Marketing Growth Podcast

Latest Episodes:

The Future of Marketing and User.com with Mike Korba, CCO and Co-Founder of User.com (Special Offer Inside) Dec 02, 2020

Show notes

Mike Korba is the Chief Commercial Officer and Co-Founder of User.com. He’s been helping businesses with marketing automation for more than a decade.

In this episode, he talks all about the future of marketing and the latest features of User.com

Tune in now: https://shanebarker.com/podcast/the-future-of-marketing-with-mike-korba/

You can also get a 50% discount on User.com for six months: https://try.user.com/shane

Also, check out some of the best marketing automation tools that you can use for your brand: https://shanebarker.com/blog/marketing-automation-software-tools/

Challenges and Tips for Marketing Automation with Mike Korba, CCO and Co-Founder of User.com Dec 01, 2020

Show notes

Mike Korba is the Chief Commercial Officer and Co-Founder of User.com. He’s been helping businesses with marketing automation for more than a decade.

In this episode, he talks all about the biggest challenges of marketing automation and also provides some tips to do it effectively. He even gives insights into its future.

Tune in now: https://shanebarker.com/podcast/challenges-and-tips-for-marketing-automation-with-mike-korba/

Also, check out some of the best marketing automation tools that you can use for your brand: https://shanebarker.com/blog/marketing-automation-software-tools/

Understanding Marketing Automation with Mike Korba, CCO and Co-Founder of User.com Nov 25, 2020

Show notes

Mike Korba is the Chief Commercial Officer and Co-Founder of User.com. He’s been helping businesses with marketing automation for more than a decade.
In this episode, he talks all about User.com and how companies tend to change with time and evolve.

Tune in now: https://shanebarker.com/podcast/understanding-marketing-automation-with-mike-korba/

Also, check out some of the best ways through which you can improve your user experience: https://shanebarker.com/blog/user-experience-seo/

Is it Worth Investing in PR & Influencer Marketing With Francis Bea Nov 23, 2020

Show notes

Wondering if PR can actually help your brand grow? Or if the ROI of influencer marketing is good? Francis Bea tackles these questions in this episode of the Marketing Growth Podcast.

Tune in to the conversation here: https://shanebarker.com/podcast/discussion-with-francis-bea-on-investing-in-pr-influencer-marketing/

In the episode, he also discusses the need for cultural mindedness for businesses. For more on this topic, check out this post: https://shanebarker.com/blog/multicultural-marketing/

Brand Communication Best Strategies & Common Blunders With Francis Bea Nov 18, 2020

Show notes

Your brand messaging can make or break your reputation. If you want to give a great first impression, you need to make sure that your strategic communication is on point.

In this episode, Francis Bea talks about some of the best strategies that you can try out along with some common blunders you can avoid.

Tune in to the conversation here: https://shanebarker.com/podcast/brand-communication-with-francis-bea/

Is your brand trying to reach out to a diverse set of people? Make sure you read this post:
https://shanebarker.com/blog/multicultural-marketing/

Understanding Cross-Border Marketing With Francis Bea, MD of Eleven International Nov 16, 2020

Show notes

Francis Bea is the Founder and Managing Director of Eleven International, a cross-border marketing and communications agency.

In this episode, he tells us how cultural nuances greatly impact marketing strategies. He also talks about some common mistakes that marketers make while exploring an international market.

Tune in to the conversation here: https://shanebarker.com/podcast/understanding-cross-border-marketing-with-francis-bea/

For more tips on reaching out to a diverse audience, check out this post: https://shanebarker.com/blog/multicultural-marketing/

Why Creating Good Content Is Necessary (With Lisa Lepki) Nov 11, 2020

Show notes

Lisa Lepki is back on Shane Barker’s Marketing Growth Podcast again to talk about the need to write good content. She discusses how a well-written blog post written four years ago still attracts half a million visitors per month. They only invested about $200 to write that post!

She also talks about some fun stuff — telekinesis, Thailand trip plans, and more.

Tune in: https://shanebarker.com/podcast/lisa-lepki-says-why-creating-good-content-is-necessary/

For tips on how to write engaging content, check out this blog post: https://shanebarker.com/blog/how-to-write-content/

ProWritingAid’s Phenomenal Growth Story With Lisa Lepki Nov 09, 2020

Show notes

ProWritingAid has gathered a user base of over 1.5 million users in the last five years! The company has ambitious plans to boost their reach and help more people improve their writing skills.

Lisa Lepki, CMO at ProWritingAid talks about the company’s growth story and their future plans in this podcast episode.

Tune in: https://shanebarker.com/podcast/prowritingaids-phenomenal-growth-story-with-lisa-lepki/

If you want an honest review of ProWritingAid, check out this article: https://shanebarker.com/blog/prowritingaid-review/

[P.S. This episode is sponsored by Ahrefs. They are currently offering a 7-day trial for just $7]

Anyone Can Write A Conversation With Lisa Lepki, CMO at ProWritingAid Nov 04, 2020

Show notes

Lisa Lepki is the Chief Marketing Officer at ProWritingAid, an online smart writing assistant that helps writers refine their writing. Ever since she was a student, writing was one of her strengths. In this episode, she talks about her career trajectory and writing as an art that anyone can learn.

Tune in to the conversation here: https://shanebarker.com/podcast/anyone-can-write-a-conversation-with-lisa-lepki/

If you want more tips on writing, you can check out my blog post on this topic: https://shanebarker.com/blog/how-to-write-content/

[P.S. This episode is sponsored by Ahrefs. They are currently offering a 7-day trial for just $7]

Flex Workers and How They Improve Customer Experience with Daniel Rodriguez Nov 02, 2020

Show notes

Daniel Rodriguez is the Chief Marketing Officer at Simplr and he was the VP of Marketing of Seismic.

In this episode, he talks all about Simplr’s way of working with flex specialists and the advantages of working with them.

Tune in now: https://shanebarker.com/podcast/flex-workers-and-how-they-improve-customer-experience-with-daniel-rodriguez/

Also, here are some of the best ways you can improve your customer service: https://shanebarker.com/blog/improve-customer-service/

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