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    Business

    Green Industry Podcast

    Welcome to the Green Industry Podcast . This show is all about helping lawn care and landscape professionals take their businesses to the next level. Join us as we chat with Green Industry leaders to discover best practices and practical strategies to maximize profits.

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    • Google Play
    • Spotify

    Latest Episodes:
    Marketing Lawn Care in 2025: Expert Tips from Chris Lonergan Mar 20, 2025
    Show notes

    Chris Lonergan from Footbridge Media breaks down the best marketing strategies for lawn care businesses in 2025, sharing how to build an effective website, attract high-value customers, and avoid common marketing mistakes that waste time and money.

    Connect with Paul: Click Here

    Save 50% off Equip Expo Tix w/ Promo Code PAUL

    Paul's Business Building Resources:

    Price Increase Letter Template

    Contract Templates

    Know Your Numbers

    Paul's Recommended Professionals:

    Horizon360 - Contractor Business Software

    Get a Professional Website - Footbridge Media

    The Landscaping Bookkeeper

    Call Rail

    Paul's Books:

    How to Build a Thriving Lawn Care Business

    Cut That Grass and Make That Cash


    Building Without Borrowing: Andy Mulder's Debt-Free Business Blueprint (Part 2) Mar 19, 2025
    Show notes

    In the conclusion of his Lawn Care Life Conference talk, Andy Mulder shares the challenges he faced while building his $3.6M debt-free landscaping business, his reasons for staying debt-free, and how he recently purchased a new property for his shop without borrowing a dime.

    Connect with Paul: Click Here

    Save 50% off Equip Expo Tix w/ Promo Code PAUL

    Paul's Business Building Resources:

    Price Increase Letter Template

    Contract Templates

    Know Your Numbers

    Paul's Recommended Professionals:

    Horizon360 - Contractor Business Software

    Get a Professional Website - Footbridge Media

    The Landscaping Bookkeeper

    Call Rail

    Paul's Books:

    How to Build a Thriving Lawn Care Business

    Cut That Grass and Make That Cash


    Financial Freedom in Lawn Care: Andy Mulder's Path to $3.6M Net Worth Mar 18, 2025
    Show notes

    At the Lawn Care Life Conference, Andy Mulder shares his powerful story of becoming completely debt-free and building a net worth of $3.6 million—all while running a successful landscaping business in Indiana. He breaks down how he and his wife followed Dave Ramsey's principles to pay off their mortgage and grow their wealth without relying on debt. In this inspiring episode, Andy reveals the key decisions that helped him scale his business while maintaining financial freedom, offering practical tips for lawn care professionals who want to achieve long-term success without the burden of loans. If you're looking for a roadmap to financial independence in the green industry, this is a must-listen!

    Connect with Paul: Click Here

    Save 50% off Equip Expo Tix w/ Promo Code PAUL

    Paul's Business Building Resources:

    Price Increase Letter Template

    Contract Templates

    Know Your Numbers

    Paul's Recommended Professionals:

    Horizon360 - Contractor Business Software

    Get a Professional Website - Footbridge Media

    The Landscaping Bookkeeper

    Call Rail

    Paul's Books:

    How to Build a Thriving Lawn Care Business

    Cut That Grass and Make That Cash


    Closing Thoughts from Allyn Hane & a Special Green Industry Award (Part 3) Mar 17, 2025
    Show notes

    In this exciting conclusion to Allyn Hane's keynote at the Lawn Care Life Conference, surprises unfold as Kevin Salters presents Paul Jamison with the Green Industry East Coast-West Coast Award, recognizing pioneers in the industry—making this a must-listen episode filled with wisdom, fun, and unexpected moments!

    Connect with Paul: Click Here

    Save 50% off Equip Expo Tix w/ Promo Code PAUL

    Paul's Business Building Resources:

    Price Increase Letter Template

    Contract Templates

    Know Your Numbers

    Paul's Recommended Professionals:

    Horizon360 - Contractor Business Software

    Get a Professional Website - Footbridge Media

    The Landscaping Bookkeeper

    Call Rail

    Paul's Books:

    How to Build a Thriving Lawn Care Business

    Cut That Grass and Make That Cash


    Grow Your Lawn Care Biz with AI and Daily Content – Allyn Hane Tells How (Part 2) Mar 14, 2025
    Show notes

    In Part 2 of Allyn Hane's keynote speech from the Lawn Care Life Conference, he breaks down how to train AI like a puppy, why artificial intelligence is a game-changer for your business, and why creating content every single day is the key to long-term success in the lawn care industry.

