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    Arts

    Motion Hatch: Helping Motion Designers Do Better Business

    Motion Hatch is a bi-weekly podcast hosted by veteran motion designer Hayley Akins, discussing the business side of animation and motion design that so many creatives struggle with.

    Offering quality practical advice and insight for freelance, full-time or aspiring animators, illustrators and motion designers, hear from a wide range of voices within the industry, including how leading animators started out, tips on managing your business and career advice.

    For more info on how to take control of your motion graphics career and to join our community of amazing, talented designers, head over to http://motionhatch.com.

    Advertise
    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    058: How to build a sustainable career in Motion Design w/ Brian Gossett Jan 21, 2020
    Show notes

    It seems that every year or so something major changes in the world of motion design and freelancing in general. Keeping up with the changes means staying flexible as well as resolute in the way you work and find clients. Today’s guest has not only weathered these changes but continues to thrive.

    Brian Gossett has been a motion designer and illustrator for fifteen years and works remotely as a freelancer out of Austin, Texas. His many projects have ranged from music videos to animated and live-action commercials, to editorial and advertisement illustrations.

    Brian has been successfully making motion design pieces and illustrations for many great studios and companies and we chat about what it takes to build a sustainable career in this industry over the long run. Sometimes this involves using the services of an illustration agent and other times relying on your contacts within the industry.

    As someone who has been working for as long as he has, Brian’s professional and personal priorities have changed over the course of his career. We discuss how shifting what is important to you as your career evolves is an important part of maintaining longevity in this field. Brian also shares what he has done to find clients that are happy to let him make creations that highlight his own unique artistic style.

    In this episode
    • The differences in finding work as a motion designer versus as an illustrator
    • The benefits that come with using an illustration agency
    • Why it’s a good thing to have shifting priorities as your career evolves over time
    • Ways to get client work that utilizes your own artistic style
    • Deciding if it’s worth it to use your personality to help establish yourself and sell your work
    • What happens when people throughout the industry are more transparent with each other
    • Why you should increase your rates every year
    Quotes

    “The more markets you’re tapped into, the more work and potential income that will come in.” [8:19]

    “It’s not just talent. It’s also being ambitious and going out of the way to find the people who are going to champion for you.” [29:28]

    “If we can come out and share our rates, we are going to lift everyone else up.” [46:38]

    “Instead of trying to be the new hotness, think of what’s the best approach to this industry where you can build a sustainable career.” [57:19]

    Links

    Find Brian Gossett online

    Follow Brian on Instagram | Twitter

    Debut Art

    Mendola Artists

    Motionographer

    Thanks for Listening!

    To share your thoughts:

    • Leave a note in the comment section below.
    • Share this show on Twitter, Facebook, or Pinterest.

    To help out the show:

    • Leave an honest review on iTunes. Your ratings and reviews really help.
    • Subscribe on iTunes.

    Podcast music licensed by Big Waves

    sonosanctus.com

    dankoch.net

    Some of the links above are affiliate links. Basically, this means that if you decide to make a purchase through one of these links, we will earn a small commission, at no extra cost to you. You can be sure that we would recommend these products whether or not we made any commission on them. Please don’t spend your money on them if you don’t think that they will truly help you improve your business, although, in our experience, they will.


    057: VR in motion design w/ Colin and Rosie Jan 07, 2020
    Show notes

    Virtual reality is one of the newest and most promising fields in motion design. There’s huge potential for growth as well as exciting opportunities to create unique art. But, if you’re like me, you may have more questions than answers about just what’s involved in being an animator in this exciting new field. Today’s episode is going to answer those questions for you and hopefully point you in the right direction to discover how to use VR in motion design.

    On today’s show, I chat with two great artists, Collin Leix from Gunner Animation and Illustration Studio and Rosie Summers, a VR painter at XR Games. They’re here to share what their role in virtual reality designs is and how we can use it as motion designers.

    Collin and Rosie explain how creating in VR is both similar and different from creating other types of motion design pieces. While it may share many of the basic aspects, they are very excited by how much more interactive and performative it can be in practice. There are many programs to use when making VR art and they describe some of these and how they use them as well.

    If you’re interested in getting started with VR in motion design, Collin and Rosie chat about avenues that you can take advantage of right away. Both Rosie and Collin recommend that you begin by creating storyboards and moving on to animate them in VR. They also share how they use these creations when pitching potential clients.

    If you’ve been making 3D art, then you’re ready to move on to creating in the virtual reality space. Collin and Rosie explain how they use their knowledge of 3D when making VR animations and share what you can do to try your hand in it too.

    In this episode
    • The performative nature of VR art
    • Useful tools for creating VR animations
    • Tips for using a headset to explore the VR world of your creation
    • How working in 3D is the natural place to start before creating in VR
    • Simple ways to make VR animations right away
    • What the job landscape is in VR right now
    • Hopes and predictions for the future of virtual reality
    • How we can use VR in motion design
    Quotes

    “One of the things I realized really fast about making VR art is how your body makes the artwork. Instantly I saw a performative aspect to this.” [2:30]

    “People who are making things in 3D are in the first most natural step towards trying to make something in VR because you’re truly working in 3D space.” [15:42]

    “I really hope that reality isn’t ditched for the virtual. I hope it compliments it. I hope we use these virtual tools to enhance our experience in the real world rather than replace it.” [28:39]

    “Trust yourself and your creative instincts. It’s early enough in VR that people who jump in still have time to shape it. What you bring to it might be different from anybody else.” [43:18]

    Links

    Find Rosie Summers online

    Follow Rosie on Twitter | YouTube | Instagram

    Rosie doing her performative VR painting

    Find Collin Leix online

    Follow Collin on Instagram

    Blend Fest

    Quill

    Danny Bittman

    Gora Fujita

    Nick Ladd

    Dear Angelica

    Oculus Story Studio

    Join the Motion Hatch community

    Thanks for Listening!

    To share your thoughts:

    • Leave a note in the comment section below.
    • Share this show on Twitter, Facebook, or Pinterest.

    To help out the show:

    • Leave an honest review on iTunes. Your ratings and reviews really help.
    • Subscribe on iTunes.

    Podcast music licensed by Big Waves

    sonosanctus.com

    dankoch.net

    Some of the links above are affiliate links. Basically, this means that if you decide to make a purchase through one of these links, we will earn a small commission, at no extra cost to you. You can be sure that we would recommend these products whether or not we made any commission on them. Please don’t spend your money on them if you don’t think that they will truly help you improve your business, although, in our experience, they will.


    056: Leveraging teamwork to make passion projects a reality w/ Zac Dixon Dec 17, 2019
    Show notes

    Many of us creatives have diverse interests and passions. Yet, often enough, we find ourselves spending our time and energy doing client work and leaving our passion projects on the backburner. But what if it's actually that client work that can make your personal projects a reality? Today’s guest has mastered doing just that.

    In his episode, I’m chatting with Zac Dixon, the creative director and founder of IV Studio and previously the host of the Animalators Podcast. As prolific as ever, Zac has been doing a ton of awesome things including making a new board game called Moonrakers.

    With so many different projects in the works at one time, Zac tells how it can only happen through the power of teamwork. Having surrounded himself with other passionate and dedicated people, Zac and his team have been able to produce some really impressive passion projects. Zac shares how he decides which projects are worth pursuing and which are going to be the most rewarding.

    Creating your own work is going to require some level of marketing if you want it to make a profit. Zac has learned a lot about marketing simply by being a motion designer. This has helped him make these projects a success, but it has also helped him gain a better understanding when working with clients as well.

    As someone who has been on both sides of the table, Zac shares some great thoughts on getting noticed and hired by studios and clients in a crowded field. From the best types of reels to have in your portfolio, to what type of references are most valuable, this is great advice for any freelancer looking for more work.

    In this episode
    • Leveraging teamwork to make passion projects a reality
    • Determining which creative ideas are worth pursuing
    • How being a motion designer can prepare you to do your own marketing
    • How to best utilize your portfolio to get the attention of clients and studios
    • Fitting in your side projects when working on other gigs
    • The payoffs that come with branching out into new skillsets
    • Building your company up to be bigger than just yourself
    Quotes

    “I really want to take as many shots as we can at making things that we love and that we’re proud of. I think that feeds into everything else that we’re doing.” [6:11]

    “Anything you can do to just make sure at the very least that [potential clients] are watching what you want them to watch and reading what you want them to read is huge. They need to latch on quick.” [25:29]

    “Figure out what you want to do and just chip away at it. Put a little bit into it each day and eventually you’ll get there.” [37:46]

    “Having a range of experiences will only make you a better creator. It will also give you a better pool of diverse experiences to pull into any work that you do.” [39:43]

    Links

    Find Zac Dixon online

    Follow Zac on Twitter | Instagram

    Animalators Podcast

    Moonrakers

    Range: Why Generalists Triumph in a Specialized World by David Epstein

    Giant Ant

    Get the Freelance Contract Bundle Thanks for Listening!

    To share your thoughts:

    • Leave a note in the comment section below.
    • Share this show on Twitter, Facebook, or Pinterest.

    To help out the show:

    • Leave an honest review on iTunes. Your ratings and reviews really help.
    • Subscribe on iTunes.

    Podcast music licensed by Big Waves

    sonosanctus.com

    dankoch.net

    Some of the links above are affiliate links. Basically, this means that if you decide to make a purchase through one of these links, we will earn a small commission, at no extra cost to you. You can be sure that we would recommend these products whether or not we made any commission on them. Please don’t spend your money on them if you don’t think that they will truly help you improve your business, although, in our experience, they will.


    E55: 7 reasons not to freelance w/ Michael Jones Dec 03, 2019
    Show notes

    Any freelancer knows that there’s instability in their work. Finding clients, managing your time, keeping your finances in order are all big tasks. And with the looming threat of recession, things might seem really scary. But it’s not all doom and gloom. My guest on this episode has taken a close look at all these issues and has some great insight to share.

    Michael Jones runs MoGraph Mentor, a worldwide program that helps people get their motion design careers up and running. He recently wrote a couple of articles about the future of motion animation - one about what might happen in our industry during a recession and another giving you 7 Reasons not to Freelance.

    Today we talk about some of the pitfalls of being a freelancer and why you might even consider another career path. Michael shares what he has uncovered while studying the effects of recessions on advertising and the gig economy. We also discuss our thoughts concerning earning more through content marketing, content creation, and some practical passive income ideas.

    In this episode
    • Thoughts on how a recession might impact people making digital content
    • Why individuals and small studios could fare better than big agencies in hard economic times
    • The challenges of most passive income streams and the ones that are worth pursuing
    • Dealing with the stress and isolation that comes with freelancing
    • Appreciating the freedom that comes with freelance work
    • Transitioning from in-house to remote work
    • Setting yourself up as an expert when working direct to clients
    Quotes

    “For those of us who make our living creating digital content, we might actually be in an okay position even in a really bad recession.” [4:36]

    “The talent is the asset. Wherever the talent goes, that’s what the companies want.” [9:07]

    “There’s an obvious pull towards freelance for so many people because so much time at a studio or agency is wasted time.” [32:17]

    “Just do what’s right for you and try to optimize for your health and wellbeing. Don’t think about the fame and the glory.” [45:19]

    Links

    Follow Michael Jones on Twitter

    MoGraph Mentor

    The Freelance Contract Bundle

    Motion Sound

    Recessions, The Gig Economy & Motion Designers

    7 Reasons not to Freelance

    Profit First

    Wealthfront

    Thanks for Listening!

    To share your thoughts:

    • Leave a note in the comment section below.
    • Share this show on Twitter, Facebook, or Pinterest.

