Growth Experts with Dennis Brown

Get Zach's Instagram Growth Hacking Guide

How to Convert Instagram Profile Views into Real Followers w/ Zach Benson Sep 12, 2019

Show notes

Zach Benson is a TEDx speaker, avid world traveler, social-media trainer for international brands like The Four Seasons, Ritz Carlton, and ViceRoy and a past participant on "So You Think You Can Dance." Zach speaks to educate others on the systems he uses to live your best life, grow your following and travel the world while getting paid to do it all. His super-power is Instagram marketing and founded Assistagram to help empower hundreds of Influencers and several Fortune 500 companies to cut through the noise and connect with their target audience organically.

During our conversation we discuss:

- He shares how a serious injury ended his break dancing career which led him to starting his Instagram marketing agency.

- Zach give me Instagram profile a critique including 3 tips on how to convert profile visits into followers.

- We talk about the wrong way and the right way to use hashtags to increase your reach and views.

- He shares how he leverages DM groups to increase reach and virality.

- Zach shares his favorite growth tool/software.

- We talk about one of his favorite books.

- PLUS a whole lot more.

Zach's websites:

www.assistagram.us

—————————–

If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.

Connect with Dennis Brown

Get a Copy of "The Digital Helix"

Why Today is the Best Time Ever to Be an Entrepreneur w/ Michael Gale Sep 09, 2019

Show notes

If anyone is passionate about digital technologies and their impact on our future, it's Michael Gale. As the host of Forbes Insights Futures InFocus podcast, Michael engages in conversations with global visionaries and leaders who are thinking about our world 10 years from now, helping us design for it, and guiding us toward it in a way that allows us to thrive. Please welcome Michael to the show!

During our interview we discuss:

- What is digital transformation?

- 28% of corporations currently receive over three-quarters of the upside of tech transformations.

- Michael shares how he thinks startups and small businesses have a lot to teach large businesses.

- He shares how technology has leveled the playing field for small businesses.

- Why small businesses have a huge advantage over large enterprises in the digital age.

- How companies can spend all their time focusing on understanding their customer by outsourcing non core components like accounting, admin, etc.

- The key to small business success is their ability to quickly and easily adapt to their customer needs, wants and desires.

- We discuss Michael's strategy around STOP, START, DO DIFFERENT OR CONTINUE when it comes to understand your customer.

- Michael shares one of his favorite growth tools/software.

- He then recommends one of his favorite books.

- PLUS a whole lot more.

Michael's websites:

Connect on LinkedIn

michael@inc.digital

—————————–

If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.

Connect with Dennis Brown

Get a copy of "Million Dollar Rebuttal: Cold Calling is NOT a Numbers Game"

The Million Dollar Rebuttal with David Walter Sep 05, 2019

Show notes

David Walter is the CEO of Iconoclast Publishing and is best known for setting 15 appointments per day for 6 straight months. He went on to run his own call center for 13 years and worked with some of the largest IT companies in the world, helping some of them make millions. He has now revealed his secret cold calling formula in his # 1 best Selling Book, Million Dollar Rebuttal.

During our interview we discuss:

- Talks about how he learned his winning cold calling strategy.

- David breaks down why cold calling is NOT dead and why cold calling is NOT a numbers game.

- He shares a great lessons from the movie "The Pursuit of Happiness"

- We discuss why focusing on the # of calls is not the best metrics and what metrics is more important.

- David shares one of his favorite strategies to 10X your number of phone contacts.

- He shares his best tips for getting past the gatekeepers.

- The difference between a phone screener and gatekeeper.

- David talks about how to get to the decisions maker when phone systems and technology sometimes make it difficult.

- Will it help your cold calling success if you use technology that shows a local number in caller id when you call.

- David unpacks his "Million Dollar Rebuttal" and the psychology behind why it works.

- David shares his favorite growth tool/software.

- He recommends one of his favorite business books.

David's websites:

Connect on LinkedIn

—————————–

If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.

Connect with Dennis Brown

Connect w/ Bill on LinkedIn

How to Handle a Customer Data Breach w/ Bill Coletti Sep 02, 2019

Show notes

Bill is a reputation management, crisis communications and professional development expert, keynote speaker, Wall Street Journal Risk & Compliance panelist, and best-selling author of Critical Moments: The New Mindset of Reputation Management.

He has more than 25 years of global experience managing high-stakes crises, issues management, and media relations challenges for both Fortune 500 companies and winning global political campaigns.

During our interview we discuss:

- Bill shares his origin story of creating and defending crisis in the political arena including his transition to working for corporate clients.

- Why it is critical for businesses to manage their reputations both online and offline.

- We talk about the risk of a data breach and how it could negatively impact your business.

- Bill shares some strategies on how to effectively manage a data breach crisis.

- The debate about apologizing vs not apologizing to customers if/when a data breach happens.

- He explains why companies need to think about RISK in terms of 3 different types.

- We talk about the different between strategic, preventable, external risks.

- How insurance can help in a customer data breach situation.

- What would a press release look like in the event of a customer data breach.

- What is the chain of command and team that will be key players in the event of a crisis like data breach.

- Bill shares the single biggest problem with businesses and entrepreneurs when it comes to crisis management.

- The importance of asking, "If it happened to me, what would I do?"

- He shares his favorite growth tools.

- Bills recommends one of his favorite books.

Bill's websites:

www.kith.co

Get a copy of Bill's book, Critical Moments: The New Mindset of Reputation Management

—————————–

If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.

