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    Business

    Healers Get Vulnerable

    Healers are often drawn to this work because of their own histories and emotional pain. the only way to thrive and avoid burnout while we help others heal is to do our own healing.

    On this podcast, Annie Schuessler-Zam talks to all kinds of healers as they share vulnerable stories about pain, healing and growth.

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    Latest Episodes:
    Once You're Full With Maureen Fiorelli Oct 23, 2018
    Show notes

    Listen as Maureen talks about how she keeps her practice full and what she's doing to leverage her skills beyond her therapy room. You'll hear some solid ideas about marketing online and creating high-quality referral partnerships. You'll want to implement some of these right away.

    Maureen has used two different business models to expand her income. You'll hear what worked, what didn't, and what she might do next.

    Topics Discussed In This Episode:

    • How she fills her practice now and why it's different from when she was getting started
    • Getting great referrals from medical doctors
    • Writing great directory profiles
    • Writing client-attracting website copy
    • Transitioning some of her clients to online therapy
    • How she structures her time for optimal well-being
    • Letting go of evening and weekend sessions
    • Getting off of insurance panels
    • Bringing on a second clinician, loving it, and then parting ways
    • Earning passive income through furnishing and subletting multiple offices
    • Her advice for her former self: invest in consultation and don't isolate!
    • Raising her fees and working through money mindset blocks

    Show notes at http://coachingwithannie.com/podcast/80


    More Creativity With Loretta Staples Oct 16, 2018
    Show notes

    Are you tapping into your creativity to run your business and your life? Loretta Staples is a private practice entrepreneur as her 5th career. She's proudly 64, and she's learned quite a lot about how to follow your intuition and take action to get yourself unstuck. If you're heading for burnout in your life or business or if you feel like there's a lack of YOU in your business, listen up.

    Topics Discussed In This Episode:

    • Being in her 5th career at age 64
    • Her journey from working for a corporation to being a private practice entrepreneur
    • How she follows her creativity and intuition
    • What she means by small c creativity and why it's important
    • Steps to get unstuck if you're heading for burnout or feeling stressed in private practice
    • Creating her new business and what she's learned about being an entrepreneur

    Show notes at http://coachingwithannie.com/podcast/79


    Stopping The Chase With Montoyia McGowan Oct 09, 2018
    Show notes

    Starting a private practice can be hard. Raising your fees can be hard. Putting yourself out there to grow your practice can be hard.

    This week I talked to Montoyia McGowan, and we talked about how she pushed through a low moment. Six months in, her practice was extremely low, and she was considering letting it go. A friend told her to give it another six months. She did. She challenged herself to network, market her business, and really put herself out there. She came through the other side with a waitlist. Listen as she dives into her mindset work and the steps she takes to keep her business thriving.

    Topics Discussed In This Episode:

    • Getting past the difficult 6-month mark in private practice
    • Helping her clients and community feel pride about being in therapy
    • Why "stopping the chase" is her tagline
    • Her monthly calendar ritual
    • Her feelings about her fees
    • Avoiding the comparison trap
    • How Beach Body helped her get comfortable with marketing
    • Finding her entrepreneurial community
    • Using podcasts for business education and inspiration

    Show notes at http://coachingwithannie.com/podcast/78


    Challenging The Status Quo With Jeff Guenther Oct 02, 2018
    Show notes

    Want to be profitable and ethical in your business? Do you wonder how to do both well? Listen as we dive into how Jeff is growing profitable and ethical businesses and how he responds to (and grows from) challenging feedback.

    Topics Discussed In This Episode:

    • What he's learned this year about running multiple businesses
    • Learning from mistakes
    • Prioritizing ethics and social justice
    • Welcoming and incorporating feedback from clients and customers
    • Managing his time and energy
    • Acknowledging his privilege as a straight, white man
    • How hiring a trainer has changed his work/life balance

    Show notes at http://coachingwithannie.com/podcast/77


    Exponential Growth With Joy Harden Bradford Sep 25, 2018
    Show notes

    When your business is growing fast, how do you manage it? Dr. Joy Harden-Bradford has grown Therapy For Black Girls in a big way over the past year. Her podcast reaches a big audience, and it keeps growing because she listens carefully, delivers high-quality content, and focuses on serving. I talked to Dr. Joy about what she's learned over the past year and what she's still learning.

    Topics Discussed In This Episode:

    • How she started hiring her team
    • Time management tactics that help her get some sleep
    • Holding her time boundaries as her business grows
    • How her view of her role has changed as she builds her team
    • Managing a large Facebook group while maintaining quality
    • Learning about email marketing
    • Embracing her role as a visionary
    • Creating and planning her weekly podcast

    Show notes at http://coachingwithannie.com/podcast/76


    SEO Is Not Scary With Cathy Hanville Sep 18, 2018
    Show notes

    Are you intimidated by SEO? But you want to make it work for you? Enter Cathy Hanville. Cathy consistently comes up as #1 on Google in her keywords in her area. She's been helping other therapists use SEO to build their practices for years. Now she's teaching a lesson in my program, The Superpower Method For Therapists®. In our conversation, Cathy shares how she's kept her business full for 17 years and how she's keeping her own life balanced as an entrepreneur, therapist, and human.

    Topics Discussed In This Episode:

    • Handling consult calls so you get only your ideal clients
    • Using SEO to keep her business full
    • Why SEO doesn't have to be so hard or intimidating
    • Taking insurance so that she can work with students
    • Planning for eventual retirement and for a more balanced life now
    • What sets her apart from other therapists
    • Identifying her niches
    • Becoming an expert serving transgender and non-binary people
    • Getting a raise on an insurance panel
    • Taking a break from private practice for a family emergency

    Show notes at http://coachingwithannie.com/podcast/75


    Liberating And Scary With Sarah Korda Sep 11, 2018
    Show notes

    Making big changes in your business is both liberating and scary! Sarah got off of insurance panels, clarified her message, honed her niche, raised her fees, and overhauled her website. Her advice for therapists ready to make a big move? Nurture yourself, and don't punish yourself for your past mistakes. Listen to the steps she's taking to grow her private pay practice while also prioritizing her work-life balance.

    Topics Discussed In This Episode:

    • Coming up with her (brilliant) headline on her home page
    • The pros and cons of niching down more specifically
    • Using more self-disclosure on her website
    • Finding her ideal schedule and her ideal caseload
    • Setting boundaries around her business
    • Bringing intuition into her business
    • How she's bringing in clients
    • Getting off of insurance panels and transitioning to private pay
    • Time-saving hacks and systems she uses in her business

    Show notes at http://coachingwithannie.com/podcast/74


    Queer Spirituality With Nick Venegoni Sep 04, 2018
    Show notes

    Nick has created a workshop for Queer folks to go through a profound spiritual process, and he helps his clients make use of spiritual tools every day in his office. Now he's expanding his work and has created a podcast to help more people. If you've ever felt like your work is too edgy, you'll want to hear how Nick has stepped further and further into what he does best.

    Topics Discussed In This Episode:

    • Allowing for spirituality into the therapy room
    • Creating the podcast The Queer Spirit
    • Being at the intersection of spirituality and queerness
    • His feelings about being seen as a leader
    • How he decided his business needed 2 websites
    • Running workshops by both planning and being flexible
    • Taking his workshop on the road
    • How he fits his business into his life
    • How The Superpower Method For Therapists® Program helped him grow

    Show notes at http://coachingwithannie.com/podcast/73


    Becoming A Fierce Leader With Dara Hoffman-Fox Aug 28, 2018
    Show notes

    If you've ever felt called to be a leader beyond the therapy room, you'll want to hear my conversation with Dara Hoffman-Fox, LPC. We dive into Dara's journey to becoming an author and leader in serving gender questioning, transgender, and non-binary people. You'll love Dara's honesty and ability to stay humble and curious while also being a fierce leader.

    Topics Discussed In This Episode:

    • How Dara realized it was time to step into an expert role
    • Writing their book: You And Your Gender Identity: A Guide To Discovery
    • Creating Youtube videos
    • Balancing family and entrepreneurship
    • Learning from podcasts for entrepreneurs
    • Helping therapists become more affirming and competent with transgender, non-binary and gender questioning people
    • Creating a course for therapists
    • Some tips for folks who want to be better allies
    • Testing out ideas in their business

    Show notes at http://coachingwithannie.com/podcast/72


    Social Justice And Self-Care With Jen Cross Aug 21, 2018
    Show notes

    Jen Cross is a visionary and a healer who's helped hundreds of survivors, but she still struggles with the business side. This episode is a rare opportunity to go behind the curtain and hear some honest talk about business. Jen talks about the difficulty of finding a balance between serving her community and sustaining herself financially. You'll also hear me slip into some unrequested coaching. Oops.

    Topics Discussed In This Episode:

    • Why she's sometimes surprised she's an entrepreneur
    • Creating writing and healing workshops for survivors of sexual trauma
    • Taking time off from the workshops she runs
    • The difficulty of promoting her work
    • Holding boundaries as a business owner
    • Working through her desire to hide
    • Working in a community that has an expectation of low-cost services
    • Finding her business community

    Show notes at http://coachingwithannie.com/podcast/71


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