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Latest Episodes:

Want to Go Viral on LinkedIn? Here’s How Dec 03, 2024

Show notes

In episode #2877, Eric Siu and Neil Patel discuss effective strategies for going viral on LinkedIn—the importance of engaging content, consistent posting, and authenticity in communication. They outline a five-step framework for achieving viral success, including focusing on trending topics, maintaining a regular posting schedule, and mastering copywriting skills.

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Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

(00:00) Going Viral on LinkedIn: The Framework
(02:58) Engagement Strategies for LinkedIn Success
(06:06) That’s it for today! Don’t forget to rate, review, and subscribe!

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Single Grain << Eric’s ad agency
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X @ericosiu

How to Turn One LinkedIn Post into 8 Qualified Leads Dec 02, 2024

Show notes

In episode #2876, Eric Siu and Neil Patel discuss the challenges and strategies of scaling LinkedIn Account-Based Marketing (ABM) campaigns, emphasizing the importance of engagement over mere views. They share insights on content marketing and tracking revenue generation.

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Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

(00:00) Scaling LinkedIn ABM Campaigns
(02:46) The Value of Engagement Over Views
(05:57) Hand-to-Hand Combat in Marketing
(06:39) That’s it for today! Don’t forget to rate, review, and subscribe!

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Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

Stop Losing Money: Track & Grow Your Agency Nov 30, 2024

Show notes

In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Join their discussion of insider strategies on optimizing profitability, tracking efficiency, raising prices, and scaling through acquisitions.

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Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

(00:00) Introduction to Agency Growth Strategies
(02:54) Tracking Efficiency and Profitability in Agencies
(06:01) Marketing Budget Allocation for Agencies
(09:00) The Importance of Management Teams in Agency Sales
(11:54) Year-End Reflection and Planning for Agencies
(15:02) Pricing Strategies and Value Proposition in Agencies

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Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

How This YouTuber Gets 100k+ Views with Only 60k Subs Nov 29, 2024

Show notes

In episode #2875, Eric Siu and Neil Patel discuss the importance of quality content creation on platforms like YouTube. They share insights on how a YouTuber with fewer subscribers can achieve high view counts through meticulous content production and strategies for growing a YouTube channel.

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Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

(00:00) The Power of Quality Content Creation
(02:47) Strategies for YouTube Growth
(06:10) Effective Outreach and Engagement Techniques
(08:17) That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

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Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

DOJ Targets Chrome: What This Means for Google Nov 28, 2024

Show notes

In episode #2874, Eric Siu and Neil Patel discuss the ongoing antitrust challenges faced by Google, particularly the Department of Justice's push to break up its monopoly by selling the Chrome browser. They also explore the bullish sentiment in the stock market regarding economic prospects under a potential Trump administration.

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Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

(00:00) Google's Antitrust Challenges
(02:51) Market Reactions and Economic Predictions
(04:38) That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

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Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

Jaguar’s ‘Woke’ Ad Controversy: What Went Wrong? Nov 27, 2024

Show notes

In episode #2873, Eric Siu and Neil Patel discuss Jaguar's recent marketing campaign that sparked controversy due to its focus on gender identity rather than the product itself. They critique the decision to alienate the brand's core audience and compare it to other failed marketing strategies.

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Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

(00:00) Jaguar's Controversial Campaign
(02:56) The Impact of Marketing on Brand Identity
(05:48) Sticking to Core Values in Advertising
(06:48) That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

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Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

Why Jake Paul Is Laughing His Way To The Bank Nov 26, 2024

Show notes

In episode #2872, Eric Siu and Neil Patel discuss the recent fight involving Jake Paul and Mike Tyson, highlighting the entertainment aspect of modern boxing and how it parallels scripted wrestling.

The discussion then shifts to Dude Perfect, a popular trick shot group that recently raised a significant amount of investment, exploring their business strategy and the economics behind such deals.

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Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

(00:00) The Business of Entertainment: Jake Paul's Fight
(02:56) Dude Perfect's Major Investment and Business Strategy
(10:54) That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Leave Some Feedback:

What should we talk about next?
Did you enjoy this episode? If so, please leave a short review.

Connect with Us:

Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

Kamala Harris’s $1B Campaign: Where Did It All Go? Nov 25, 2024

Show notes

In episode #2871, Eric Siu and Neil Patel discuss the importance of marketing efficiency over sheer spending, reflection on how political events affect people's lives, and the decline of traditional media and the rise of alternative platforms.

Don’t forget to help us grow by subscribing and liking on YouTube!

Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

(00:00) Campaign Spending and ROI Analysis
(02:55) The Impact of Political Outcomes on Daily Life
(05:58) The Shift in Media Consumption and Trust
(06:30) That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Leave Some Feedback:

What should we talk about next?
Did you enjoy this episode? If so, please leave a short review.

Connect with Us:

Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

How to Win in Hiring According to Agency Leaders Nov 23, 2024

Show notes

In this bonus episode, we give you a sneak peek into what our Agency Owners Association (AOA) hangouts look like. Join their discussion on their personal experiences and insights on hiring practices, including the benefits of working with talent from North Macedonia and the Philippines.

Don’t forget to help us grow by subscribing and liking on YouTube!

Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES:

(00:00) Introduction to Agency Owners Association
(02:50) Success Stories and Wins in Hiring
(06:07) Hiring Strategies and Global Talent Acquisition
(08:54) Project Management and Strategic Hiring Needs
(12:09) Client Wins and Business Development
(14:57) High-Profile Client Engagements and Marketing Services

Go to https://www.marketingschool.io to learn more!

Leave Some Feedback:

What should we talk about next?
Did you enjoy this episode? If so, please leave a short review.

Connect with Us:

Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
X @neilpatel
X @ericosiu

TikTok Might Get Banned In Canada Nov 22, 2024

Show notes

In episode #2870, Eric Siu and Neil Patel discuss the potential ban of TikTok in Canada and its implications for national security. The discussion then shifts to Elon Musk, exploring his motivations, wealth, and lifestyle choices, including his gaming interests.

Don’t forget to help us grow by subscribing and liking on YouTube!

Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)

TIME-STAMPED SHOW NOTES: