Habits and Hustle - Jen Cohen

Latest Episodes:

Episode 465: Dr. Scott Barry Kaufman: Why Everyone's Playing Victim (And How to Stop) Jul 08, 2025

Show notes

Are we living in a victim culture? Cognitive psychologist Scott Barry Kaufman thinks so - and his new book "Rise Above" is the antidote we desperately need.

In this Habits and Hustle episode, Scott and I dive into what separates those who rise above their circumstances from those who stay stuck. We discuss the difference between being victimized and having a victim mindset, explain why vulnerable narcissism is worse than grandiose narcissism, and reveal how "affirming therapy" might actually be keeping people trapped. Plus, Kaufman shares his sailboat model of self-actualization and why psychological flexibility is the key to resilience.

Scott Barry Kaufman is a cognitive psychologist, author, and podcaster who teaches at Columbia University. His research focuses on intelligence, creativity, and human potential. He's the author of several books including "Ungifted" and runs the Center for Human Potential coaching program.

What We Discuss:

(01:00) Self-Actualization and Overcoming Victim Mindset

(10:05) The Complexity of Narcissism Mindset

(14:37) Rise Above

(29:40) Understanding Victim Mindset and Toxic Activism

(37:49) Left-Wing Authoritarianism and Victim Mindset

(44:45) Therapy Trends and Personal Growth

(52:34) The Psychology of Polarization and Shame

(58:52) Cultivating Psychological Flexibility and Identity Evolution

(01:08:41) The Importance of Curiosity in Intelligence

…and more!

Thank you to our sponsors:

Momentous: Shop this link and use code Jen for 20% off

Therasage: Head over to therasage.com and use code Be Bold for 15% off

TruNiagen: Head over to truniagen.com and use code HUSTLE20 to get $20 off any purchase over $100.

Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout.

Bio.me: Link to daily prebiotic fiber here, code Jennifer20 for 20% off.

David: Buy 4, get the 5th free at davidprotein.com/habitsandhustle.

Find more from Jen:

Website: https://www.jennifercohen.com/

Instagram: @therealjencohen

Books: https://www.jennifercohen.com/books

Speaking: https://www.jennifercohen.com/speaking-engagement

Find more from Dr. Scott Barry Kaufman:

Website: https://scottbarrykaufman.com/

Instagram: @scottbarrykaufman

Episode 464: Dr. Stacy Sims: Why Women Are Not Small Men and Need to Train Completely Differently Jul 04, 2025

Show notes

Why do women and men get vastly different results from the same workout and diet plan? In this Fitness Friday episode on the Habits and Hustle podcast, I sit down with Dr. Stacy Sims, exercise physiologist, who reveals the differences that affect every aspect of how women should approach fitness and nutrition.

We dive into how puberty creates a biomechanical shift that changes everything and reveal why popular fitness trends like Zone 2 training and Orange Theory classes may actually be working against women's biology. We also share the specific strategies women need to combat muscle loss, maintain bone density, and optimize body composition.

Dr. Stacy Sims is an international exercise physiologist and nutrition scientist who specializes in sex differences in training, nutrition, and environmental conditions. She's the author of "Roar" and "Next Level" and has spent decades researching how women's unique physiology requires different approaches to health and fitness.

What we discuss:

Why women are born with different muscle fiber types than men
Why Zone 2 training isn't optimal for most women throughout their lives
The importance of power-based and strength training for women's longevity
How perimenopause changes training needs
Why moderate intensity workouts can increase cortisol and visceral fat
Why women need heavy lifting (0-6 reps) during perimenopause
Why women are more prone to ACL injuries and frozen shoulder

Thank you to our sponsor:

Momentous: Shop this link and use code Jen for 20% off

Therasage: Head over to therasage.com and use code Be Bold for 15% off

TruNiagen: Head over to truniagen.com and use code HUSTLE20 to get $20 off any purchase over $100.

Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout.

Bio.me: Link to daily prebiotic fiber here, code Jennifer20 for 20% off.

David: Buy 4, get the 5th free at davidprotein.com/habitsandhustle.

