I Love Marketing

Latest Episodes:

The Single Greatest Marketing Secret with Parris Lampropoulos - I Love Marketing Episode #324 May 21, 2018

Show notes

There are only three ways to increase your sales: you can increase the number of customers you have, you can increase how much they buy from you, or you can increase how often they buy from you.

Parris Lampropoulos is universally known as one of the best copywriters today. He's also a face on Brian Kurtz "Mount Rushmore of Copywriters" for the revenue generated at Boardroom.

If you would like access to the complete presentation, the show notes, the links, and the special resources for this episode, please visit ILoveMarketing.com/324.

Here's a glance at what you'll learn from Parris Lampropoulos in this episode:

The Single Greatest Marketing Secret (And The #1 Tool You Can Use When Building Your Business)
A simple marketing strategy you can use to double your sales in less than a year
Three ways to increase your revenue AND the number of customers who buy from you
5 techniques for growing your business and converting more prospects to buyers
2 secrets to wow your customers and get them positively addicted to your company
The biggest mistake marketers make when selling their products and services (and what to do instead)
C_____ R______: One of the most important things you can do to make more money

The Unfair Coaching Advantage with Ethan Willis - I Love Marketing Episode #323 May 07, 2018

Show notes

Did you know that coaching, yes coaching, can transform the way you do business? Ethan Willis describes this unfair advantage in this episode of I Love Marketing.

Ethan has been recognized as winner of the Entrepreneur of the Year award by Ernst and Young. His work in the field of business growth has been published in TIME, Business Week, USA Today, Fox News, and others. He is a graduate of Brigham Young University and is an alumnus of the Harvard Business School.

If you would like access to the complete presentation, the show notes, the links, and the special resources for this episode, please visit ILoveMarketing.com/323.

Here's a glance at what you'll learn from Ethan in this episode:

The Coaching Unfair Advantage: How coaching can transform the way you do business
Ethan shares the three elements of any successful business model: 1. L_____ 2. S_____ 3. C_______
The B-B-C Strategy that could double, triple or even quadruple the amount of revenue you make
How to create consistent traffic and lead flow to your business so you never have a lack of customers
What Ethan does to get almost 400,000 visitors A DAY to his websites
The "Slide Strategy" you can use to build deeper, faster trust with prospects and more easily sell high-ticket items"

All Selling Aside: How to Attract and Convert More High-End Clients Even If You Hate Selling with Joe Polish, Dean Jackson and Alex Mandossian - I Love Marketing #322 Apr 23, 2018

Show notes

What are the three most important things you need in order to build strong client relationships? Would you like a simple step-by-step system for converting 4x to 6x more sales? Join Joe and Dean for a conversation with Alex Mandossian that covers these topics, and more ...

Since 1993, Alex has generated almost $400 million in sales and profits for his marketing students, clients, and strategic alliance partners on five continents. His colleagues acknowledge him the Warren Buffet of the Internet because of his unique ability to make money for his partners, clients, and students.

If you would like access to the complete presentation, the show notes, the links, and the special resources for this episode, please visit ILoveMarketing.com/322.

Here's a glance at what you'll learn from Alex Mandossian in this episode:

The three most important things you need in order to build strong client relationships
Dean describes the characteristics of a 5-Star Prospect and how to get them
Alex reveals his simple step-by-step system for converting 4x to 6x more sales
R _ _ _ _ _ _ _ _ _ _ : A faster, better way to create content with 10x less effort
One of the most profitable (and most neglected) veins of business gold you can tap into
The No-Rejection Selling formula used by top coaches, consultants or service professionals
Why talking to your prospects about COI is more persuasive than selling ROI (return on investment)

Willpower Doesn't Work with Benjamin Hardy, Joe Polish and Dean Jackson - I Love Marketing Episode #321 Apr 09, 2018

Show notes

Do you know where people go wrong when it comes to willpower?

Joe Polish and Dean Jackson speak with Genius Network Member Benjamin Hardy about his new book "Willpower Doesn't Work."

