Stay ConnectedWelcome to The Marketers That Matter® Visionaries Podcast! In partnership with The Wall Street Journal, MTM Visionaries is hosted by author, entrepreneur, and advocate for innovation, Lisa Hufford. Every week two of the world’s leading CMOs join us to talk about the future of marketing, the future of teams, and the future of you.
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In our recent conversation on MTM (Marketers That Matter) Visionaries, iconic CMOs, Deborah Wahl of General Motors and Linda Boff of General Electric share how they lead global brands through energy-conserving and life-saving transformation. These visionaries are translating technology into human connection for the sake of global health. Between GM’s aspirations for an accessible and all-electric future, and GE’s vision for sustainable aviation, healthcare, and energy, these two brands are taking on the world with inspiring innovations.
Every episode is recorded from MTM’s Live Visionaries Webinar hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter. "Visionaries" originally airs live from zoom every Tuesday at 9 AM PT and is brought to you in partnership with The Wall Street Journal.
Our parent company, 24 Seven, specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.
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Kofi Amoo-Gottfried, CMO of DoorDash knows that to delight fans of cuisine, culture, and sports, his team must create all-inclusive experiences. The “Participatory Era” requires multi-faceted talent and teams who can produce customer-focused, fun, relevant, and metrics-driven content. In this conversation, Kofi discusses the collaborative campaign with the NBA, “The Greatest Order of all Time (GOOAT),” and how to foster cultures of innovation that nurture large-scale innovation.
Every episode is recorded from MTM’s Live Visionaries Webinar hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter. "Visionaries" originally airs live from zoom every Tuesday at 9 AM PT and is brought to you in partnership with The Wall Street Journal.
Our parent company, 24 Seven, specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.
FOLLOW US!
Lee Applbaum, CMO of Wheels Up, and Jason Brown, CMO of NTWRK, are two Visionaries leading brands at the heart of the experience economy. Through innovative marketing strategy, technology, and partnerships, they are creating never-seen-before experiences by making exclusive and out-of-reach offerings accessible and inclusive for all to enjoy. Wheels Up is changing the world of private aviation into a platform that connects flyers to private aircraft, and NTWRK is changing the world of commerce by allowing the consumer to engage virtually with creators and designers.
Every episode is recorded from MTM’s Live Visionaries Webinar hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter. "Visionaries" originally airs live from zoom every Tuesday at 9 AM PT and is brought to you in partnership with The Wall Street Journal.
Our parent company, 24 Seven, specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.
FOLLOW US!
Musa Tariq, CMO of GoFundMe, and Maryam Banikarim, (former) Head of Marketing of Nextdoor, are leading brands that empower communities to drive change by equipping and utilizing technology to connect people. GoFundMe is made up of over 400 employees globally, and NextDoor consists of more than 900 employees across the world. Musa and Maryam share stories that reflect the kindness of humanity, the difference between marketing products and community, and how their platforms were lifelines for those suffering from the pandemic and recent gun violence.
Every episode is recorded from MTM’s Live Visionaries Webinar hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter. "Visionaries" originally airs live from zoom every Tuesday at 9 AM PT and is brought to you in partnership with The Wall Street Journal.
Our parent company, 24 Seven, specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.
FOLLOW US!
Perhaps Generation Z has bewildered you. In that case, there’s no one better to listen to than Kory Marchisotto, the CMO of e.l.f. Beauty, and Craig Brommers, the CMO of American Eagle Outfitters, Inc. (AEO), discuss how they have earned the hearts of Gen Z with fearlessness, authenticity, and genuine connection. Rather than keeping their strategies to themselves, they share how to think about Gen Z and several innovative ways to connect with them in the Metaverse.
Every episode is recorded from MTM’s Live Visionaries Webinar hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter. "Visionaries" originally airs live from zoom every Tuesday at 9 AM PT and is brought to you in partnership with The Wall Street Journal.
Our parent company, 24 Seven, specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.
FOLLOW US!
Todd Kaplan, Chief Marketing Officer of Pepsi, and Stephanie McMahon, Co-CEO of World Wrestling Entertainment, Inc. (at the time of this interview, Stephanie was CBO), are modern marketing experts unafraid to explore the future of media. In this conversation, they discuss the success of WWE’s WrestleMania and Pepsi brand’s Super Bowl Halftime Show and share how to navigate the ever-changing world of media and content marketing. These visionaries are seeing massive success because they are testing and learning new strategies within the worlds of fragmentation, streaming, mobile, Web3, and the NFT market and consistently producing impactful content.
Every episode is recorded from MTM’s Live Visionaries Webinar hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter. "Visionaries" originally airs live from zoom every Tuesday at 9 AM PT and is brought to you in partnership with The Wall Street Journal.
Our parent company, 24 Seven, specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.
FOLLOW US!
Tim Ellis, CMO of the NFL, and Kenny Mitchell, CMO of Snap, share how they leverage the new (augmented) reality within their smash partnership, earning wins for NFL, Snap, the players, the teams, and most importantly, the fans! This partnership works because Snap and NFL are willing to meet the Snapchat generation where they are by utilizing AR as tools to create remarkable moments across an array of screens. These leaders understand the balance of fun and candid content because social media, at its root, is more than entertainment; it’s community building. Read full article.
Every episode is recorded from MTM’s Live Visionaries Webinar hosted by Nadine Dietz, EVP of 24 Seven and GM of Marketers That Matter. "Visionaries" originally airs live from zoom every Tuesday at 9 AM PT and is brought to you in partnership with The Wall Street Journal.
Our parent company, 24 Seven, specializes in helping you find exceptional marketing and creative talent for your teams. To learn more, click here.
FOLLOW US!
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