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    Arts

    Music Business Hacks

    A music business show made for artists who are looking for clear information, inspiration, and application for their careers. Ideas are broken down into steps that musicians can use to advance their career. The show is written and hosted by Simon Tam, an industry professional who is the founder of The Slants Foundation, author of multiple books, and longtime mentor/speaker at SXSW, the DIY Musician Conference, and other major events.

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    Latest Episodes:
    In Between Episodes – Maxximo 3 May 06, 2020
    Show notes

    As part of the D.I.Y Accelerator Program and Scaling Up series on this show, I’m providing the full recorded calls with the artists so that you can get complete transparency with our conversations (as well as hear more about the work we’re assigning based on their goals). It also allows you to hear what a consultation/coaching call is like and to dive more deeply into the artists who are in this mentoring program.

    This is the third call with Maxximo. Check out his work here: Website, Facebook, Instagram, and YouTube.

    And listen to the full episode of this program here: www.musicbusinesshacks.com/370


    In Between Episodes – Darro 3 May 03, 2020
    Show notes

    As part of the D.I.Y Accelerator Program and Scaling Up series on this show, I’m providing the full recorded calls with the artists so that you can get complete transparency with our conversations (as well as hear more about the work we’re assigning based on their goals). It also allows you to hear what a consultation/coaching call is like and to dive more deeply into the artists who are in this mentoring program.

    This is the third call with Darro.

    Check out Darro here: Website, Facebook, Instagram, and YouTube.

    And listen to the full episode of this program here: www.musicbusinesshacks.com/370


    #370 - Scaling Up pt. 3: Music Marketing That Works Apr 27, 2020
    Show notes

    This season, we’re partnering up with CD Baby to provide six months of mentoring and coaching to three artists in different genres and different stages of their career. You’ll get insights as to the kind of advice appropriate for building a scalable and sustainable career while getting to hear about their actual metrics. As the season unfolds, you’ll get to hear what works or what doesn’t work so well for these artists and learn how you can launch your own career as well.

    In the third episode from this series, we'll be focusing on hashtag strategies, better outreach, and audience-focused music marketing that actually works. If you've been struggling with the use of hashtags or want to know how to quickly build your fanbase, this is the episode for you.

    Follow the artists:

    Aspen Jacobsen – teenage singer-songwriter: Website, Facebook, Instagram, and YouTube.

    Darro – indie/pop punk band: Website, Facebook, Instagram, and YouTube.

    Maxximo – Pop/electronic solo artist: Website, Facebook, Instagram, and YouTube.

    If you would like to funding for The Slants Foundation effort to counter hate with art or to support our grant program, check out www.theslants.org/counteringhate

    Also, Join us in Austin at the DIY Musician Conference: Use promo code DIYCON30 to save $30 off the registration. At the convention, we’ll be unveiling all of the final numbers from our six months of coaching and you’ll get to meet the artists in person.


    In Between Episodes - Darro 2 Apr 21, 2020
    Show notes

    As part of the D.I.Y Accelerator Program and Scaling Up series on this show, I’m providing the full recorded calls with the artists so that you can get complete transparency with our conversations (as well as hear more about the work we’re assigning based on their goals). It also allows you to hear what a consultation/coaching call is like and to dive more deeply into the artists who are in this mentoring program.

    This is the second call with Darro. Check out their work here: Website, Facebook, Instagram, and YouTube.

    And listen to the full episode of this program here: www.musicbusinesshacks.com/369


    In Between Episodes - Maxximo 2 Apr 19, 2020
    Show notes

    As part of the D.I.Y Accelerator Program and Scaling Up series on this show, I’m providing the full recorded calls with the artists so that you can get complete transparency with our conversations (as well as hear more about the work we’re assigning based on their goals). It also allows you to hear what a consultation/coaching call is like and to dive more deeply into the artists who are in this mentoring program.

    This is the second call with Maxximo. Check out his work here: Website, Facebook, Instagram, and YouTube.

    And listen to the full episode of this program here: www.musicbusinesshacks.com/369


    #369 - Scaling Up pt. 2: Pandemic Pushups and the Power of Focus Apr 10, 2020
    Show notes

    This season, we’re partnering up with CD Baby to provide six months of mentoring and coaching to three artists in different genres and different stages of their career. You’ll get insights as to the kind of advice appropriate for building a scalable and sustainable career while getting to hear about their actual metrics. As the season unfolds, you’ll get to hear what works or what doesn’t work so well for these artists and learn how you can launch your own career as well.

    In the second episode from this series, we check in with our artists to see what tactics they've been using to grow their Instagram following, how they've been handling the current epidemic, and how their plans have been shifting. I also spend some time answering questions about approaching potential sponsors and sharing best practices for a focused approach in building audiences.

    Follow the artists:

    Aspen Jacobsen – teenage singer-songwriter: Website, Facebook, Instagram, and YouTube.

    Darro – indie/pop punk band: Website, Facebook, Instagram, and YouTube.

    Maxximo – Pop/electronic solo artist: Website, Facebook, Instagram, and YouTube.

    Resources:

    • Hitmakers: How to Succeed in an Age of Distraction (book)
    • How to Get Sponsorships and Endorsements (book) The Slants Foundation on Facebook, Twitter, and Instagram.
    • Creative Capital's List of Resources for Artists During COVID-19

    Also, Join us in Austin at the DIY Musician Conference: Use promo code DIYCON30 to save $30 off the registration. At the convention, we’ll be unveiling all of the final numbers from our six months of coaching and you’ll get to meet the artists in person.


    In Between Episodes: Full Call with Darro Apr 02, 2020
    Show notes

    As part of the D.I.Y Accelerator Program and Scaling Up series on this show, I'm providing the full recorded calls with the artists so that you can get complete transparency with our conversations (as well as hear more about the work we're assigning based on their goals). It also allows you to hear what a consultation/coaching call is like and to dive more deeply into the artists who are in this mentoring program.

    This is the first call with Darro. Check out his work at www.darrochea.com

    And listen to the first full episode of this program at www.musicbusinesshacks.com/368


    In Between Episodes: Full Call with Maxximo Mar 30, 2020
    Show notes

    As part of the D.I.Y Accelerator Program and Scaling Up series on this show, I'm providing the full recorded calls with the artists so that you can get complete transparency with our conversations (as well as hear more about the work we're assigning based on their goals). It also allows you to hear what a consultation/coaching call is like and to dive more deeply into the artists who are in this mentoring program.

    This first call is with Maxximo. Check out his work at www.maxximomusic.com

    And listen to the first full episode of this program at www.musicbusinesshacks.com/368


    #368 - Scaling Up pt. 1: The House of Music Mar 21, 2020
    Show notes

    This season, we're partnering up with CD Baby to provide six months of mentoring and coaching to three artists in different genres and different stages of their career. You'll get insights as to the kind of advice appropriate for building a scalable and sustainable career while getting to hear about their actual metrics. As the season unfolds, you'll get to hear what works or what doesn't work so well for these artists and learn how you can launch your own career as well.

    Follow the artists:

    Aspen Jacobsen - teenage singer-songwriter: Website, Facebook, Instagram, and YouTube.

    Darro - indie/pop punk band: Website, Facebook, Instagram, and YouTube.

    Maxximo - Pop/electronic solo artist: Website, Facebook, Instagram, and YouTube.

    Music in the episode includes:

    The Slants - "Level Up"

    Aspen Jacobsen - "Don't Go"

    Darro - "You're Not Insane"

    Maxximo - "Burn"

    Join us in Austin at the DIY Musician Conference: Use promo code DIYCON30 to save $30 off the registration. At the convention, we'll be unveiling all of the final numbers from our six months of coaching and you'll get to meet the artists in person.


    #367 - Surviving as a Touring Artist in the Age of Coronavirus Mar 12, 2020
    Show notes

    Today, I wanted to address current concerns as touring performer with the current global pandemic. How do we respond to numerous event cancellations and uncertainty about the near future? Are there opportunities for us to pivot?

    Resources:

    Episode #24 - Why Every Musician Needs an Intraband Agreement

    Episode #171 - Musician Side Hustles Pt 1: How to Get Started

    Episode #172 - Musician Side Hustles Pt 2: Hustles in the Music Industry

    Episode #173 - Musician Side Hustles Pt 3: Using Your Skills in Other Ways

    Episode #174 - Musician Side Hustles Pt 4: How to Balance a Side Hustle

    Episode #175 - Musician Side Hustles Pt 5: Big Ideas for Any Musician

    Episode #176 - Interview: How Tyler Chen Doubled His Income with Side Hustles While Touring in The Slants

    Rolling Stone article: Coronavirus Could Decimate Touring Musicians’ Livelihoods


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