Did we mention a chance to win Joe Polish's Tesla?

For more about Benjamin's book, visit WillpowerDoesntWork.com.

If you would like access to the complete presentation, the show notes, the links, and the special resources for this episode, please visit ILoveMarketing.com/321.

Here's a glance at what you'll learn in this episode:

How Genius Network is transforming Benjamin Hardy's life
The big idea behind Ben's book "Willpower Doesn't Work"
How to win Joe's Tesla by going to www.WillpowerDoesntWork.com
Why willpower doesn't work (and the ONE THING that does)
An important difference between 'deciding' and 'choosing'
Where people go wrong when it comes to willpower
How to setup your environment for quicker, easier success

The 9-Word Email: The Easy, Compelling and Quick Way To Make More Money with Joe Polish, Dean Jackson, Jennifer Hudye and Alex Moscow - I Love Marketing Episode #320 Mar 26, 2018

Show notes

Jennifer Hudye was looking to fill her workshop. Dean Jackson suggested the "9 word email" and she filled her workshop - in a day. This episode of I Love Marketing is the conversation about this remarkable success story.

Jennifer Hudye is the founder of Conscious Copy and Conscious Hustler.

Alex Moscow uses the 9 word email when he has expenses to pay off.

Enjoy the conversation.

Here's a glance at what you'll learn from Jennifer, Alex, Joe, and Dean in this episode:

What Jennifer Hudye did to fill up her "Master Your Message" workshop: https://consciouscopy.co/workshops/
Press "send" and collect a quick cash windfall from all your prospects from the last 90 days. Here's how…
Dean gives you the exact 9-word email template you can use in your business
The Email Barista: A smart way to effectively automate responding to emails
What to write in a subject line so your emails almost ALWAYS get opened
Dean shares the 2 most powerful ways to use a 9-word email
One email Jennifer sent to her list that made $12,000 IN A DAY
Send 9 Words and Win A $10,000 Seat at The Genius Network Annual Event: Joe and Dean tell you how to enter The I Love Marketing 9-Word Email Contest by emailing contest@ilovemarketing.com

How To Maximize Your Current Email List with Jon Benson - I Love Marketing #319 Mar 12, 2018

Show notes

When you think of a traditional sales funnel, you usually have your primary product, your first and second upsell, and maybe a downsell. What if there were even more ways to profit from your list?

Jon Benson is the CEO of Digital Publisher, Inc. and the inventor of the Video Sales Letter and Email CopyPro.

If you would like access to the full presentation, the show notes, and the special resources for this episode, please visit ilovemarketing.com/319.

Here's a glance at what you'll learn from Jon in this episode:

The secret to doubling, tripling, even quadrupling your earnings per click
An overlooked weakness with traditional sales funnels and why a "Tunnel Funnel" works MUCH better…
I-D-S: A tool that takes the guesswork out of giving your client what they want
Add THIS little thing on your order page to increase your conversions… A smarter way to leverage your relationships and other people's products to make more money

6 Eternal Truths From 6 Dead Mad Men with Brian Kurtz - I Love Marketing Episode #318 Feb 27, 2018

Show notes

Who else wants 6 eternal truths from 6 of the greatest advertising legends that ever lived? Brian Kurtz delivers these, and more, in this quick episode of I Love Marketing.

Brian Kurtz has been a serial direct marketer for over 35 years and never met a medium he didn't like...and while he's had much success, he also must admit that trying to sell subscriptions and books on the back of ATM receipts and under yogurt lids was only "a good idea at the time…

If you would like access to the full video presentation, the show notes, and the special resources for this episode, please visit ilovemarketing.com/318.

Here's a glance at what you'll learn from Brian in this episode:

6 eternal truths from 6 of the greatest advertising legends that ever lived
The biggest reason for unsuccessful advertising that destroys sales and what to do instead
How to understand your customer even better than they understand themselves
One advertising advantage that trumps everything else (HINT: It has nothing to do with your creative or copy)
A profitable (often overlooked) lesson that can make all you advertising more successful

Lifecycle Marketing with Clate Mask - I Love Marketing Episode #317 Feb 13, 2018

Show notes

Small businesses are winning the big business game. Increased conversions and boosted income are yours for the taking if you do this one simple thing.

