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Latest Episodes:

Talking textiles and tech. Featuring Myra Waiman and Nick Rawcliffe May 14, 2019

Show notes

In this episode, Martyn and Tom met with Myra and Nick from Infi-tex fabrics, through Genuine X's relationship with Innovate UK.

Myra, an angel investor with a history in biochemistry and Nick, an alumni from the Bauhaus who now runs Raw Studios.
In this podcast, we discuss how the chance meeting between an angel investor with an IP and a creative mind has given birth to a company with almost unlimited possibility.
We also discuss how having unlimited possibility is not only an opportunity, but it can also pose as a potential problem. Where do you start when you can find a use case in pretty much all markets for your product?

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If you have any questions or thoughts please get in touch: genuinexpodcast@jackmorton.co.uk

Don't forget to like and subscribe for more episodes!

Hosted by Martyn Gooding and Tom Fenwick-Smith

Produced by Ben Toland

Doers, Makers and Pros. Featuring Stefan Dzisiewski-Smith Apr 23, 2019

Show notes

In this episode, Tom and Martyn talk to Stefan Dzisiewski-Smith from Bare Conductive.

Bare Conductive began in 2009. They have developed and grown into one of the elder statesmen of the silicon roundabout scene. Currently bare conductive produces a suite of printed electronics products that enable individuals and companies to integrate electronics directly into the environment with their conductive ink firmly at the centre.

Stefan talks about doers, makers and pros. What's the difference? How do these different groups approach using Bare Conductive products?
This lead to a discussion on how Bare Conductive has grown as a business, how newcomers and advocates of the product have helped shape the company.
What's coming up in the future for the Bare Conductive team? Stefan talks about a new Bare Conductive platform which is on the horizon.

For some beautiful examples of their work, check out the Bare Conductive Instagram Account and give them a follow.

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If you have any questions or thoughts please get in touch: genuinexpodcast@jackmorton.co.uk

And don't forget to like and subscribe for more episodes.

Hosted by Martyn Gooding and Tom Fenwick-Smith

Produced by Ben Toland

Passion and talent. Featuring Ryan Baxter and Tim Edwards Apr 09, 2019

Show notes

Welcome to the Genuine X Podcast.
We've all heard the Silicon Valley startup stories, so it's refreshing to hear one from a different place.
Genuine X is working with the Government's lnnovate UK initiative to seek out some of the UK's brightest start-ups who are the potential future of the British tech scene.
Through this process, we met Norfolk locals Ryan and Tim from Viewing Online - a startup who are working with local governments to map the virtual world.

We wanted to get them on the podcast because we were struck by their passion and commitment to create something that could change the world and have an open and honest conversation about what it's like being a startup without VC funding, driven purely by talent and persistence.

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If you have any questions or thoughts please get in touch with us:
genuinexpodcast@jackmorton.co.uk
And don't forget to like and subscribe for more episodes.
https://viewing.online/
https://www.gov.uk/government/organisations/innovate-uk

Hosted by Martyn Good and Tom Fenwick-Smith

Produced by Ben Toland

The secret behind creating great immersive content. Featuring Jack Maddalena Apr 02, 2019

Show notes

This weeks episode features Jack from VR Craftworks. Jack was very open with us and even shared some of the ingredients that go into VR Craftworks secret source, could understanding human behaviors hold the key to top draw immersive experiences?

Jack tells us how this Brighton based company began as a bunch of geeks in a shed and has bloomed into a full-fat immersive agency which is constantly evolving and adding value by solving business problems.

He also shared a top-notch recommendation for where to get some hot wings. So if you ever find yourselves down in sunny Brighton you know where to go.

If you have any questions or thoughts please get in touch with us....

genuinexpodcast@jackmorton.co.uk

And don't forget to like and subscribe for more episodes.

Hosted by Martyn Gooding and Tom Fenwick-Smith

Produced by Ben Toland

Sound is going through a revolution! Featuring Gareth Llewellyn and Jon Olive Mar 19, 2019

Show notes

This week we speak to Gareth and Jon from MagicBeans about the future of sound.

We discuss the current landscape of the audio world. Could 3D sound be the key to unlocking the brain's ability to accept the digital world? And what is the deal with ASMR?

Magic Beans are a brand new tech startup born out of the pioneering 3D audio work of its founders Gareth Llewellyn and Jon Olive.
Magic Beans develop innovative creative content and location-based experiences using spatial audio for high-profile brands, immersive theatre productions, and musicians.
Check them out at www.magicbeans.xyz
If you have any questions or thoughts please get in touch with us.... genuinexpodcast@jackmorton.co.uk

Like and subscribe for more episodes.

Hosted by Martyn Gooding and Tom Fenwick-Smith.

Produced by Ben Toland

Is VR Marketing Dead? Featuring Christophe Mallet Mar 04, 2019

Show notes

In this episode, we catch up with Christophe Mallet, the co-founder and Strategy Director at Somewhere Else: The Immersive Tech Agency.

We chat about whether VR marketing has bitten the dust because of 360º video, Millennials seeking a return on experience (ROE) and why Orangina has been giving Christophe nightmares.
Listeners be advised, there is a dash of swearing in this episode.
Genuine X is Jack Morton's innovation practice. To find out more click the link http://www.jackmorton.com/genuinex

Hosted by Martyn Gooding and Tom Fenwick-Smith.

Produced by Ben Toland