    Connect with Paul: Click Here

    Save 50% off Equip Expo Tix w/ Promo Code PAUL

    Paul's Business Building Resources:

    Price Increase Letter Template

    Contract Templates

    Know Your Numbers

    Paul's Recommended Professionals:

    Horizon360 - Contractor Business Software

    Get a Professional Website - Footbridge Media

    The Landscaping Bookkeeper

    Call Rail

    Paul's Books:

    How to Build a Thriving Lawn Care Business

    Cut That Grass and Make That Cash


    Allyn Hane's Lawn Care Life Conference Keynote – Part 1 Mar 13, 2025
    Show notes

    In this special episode of The Green Industry Podcast, Paul Jamison shares part one of Allyn Hane's keynote speech from the Lawn Care Life Conference, packed with expert insights on growing a profitable and sustainable lawn care business.

    Connect with Paul: Click Here

    Save 50% off Equip Expo Tix w/ Promo Code PAUL

    Paul's Business Building Resources:

    Price Increase Letter Template

    Contract Templates

    Know Your Numbers

    Paul's Recommended Professionals:

    Horizon360 - Contractor Business Software

    Get a Professional Website - Footbridge Media

    The Landscaping Bookkeeper

    Call Rail

    Paul's Books:

    How to Build a Thriving Lawn Care Business

    Cut That Grass and Make That Cash


    How to Improve Profits in Your Lawn Care Business Mar 12, 2025
    Show notes

    In this episode, we share highlights from Brandon Gray's Lawn Care Life Conference speech, where he details how to prepare 3-7 years in advance for selling your lawn care business—covering financial improvements, profit growth, and key factors that increase business value.

    Connect with Paul: Click Here

    Save 50% off Equip Expo Tix w/ Promo Code PAUL

    Paul's Business Building Resources:

    Price Increase Letter Template

    Contract Templates

    Know Your Numbers

    Paul's Recommended Professionals:

    Horizon360 - Contractor Business Software

    Get a Professional Website - Footbridge Media

    The Landscaping Bookkeeper

    Call Rail

    Paul's Books:

    How to Build a Thriving Lawn Care Business

    Cut That Grass and Make That Cash


    The Right Equipment, The Right Price: Maximizing ROI in Your Lawn Business Mar 11, 2025
    Show notes

    In this episode, Brandon Gray dives deep into equipment investments for lawn care businesses—exploring how to choose dependable, efficient gear that boosts profitability, reduces labor costs, and gives you a competitive edge.

    Connect with Paul: Click Here

    Save 50% off Equip Expo Tix w/ Promo Code PAUL

    Paul's Business Building Resources:

    Price Increase Letter Template

    Contract Templates

    Know Your Numbers

    Paul's Recommended Professionals:

    Horizon360 - Contractor Business Software

    Get a Professional Website - Footbridge Media

    The Landscaping Bookkeeper

    Call Rail

    Paul's Books:

    How to Build a Thriving Lawn Care Business

    Cut That Grass and Make That Cash


    Building to Sell: Smart Reinvestment Strategies for Lawn Care Businesses Mar 10, 2025
    Show notes

    In this episode, we share highlights from Brandon Gray's speech at Lawn Care Life Conference, where he breaks down different reinvestment strategies, their pros and cons, and how to strategically build your lawn care business with an eventual sale in mind.

    Connect with Paul: Click Here

    Save 50% off Equip Expo Tix w/ Promo Code PAUL

    Paul's Business Building Resources:

    Price Increase Letter Template

    Contract Templates

    Know Your Numbers

    Paul's Recommended Professionals:

    Horizon360 - Contractor Business Software

    Get a Professional Website - Footbridge Media

    The Landscaping Bookkeeper

    Call Rail

    Paul's Books:

    How to Build a Thriving Lawn Care Business

    Cut That Grass and Make That Cash


    Reinvesting for Growth: Smart Money Moves for Lawn Care Owners Mar 07, 2025
    Show notes

    In this highlight from the Lawn Care Life Conference, Brandon Gray breaks down the importance of reinvesting in your business, analyzing profits over the past 12 months, and sharing smart investment strategies to help small business owners maximize their returns and scale effectively.

    Connect with Paul: Click Here

    Save 50% off Equip Exposition Tickets

    Paul's Business Building Resources:

    Price Increase Letter Template

    Contract Templates

    Know Your Numbers

    Paul's Recommended Professionals:

    Horizon360 - Contractor Business Software

    Get a Professional Website - Footbridge Media

    The Landscaping Bookkeeper

    Call Rail

    Paul's Books:

    How to Build a Thriving Lawn Care Business

    Cut That Grass and Make That Cash


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