Find more from Dr. Stacy Sims:

Website: https://www.drstacysims.com/

Instagram: https://www.instagram.com/drstacysims

Find more from Jen:

Website: https://www.jennifercohen.com/

Instagram: @therealjencohen

Books: https://www.jennifercohen.com/books

Speaking: https://www.jennifercohen.com/speaking-engagements

Episode 463: Dr. Erika Schwartz: Why Your Doctor Is Wrong About Hormones and How HRT Actually Saves Lives Jul 01, 2025

Show notes

Are you being told hormones are dangerous while suffering through menopause symptoms? In this episode of the Habits and Hustle podcast, I sit down with hormone pioneer Dr. Erika Schwartz, who reveals why the 2002 Women's Health Initiative study destroyed women's health for decades.

We explore how 7 million women were wrongly taken off hormones overnight, why your gynecologist still fears HRT, and the difference between bioidentical and synthetic hormones. Dr. Schwartz explains why pellets are dangerous, shares her daily supplement stack, and reveals how to find the right hormone doctor when the medical system has failed you.

Dr. Erika Schwartz is a board-certified internist and hormone expert with over 30 years of experience. She's the author of "Don't Let Your Doctor Kill You" and became the leading hormone authority after her book "The Hormone Solution" hit #2 on Amazon the same year the flawed hormone study was published.

What We Discuss:

(06:50) Debunking Myths About Hormone Replacement

(14:25) Navigating the Broken Medical System

(19:20) Optimizing Health Through Hormone Replacement

(35:56) Foundation of Hormones and Supplements

(47:59) The Dark Truth About Medical Insurance

(52:48) Exploring Supplements for Health

(01:06:24) Empowering Women in Healthcare

…and more!

Thank you to our sponsors:

Momentous: Shop this link and use code Jen for 20% off

Therasage: Head over to therasage.com and use code Be Bold for 15% off

TruNiagen: Head over to truniagen.com and use code HUSTLE20 to get $20 off any purchase over $100.

Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout.

Bio.me: Link to daily prebiotic fiber here, code Jennifer20 for 20% off.

David: Buy 4, get the 5th free at davidprotein.com/habitsandhustle.

Find more from Jen:

Website: https://www.jennifercohen.com/

Instagram: @therealjencohen

Books: https://www.jennifercohen.com/books

Speaking: https://www.jennifercohen.com/speaking-engagement

Find more from Dr. Erika Schwartz:

Website: https://drerika.com/

Books: https://drerika.com/publications/

Instagram: https://www.instagram.com/drerikaschwartz/

Episode 462: Wesley Hunt: The Ex-Military Method for Staying Lean While Eating Massive Meals Jun 27, 2025

Show notes

How does a busy congressman maintain peak physical condition while juggling DC politics and constant travel? In this Fitness Friday episode on the Habits and Hustle podcast, I am joined by Congressman Wesley Hunt as he breaks down his unconventional approach to fitness and nutrition that keeps him razor-sharp.

We dive into his extreme intermittent fasting protocol, his massive one-meal-a-day strategy, and why he never schedules breakfast meetings. Hunt also shares his strategic workout split, 10,000-steps-a-day commitment, and how he stays disciplined with his three-days-on, one-day-off lifting routine even during hectic congressional schedules.

Wesley Hunt represents Congressional District 38 in Houston, Texas. A West Point graduate and former Apache helicopter pilot, Hunt served eight years in the Army before entering politics. He currently serves on the House Judiciary and Natural Resources committees.

What we discuss:

20-hour intermittent fasting and one-meal-a-day protocol
Eating 33-ounce steaks and whole chickens in single sittings
10,000 steps daily through strategic treadmill and walking
Three-day workout split: legs, chest/triceps, back/biceps
Why he avoids breakfast meetings and alcohol

Thank you to our sponsor:

Momentous: Shop this link and use code Jen for 20% off

Therasage: Head over to therasage.com and use code Be Bold for 15% off

TruNiagen: Head over to truniagen.com and use code HUSTLE20 to get $20 off any purchase over $100.

Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout.

Bio.me: Link to daily prebiotic fiber here, code Jennifer20 for 20% off.

David: Buy 4, get the 5th free at davidprotein.com/habitsandhustle.

Find more about Wesley Hunt:

Website: https://hunt.house.gov/

Find more from Jen:

Website: https://www.jennifercohen.com/

Instagram: @therealjencohen

Books: https://www.jennifercohen.com/books

Speaking: https://www.jennifercohen.com/speaking-engagements

Episode 461: Dr. Dale Bredesen: How to Reverse Alzheimer's and Detect Brain Decline in Your 20s Jun 24, 2025

Show notes

Did you know you can detect Alzheimer's risk in your 20s with a simple blood test? In this Habits and Hustle episode, I sit down with Dr. Dale Bredesen, the first scientist to successfully reverse Alzheimer's disease.

We explore the three major causes of cognitive decline, why your brain fog might be pre-Alzheimer's, and the shocking truth about everyday toxins like sushi, hair dye, and microplastics. We also dive into the KetoFlex 12-3 protocol and why 45 million Americans are headed for Alzheimer's. From sleep apnea's brain damage to the surprising benefits of saunas and cold plunges, this episode transforms everything you thought you knew about brain health.

Dr. Dale Bredesen is an internationally recognized expert in neurodegenerative diseases and creator of the ReCODE Protocol™. He earned his M.D. from Duke University, served as founding President and CEO of the Buck Institute, and is author of the New York Times bestseller The End of Alzheimer's.

What We Discuss:

(01:00) - Reversing Alzheimer's

(14:53) - Toxins and Brain Health

(21:31) - Brain Health and Sleep Quality

(36:01) - Toxins and Dietary Choices

(41:16) - Optimizing Brain Health Through Lifestyle

(50:55) - Reversing Inflammation and Brain Decline

(58:23) - Toxins, Mitochondria, and Cognitive Health

(01:19:40) - Differentiating Dementia From Alzheimer's

(01:23:59) - Achieving Optimal Brain Health Through Diet

(01:27:50) - Restoring Brain Energy With Ketones

…and more!

Thank you to our sponsors:

Momentous: Shop this link and use code Jen for 20% off

Therasage: Head over to therasage.com and use code Be Bold for 15% off

TruNiagen: Head over to truniagen.com and use code HUSTLE20 to get $20 off any purchase over $100.

Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout.

Bio.me: Link to daily prebiotic fiber here, code Jennifer20 for 20% off.

David: Buy 4, get the 5th free at davidprotein.com/habitsandhustle.

Find more from Jen:

Website: https://www.jennifercohen.com/

Instagram: @therealjencohen

Books: https://www.jennifercohen.com/books

Speaking: https://www.jennifercohen.com/speaking-engagement

Find more from Dr. Dale Bredesen:

Website: https://www.apollohealthco.com/dr-bredesen/

Instagram: https://www.instagram.com/apollohealthco/

Episode 460: Wesley Hunt: The "Sweat Every Day" Rule That Built a Congressman's Unbreakable Mindset Jun 20, 2025

Show notes

What's the secret to building discipline that actually sticks? In this Fitness Friday episode on the Habits and Hustle podcast, Congressman Wesley Hunt shares his no-nonsense approach to developing mental toughness through daily physical challenges.

We discuss why sweating every single day is non-negotiable - even if it means walking five miles on a treadmill after a steak dinner. We also explore his "just do it consistently" philosophy, the power of accomplishment psychology, and why he chooses intermittent fasting and strategic workout timing over perfection.

Wesley Hunt represents Congressional District 38 in Houston, Texas. A West Point graduate and former Apache helicopter pilot with three master's degrees from Cornell, Hunt served eight years in the Army before entering politics. He recently interviewed for Secretary of Defense and continues to serve on the House Judiciary and Natural Resources committees.

