Know Pain, Know Gain

Episode Highlights:

02:13 A Passion for Health Turns to a Wonderful Entrepreneurial Journey

07:11 Keeping a Balanced Mindset

11:39 Unpack Limiting Beliefs

19:48 Deep and Holistic Healing

26:16 Balancing Your Dimensions

33:26 Finding Efficiency From Deficiency

38:45 Manage Your Brainwaves

43:25 Tune in with Your Heart

079: Build a Business that You Really Want with Authentic Marketing with Brandi Johnson Oct 22, 2019

Show notes

“Authenticity ...is about being able to show up and be yourself, because that's what people are going to connect with. And being willing to ask for help when you need it, and accept help when it's given.” -Brandi Johnson

In this episode, Brandi Johnson joins us; Brandi is a marketing consultant for small business owners and entrepreneurs and she brought a wealth of knowledge to the table. If marketing is your challenge, this is your episode. Jay and Brandi discuss topics such as: introducing sequencing to your marketing, SIMPLIFYING your marketing strategy, brand congruence, how to retain marketing companies and identifying which risks you want to take when marketing your product or service.

Visit https://jayrooke.com/079-Brandi-Johnson/ for resources and show notes.

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Episode Highlights:

01:56 Helping Fine Tune the Market

08:07 Minimum Viable Marketing Framework

16:46 The Continuity of User Experience

23:09 Authentic Marketing

34:04 Do the Math

41:12 The Value of Marketing Evaluation

44:45 Efficient Delegation

49:43 Consultant? Or Course?

078: Be A Purpose-Driven Entrepreneur with Dov Baron Oct 15, 2019

Show notes

“Entrepreneurship is tough… So you better have a bloody good reason for doing it that's beyond the money. You gotta find your purpose, because otherwise you will throw in the towel.” -Dov Baron

Jay says this is one of his favorite episodes to date--here he chats with Dov Baron, a powerhouse coach, best-selling author and speaker. They cover: why every entrepreneur needs to be pissing people off, how to create a purpose-driven culture (even if you're a solopreneur), navigating entrepreneurial shame, identifying the rational lies in our decision making, benefiting from massive setbacks, and so much more.....

Visit https://jayrooke.com/078-Dov-Baron/ for resources and show notes.

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Episode Highlights:

01:08 Why Be A Purpose-Driven Entrepreneur

08:48 How to Find Your Purpose

13:17 Who’s the Enemy?

19:25 Shame

28:06 Remember This When You Fall

33:01 Growth vs Evolution

40:58 Get Up and Do Something Mindless and Categorize the Things You Do

48:58 Get a Team!

077: How to Prevent Bad Moments with Michael O'Brien Oct 08, 2019

Show notes

“We all get hijacked by those bad moments, and it ruins our day. And it doesn't have to.” -Michael O’Brien

In this episode, Jay talks with former pharma executive, Michael O'Brien, who after suffering a near-fatal cycling accident now serves as an author, speaker and coach. Michael's newest book is "My Last Bad Day--Shift" where he focuses on not letting bad moments turn into bad days. Jay asks him about that process during the podcast, as well as: learning to trust the process, playing Superman in your business, how to exercise patience as an entrepreneur, chasing band-aids, not personalizing setbacks, and how Michael responds to bad moments by taking a PBR.

Visit https://jayrooke.com/077-Michael-OBrien/ for resources and show notes.

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Episode Highlights:

01:48 When Superman Has A Last Bad Day

12:11 Wait Till You’re Ready

21:51 Grab A PBR

27:14 Superman Needs Help

33:03 Make Your Lemons Into Lemonade

43:36 The Moving Culture of Peloton

48:48 Diversity and Role Responsibility

076: Avoid the Pitfalls of Being a High Achiever with Maki Moussavi Oct 01, 2019

Show notes

“So much of what you believe success is has been externally defined for you and not internally defined by you.” -Maki Moussavi

In this episode, Jay connects with Maki Moussavi, transformational coach and author of The High Achiever's Guide. Given the title of her book, Jay and Maki discuss many of the pitfalls that get high achievers stuck and standing in the way of achieving their own happiness, such as: following the rules, being a better risk taker, imposter syndrome, how to pivot out of corporate, sitting with not knowing all the answers, navigating your monkey mind so that you can transcend your default operating system and so much more....

Visit https://jayrooke.com/076-Maki--Moussavi/ for resources and show notes.

