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    Business

    Hustle Humbly Podcast

    Join us for Hustle Humbly where we hope you will build the confidence to find your voice and your way to a successful real estate business and beyond. Listen in as Alissa & Katy, two top producing Realtors, talk about fostering community over competition while navigating the often times cutthroat real estate industry. With over 1000 homes sold between them and 13 and 19 years each in the business, they have seen it first hand. Deep dive into conversations and interviews about mindset and best practices with real life stories mixed in. The goal of Hustle Humbly is to reach out and encourage Realtors and business people alike to stop comparing themselves and start embracing their own strengths.

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    Latest Episodes:
    89: Evening Routine Apr 19, 2021
    Show notes

    Episode 89: The Evening Routine

    Morning routines get all the attention, but in this episode, Katy and Alissa argue that your evening routine may be even more important—especially for setting boundaries after work hours.

    Real estate doesn't naturally stop at 5pm. Clients text, agents email, and problems pop up right when you're trying to transition into family time. This episode breaks down how to intentionally shut down your workday, protect your evenings, and still run a professional, responsive business.

    In this episode, we cover: - Why evening routines matter more than most people realize - How to transition from work mode to family mode - Setting clear after-hours communication boundaries - What "urgent" really means (and what it doesn't) - How to close out emails without staying available all night - Protecting dinner, bedtime, and family routines - Using scripts to delay non-urgent conversations - Why ignoring messages actually makes things worse - How to use scheduled emails and texts after hours - Creating a physical shutdown routine for your workspace - Why sleep is a business strategy, not a luxury - Research-backed benefits of quality sleep - Bedtime routines that support better decision-making - Digital decluttering as a form of self-care - A real estate bedtime story you won't forget

    Real Estate Bedtime Story: A VA foreclosure, a delayed closing, and a full remodel completed before ownership—this story proves why boundaries, communication, and timing matter.

    Helpful Links: https://hustlehumblypodcast.com https://ratethispodcast.com/hustlehumbly

    🎵 Music Credits: "Straight A's" by Connor Price → https://connorprice.shop/ "The Good Life" by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life "Be The One" by Matrika → https://uppbeat.io/t/matrika/be-the-one


    88: Listener Q&A Take 4 Apr 12, 2021
    Show notes

    Episode 88: Listener Q&A — Real Estate Tips, Lessons, and Laughs

    This is Part 2 of our listener Q&A series, and it's packed with honest answers, real-life stories, and a few laughs along the way. From what we wish we knew as new realtors to setting boundaries, marketing strategies, teams, leads, and navigating awkward client situations, nothing is off the table.

    We answer questions agents are really asking—without sugarcoating or hustle culture nonsense.

    In this episode, we cover: - Creative (and hilarious) ways to get signs in the ground - What we wish we knew as new realtors - Why boundaries matter early in your career - Respecting other agents' time and professionalism - Whether you need to "network" everywhere you go - How to build a sphere when you're new or in a new city - Growing your database during COVID and beyond - Postcard farming: what works and what doesn't - Helping friends who list with other agents (and why you shouldn't) - How to set communication expectations with clients - Solo vs team real estate careers - When (and if) you need an assistant - Whether brokers should provide leads to top agents - Why we don't love "lead generation" - Talking to new leads without feeling salesy - Handwritten notes and referral scripts that feel genuine - Protecting your energy and building a business that fits your life

    Episodes Mentioned: Episode 5 – Boundaries & Self Care Episode 9 – Your Database Episode 17 – What to Do When You're New or Slow Episode 26 – What We Wish We Knew Episode 39 – Love Your Sphere Episode 56 – Broker Interviews Episode 58 – Systems 101 Episode 76 – Tax Tips for Realtors Episode 81 – Is It Time for an Assistant? Episode 85 – Emotional Boundaries

    Links: https://hustlehumblypodcast.com https://ratethispodcast.com/hustlehumbly

    🎵 Music Credits: "Straight A's" by Connor Price → https://connorprice.shop/ "The Good Life" by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life "Be The One" by Matrika → https://uppbeat.io/t/matrika/be-the-one


    87: Morning Routine Apr 05, 2021
    Show notes

    Episode 87: Real Estate Morning Routine—What Actually Works

    If you've ever wondered what a real estate morning routine really looks like, this episode is for you. Katy and Alissa share their honest, unfiltered morning routines—no 5am alarms, no green juice pressure, and no pretending life is perfectly organized.

    This conversation is all about flexibility, boundaries, sleep, and creating a routine that supports your real life and business—not one that burns you out before the day even starts.

    In this episode, we discuss: - Why "perfect" morning routines are mostly unrealistic - How morning routines change with seasons of life - The importance of sleep over early wake-ups - How kids dramatically reshape your mornings - Why checking email first thing can ruin your day - Setting boundaries around morning communication - How movement improves clarity and productivity - Why consistency matters more than perfection - How to protect your mornings from other agents - Why you don't need to wake up at 5am to be successful - Stats about wake-up times, exercise, and productivity - Making your bed, tidying habits, and mental clarity - How newborns and babies reset everything - Practical ways to adapt instead of forcing routines

    Books Mentioned: The Miracle Morning The Morning Habits of Highly Successful People The Power of Habit The 5AM Club

    Helpful Links: https://hustlehumblypodcast.com https://ratethispodcast.com/hustlehumbly

    🎵 Music Credits: "Straight A's" by Connor Price → https://connorprice.shop/ "The Good Life" by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life "Be The One" by Matrika → https://uppbeat.io/t/matrika/be-the-one


    86: Listener Q&A Take 3 Mar 29, 2021
    Show notes

    Episode 86: Real Estate Q & A—Your Top Questions Answered

    In this listener-driven real estate Q & A episode, Katy and Alissa set a 40-minute timer and answer as many submitted questions as possible. From imposter syndrome and overwhelm to FHA buyers, appraisals, and organization, this episode is packed with practical, real-world advice agents can actually use.

    This is part one of a two-part Q & A series, with part two airing in two weeks.

    In this episode, we cover: - Favorite podcasts, books, and business resources - Daily habits that keep real estate businesses grounded - How FHA buyers can compete in a hot seller's market - Creative strategies beyond price in multiple-offer situations - How to talk to buyers about "overpaying" - What to do when an appraisal comes in low - How to prep sellers for appraisal outcomes - Whether or not we use a real estate coach - Free resources new agents should use before paying for coaching - How to overcome imposter syndrome as a new agent - Building confidence without sales numbers - How to prioritize your to-do list when overwhelmed - Why email and transaction check-ins come first - The importance of an office day - How to stay organized when working in multiple spaces - What happens when a seller wants to back out of a contract - A quick update on Systems 101 enrollment - A toast to Renee Mueller and the Keller Williams Elite team in Nebraska

    Resources Mentioned: Episode 17: What to Do When You're New or Slow Episode 26: What We Wish We Knew Episode 28: Appraisals Episode 37: Designations Episode 58: Systems 101 Episode 78: Office Day Episode 84: Things We Say to Clients

    Helpful Links: https://hustlehumblypodcast.com https://ratethispodcast.com/hustlehumbly

    🎵 Music Credits: "Straight A's" by Connor Price → https://connorprice.shop/ "The Good Life" by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life "Be The One" by Matrika → https://uppbeat.io/t/matrika/be-the-one


    85: The Importance of Emotional Boundaries Mar 22, 2021
    Show notes

    Episode 85: The Importance of Emotional Boundaries in Real Estate

    Emotional boundaries are one of the most overlooked—but most critical—skills in real estate. In this episode of Hustle Humbly, Katy and Alissa revisit boundaries with a deeper focus on the emotional weight agents carry and how easily client stress can become personal stress.

    They share real stories from their careers, including anxious sellers, demanding buyers, pushy agents, and the slippery slope of over-promising. This conversation offers permission to stop internalizing emotions that aren't yours to carry and provides practical ways to protect your mental health without sacrificing professionalism or care.

    In this episode, we cover: - What emotional boundaries actually mean in real estate - Why client emotions are not your responsibility - How scarcity mindset leads to boundary breakdowns - The danger of over-promising when you're new or slow - Why systems and boundaries go hand in hand - How texting impacts emotional stress and availability - Professional ways to stop late-night communication - Handling anxious or angry sellers without internalizing it - When it's okay to fire a client—or be fired - Why procrastination increases emotional misery - How confidence and preparation protect your peace - Why agents with boundaries earn more respect

    Helpful Links: https://hustlehumblypodcast.com https://ratethispodcast.com/hustlehumbly

    🎵 Music Credits: "Straight A's" by Connor Price → https://connorprice.shop/ "The Good Life" by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life "Be The One" by Matrika → https://uppbeat.io/t/matrika/be-the-one


    84: Things We Say to Clients Mar 15, 2021
    Show notes

    Episode 84: Things We Say to Clients

    In real estate, communication is everything. In this episode of Hustle Humbly, Katy and Alissa share the real, repeated phrases they use with buyers and sellers every day—and explain why those words matter.

    Using real-life scenarios straight from their careers (:contentReference[oaicite:1]{index=1}), they break down how thoughtful language helps calm client anxiety, set expectations, and guide better decisions. These aren't scripts meant to sound salesy—they're phrases rooted in experience, professionalism, and care.

    Whether you're a new agent trying to find your voice or a seasoned professional refining your communication, this episode will help you feel more confident in what you say and why you say it.

    In this episode, we cover: - Why "there's no magic number" matters in pricing conversations - How to explain market uncertainty without sounding unsure - Buyer phrases that ease anxiety and decision fatigue - Seller phrases that help with staging, pricing, and preparation - How to talk about condition without offending sellers - Why "we don't want to miss the market" is more than a buzz phrase - How to set boundaries without saying "I'm unavailable" - Phrases that protect your time and professionalism - Why reassurance is often more important than data - How consistent language builds trust over time

    Helpful Links: https://hustlehumblypodcast.com https://ratethispodcast.com/hustlehumbly

    🎵 Music Credits: "Straight A's" by Connor Price → https://connorprice.shop/ "The Good Life" by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life "Be The One" by Matrika → https://uppbeat.io/t/matrika/be-the-one


    83: Ideas for Self Care Mar 08, 2021
    Show notes

    Episode 83: Ideas for Self Care: Prioritizing Well-Being in Real Estate

    Self care isn't a luxury—it's a necessity, especially in a demanding industry like real estate. In this episode of Hustle Humbly, Katy and Alissa revisit the topic of self care and break it down in a realistic, relatable way that actually fits into an agent's life.

    Using real-life examples, listener responses, and personal routines, they explore what self care really looks like for busy real estate agents. From physical and mental self care to emotional, social, and even environmental self care, this episode gives permission to redefine self care in a way that works for you.

    In this episode, we cover: - Why self care is essential for avoiding burnout in real estate - The difference between self care and self improvement - How to identify what actually recharges you - Physical self care ideas like sleep, movement, and rest - Mental and emotional self care that doesn't involve productivity - Why binge-watching TV can absolutely count as self care - Social self care and the importance of talking to people who "get it" - Environmental self care like decluttering and organizing your space - Financial self care and why understanding your money reduces stress - Why asking for help is sometimes the best form of self care - How seasons of life affect your self care routine - Permission to keep self care simple and flexible

    Helpful Links: https://hustlehumblypodcast.com https://ratethispodcast.com/hustlehumbly

    🎵 Music Credits: "Straight A's" by Connor Price → https://connorprice.shop/ "The Good Life" by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life "Be The One" by Matrika → https://uppbeat.io/t/matrika/be-the-one


    82: The Problem with Perfection Mar 01, 2021
    Show notes

    Perfectionism in real estate is one of the most common (and sneaky) reasons agents get stuck. In this episode of Hustle Humbly, Katy and Alissa break down why waiting for "perfect" systems, branding, or timing often leads to procrastination instead of progress.

    They talk through real-life examples—from CRMs and databases to social media and follow-up—and explain why high achievers actually get more done by letting go of perfection. You'll hear practical strategies to help you take action, even when things feel messy or unfinished.

    This episode is a must-listen if you've ever delayed starting something because it wasn't quite ready yet.

    In this episode, we cover: - Why perfectionism often leads to procrastination - The difference between perfectionists and high achievers - How perfectionism shows up in CRMs, databases, and social media - Why "done is better than perfect" actually works - How to break big projects into manageable steps - The cost of waiting for the perfect system - Simple mindset shifts to help you take action - Why professionalism doesn't require perfection - How progress builds confidence and momentum

    Resources & Links: Hustle Humbly Podcast: https://hustlehumblypodcast.com Leave a review: https://ratethispodcast.com/hustlehumbly

    Music Credits: Music: "Straight A's" by Connor Price → https://connorprice.shop/ "The Good Life" by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life "Be The One" by Matrika → https://uppbeat.io/t/matrika/be-the-one

    — Hustle Humbly Podcast Hosted by Alissa Jenkins & Katy Caldwell Helping real estate agents build confidence, systems, and sustainable businesses.


    81: Is It Time for an Assistant Feb 22, 2021
    Show notes

    Is it time for an assistant? This is one of the most common—and most misunderstood—questions in real estate.

    In this episode of Hustle Humbly, Alyssa and Katy break down their real-life experiences with assistants, shared help, buyer agents, and why hiring support isn't a milestone you "should" hit—but a business decision that should support your life.

    They talk candidly about turnover, training fatigue, letting go of control, and why systems must come before support. You'll hear how each host approached assistants differently over the years, what worked, what failed, and why being a solo agent with the right help can be just as successful (and sustainable) as running a team.

    This conversation gives you permission to choose the path that fits your goals—not the one the industry pressures you into.

    In this episode, we cover: - When hiring an assistant actually makes sense - Why systems must come before support - Common mistakes agents make when hiring help - The difference between assistants, buyer agents, and teams - How turnover can drain your time and energy - Tasks that are best delegated—and ones that aren't - Why "leverage" doesn't have to mean building a team - How personal seasons (kids, burnout, life changes) affect staffing decisions - Questions to ask yourself before hiring help - Why there is no "right" path in real estate growth

    Helpful Links: https://hustlehumblypodcast.com https://ratethispodcast.com/hustlehumbly

    🎵 Music Credits: "Straight A's" by Connor Price → https://connorprice.shop/ "The Good Life" by Summer Kennedy → https://soundcloud.com/summerkennedy/the-good-life "Be The One" by Matrika → https://uppbeat.io/t/matrika/be-the-one


    BONUS: How to Move a House with Calvert Stone Feb 17, 2021
    Show notes

    Sometimes getting to the closing table feels like you've had to move a mountain, but rarely are you moving the actual HOUSE! In this bonus episode of HH Alissa & Katy are asked to interview title attorney, Calvert Stone, for his podcast Rousing Housing. We grill him on the ins and outs of being an investor that actually MOVES houses. Learn the reasons why these houses were moved, how they were acquired and what it takes logistically and financially to make a move this big happen. This topic was a fun look into another rare and mysterious way to invest in real estate.


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