of how to properly plan a podcast. “Creating your own platform has impact.”


    48:45 - Q&A with Nicky & Moose.


    1:15:50 - “You will learn more from what you think is a loss than trying to plan out a perfect plan. Take a chance!”


    Questions

    1. Are you staying consistent in creating and sustaining your brand?


    Listener Perks

    • Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.icom/ecamm
    • Join the waiting list to Join Nicky And Moose's Patreon and get access to it before it comes out to the public: https://bit.ly/creatoravelist


    Equipment

    • https://a.co/9eWkUBd

    I’ve Been Broke Now I’m Working With Beyonce With Tobe Nwigwe Aug 30, 2022
    Show notes

    In this episode of Nicky & Moose, guest star Tobe Nwigwe shares his story of reaching success with true authenticity, confidence, and a mission to make his purpose popular.


    What You Will Learn

    • What making your purpose popular looks like.
    • Using lessons from previous experiences to apply to new ones.
    • How to fine tuning your craft.
    • What staying true to yourself looks like an opportunities that can come from it.


    10:13 - “Start with what you have and hang with people who don’t make excuses.” Who you hang around is vital to your mindset & success.


    12:10 - Authenticity vs Audacity. Discussion of Tobe’s creative process.


    21:30 - “Knowing what your brand & vision is will take you far.” Stay true to who you are while wholeheartedly believing in your stance! Work to not allow anyones opinion sway you away from it.


    29:45 - Discussion of building a team with executors to avoid spreading yourself to thin in other endeavors.


    Questions

    1. Are you honestly putting forth effort to position yourself to be successful?
    2. Are you staying true to who you are despite not having the results you desire yet? Survive the hardship test for your time of success is coming!


    Listener Perks

    • Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.icom/ecamm



    The Truth About Taxes As A Content Creator With Carter Cofield Aug 23, 2022
    Show notes

    In this episode of Nicky & Moose guest CPA star Carter Cofield provides insight on how to obtain more money through tax write offs in your business and providing services in attractive ways to consumers.


    What You Will Learn

    • What can be used as tax write off.
    • How Saving money
    • Branding yourself more effectively.
    • Pushing the narrative that’s attractive for consumers.
    • Developing a successful launch strategy.


    4:25 - “Make a decision.” Life will put you in situations to mature you along the journey to success. Make an intentional choice to move forward each day.


    7:15 - Discussion of how Carter branded & leveraged his work to clients. “Teaching in ways that’s fun and relatable.”


    15:15 - “Live out the content you post by practicing what you preach.”


    18:39 - “Start a business, obtain LLC & EIN number and a business bank account.” If you are exchanging services for money, those three components are necessary to have.


    30:25 - Discussion of email marketing.


    38:41 - “You can write off any expenses that are ordinary and necessary for your business.”


    Takeaways

    • Build a business around the lifestyle you want. Work with people you want to work with.
    • Build proper awareness for your business.
    • Obtain a book keeping software. Make sure that all of your documents are up to date.


    Book recommendations

    • 4 Hour Workweek by Tim Ferriss
    • Who Not How by Dan Sullivan
    • How To Win Friends An Influence People by Dale Carnegie


    Listener Perks

    • Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.icom/ecamm
    • Learn more about tax deductions by purchasing Carters Ebook at Taxfreelivingbook.com and receive 70% off!

    Without Content You Don’t Have A Brand Aug 16, 2022
    Show notes

    In this episode of Nicky & Moose, they discuss how to add longevity to creating content by staying consistent, effectively planning, staying true to yourself, and having a clear goal and process for your brand.


    What You Will Learn

    • How to meet the promise you made when marketing through you’re process.
    • Whether you should meet the needs of customers vs creating something new.
    • Differentiating wants and needs for your brands direction.


    6:15 - “There is impact in consistency.”


    9:30 - Giving your audience an explanation to why your creative break occurred is a way to build trust with your community.


    16:01 - Explanation of ways to schedule postings for your content. Later is good for YouTube postings while Creators Studio is useful for Facebook an Instagram.


    19:35 - Discussion of Gary Vee’s perspective on consistently posting content.


    22:56 - Discussion of ways to effectively create content. Your style is often found when being authentically you.


    28:30 - Are you concerned with how people are perceiving you? “People who are winning aren’t having those thoughts.”


    32:45 - What’s the heart of your brand? It keeps you honest & provides passion to keep going. Especially when it’s hard to continue progressing forward.


    43:45 - Continue to keep working on what you’re good at. Pick your own goals and not what others think you should do.


    46:20 - Discussion on the Influencer vs the Product. “Influencer brings you to the first purchase, but the product keeps you coming back.”


    Creative Takeaways

    • Breaks are good to recharge the mind.
    • Strategize ways to make & spread out content for weeks at a time.
    • Are you clear on what the process is for the goals you’ve set?
    • Is the product your seeking a want that turns into a need?
    • “The only time you lose is when you quit.”