Connect with Dennis Brown

How Getting Tossed on My Head Helped Me Do Over $200 Million in Revenue Aug 29, 2019

Show notes

In this solo episode I reflect back on my wrestling and judo career and 6 lessons I learned along the way. These were tough lessons but they've helped me on my journey to launching 3 multi-million dollar businesses that have cumulatively done over $200 million in sales.

Facts you might not know about me...

- I starting wrestling at age 7 and immediately fell in love w/ the sport.

- I wrestled in high school and in at the NCAA Division I level at the University at Buffalo.

- My friend and teammate, Nick Rastelli, got me started in Judo in 1992 while a Senior in college. I practice regularly at Kintora Judo in Buffalo, NY.

- I am now a 2nd degree blackbelt and instructor and still a huge NCAA wrestling fan. [sorry, I don't watch the WWE]

- Last but not least, I am on my path to growing my fourth 7 figure business and my Growth Experts podcast is a part of that journey!

—————————–

If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.

Connect with Dennis Brown

Get a copy of her book "Scale or Fail"

How to Scale Your Business By Understanding the 5 Stages of Growth with Allison Maslan Aug 26, 2019

Show notes

Allison Maslan, CEO of Pinnacle Global Network, The World Leader in Scaling Businesses. She is the Wall Street Journal Best Selling Author of, Scale or Fail, which is endorsed by Daymond John and Barbara Corcoran of Shark Tank. Allison's built 10 successful companies starting out at age 19. Her client list has included Ben & Jerry's, Supercuts, Merrill Lynch and Allstate.

Allison's been featured in Inc., Success, Fortune, Fast Company and Forbes Magazines, is a regular contributor to Entrepreneur Magazine and a featured expert on ABC, CBS, NBC, CNN and Fox across the US.

During our interview we discuss:

- How Allison got started as an entrepreneur which has led to starting and growing 10 businesses.

- Allison talks about her own strategy for scaling her coaching/mentoring program.

- We talk about how and why 80% of businesses aren't saleable.

- She shares her 5 stages of business growth including tips on how to navigate each one.

- We discuss why many businesses never get through stage 1 or 2.

- Allison and I talk about why stage 3 was the hardest for me.

- The power of building your culture around your core values.

- How mindset is a key component to getting through the 5 stages of growth.

- The importance of developing a real team and allowing them to contribute and have a real impact.

- Allison shares her own personal struggles with scaling her own business.

- She shares her favorite growth tool/software.

- Allison recommends one of her favorite books around growth.

- PLUS a whole lot more.

Allison's websites:

www.pinnaclegn.com

-----------------------------

If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.

Connect with Dennis Brown

How to Get More Leads and Clients Using Chatbots w/ Larry Kim Aug 22, 2019

Show notes

CEO of MobileMonkey, Inc. - the World's Best Facebook Messenger Marketing Platform, for marketers at companies of all sizes -- create powerful chatbots without coding. Used by millions of users, It's easy and free! Also, founder of WordStream, Inc - The leading provider of AdWords, Facebook and keyword tools used by millions of marketers worldwide. The company employs over three hundred people and manages Billions of dollars of ad spend on behalf of tens of thousands of customers. Acquired by Gannett for $150 million in June 2018. Ranked the #8 most popular author on Medium. Contributor to CNBC and Inc. Magazine. Key Interests include: AdWords, Facebook Ads, Entrepreneurship and Start-ups. During our interview:

- Larry starts by sharing the story behind the growth and exit of WordStream for $150 million.

- He shares what messenger marketing is and why he launched his newest venture called, Mobile Monkey.

- We discuss how messenger marketing can get 20X click through rates vs email marketing.

- Larry talks about an important decision that he made prior to launching Mobile Monkey.

- Larry shares some of his best tips on how to leverage messenger marketing to get more leads and sales.

- We talk about how chatbots are great a segmenting while simultaneously creating rapport with the user.

- He shares the HUGE impact messenger chatbots have on the ROI of Facebook advertising campaigns.

- Why messenger marketing drip campaigns are more effective than email drip campaigns.

- Larry talks about why Mobile Monkey integrated with Wordpress.

- We talk about why and how messenger bots are a great way to collect and build your email list.

- Larry shares his vision on how AI will impact messenger marketing.

- Larry stresses why it is so important to be an early adapter of messenger chatbots because its never going to be easier or better than today.

- We talk about Mobile Monkeys #1 strategy for getting new customers.

- Larry shares his favorite growth tool.

Larry's websites:

Growth Marketing Blog

Follow on Twitter

Connect on LinkedIn

——————————–

If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.

Connect with Dennis Brown

www.naturalborncoaches.com

A Simple but Very Controversial Strategy For Getting More Engagement and Sales w/ Marc Mawhinney Aug 19, 2019

Show notes

Marc Mawhinney is a lifelong entrepreneur who is on a mission to help coaches build successful businesses. He's the host of a very popular podcast called NATURAL BORN COACHES as well as the owner of the most active FB groups for coaches called THE COACHING JUNGLE. He's been featured on numerous podcast as well as Entrepreneur.com

- Marc shares why he decided to start doing daily emails.

- We talk about how he has emailed his list for 1,300 straight days and how it has impacted his business.

- Marc shares some of the biggest mistakes he sees entrepreneurs and coaches making when it comes to email marketing.

- He shares exactly how you can get started with daily emails to help you drive engagement and sales.

- We talk about how and why he makes offers in almost every email without alienating his subscribers.

- The importance of batching your email content creation and to get ahead at least 1-2 weeks.

- Marc shares numerous ways he uses to come up with content ideas. The importance of being NOT being boring.

- The power and pitfalls of sharing your vulnerabilities.

Marc's websites:

The Coaching Jungle Facebook Group

——————————–

If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.

Connect with Dennis Brown