    To help out the show:

    • Leave an honest review on iTunes. Your ratings and reviews really help.
    • Subscribe on iTunes.

    Podcast music licensed by Big Waves

    sonosanctus.com

    dankoch.net

    Some of the links above are affiliate links. Basically, this means that if you decide to make a purchase through one of these links, we will earn a small commission, at no extra cost to you. You can be sure that we would recommend these products whether or not we made any commission on them. Please don’t spend your money on them if you don’t think that they will truly help you improve your business, although, in our experience, they will.


    054: How to promote and market yourself as a motion designer w/ Nick Campbell Nov 19, 2019
    Show notes

    As with anything, there’s a learning curve to 3D animation. There’s always more to learn and more ways for expertise to be honed. Knowing where to look for education and new skills can be tricky. Today’s guest knows this well and has created many resources that any 3D animator can start using right away. Nick and I also spoke about how to promote and market yourself as a motion designer.

    Nick Campbell is the owner of Greyscalegorilla where he’s been helping 3D artists for over ten years by creating trainings, 3D tools, plug-ins, and other materials that artists need to get the job done. Considering that Nick started Greyscalegorilla as a photo-blog, it’s truly impressive what it has become.

    In our chat today, Nick shares the story of how Greyscalegorilla organically developed into what it is today. We talk about using your background to develop skills that you are passionate about and where to turn to for valuable lessons and instruction. As Nick has discovered, many times, the best teachers are still students themselves.

    Nick is no stranger to negative criticism. He doesn’t let that stop him though. Sometimes its best to ignore it and other times it’s an opportunity to learn. We discuss the value of receiving all sorts of feedback and how it is an essential part of being an artist.

    I ask Nick what would say to 3D artists who are just starting their careers. His advice is to just work on developing your skills rather than trying to be groundbreaking. Just as any musician starts out playing covers of other musicians’ songs, new motion animators need to hone their craft before they worry about being original.

    Nick makes the point that marketing is not a bad thing. Many artists shun the idea of marketing. But in truth, all marketing needs to be is letting people know that you can solve the problem that they have and getting the word out that that is what you do.

    In this episode
    • Combining your interests, skills, and passions into a single pursuit
    • Who the best people to learn from really are
    • Approaching negative feedback in a useful way
    • Why animators should work on being good rather than original when they’re just starting out
    • How to promote and market yourself as a motion designer
    • Why it’s fine to be a generalist but your marketing should be niche
    Quotes

    “After Effects was such a piece of software that it opened my eyes to the possibility of what computers could do.” [7:02]

    “I have this theory that all the weird jobs that we had growing up prepare us for what we ultimately end up doing in our life, even if they’re not connected.”[11:42]

    “Don’t be afraid of critique. Don’t be afraid of feedback. By letting that happen, you’re actually building the tools you need to become a better artist.” [19:09]

    “All marketing is solving a problem that other people need to be solved. If you are able to solve that problem and you’re not letting them know about, that’s on you.” [37:33]

    Links

    Find Nick Campbell online at Greyscalegorilla

    Follow Nick on Twitter | Instagram | Facebook | YouTube

    Intro to Cinema 4d

    Freelance Contract Bundle Show Notes


    053: How to become a motion graphic designer in 11 Weeks w/ Chris Field Nov 05, 2019
    Show notes

    Most of us weren’t always freelance motion graphic designers. For those of us that once worked for another company, the change wasn’t straight-forward. Finding new work and having the right support may not have been easy to come by. Today, I’m chatting with someone who recently made this transition to becoming a motion graphic designer what he’s learned in the process.

    Chris Field is a freelance motion designer who recently made the transition from full-time corporate work. With a strong background in design strategy, Chris is finding success in motion design and learning some valuable lessons along the way.

    Chris shares his transition from working as a design strategist into the world of freelance motion design. He’s always had a passion for human-centred design which first led him into a career in industrial design. As such, Chris keeps a keen eye out for the elements of design that truly help the people he’s aiming to serve.

    His transition into animation took place once Chris realized its ability to tell the story that his clients wanted to envision. He talks about the steps he took to move into life as a freelancer and how he’s found support along the way.

    In this episode
    • What goes into making sure that design serves the people that it’s meant to
    • The power of story to help people and companies envision their future
    • Affordable and supportive ways to transition from a corporate job into freelance
    • What happens when we directly approach people we want to work with
    • The potential role of a motion designer in developing brand strategy
    • How deeply understanding your audience will lead to a compelling story
    Quotes

    “I was super hyper focussed on getting a job within the creative world because I had done so many horrible odd-jobs before and it was time to treat myself to the career that I really wanted.” [2:04]

    You’re not going in with a solution. If you have a solution going into a design research project, that’s like throwing a dart at the wall and then drawing a target around it afterwards. If you have a design and solution in mind, you’re probably doing it wrong.” [7:23]

    “I’m genuinely interested in the work that they do. If they’re genuinely interested in the work that I do, they’re probably going to reciprocate that.” [30:02]

    “Who is watching this and how are they watching it is the basis for the human-centred design spin on motion graphics.” [39:41]

    “The emotional charge behind it all is deeply rooted in real people. If you don’t have that, you’re rolling the dice as to whether you’re going to have a compelling story.” [45:43]

    Links

    Find Chris Field online

    Follow Chris on Instagram

    Continuum Innovation

    School of Motion

    Episode 49 with Kyle T. Webster

    Episode 44 with Sander Van Dijk

    The Mograph Mastermind Program

    Join The Mograph Mastermind Program here


    052: 3 tips to help you achieve your motion design career goals w/ Hayley Akins Oct 22, 2019
    Show notes

    As we approach the end of the year, I want to talk to you a bit about goals. Maybe you feel like you haven’t achieved all you wanted to or don’t exactly know what your next steps are. You’re not alone if you feel overwhelmed and exhausted. I certainly have these feelings, but I’ve found some things that help.

    In this solo episode, I share some of my tips for you when it comes to setting goals for the end of this year or going into the next. I'll tell you about some of the strategies that I’ve found helpful for setting attainable and meaningful goals and how I put them into action. A key part of this is keeping your business goals in alignment with your personal goals.

    To help with this, I explain an exercise that I highly recommend that we all try to envision our perfect day. By starting with an idea of what you’d like your life to look like in three years and working backward, you can start to get an idea of what you need to do in the short, medium, and long term to reach it. I also discuss the importance of accountability and focus for attaining your goals.

    In this Episode
    • What running taught me about setting goals for work
    • How to align your business goals with what’s personally meaningful
    • Some thought experiments and exercises to try for helping to set goals for the future
    • Setting a different focus depending on the season or quarter
    • How to keep yourself accountable for achieving your goals
    Quotes

    “You shouldn’t wait until January to make New Year's resolutions that you’re just going to give up by February. We need to do really start thinking about this stuff now and put in a plan.” [2:23]

    “You need to turn your to-do list into priorities based on what will move your career and your business forward.” [7:22]

    “I think we should think about our lives and what we want our lives to look like to help build your business around that.” [11:39]

    “We can all feel like we aren’t getting anything done, but we never actually give ourselves permission to organize our lives and we say yes to everything that pops into our inbox. You can plan your year actually. You have permission to do that.” [12:49]

    Links

    Episode 28 with Joe Donaldson

    Episode 8 with Austin Saylor

    Couch to 5k

    The E-Myth Revisited by Michael E Gerber

    Mograph Mastermind Program

    Download the Perfect Day and SMART Goals Exercise


    051: The power of in person motion design meetups and events w/ Allison Butler Oct 08, 2019
    Show notes

    Allison Butler has always had a passion for motion design. Mostly self-taught, she has been creating professional digital content for five years as well as running a monthly meetup of Connecticut based animators, motion designers, and related creatives.

    Allison tells her story of how she started her own freelance business as an alternative to full-time but temporary work. While it provides a large amount of freedom, it also requires courage and determination and many hard lessons. Allison shares what she learned by becoming a freelance motion designer.

    While it wasn’t always the case, Allison is a master of networking. We chat about the power of networking and how Allison created a local motion design meetup which helps her and others immensely with their freelance careers.

    In this episode
    • Lessons learned from chasing one temporary gig after another
    • Learning the basics of transitioning to a freelance career
    • Tools and tips for overcoming the fear that comes with a career change
    • The power of in-person motion design meetups to support your career
    • How to start your own motion design meetup or event
    Quotes

    “Freelancing is never easy to jump into when you’ve only known full-time work.” [8:43]

    “I needed networking practice. It’s something people don’t tell you - that you need to practice networking and just talking to people and being human.” [17:47]

    “Everyone has these online platforms to talk to and chat with people and they’re absolutely wonderful. But people still want that in-person connection. They want to know people in their area. They just want to know who’s around.” [23:52]

    “If you can find one or two people in your area who are pumped to have a meetup, that’s all you need.” [32:48]

    Sponsors Milanote

    Milanote is a tool for organising your motion graphics projects - everything from the creative brief, mood boards, storyboards - all your pre-production material in one place. Watch Evan's series on pre-production where he uses Milanote and shows you how to organised your motion design projects to get better results. Check out Milanote and sign up for free milanote.com/motionhatch

    Links

    Find Allison Butler online

    Follow Allison on Twitter | Instagram | Linkedin

    Connecticut Mograph Meetup

    The Ultimate Freelance Guide

    Work_Space, Manchester, CT

    Can we add the Mograph Mastermind logo like on this page?

    https://motionhatch.com/046-masterminding-with-jess-peterson

    Find out about the upcoming Motion Hatch mastermind

    Thanks for Listening!

    To share your thoughts:

    • Share this show on Twitter, Facebook, or Pinterest.

    To help out the show:

    • Leave an honest review on iTunes. Your ratings and reviews really help.
    • Subscribe on iTunes.

    Podcast music licensed by Big Waves

    sonosanctus.com

    dankoch.net

    Some of the links above are affiliate links. Basically, this means that if you decide to make a purchase through one of these links, we will earn a small commission, at no extra cost to you. You can be sure that we would recommend these products whether or not we made any commission on them. Please don’t spend your money on them if you don’t think that they will truly help you improve your business, although, in our experience, they will.


    050: How to create the freedom to work on personal projects w/ Beeple Sep 24, 2019
    Show notes

    There’s something that happens when you’re constantly creating. Your skills and technique improve and get fine-tuned. You realize what you truly enjoy doing and the ways in which your work is personally meaningful. Few people understand the payoffs of constant creation better than today’s guest. We dive into how to create the freedom to allow you to work on personal projects.

    Mike Winkelmann, AKA Beeple, is a truly prolific 3D artist and motion designer. He is an instrumental force behind the “everyday” movement which encourages artists to create new work every day so that they are constantly improving their skills. Most of his work has been released free under Creative Commons, making them accessible to anyone.

    For our 50th episode, I ask Beeple a lot of rapid-fire questions about himself and his business. He shares everything from his favorite failure to what he’d do if he weren’t an animator and his weirdest habits. As someone who has been creating daily renderings, Beeple shares his insight into how daily creations can be beneficial to any artist and how he makes it his priority.

    We also get into money matters. Beeple solidly believes in the power of wisely investing your earnings in order to create financial freedom. Being wise with what you do with your money will open up more doors and provide you with more options in the long run.

    Beeple is extremely open with sharing his work. While many people might be protective of what they produce, Beeple sees value in letting anyone have access to it. He discusses why he feels more people should do the same and the value that he receives in return. By releasing his work for free, Beeple has been able to find clients willing to pay him much more than he would ever receive from the original work itself.