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Episode Highlights:

01:28 The High Achiever’s Guide

07:13 Stop Extending the Process of Self-Delusion

16:32 Be an Achiever Internally

24:09 The Better Way

27:57 Pattern Interruptions

37:33 So Capable of So Much, Too Capable of So Much

41:48 The Illusion of Failure

46:46 Not To Do List

075: Focus on What You Have and Grow Revenue Right Now with Miguel Galvez Sep 24, 2019

Show notes

“We have to be really disciplined of how we split our time and our employees time.” -Miguel Galvez

In this episode, Jay talks with Miguel Galvez, co-founder of NDB Nanotechnology, an applied materials company based in Boston. Still under 30, Miguel’s company is growing at a rapid rate. Jay and Miguel discuss topics such as: the advantage of starting a business in your 20's, separating passion from business strategies, is a co-founder the right strategy for you, attributes that investors look for when funding, and the benefit of running a company when you have no clue what you're doing!

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Episode Highlights:

03:50 The Co-Founder

12:54 Product Market Fit

22:22 The Missing Link

28:50 How to Interact with Investors

37:22 Watching the Regulatory Mark and Business

42:00 Grow Revenue Right Now!

074: Frame Your Work Right with Neil Gordon Sep 17, 2019

Show notes

“It's valuing our audience and what their plight is.” -Neil Gordon

In this episode, Jay has a great conversation around creating effective messaging with content coach, Neil Gordon. They discuss how to effectively position yourself relative to the problem you solve, and where it fits in the marketplace, as well as: how to get your expertise recognized, being more effective in networking situations, how to inspire a belief that change is possible, the importance of differentiating yourself from your competition, and so much more...

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Episode Highlights:

01:25 The Content Coach

07:33 No Drama Selling

10:35 Frame Your Work Right

18:06 Empowered

27:27 Get it Right the First Time

33:42 Creating the Trust

39:50 Get Them Invested

073: Augment Your Business with Your Own App with Jeremy Redman Sep 10, 2019

Show notes

“If you can describe what you're doing, it can be done. “ -Jeremy Redman

In this episode, Jay interviews Jeremy Redman, app builder and founder of Your VOne. His mission is to make app creation available to everyone who wants one. Jay and Jeremy discuss all things app related, such as: why would a small business want an app, what stage of business does it make sense to create an app, insights around design and core functionality, iterating and getting market validation before you spend money, the app as an extension of your brand, and so much more....

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Episode Highlights:

03:00 A Tech Entrepreneur From Sunset Boulevard

09:16 It’s About Market Opinion

12:22 Should You Have a Business App?

18:52 Boosting Branding and the Anti-Apps

29:50 Augment Your Business with Apps

37:45 Build the App of Your Dreams

40:52 Really Affordable Apps

44:30 What About Post Apps

072: Know Your Market with Jill Soley Sep 03, 2019

Show notes

“Just having a great product isn't enough, you actually have to know how to leverage marketing, and how to reach your market in order to build a business.” -Jill Soley

In this episode, Jay interviews Jill Soley, a Strategic Product and Marketing leader and author of Beyond Product. In Beyond Product, Jill interviewed over 50 startup founders, and in this episode, she shares some of the common mistakes that early-stage founders make with regard to marketing. Jay and Jill discuss her theory on the 5 stages of marketing, placing small bets, how to remain optimistic in the face of failure, how marketing needs to be thought of as a 2-way conversation with your customers, and so much more.

Visit https://jayrooke.com/072-Jill-Soley/ for resources and show notes.

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Episode Highlights:

01:50 Beyond Product

07:27 Data Points

10:24 What Really is Marketing

17:00 Add Wisdom in the Marketplace

20:28 Stages of Marketing

26:54 Small Bets

31:15 Exiting the Business

35:39 Be Mission-Driven Regardless of Outcomes

43:46 Imposter Syndrome

071: A Lesson From Horses with Gail Carruthers Aug 27, 2019

Show notes

“Self awareness and responsibility, those are two key things.” -Gail Carruthers

In this episode, Jay brings on Gail Carruthers, founder of Sky Blue Acres, an executive leadership and team building facility where she works with horses to facilitate insightful and transformational sessions for corporate clients. Gail's work is quite rare, and as a result, Jay and Gail have an episode where they cover topics such as: why horses are ideal for identifying our blindspots, learning (and enforcing) our boundaries, the balance between responsibility and self-awareness, what the herd mentality can teach us about team dynamics, how horses are hard-wired to perceive energies, and so much more....

Visit https://jayrooke.com/071-Gail-Carruthers for resources and show notes.

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