Leveling Up with Eric Siu

Latest Episodes:

A CheatSheet for All Your Application Shortcuts May 12, 2015

Show notes

This episode is specifically for Mac users - I'm recommending an app that lets you pull up application shortcuts quickly. I love shortcuts, but I tend to forget them even though they make my life a lot easier and save me from making excessive key strokes.

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Book Recommendation: The Personal MBA May 08, 2015

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I just finished the book The Personal MBA, and today I'm recommending it to you. People are talking about how MBAs are becoming commoditized and there's so much information out there, and I think The Personal MBA is good because it tells you about the ins and outs of businesses you might not know about.

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Book Recommendation: Scaling Up May 07, 2015

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Today I'm going to talk about Scaling Up, the book that gave the idea for the vision-setting I talked about in yesterday's episode.

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Creating an Annual Vision Statement May 06, 2015

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I went on a retreat last week with Entrepreneur's Organization, and one of the exercises we did was to set our annual vision statement.

It was a lot of fun, but creating an annual vision statement and putting it somewhere I'll see it every single day helps put me in the right frame of mind for getting things done.

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How to Find Emails Quickly Using This Tool May 05, 2015

Show notes

Today I'm going to introduce you tool a tool that can help you find any email on any domain, which will help you figure out what the pattern of each domain looks like.

If you're on a sales team, you can use the tool to find and get in touch with the person you're looking for.

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How to Get More Sales Out of Your Email Campaigns May 01, 2015

Show notes

Today I want to talk about a simple way to get more people to buy in overall. I send out four total notifications to people who sign up for my webinars, so I've been trying to figure out how to get the most bang for my buck with them.

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An Easy Way to Increase Your Conversion Rates by 20%+ Apr 30, 2015

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Today I'm going over a simple sales video tip that will increase your conversion rates by 20% or more.

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Achieving More Effectiveness with Facebook Ads Apr 29, 2015

Show notes

I've been trying to push Facebook ads for my hiring product to drive volume, but it hasn't been working out very well in driving webinar signups. But I've heard that others have been able to get webinar signups for $5 to $10 in Facebook ad spends, so I started exploring ways to increase my ROI from Facebook.

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How to Use the Google Keyword Planner Like an Expert Apr 28, 2015

Show notes

I did a session earlier today with Brian Dean from Backlinko: an SEO expert who grew his blog to over 100,000 visits per month in just under two years. He taught me how to use Google Keyword Planner like an expert, so I wanted to share it with you.

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How to Ask Situational Interview Questions Apr 24, 2015

Show notes

Giving a potential hire a situational interview lets you see whether or not they truly understand what they're talking about, and bigger companies love to do them - especially for executive and hands-on roles.

Today I'm giving you a list of example situational interview questions that you can adapt to your own business type and the specific roles you need to hire for.

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