Lift Free And Diet Hard with Andrew Coates

Latest Episodes:

EP #147 Tom Morrison: Youtube Success, Mobility, and Long Form Media Dec 19, 2023

Show notes

Today I’m joined by my friend and fellow T-Nation writer Tom Morrison. Tom is a strength and mobility coach from Belfast Northern Ireland who’s seen his YouTube channel grow to half a million. You’ll hear:

Whether YouTube subscribers or instagram followers are more valuable
How to leverage Youtube following
How media growth has changed Tom’s career and life
A breakdown of some important mobility concepts including the difference between active and passive mobility
How to intelligently program variety
The value of getting published on a notable publication vs building your own library of resources.
And more

EP #146 Nick Lambe: Public Speaking Workshop Dec 12, 2023

Show notes

My friend and prolific public speaker Nicke Lambe returns to talk all things public speaking. We've seen a rise in interest among coaches to speak at events, share their experience and knowledge, and educate within the industry. Nick has worked on ways to teach thee skills to more coaches and presents a lot of insight you can act on right now and further resources to follow up with.

We also tease why you should join us at his event Raise the Bar in Dallas in late February.

EP #145 Steve Kamb: Level Up Your Life, Intrinsic vs Extrinsic Goals, and Augmented Reality in Fitness Nov 22, 2023

Show notes

Back from a short and unplanned hiatus, today Steve Kamb founder of the successful brand Nerd Fitness and author of Level Up Your Life joins to talk about how his brand niche found him. Steve shares a lot of ways his coaching philosophies evolved with a humble and engaging attitude. Steve shares how he's deeply focused on fostering intrinsic vs extrinsic goals. He also shares his nuanced throughs on augmented reality(think Pokemon Go) and gamification in fitness.

EP #144 Eric Wong Kai Pun: Should You Work In A Commercial Gym? Sep 12, 2023

Show notes

Eric Wong Kai Pun, the Director of Personal Training at Goodlife - one of the biggest gym companies in the entire world, joins to chat about whether trainers should still work within a commercial gym setting. We talk about the pros and cons, the valuable skills you can learn, and the difference in starting a career now in fitness vs 10-20 years ago before social media played a role. We discuss the tradeoffs between support and stability and the work needed to work on your own and build a brand. We also talk about some red flags to watch for within any work space that should have you consider moving where you work.

EP #143 Dr. Sam Spinelli: Rehab and Performance Sep 06, 2023

Show notes

Dr Sam Spinelli returns as part of a series featuring the presenters at my Oct 13-14 event in Edmonton, The Evolve Strength - Business and Coaching Conference.

Sam shares what attendees can expect and his approach to both rehab and performance as different places on a spectrum of training stimulus, load, and intensity.

We also talk in depth about the value of Sam's brand and media, and what he looks for in credible resources in the strength and rehab space.

EP #142 Logan Dubé: Boundaries vs Roadblocks Sep 04, 2023

Show notes

Logan Dubé returns in a candid discussion about challenging tour belief structures as a fitness professional. Logan shares the value of spending time in a traditional commercial gym model, but the importance of being able to break out of rigid thinking from this system. Logan also explains the early career focus on boundaries and how these can inadvertently become career roadblocks. We challenge the rush to get off the gym floor and the value of a strong in person coaching business during tough economic times. Logan will also be one of the speakers at my Oct 13-14 event in Edmonton, Alberta, The Evolve Strength - Business and Coaching Conference and we discuss why you should join us. Message me for more info.

EP #141 Paulie Campbell: Developing Your Business Strategy Aug 22, 2023

Show notes

My friend Paulie Campbell shares wisdom and experience from his lengthy career on how his business has shifted with different seasons of his career. Paulie shares why he sees connection with others in the industry as valuable to his own career development.

EP #140 Funk Roberts: How to Crush on Youtube Aug 15, 2023

Show notes

Funk Roberts brings his big energy from years of success on YouTube to this episode so share his experience building a strong audience and a massively successful business. Funk shares mistakes along the way but getting right with his brand by doubling down on the brotherhood and community of his clientele .

EP #139 Dan Go: Brand and Media Growth Mastery Aug 08, 2023

Show notes

Fitness entrepreneur Dan Go shares a masterclass in his philosophy and tactics on building his brand, his following across several social media platforms, and direction people to his newsletter. Dan shares his focus on large scale impact to help more people and the limiting beliefs that hold most people back, including himself in the past. We also give a class in how and why to increase your rates. This episode is a goldmine of ideas for coaches.

EP #138 Dr Joey Munoz: All Things Nutrition Aug 01, 2023

Show notes

Dr. Joey Munoz joins today to talk about navigating the polarizing and volatile battleground of online nutrition. Joey shares how he manages online bullies while not paying attention to what others are doing, and being focused on serving people with good information.

Joey also shares a number of seemingly evidence based ideas and misconceptions popular within our industry.

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