What we discuss:

The "sweat every day" rule for building discipline
Why consistency beats perfection in fitness routines
Using superficial goals (beach body) as legitimate motivation
Michael Jordan's self-motivation mind tricks
One meal a day strategy for busy travel schedules
Working out between noon and 4 PM vs. morning routines

Thank you to our sponsor:

Momentous: Shop this link and use code Jen for 20% off

Therasage: Head over to therasage.com and use code Be Bold for 15% off

TruNiagen: Head over to truniagen.com and use code HUSTLE20 to get $20 off any purchase over $100.

Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout.

Bio.me: Link to daily prebiotic fiber here, code Jennifer20 for 20% off.

David: Buy 4, get the 5th free at davidprotein.com/habitsandhustle.

Find more about Wesley Hunt:

Website: https://hunt.house.gov/

Find more from Jen:

Website: https://www.jennifercohen.com/

Instagram: @therealjencohen

Books: https://www.jennifercohen.com/books

Speaking: https://www.jennifercohen.com/speaking-engagements

Episode 459: Mind Pump Men: How to Spot a Bad Trainer and Why Most Fitness Trends Are Dangerous Jun 17, 2025

Show notes

Are you wasting money on trainers who spend more time on their phones than coaching you? In this episode of the Habits and Hustle podcast, I sit down with the Mind Pump team—Sal, Adam, and Justin—who reveal the red flags that expose terrible trainers.

We explore why weighted vests are causing injuries in middle-aged women and why the ripped trainer might be your worst choice. The guys share their simple five-exercise formula that transforms bodies, explain why training like a powerlifter gets women lean, and debunk protein myths flooding social media.

Mind Pump is a top fitness podcast hosted by Sal Di Stefano, Adam Schafer, and Justin Andrews—former personal trainers with over 60 combined years of experience. They've built a fitness empire through their evidence-based approach, creating the MAPS program series that sells 240 copies daily worldwide while training clients who stay consistent for life.

What We Discuss:

(08:26) Indicators of a Good Personal Trainer

(19:55) Core Values in Business

(25:56) Building a Strong Fitness Business

(33:20) Strength Training for Women

(38:13) Effective Strength Training for Bodies

(49:23) Effective Ab Training Strategies

(54:46) Ineffective Exercise Trends and Weighted Vests

(01:06:06) Protein vs. Whole Foods Debate

…and more!

Thank you to our sponsors:

Momentous: Shop this link and use code Jen for 20% off

Therasage: Head over to therasage.com and use code Be Bold for 15% off

TruNiagen: Head over to truniagen.com and use code HUSTLE20 to get $20 off any purchase over $100.

Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout.

Bio.me: Link to daily prebiotic fiber here, code Jennifer20 for 20% off.

David: Buy 4, get the 5th free at davidprotein.com/habitsandhustle.

Find more from Jen:

Website: https://www.jennifercohen.com/

Instagram: @therealjencohen

Books: https://www.jennifercohen.com/books

Speaking: https://www.jennifercohen.com/speaking-engagement

Find more from Mind Pump:

Podcast: https://mindpumppodcast.com/

Instagram :https://www.instagram.com/mindpumpmedia/

Episode 458: Volume Eating Secrets: How to Eat Massive Portions Without Gaining Weight Jun 13, 2025

Show notes

Can you eat huge portions and still stay lean? In this Fitness Friday episode on the Habits and Hustle podcast, Liron Kayvan and I dive into volume eating strategies and the psychology behind food cravings.

We discuss practical tricks for people who love to eat big portions, why hot beverages beat smoothies for satiation, and the fundamental mindset shift that separates fit people from those who struggle. Plus, we explore whether our bodies are naturally wired to crave healthy foods or if discipline is always required.

Liron Kayvan founded BFLA in 2019. He's a NASM Certified Group Fitness Instructor, Personal Trainer, and Transformative Life Coach. Liron has competed in Amateur MMA, Brazilian Jiu Jitsu, and Rugby and has been a Fitness Coach for over 10 years.