    Listener Perks

    • Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.icom/ecamm

    Ego is the Enemy of Collaboration Aug 09, 2022
    Show notes

    In this episode of Nicky And Moose, they discuss how egos can ruin the success of collaborations, and how two generations can coexist with each other for collaborative success.


    What you will learn

    • What are the depths of a brand.

    • Kevin Hart perspective on egos.

    • Jay Z’s perspective on change and growth.

    • How people lose success after gaining it.

    • How to not let egos destroy great opportunities as a group.

    • Serving the pressure of building brand online


    5:21 - “Information without understanding it is detrimental.” It’s important to know the source of the information and how to make use of it.


    19:15 - Learn the language of your craft to adjust with changes that occur over time. Upgrade your brand & the method of delivery if applicable. Providing an understanding to the information you’re posting to stand out from competitors. Ask yourself what is it, who’s it for, and how can it be applied to life. Don’t become stubborn to change because of the previous success had.


    23:01 - “Have a fan view of your industry to learn an appreciate the perspectives that enter the industry.” Don’t become too comfortable when it comes to learning new things that can enhance your success.


    25:27 - “Try something new without feeling threatened.” The bridging of two generations needs to occur for collective success.


    33:01 - “I don’t have to question myself when collaborating with other people.” Peoples questionable actions aren’t necessarily egos, but more so masked as lack of confidence in themselves.


    58:01 - “Stay in your zone of genius.”


    1:04:13 - “Trust your timing.”


    Questions

    1. Are you honest with your goals with the team you’re on?
    2. Do you have an ego that stops you from collaborating with others?
    3. How would you address someone on your team who has an ego?


    Listener Perks

    • Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.icom/ecamm

    Rules for Doing Business with Friends Aug 02, 2022
    Show notes

    In this episode of Nicky And Moose, they discuss maneuvering through inevitable changes, building trust once it’s broken, and being aware of your position along the journey.


    What you will learn

    • What perspective is needed when dealing with change that’s inevitable.
    • How to deal with feelings an emotions no matter what success level you’re on.
    • Owning your wrongs no matter what status you’re at.
    • How to organically grow you’re brand trust back.



    7:10 - “Never break your brand trust.”


    11:13 - “Success in one phase of your business or life does not guarantee success in the next phase.”


    34:20 - Discussion about new Instagram updates.


    38:50 - “Instagram is a leverage tool to become a global brand.”


    46:20 - “Don’t be afraid to test new things out.” Attempting new ideas can lead to breakthroughs in your creations. You also receive honest feedback from people who engage with your brand.


    50:01 - Staying at the top is about owning branches (different business ventures) that you’re apart of. There’s a transition from hustling in the beginning to more strategic actions as time passes along.


    1:04:17 - “Having weaknesses doesn’t make you a failure. Not acknowledging them or finding ways to work around them will cause you to fail.”


    Questions

    1. Are you leaning too much on the platform to do everything for you?


    1. Have you ever broken brand trust before? Have you successfully built it back up?




    Listener Perks

    • Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm

    The Million Dollar Podcast Formula | How To Start A Podcast with David Shands Jul 26, 2022
    Show notes

    Being consistent is the key ingredient when it comes to being successful in anything that you do. It’s the driving force for the actions needed everyday. In this episode of Nicky And Moose, Guest Star David Shands shares the process along his journey of entrepreneurship. David provides tangible examples & principles of how he started, stayed consistent, and what he used and learned to become successful.


    What You Will Learn

    • Being consistent, having passion & the drive to be successful.
    • Importance of community.
    • Lessons learned from building online community.
    • Setting a schedule that promotes rhythm and consistency.
    • Getting into different circles to elevate.
    • The power of podcasting


    9:30 - “Getting around other entrepreneurs was key for growing as an entrepreneur.”


    14:23 - “Know what you need.” Evaluate yourself to understand what’s needed to be consistent and successful.


    20:35 - Are you comfortable with who you are & the value you bring to the table?


    24:02 - “When you invest more, you have a license to charge more.” It’s a mindset that’s needed as you learn an invest in more knowledge. Be confident in what you ask for!


    28:40 - “Promote your business/brand with the same excitement consistently!” Your energy level of your brand should remain high whether the business is just starting or very successful.


    33:00 - Strategy provided on promoting events.


    44:25 - “If you do something often enough, you’ll develop formulas for it.” Keep working on what you’ve started!


    46:15 - Discussion of ways to make Podcast revenue.


    1:03:10 - Three business brand books. The Psychology of Money, How To Win Friends and Influence People, and Slight Edge.


    Sponsored By Ecamm Live: An all-in-one live streaming & video production studio. With Ecamm Live, video creation is easy, professional, and fully customizable. If you can think it, you can create it in Ecamm Live. Try it for free www.nickyandmoose.com/ecamm


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