    In this episode
    • Beeple answers all my many rapid-fire questions
    • How daily creations will help you hone your skills if it becomes a priority
    • Investing and saving money to create freedom and options in your business
    • How to create freedom to work on personal projects
    • The value you get from being open in sharing your creations
    • The advantages of charging a day rate versus a project fee
    • Finding the true value of doing work for the sake of exposure
    • Finding fulfillment in doing what you’re interested in rather than just following the current trends
    Quotes

    “You could definitely be the next Beeple. Just start doing it every day. I think everybody should be the next Beeple.” [8:18]

    “People see money as something to buy things. Really what money does is it gives you options -- to say no to things, to turn things down, to do your own work.” [14:39]

    “Very early on I recognized that the clips would be more valuable as a promotional tool than selling them directly.” [34:15]

    “Exposure is a real currency. It doesn’t work in the way a lot of people think it works, but it definitely has value.” [55:59]

    “If you keep pushing in the direction that you are super passionate about, I think it will eventually bear fruit versus trying to do some flavor of the month.” [1:06:59]

    Find Mike Winkelmann (Beeple) online

    Follow Beeple on Instagram | YouTube | Twitter | Behance | Facebook

    The War of Art by Steven Pressfield


    049: How to boost your motion design career with side projects w/ Kyle T. Webster Sep 10, 2019
    Show notes

    As creatives, there are countless ways we can earn an income doing what we love. By keeping an open mind as well as open eyes, you may be able to spot opportunities that lie outside the traditional paths. Today’s guest has done just that. Kyle shows us how to boost your motion design career with side projects.

    Kyle T. Webster started his own business as an illustrator in 2006 after years of doing it purely as a side gig. As an illustrator, he found that he has a special knack for building tools, particularly Photoshop brushes, to help other artists with their work. This caught the attention of Adobe and now he works full-time for them.

    Kyle talks about many aspects of his career including how he stumbled upon making Photoshop brushes and how this was a total gamechanger for him. We discuss why personal projects and your day job doesn't have to be the same thing as well as the role of taking calculated risks. Kyle shares his opinions about the power of social media to connect you with audiences by showing the behind the scenes aspects of your creative process.

    In this episode
    • Developing skills you enjoy that can earn you even more income
    • Recognizing the value in the ideas you have and the methods that you use
    • How to boost your motion design career with side projects
    • Why it’s helpful to talk about how much our products and services should really cost
    • Determining how much risk is the right amount when trying something new with your work
    • Deciding whether the work you do on the side can be an extra revenue stream or a passion project
    • The power of showing what goes on behind the scenes to market your work
    • How getting actual facetime with your peers can open up many professional opportunities
    Quotes

    “When you’re presented with a problem and very little time to solve it, sometimes you come up with good solutions simply because there’s no other option.” [4:24]

    “Nobody knows artists better than we do, especially the ones who are doing work that’s similar to our own. If we come up with a more efficient way of doing something, then we should sell that. If we come up with an idea, we should sell it.” [8:11]

    “I think it’s important to talk to other creatives about what’s possible with money and budget and what you charge for your work. I think illustrators need to be more vocal about these things because it’s an easier way to not get ripped off to say what a fair fee for this work is.” [17:21]

    “Things you do on the side, even if they have a short lifespan, will eventually lead to other things if you choose to promote them that way.” [27:43]

    “We’re human beings, we’re animals. There’s something about being in the presence of other humans that brings out the best in us. I think it also suppresses the worst in us.” [43:14]

    Sponsors

    Milanote

    Milanote is a tool for organising your motion graphics projects – everything from the creative brief, mood boards, storyboards – all your pre-production material in one place. Watch Evan's series on pre-production where he uses Milanote and shows you how to organised your motion design projects to get better results. Check out Milanote and sign up for free milanote.com/motionhatch

    Links

    Find Kyle T. Webster online

    Follow Kyle on Instagram | Twitter | YouTube

    Gumroad

    Society6

    Creative Market

    Peer Assembly

    Episode 47 with Evan Abrams

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