What we discuss:

Volume eating strategies for big appetites
Why hot bone broth beats cold smoothies
The "horse trough salad" method
Planning ahead to avoid food emergencies
Well-done vs. rare foods for slower eating
The real vs. fake food satisfaction principle
Why almond milk might be sabotaging your goals
Calories in vs. calories out reality
The paradigm shift: craving nutrients vs. fighting cravings
Delayed gratification mindset for exercise
Focus on how you feel after workouts, not before

Thank you to our sponsor:

Momentous: Shop this link and use code Jen for 20% off

Therasage: Head over to therasage.com and use code Be Bold for 15% off

TruNiagen: Head over to truniagen.com and use code HUSTLE20 to get $20 off any purchase over $100.

Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout.

Bio.me: Link to daily prebiotic fiber here, code Jennifer20 for 20% off.

David: Buy 4, get the 5th free at davidprotein.com/habitsandhustle.

Find more about Liron Kayvan:

Website: https://www.beyondfitnessla.com/

Instagram: @beyondfitnessla

Find more from Jen:

Website: https://www.jennifercohen.com/

Instagram: @therealjencohen

Books: https://www.jennifercohen.com/books

Speaking: https://www.jennifercohen.com/speaking-engagements

Episode 457: Jeff Byers: The Former NFL Player Exposing the $200 Billion Supplement Scam Jun 10, 2025

Show notes

Are you taking supplements that contain nothing but expensive powder? In this episode of the Habits and Hustle podcast, I sit down with Jeff Byers, co-founder and CEO of Momentous, who reveals the shocking truth about supplement quality.

We explore how Jeff went from NFL offensive lineman to building a $100+ million supplement empire, why chocolate protein powder naturally contains lead, and the eye-opening moment when Momentous threw away an entire production run because it failed testing. We also discuss the "Momentous Three" foundation supplements and the real cost of third-party certifications that most brands avoid.

Momentous is a premium supplement company doing over $100 million in annual revenue. A former USC football captain and NFL player for the Seahawks, Broncos, and Panthers, Jeff merged his sports performance background with rigorous scientific standards to create one of the most trusted supplement brands used by professional teams worldwide.

What We Discuss:

(04:47) Journey From Athlete to Founder

(14:59) Lessons in Consistency and Leadership

(20:47) Building a Strong Co-Founder Relationship

(31:35) Navigating the Supplement Industry Noise

(39:37) Challenges of Building a Supplement Company

(53:15) The Importance of Supplement Selection

(01:01:38) Merger of Human Performance Brands

(01:10:49) Omega-3s and Fuel in Athletic Performance

(01:21:48) Managing Inflammation and Sleep Support

(01:28:22) Natural Testosterone Support and Hormones

(01:37:04) Supplement Selection and Community Impact

…and more!

Thank you to our sponsors:

Momentous: Shop this link and use code Jen for 20% off

Therasage: Head over to therasage.com and use code Be Bold for 15% off

TruNiagen: Head over to truniagen.com and use code HUSTLE20 to get $20 off any purchase over $100.

Magic Mind: Head over to www.magicmind.com/jen and use code Jen at checkout.

Bio.me: Link to daily prebiotic fiber here, code Jennifer20 for 20% off.

David: Buy 4, get the 5th free at davidprotein.com/habitsandhustle.

Find more from Jen:

Website: https://www.jennifercohen.com/

Instagram: @therealjencohen

Books: https://www.jennifercohen.com/books

Speaking: https://www.jennifercohen.com/speaking-engagement

Find more from Jeff Byers/Momentous:

Website: https://www.livemomentous.com/

LinkedIn: https://www.linkedin.com/in/jeffbyersceo/

Episode 456: Why Half Your Supplements Are Probably Useless (And Which 4 Actually Matter) Jun 06, 2025

Show notes

Are you throwing money away on supplements that do nothing? In this Fitness Friday episode on the Habits and Hustle podcast, Liron Kayvan and I break down the supplement industry's biggest myths and reveal which ones are actually worth taking.

We discuss why most supplements are unregulated snake oil, the importance of third-party testing, and how to cycle supplements so your body doesn't become desensitized. Plus, we share our personal supplement protocols and explain why getting blood work is non-negotiable before starting any regimen.

What we discuss: