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    Business

    MarTech Podcast ™ // Marketing + Technology = Business Growth

    The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.

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    Latest Episodes:
    The "new normal" in post-Covid B2B sales Aug 04, 2020
    Show notes

    Today we're going to discuss how marketers are adjusting to the new post COVID normal in the B2B space. Joining us is Dustin Deno, the VP of Sales Enablement at Showpad, which is a sales enablement platform, that marketers and sales teams rely on, to prepare sellers, engaged buyers, and optimize performance with insights. In part 2 of our conversation, we discuss the new normal in post-Covid B2B sales. Show Notes

    Connect With:

    • Dustin Deno: Website // LinkedIn
    • The MarTech Podcast: Email // Newsletter // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    WFH Doesn’t Have to Mean Loss in Productivity for Sellers Aug 03, 2020
    Show notes

    Today we're going to discuss how marketers are adjusting to the new post COVID normal in the B2B space. Joining us is Dustin Deno, the VP of Sales Enablement at Showpad, which is a sales enablement platform, that marketers and sales teams rely on, to prepare sellers, engaged buyers, and optimize performance with insights. In part 1 of our conversation, we discuss why WFH doesn't have to mean loss in productivity for sellers. Show Notes

    Connect With:

    • Dustin Deno: Website // LinkedIn
    • The MarTech Podcast: Email // Newsletter // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Social Content Engagement as a Customer Service Tool - Brooke Sellas // B Squared Media Aug 02, 2020
    Show notes

    Today we rebroadcast our conversation with Brooke Sellas, the Founder and CEO at B Squared Media, a boutique digital marketing agency specializing in social media marketing and advertising services. In part 2 of our conversation, we discuss social content engagement as a customer service tool. Show Notes

    Connect With:

    • Brooke Sellas: Website //LinkedIn
    • The MarTech Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Is Social Organic Dead or Underutilized? - Brooke Sellas // B Squared Media Aug 01, 2020
    Show notes

    Today we rebroadcast our conversation with Brooke Sellas, the Founder and CEO at B Squared Media, a boutique digital marketing agency specializing in social media marketing and advertising services. In part 1 of our conversation, we discuss if social organic is dead or underutilized. Show Notes

    Connect With:

    • Brooke Sellas: Website //LinkedIn
    • The MarTech Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Content Business Week -- Repurposing Content Jul 31, 2020
    Show notes

    Each day this week, we're going to publish an episode that walks you through how you can create, publish, syndicate, monetize, and scale a business where content is the product. Joining me today is the man behind the scenes here at the MarTech podcast -a Head of Content Production, Mr. Todd Hines. In last part of our conversation, we discuss repurposing content. Show Notes

    Connect With:

    • The MarTech Podcast: Email // Newsletter // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Content Business Week -- Audience Engagement Jul 30, 2020
    Show notes

    Each day this week, we're going to publish an episode that walks you through how you can create, publish, syndicate, monetize, and scale a business where content is the product. Joining me today is the man behind the scenes here at the MarTech podcast -a Head of Content Production, Mr. Todd Hines. In part 4 of our conversation, we talk a little bit more about the people that matter, your audience, and how to increase their engagement. Show Notes

    Connect With:

    • The MarTech Podcast: Email // Newsletter // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Content Business Week -- Monetizing Content Jul 29, 2020
    Show notes

    Each day this week, we're going to publish an episode that walks you through how you can create, publish, syndicate, monetize, and scale a business where content is the product. Joining me today is the man behind the scenes here at the MarTech podcast -a Head of Content Production, Mr. Todd Hines. In part 3 of our conversation, we discuss content monetization. Show Notes

    Connect With:

    • The MarTech Podcast: Email // Newsletter // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Content Business Week -- Syndicating Content Jul 28, 2020
    Show notes

    Each day this week, we're going to publish an episode that walks you through how you can create, publish, syndicate, monetize, and scale a business where content is the product. Joining me today is the man behind the scenes here at the MarTech podcast -a Head of Content Production, Mr. Todd Hines. In part 2 of our conversation, we're going to talk about publishing and syndicating your content. Show Notes

    Connect With:

    • The MarTech Podcast: Email // Newsletter // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Content Business Week -- Finding & Vetting Guests Jul 27, 2020
    Show notes

    Each day this week, we're going to publish an episode that walks you through how you can create, publish, syndicate, monetize, and scale a business where content is the product. Joining me today is the man behind the scenes here at the MarTech podcast -a Head of Content Production, Mr. Todd Hines. In part 1 of our conversation, we discuss finding and vetting guests for your content projects. Show Notes

    Connect With:

    • The MarTech Podcast: Email // Newsletter // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    Integrating MarTech Software to Maximize your ROI - Henrik Becker // Net Results Jul 26, 2020
    Show notes

    Today we rebroadcast our conversation with Henrik Becker, the Director of Marketing at Net-Results which is the number one solution for buying marketing automation software. In part 2 of our conversation, we discuss integrating MarTech software to maximize your ROI. Show Notes

    Connect With:

    • Henrik Becker: Net Results // LinkedIn // Twitter
    • The MarTech Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn // Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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