Clate Mask is co-founder and CEO of Infusionsoft and co-author of the New York Times best-seller Conquer the Chaos.

Recorded live at the Genius Network Annual Event.

If you would like access to the full interview, the show notes, and the special resources for this episode, please visit ilovemarketing.com/317.

Here's a glance at what you'll learn from Clate in this episode:

Lifecycle Marketing: How small businesses are winning the big business game
Clate shares a truth about lead acquisition that will change the way you look at prospecting forever
One thing you should do in your business if you want to increase your conversion rates and boost your income
An automated way to attract right-fit prospects, nurture them and make more sales
How to uncover and mine the hidden opportunities sitting in your customer base"

Zig Secrets: Sales Secrets From One of The Greatest Salesmen Who Ever Lived with Joe Polish, Dean Jackson, Mark Timm, Kevin Harrington, and Jason Fladlien - I Love Marketing #316 Jan 30, 2018

Show notes

Master motivator and salesman Zig Ziglar is one of the most important people any entrepreneur, business owner, millennial, inventor, salesperson and more can learn from

In this special episode of I Love Marketing Joe Polish, Dean Jackson, Mark Timm, Kevin Harrington, and Jason Fladlien all examine the impact Zig has had on their lives and professional careers.

Stay tuned to the end of this episode to learn more about your free access to the Ziglar Vault at ZigSecrets.com/ILoveMarketing

If you would like access to the full presentation, the show notes, and the special resources for this episode, please visit ILoveMarketing.com/316.

Here's a glance at what's covered in this episode:

Why master motivator and salesman Zig Ziglar is one of the most important people any entrepreneur, business owner, millennial, inventor, salesperson and more can learn from
Secrets for closing more sales, positioning yourself and making A LOT more money
Zig Ziglar impacted 250 million people while he was alive. Here's why Zig is going to impact 2.5 BILLION in the future…
How Zig transformed Joe Polish, Kevin Harrington, Jason Fladlien, Dean Jackson and Mark Timm's life (PLUS: One of Zig's most powerful 19-word quotes)
Read This Revolutionary Book: The ONE "master source" book almost all sales books and presentations today lead back to…
A technique for overcoming any price obstacle and getting people to take action
The ultimate skill that leads you to more wealth, more success and financial freedom L.E.A.D.S and S.A.L.E.S.: Dean reveals a new, more positive way to think about lead generation and sales
The one big difference between struggling salespeople and six-figure salespeople
"Going Out For Business": Dean shares a very funny sales story that will make you smile
Want to have your passion, purpose, and products impact millions of people? Here's what you need to do…
Many people are afraid to hear 'no' when selling. Here's why Zig LOVED hearing 'no' (and why hearing 'no' made him so successful)
The biggest secret to getting almost anything you want in life…
ACCESS THE ZIG ZIGLAR VAULT: How to get VIP access to thousands of dollars of value and 10x your success courtesy of Mark Timm and Kevin Harrington by visiting http://www.ZigSecrets.com/ILoveMarketing

Moonshots and Multipliers: I Love Marketing Meetup Special Part 2 - I Love Marketing #315 Jan 16, 2018

Show notes

At a recent I Love Marketing Meetup in Tempe, Arizona, a group of Genius Network Members shared their Moonshots and Multipliers. Included in the mix is the one percent advantage, being deserving of happiness, and more.

This is part 2 of a 2 part series. The first recording can be found at ILoveMarketing.com/314.

If you would like access to the full presentation, the show notes, and the special resources for this episode, please visit ILoveMarketing.com/315.

Here's a glance at what you'll learn in this episode:

Genius Network member Michael Bernoff: The one percent advantage that makes life work better and makes a difference in the world
Genius Network member Susan Potje: How she's inspiring and empowering others to feel capable and deserving of happiness

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