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    Business

    Leveling Up with Eric Siu

    Leveling Up is a weekly interview series with entrepreneurs and marketers on the latest in business and marketing. Learn actionable strategies & tactics on how you can make your business grow and mistakes to avoid during your journey. Learn from individuals who have founded billion dollar companies to best-selling authors. Entrepreneur and host Eric Siu also shares insights and learnings along the way.

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    Latest Episodes:
    GE Ep 33 [2014]: How Ari Zoldan Built An E-commerce Juggernaut With Millions In Revenue & 4,566% Growth Mar 17, 2019
    Show notes

    Join me as I talk with CEO Ari Zoldan of Quantum Networks. A self-proclaimed entrepreneur by trade, Ari started his career in telecom and technology and moved into new media. He oversaw the company's growth from a start-up to $50 million in revenue.

    Ari is a regular commentator for CNN, Fox News, CNBC discussing cyber security, technology, mobile, entrepreneurship, social media and emerging business trends.

    Click here for show notes and transcript.

    Leave some feedback:

    • Who should I interview next? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @ericosiu

    GE Ep 180 [2016]: Bestselling Author Yuri Elkaim On How His Fitness & Nutrition Videos Got 22.5M Views on YouTube Mar 16, 2019
    Show notes

    Hey everyone, in today’s episode I share the mic with Yuri Elkaim, a nutrition, fitness, and fat loss expert, as well as a New York Times bestselling author who makes fit and healthy simple again with clear, science-backed advice.

    In this interview we talk about how Yuri took his business from $6K to multiple 7 figures in revenue, the secret to getting 50% opt-in rates for some of his content (which is unheard of in the blogging world!), and how spending more time building customer relationships drives conversions way up.

    Click here for show notes and transcript.

    Leave some feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @ericosiu

    How to Market Your Business for Under $1,000 Mar 15, 2019
    Show notes

    Marketing on a budget can get some incredible results if you are creative and think outside of the box.

    Tune in to hear Eric Siu share his favorite strategies to maximize your awareness through effective marketing without spending too much. For a new idea, you might not have a lot of revenue to invest in marketing. How much should you spend on marketing? Listen to this episode to learn creative ways to get your idea out on a budget.

    Click here to watch the full YouTube video

    Leave Some Feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @EricSiu

    How to Make Lead Magnets that Actually Help Your Customers Mar 14, 2019
    Show notes

    Are your lead magnets looking like they're from 2004?

    Tune in to hear Eric Siu interview Randy Reyess to talk about how to make a lead magnet that your customers will love. The lead generation strategies covered in this episode are great for seasoned business owners and new entrepreneurs just getting into lead generation.

    Click here to watch the full YouTube video

    Leave Some Feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @EricSiu

    The 6 Biggest Marketing Trends for 2019 (And How to Use Them!) Mar 13, 2019
    Show notes

    Which marketing strategies in 2019 should you place your bets on?

    Tune in to hear Eric Siu shares his marketing predictions for digital marketing trends 2019 - all the top marketing strategies for the new year including conversational marketing, audio marketing and more! Get your new year marketing campaign planned right by incorporating these strategies.

    Click here to watch the full YouTube video

    Leave Some Feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @EricSiu

    Kong Pham from Jumpcut Shares His Secrets to Master the Art of Viral Video Mar 12, 2019
    Show notes

    Do you want to make the next viral video?

    Tune in to hear Kong Pham from Jumpcut at this fireside interview sharing his inspirational story of how he started as an entrepreneur, dropped out of college and started a YouTube channel called Simple Pickup.

    Click here to watch the full YouTube video

    Leave Some Feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @EricSiu

    GE Ep 192 [2017]: How Toot Founder Sophia Parsa (Forbes 30 Under 30) Built a Vibrant Community & Leveraged IG Gifs to Build Her Startup Mar 10, 2019
    Show notes

    Hey everyone, in today’s episode, I share the mic with Sophia Parsa, co-founder of Toot, a marketplace that instantly connects students with tutors and academic assistance via mobile app, founder of Mountaingate, which connects leading entrepreneurs and artists, and is on Forbes’ 30 Under 30 List for 2017.

    Listen as Sophia discusses how the idea for Toot came about because she had urgently needed a tutor one night in college, how a $25 GIF ad on Instagram skyrocketed their success, how investing in key relationships (including 100 student ambassadors) brought her where she is today, and why her next goal is to create access to education for everyone around the world.

    Click here for show notes and transcript.

    Leave Some Feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect With Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @ericosiu

    How Shan Sinha Is Tackling the Videoconferencing Space with His Hardware/Software Biz Highfive Mar 09, 2019
    Show notes

    Hey everyone! In today's episode, I share the mic with Shan Sinha, founder and CEO of Highfive, a company that sells a video conferencing hardware/software bundle.

    Tune in to hear Shan discuss his tech journey from Microsoft to Highfive, how much he sold his business DocVerse to Google for (who turned it into Google Drive), the difficulties of building a hardware/software company, and what they did to grow their YoY revenue by 170% from last year to this year.

    Click here for show notes and transcript.

    Leave Some Feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @EricSiu

    The Best New Google Ads Tricks (for 2019!) Mar 08, 2019
    Show notes

    Looking for the latest Google Ads strategies? 2019 ad strategies are always changing - to make sure you're up to date with the best practices for Google Ads, follow these strategies and you'll be ahead of the competition.

    Tune in to hear Eric Siu share his top strategies for Google Ads and the best tricks to optimize your Google Ads campaigns for 2019.

    Click here to watch the full YouTube video

    Leave Some Feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @EricSiu

    How to Create a Marketing Plan (The Guide to Predictable Growth) Mar 07, 2019
    Show notes

    Do you need some help creating your marketing game plan? Do you want to revamp your current plan?

    Tune in to hear Eric Siu share his strategy to plan your marketing for the year and how to build systems to make sure your entire marketing team is rowing in the same direction.

    Click here to watch the full YouTube video

    Leave Some Feedback:

    • What should I talk about next? Who should I interview? Please let me know on Twitter or in the comments below.
    • Did you enjoy this episode? If so, leave a short review here.
    • Subscribe to Growth Everywhere on iTunes.
    • Get the non-iTunes RSS feed

    Connect with Eric Siu:

    • Growth Everywhere
    • Single Grain
    • Twitter @EricSiu

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