Flipped Lifestyle™ Podcast

Latest Episodes:

FL 127 – We help Katie analyze membership conversion & retention strategies Jan 24, 2017

Show notes

Need ideas on membership conversion & retention strategies for your online business? Listen in as we help today's guest strategize how to retain her current members and convert more members. Our guest is someone from our Flip Your Life international community, Music Technology Trainer and Consultant, Katie Wardrobe. Katie, a proud single mom of 2 boys, started out as a teacher running workshops locally and internationally. She has demonstrated her aptitude as an educator in multiple conferences and other music education events. She later worked for an international music software company, where she learned and understood technological aspects in a deeper sense. That was Katie's first real experience into using technology on a daily basis. After her employment with that company, she saw the growing demand for someone of her expertise online. In 2016, she decided to create a platform where she can share her valuable skill set to enable and educate teachers on how to incorporate software -- like Sibelius, GarageBand, Audacity and a whole lot more -- into their music curriculum. Midnight Music, gave her the flexibility to raise her family, as well as engage her strong, active membership community with over 300 members. Join us as we help Katie strategize how to retain her current members, convert more members as well as improving the systems in place to make her clients even happier. We're going to be discussing tips and some advanced level strategies that might help you in your own online business. Don't miss this! :-) [Tweet ""Stop complaining & look for opportunities to answer the problem." - Jocelyn"] [Tweet ""Everything in the world needs to be taught in some way." - Katie"] [Tweet ""You will never have it all figured out." - Jocelyn"] You Will Learn: The advantage of setting up automation Member retention strategies Why you should consider going in third-party marketplaces The importance of understanding your avatar's interest throughout the year Plus so much more! [Tweet ""Courage is being afraid, and taking action anyway." - Shane"] [Tweet ""Find a way to make yourself relevant to people." - Jocelyn"] Links and resources mentioned in today's show: Midnight Music The PE Geek Crafter Coach Relax & Learn Guitar The Cartoon Block Enjoy the podcast; we hope it inspires you to explore what's possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can't Miss Moment: Today's can't miss moment is going to the eye doctor.We haven't been to the eye doctor for like… ever. So it was a relief to know that we didn't need correction lenses, because our eyes were in pretty good shape. We're also so thankful that we can now make appointments for things we need whenever we want. When we used to work at school, we had to find a substitute for our class, we had to leave early. Some days, we would just have to take a day off. We live in a really small town, and there aren't really a lot of specialists near us. Now, we have just the more time to take care of our health and the ability to be there for our family when we are needed the most. Our online business has opened so many doors for us and we are so happy we took action and made things happen. You can connect with S&J on social media too! Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show! If you have comments or questions, please be sure to leave them below in the comment section of this post. See y'all next week! Can't listen right now? Read the transcript below! Jocelyn: Hey y'all! On today's podcast, we help Katie take her music membership site to the next level.

FL 126 – We help Sally set up her sales funnel to target & segment her audience Jan 17, 2017

Show notes

**Before anything else, we would like to apologize for the relatively low audio quality of this week's episode. Although technical issues do happen sometimes, it's still going to be the same fun, information-packed online business podcast channel y'all enjoy and love.** Need ideas on setting up your sales funnel to target & segment your audience? Listen in as we help today's guest narrow down her target avatars and segment them to maximize her online business. Joining us on air is a Certified Tour Professional, currently serving her second term as a Board Member of the U.S. Travel's Experience Network (previously known as the Attractions Council), we have Flip Your Life community member, Sally Berry. Sally has been in the tourism industry since her college years. She has worked for small attractions, dealt with family-owned attractions, and has been working for a world-class museum for over six years. Her extensive knowledge of where to go, who to see and what to do while traveling has led to her receiving multiple prestigious awards -- national recognition for her networking and national awards for her knowledge. She is so well known in their community, that she would regularly receive calls from small destinations as well as the local tourism commissions. Wanting to do something new, she explored the possibilities online and found that it had huge opportunities for growth and monetization. She joined the FYL community, studied the courses and in a few months was able to create theattractionscoach.com. With the website in its infant stages, there is a lot to be done. Join us we help Sally narrow down her target avatars and segment them to maximize her reach -- that, and a whole lot more. Tune in and let's get started! :-) [Tweet ""When you make a decision to take action, things happen." -Shane"] [Tweet ""In the end, action takers always win." -Jocelyn"] [Tweet ""Keep planting seeds of success as you move forward." -Shane"] [Tweet ""More information is always better than less." -Jocelyn"] You Will Learn: How the Flip Your Life community helped Sally in starting her website Tips on how to transition from your regular job to a full time online entrepreneur When to start segmenting and targeting your avatar Tips on writing the "About You" page for your website And SO much more! Links and resources mentioned in today's show: Sally's Website Elementary Librarian Flip Your Life community Enjoy the podcast; we hope it inspires you to explore what's possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can't Miss Moment: We've been taking drives out in the country after we dropped the kids off. Just a good 15-20 minute drive, we've got the radio off, and we are just talking to each other about what we are going to do that day, sharing ideas that we have to grow our online business. Maybe we'll run out and try to catch the sunrise over one of the hills here in our little town in Kentucky. It's just been a really neat thing to be able to stop and smell the roses, I guess, and not have to be in such a rush to get somewhere. I can remember how hectic mornings were when we worked our normal day jobs. We could barely even see each other. Sometimes, one of us would just sleep in a little bit while the other one got out of the house and wouldn't even see each other in the morning. Now we get to spend this quality time together, and start our day always on the same page. You can connect with S&J on social media too! Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show! If you have comments or questions, please be sure to leave them below in the comment section of this post.

FL 125 – We help Bill decide which niche to focus on for his membership site Jan 10, 2017

Show notes

Need ideas on how to focus on your target niche in your online business? Listen in as we help today's guest on focusing on his target niche to get his online business started. We have a super, amazing guest on air today! He is someone who has inspired many (including us) with his down-to-earth personality and has helped hundreds of clients through his unique approach in handling Small Business Internet Marketing and SEO know-how. We have Flip Your Life community member, Bill Parlaman. Bill is married and is the father to 5 fantastic kids. He got involved in the online business scene back in 2006 and founded Radical Marketing Solutions right from his basement. He specialized in getting client websites more traffic, leads and sales. He made processes very easy to understand and delivered high yielding results. He was able to leave his full-time job as a Risk Control Manager because of his agency's huge success. A few years later, he joined one of the largest marketing agencies in Philadelphia, and is currently serving as their Chief Digital Officer. It was an offer he just couldn't miss. Things were going smoothly, until June 2016, when he was diagnosed with colorectal cancer after going through a routine annual exam. It was this life changing event that forced him to rethink his priorities and focus on making huge lifestyle changes for the sake of his family. He managed to try several diet styles like the Paleo diet, and found that the Ketogenic type diet was what worked best for him. Throughout this transition, he has lost more than 60 pounds and has felt a surprising, steady flow in energy because of his commitment and determination to healthy living. After a successful major operation in September 2016 and having taken several weeks to recover from the biggest battle of his life, he is now 100% cancer-free. (Note: he was back in the forums after he had his surgery!) Now, he is looking into starting a membership site where he can invest his knowledge and have passive income that he can eventually use for his retirement. Join us as we discuss the angles we need to analyze in order to get the foundations of his membership site started. You also don't want to miss Bill's inspiring journey. Ready? Let's get started! :-) [Tweet "If it ain't going to get better & won't get any worse, you might as well try. - Shane"] [Tweet "Most people search for symptoms first, before the cure. - Shane"] [Tweet "Give away the "what," sell the "how." - Jocelyn"] You Will Learn: Why your story is vital to your online business. How to find the right angle to tell your story. The importance of using the right marketing language to attract your audience. How Keyword Research can give you good insights for your next steps. Plus so much more! Links and resources mentioned in today's show: Flip Your Life community Radical Marketing Solutions Enjoy the podcast; we hope it inspires you to explore what's possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can't Miss Moment Today's Can't Miss Moment is our morning workout ritual. We are so thankful that we get to have the freedom and time to take care better care of our health. After dropping the kids off to school, we go straight to the gym and stay there a couple of hours… Jocelyn takes her classes, while I train and lift weights. Going to the gym every morning and not having to deal with the crowd is just an awesome experience overall. You can connect with S&J on social media too! Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show! If you have comments or questions, please be sure to leave them below in the comment section of this post.

FL 124 – We celebrate Marnie's HUGE membership launch Jan 03, 2017

Show notes

Celebrating the New Year with a Success Story! Hey y'all! We wanted to start 2017 with a shout out to all our members, fans, listeners… all of you who have supported us through thick and thin, Happy New Year! Our first episode is an amazing success story from one of our FYL community members, Marnie Ginsberg, Ph. D. Marnie lives with her husband and 3 wonderful daughters in Madison, WI. She has been deeply involved with educational research and has been a teacher for about 20 years; her research focused on strategies to nurture readers and help them overcome learning hurdles. She also became a private tutor and consultant. Her passion and dedication led her to pursue her doctoral studies at the University of North Carolina, where she coached and guided teachers through a unique and dynamic K-2 reading intervention. This brought in promising results from students who struggled in reading and comprehension. Mrs. Ginsberg had long been intrigued by the online business scene. She has been building her blog and email list since 2015 and by October 2016, she had managed to reach a thousand subscribers. She then co-founded the Reading Simplified Academy and was successful in her recent membership launch. Join us as we talk about Marnie's amazing journey. How did she reach her milestone, what did it take to be where she is today and the lessons she had learned along the way. We will also be brainstorming on how she can retain members and maintain the membership. The year has just begun. We have a lot in store for y'all! Let's get started :-) [Tweet ""It takes a different approach to overcome unrealistic expectations." - Jocelyn"] [Tweet ""Find the clues that lead to your success." - Shane"] [Tweet ""You have to lead your people, don't just sit & wait." - Shane"] You Will Learn: How to grow and retain your membership How to have a sale conducive membership The importance of knowing your avatar Why you should keep your content organized Plus so much more! [Tweet ""Step away from the chaos of the moment & focus on the holistic view." - Shane"] [Tweet ""Social proof is very important, don't underestimate it." - Jocelyn"] Links and resources mentioned in today's show: Marnie's Website: Reading Simplified Elementary Librarian Flip Your Life community Enjoy the podcast; we hope it inspires you to explore what's possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can't Miss Moment: Taking Isaac to do archery. We've signed him up for a program called Center Shot, which is a program at our church that takes the sport of archery and applies biblical principles to it, and shows how it is like in archery we don't want to miss the mark, and the same thing is true in our faith. It is cool to be able to go and volunteer in that sport. You can connect with S&J on social media too! Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show! If you have comments or questions, please be sure to leave them below in the comment section of this post. See y'all next week! Can't listen right now? Read the transcript below! Jocelyn: Hey y'all! On today's podcast, we celebrate Marnie's successful launch, and we help her to take it to the next level. Shane: Welcome to Flipped Lifestyle podcast where life always comes before work. We're your hosts, Shane and Jocelyn Sams. We're a real family who figured out how to make our entire living online. And now, we help other families do the same. Are you ready to flip your life? Alright. Let's get started. What's going on everybody? Welcome back to the Flipped Lifestyle podcast. It is great to be back with you again this week.

FL 123 – Why we HATE the affiliate launch model: & how we keep our brand ad, affiliate, and guru-free Dec 27, 2016

Show notes

Yes, we said it. And we'll tell you exactly why we are not a big fan of affliates. We are going to tackle a topic that has been on our mind (and to be honest, getting on our nerves) for a while now: Affiliate Launches. SO many online marketers jump on the affiliate launch bandwagon. You know the drill. A guru has a new product, book or course. Offers a great "opportunity" for other people online to sell it to their list...for a sweet commission of course. And BOOM, inboxes around the world explode with message after message after message about this life-changing widget. Sigh. Affiliate launches kind of drive us crazy, not just because of the endless spamming, but because of the missed opportunities! What would happen if all of those affiliates focused on building their own brands, instead of someone else's? We get offered to join affiliate launches all the time. We have always said no. Today we tell you why. On today's podcast, we are going to share our personal take and insight on why we want to keep our brand ad, affiliate and guru-free. We will also reveal our big surprise for the incoming year, future plans for our premium community and other good stuff y'all are going to find useful in your online business journey. Also, we want you to know that we are over-the-roof from all the success stories that we've received from our listeners, fans and members throughout the year. We are very proud of what you have accomplished and are excited for even greater successes to come! It has truly been an amazing and eventful year here at the Flipped Lifestyle, so we would like to thank every single one of you for your trust and continued support. Although 2016 is about to come to an end, we urge you to keep dreaming big, get out there and do whatever it takes to flip your life. [Tweet ""Control your own destiny. Don't let others decide for you." - Shane Sams"] [Tweet ""Don't compromise your customers to get quick returns." - Jocelyn Sams"] [Tweet ""Focus & invest on your brand, not someone else's." - Shane Sams"] You Will Learn: Our insights on affiliate ad launches The importance of focusing & investing on your brand And a BIG surprise for Flipped Lifestyle listeners, fans and members this 2017! Enjoy the podcast; we hope it inspires you to explore what's possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Links and resources mentioned in today's show: Rina's Anniversary Episode Flipped Lifestyle Patreon [Tweet " "We would rather zig while everyone else is zagging." - Jocelyn Sams"] [Tweet " "Quick & easy aren't always the right things to do." - Jocelyn Sams"] [Tweet " "Just because 'it works," doesn't mean it's the right thing to do" - Shane Sams"] You can connect with S&J on social media too! Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show! If you have comments or questions, please be sure to leave them below in the comment section of this post. See y'all next week! Can't listen right now? Read the transcript below! Jocelyn: Hey y'all! On today's podcast, we're going to tell you why we keep the Flipped Lifestyle podcast ad-affiliate and guru-free. Shane: Welcome to the Flipped Lifestyle podcast, where life always comes before work. We're your hosts, Shane and Jocelyn Sams. We're a real family who figured out how to make our entire living online. Now, we help other families do the same. Are you ready to Flip Your Life? All right, let's get started. What's going on everybody? Welcome back to the Flipped Lifestyle podcast. Hope you guys had a great Christmas, and are getting ready for an awesome New Year. Jocelyn: It is our final podcast for 2016,

FL 122 – We celebrate and analyze Rina's first year in online business Dec 20, 2016

Show notes

Want to know how Rina became successful in her first year in online business? Listen in today's episode and hear her amazing story about her online business. This week, we are celebrating the amazing success of one of our Flip Your Life members, Rina Orellana. Rina is a one-of-a-kind artistic director and master teacher. With her strong yet feminine style and dedication, she seems to naturally inspire her students to hone their skills with so much authenticity and love. She has been a professional flamenco dancer for over 2 decades and is the owner of Rina Orellana Flamenco, which recently celebrated its first anniversary online. From the last time we had her on air, she had about 30+ members and she has more than quadrupled that amount 33 episodes later -- a really huge leap in numbers! Join us as we retrace Rina's online business roots... what worked, what didn't and what else needs to be done to expand her reach. Her struggles are something we can relate to and her successes are definitely something exciting to look forward to. Don't miss it! [Tweet ""Don't let frustration block your view of the amazing journey ahead." - Shane"] [Tweet ""It ain't gotta be perfect, it just has to be done." - Shane"] [Tweet ""Part of growing your business is the need to invest to move forward." - Jocelyn"] [Tweet ""Make a list, create procedures, these will help in your future transition." - Jocelyn"] You Will Learn: Rina's backstory Take always from Rina's first year in online business What she learned from Shane & Jocelyn How the Flip Your Life community helped her overcome challenges How to get help and transition tasks to your VA Plus so much more! Links and resources mentioned in today's show: Rina's First FL guesting Rina's online flamenco studio Flip Your Life community Elementary Librarian Enjoy the podcast; we hope it inspires you to explore what's possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can't Miss Moment: Today's Can't Miss Moment is another field trip. Jocelyn and I got to go with Isaac on a field trip to a local camp at a lake. The kids did all kind of cool things. They put a sock on and they were walking around to get dirt all over their feet so they can take them back and look at microscopes. They got little baby jars, and they got some water out of the pond, and they had like, a scavenger hunt where they had to go find pine cones, and leaves, and things like that, and it was just an all-day thing. They ate lunch there, and we got to go and hang out with Isaac, walking around the trails with him. We got to actually got to volunteer at the field trip. There were very few parents there, I was very surprised. We got to actually teach the kids how to fish. We got to show them how to cast fishing rods and reels. You can connect with S&J on social media too! Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show! If you have comments or questions, please be sure to leave them below in the comment section of this post. See y'all next week! Can't listen right now? Read the transcript below! Jocelyn: Hey y'all! On today's podcast, we recap Rina's first year in online business. Shane: Welcome to the Flipped Lifestyle podcast, where life always comes before work. We're your hosts, Shane and Jocelyn Sams. We're a real family who figured out how to make our entire living online. Now, we help other families do the same. Are you ready to Flip Your Life? All right, let's get started. What's going on everybody? Welcome back to the Flipped Lifestyle podcast. It is great to be back with you again this week. For those of you who may not be familiar with the Flipped L...

FL 121 – We help Yolanda refocus and create a new sales funnel for her online business Dec 13, 2016

Show notes

Need ideas on creating and optimizing sales funnels for your online business? Listen in as we help today's guest improve her current membership engagement through optimizing her sales funnel. On this week's episode, we have Flip Your Life community member and Tibetan culture advocate, Yolanda O'Bannon. Yolanda and her husband, Lobsang Wangdu, are currently teachers at the University of California. She is also the Executive and Editorial Assistant for Science magazine and the Web Producer for iBiology.com. She has been to Japan, India, Spain and many other countries, but is especially fascinated with the Tibetan culture. She had advocated for its preservation and promotion for many years by volunteering for several affiliate Tibetan support organizations. In 2009, Yolanda and Lobsang decided to pursue their passion and created the "YoWangdu Tibetan Culture," a website and business whose mission is to enable visitors to truly experience and genuinely appreciate Tibet's remarkable cultural heritage, as well as support Tibetan education. Yolanda is the website's producer, writer and editor. Content creation is her forte, but has had slow development the past few years. She only has a few members and wants to connect with them without being too pushy. We're going to help her gain new insight on how to improve her current membership engagement and also introduce a new angle on how to create a new sales funnel. Join us as we help her take it up a notch. Let's get started. [Tweet ""Give it everything you've got and don't beat yourself up after." - Jocelyn"] [Tweet ""Make things seasonally appropriate, always check your calendar." - Jocelyn"] [Tweet ""It's easier to add layers than endlessly create new content." -Shane"] [Tweet ""Don't do it alone -- that is the key component to moving forward." - Shane"] You Will Learn: How to improve your membership engagement How to organize and focus your sales funnels Why you should create seasonally appropriate products/content And a lot more… Links and resources mentioned in today's show: Flip Your Life membership community YoWangDu Tibetan Culture Tibetan Home Cooking eBook and video series Enjoy the podcast; we hope it inspires you to explore what's possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can't Miss Moment: Today's Can't Miss Moment is studying with our children. Having an online business has given us so much freedom. We get to have the energy left in our tank at the end of the day to stop, study with the kids, help them do well in school and just do those extra things like read the Bible to the kids something that we might not have done if we were working full-time. You can connect with S&J on social media too! Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show! If you have comments or questions, please be sure to leave them below in the comment section of this post. See y'all next week! Can't listen right now? Read the transcript below! Jocelyn: Hey y'all! On today's podcast, we help Yolanda take her travel and culture business to the next level. Shane: Welcome to the Flipped Lifestyle podcast, where life always comes before work. We're your hosts, Shane and Jocelyn Sams. We're a real family who figured out how to make our entire living online. Now, we help other families do the same. Are you ready to Flip Your Life? All right, let's get started. What's going on, everybody? Welcome back to the Flipped Lifestyle podcast. It is great to be back with you again this week. We are super excited for our guest today. We have a Flip Your Life community member coming on so that we can help them take their business to the next l...

FL 120 – We help Xiao set up multiple pricing tiers for his membership website Dec 06, 2016

Show notes

Need ideas on multiple pricing tiers for a membership website? Listen in as we help today's guest take his online business to the next level by creating pricing tiers and other strategies. Our guest is someone who is part of the Flip Your Life community's international clique. He is a Fédération Internationale des Échecs (FIDE) Master, Xiao Cheng. Xiao was born in China, but later moved to the United States while he was in middle school during the early 2000s. He graduated from the University of Georgia, and had done IT related jobs. He has been playing chess for as long as he can remember and had been very competitive especially from 2001-2007. He won several scholastic tournaments before graduating, one of which was the Georgia State Chess Championship in 2006. Now 27, he wants to ignite the youth's passion for chess. He currently teaches chess at two schools, where he coaches children between 6-10 years old to hone their skills and raise their ELO ratings. By listening to podcasts, he learned the endless opportunities that awaits him online. He created Learn Chess with Xiao (Beta) and Simpler Xiao to get his online membership started, two domains that he plans to merge in the future. Join us as we teach Xiao how to get his message across and make his "online classroom" a place where aspiring chess players all come together. We're a couple of weeks away from Christmas, the episodes keep getting even more info-packed… you really do not want to miss this! [Tweet "Scale does not always mean always only passive. - Shane"] [Tweet "We reward people who commit longer and pay more. - Shane"] [Tweet "Make sure people know what your membership is for. - Jocelyn"] [Tweet "Have one home and integrate all the different pieces around it. - Jocelyn"] You Will Learn: How to get the message across How to sell your "Online Classroom" vs the normal classroom How to start a Two-Tiered Membership How to segment your avatar Links and resources mentioned in today's show: Flip Your Life community Lean Chess with Xiao Simpler Xiao Xiao's Exclusive Offer for Flipped Lifestyle Listeners (Level 1) Xiao's Exclusive Offer for Flipped Lifestyle Listeners (Level 2) Enjoy the podcast; we hope it inspires you to explore what's possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can't Miss Moment: Today's Can't Miss Moment is really cool when it is hanging out with our kids on Saturday mornings. We take all the dining room chairs and we make big trains all the way through the halls, and I would push the little chairs and let them drive around like we are on the train. We spent all Saturday morning last week just having fun playing, watching TV, playing games. I built this big, huge cave for the kids under our tall dining room table. They stayed under there for like an hour. They brought every toy from their room down. Saturday mornings are just such a different place in our household than they were a few years ago. You can connect with S&J on social media too! Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show! If you have comments or questions, please be sure to leave them below in the comment section of this post. See y'all next week! Can't listen right now? Read the transcript below! Jocelyn: Hello! On today's podcast, we help Xiao take his chess membership site to the next level. Shane: Welcome to the Flipped Lifestyle podcast, where life always comes before work. We're your hosts, Shane and Jocelyn Sams. We're a real family who figured out how to make our entire living online. Now, we help other families do the same. Are you ready to Flip Your Life? All right,

FL 119 – We help Kyle identify the best lead magnet for his service-based coaching business Nov 29, 2016

Show notes

Need ideas for a service-based online business lead magnet? Listen in as we discuss target avatars and lead magnets with today's guest to help him grow his online business. On today's podcast, we have Flip Your Life community member, Kyle Wick. Born in Canada, he later moved to Washington where he grew up in a small farm. He was able to attend college, but realized he needed to take a different route and follow his own path. By the time he reached 33, he had already done 30 different jobs but he didn't feel it was the right fit. After a family tragedy in 2008, he finally decided to start his own company, because working for someone else was never his ticket. He founded a window cleaning company called A Touch of Glass Inc. Now with over 20 years of experience, Kyle's company has grown significantly and has since been living the lifestyle he has always wanted. Kyle wants to reach out to a larger audience and coach other service-based business owners, but needs help in getting this venture started in the right direction, so we're going to break ground by discussing target avatars and lead magnets -- among other things. Don't miss this episode, 'cause it just might be what you need to flip YOUR online business to the next level. [Tweet "There are different paths and angles, everybody has theirs to follow. -Jocelyn"] [Tweet "Forget how the world thinks your life should be like, YOU call the shots. -Shane"] [Tweet "Tell me where you are, where you want to be & I'll take you there. -Shane"] You Will Learn: How to do a reverse budget. How to narrow down your target avatar. How the lead magnet works. How to develop your lead magnet. Plus so much more! Links and resources mentioned in today's show: Flip Your Life Community Kyle Wick's Business James Schramko Can't Miss Moment It's kind of a simple one, it's just hanging out with the kids after school. We get to pick the kids up every day at around 3 o'clock, we actually structure our day during the school year to where we do not work after 3 o'clock, so when the kids get home from school, we can be with them. And so we do that but we've done a lot of cool things after school lately. Just playing in the backyard yesterday for about an hour, me and Isaac just ran around with swords, fighting imaginary zombies. Isaac would climb up on their playset, where I would try to climb up and get him like I was the zombie and he would zap me and turn me back into a human. Isaac said, "I really liked playing that game with you today, Daddy!" would have been a missed opportunity if we were still working a nine-to-five. And the other day, Anna Joe came home and she – every day she comes home and says, "Play a board game with me." She loves playing board games. So it's just kind of a fun thing to climb up the – into her closet and pick out the board game. And that we sat outside all afternoon a couple of days ago and just built dominoes. We just built little tracks, we would knock them down and watch them all fall. It was just a lot of fun, just playing after school with the kids. You can connect with S&J on social media too! Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show! If you have comments or questions, please be sure to leave them below in the comment section of this post. See y'all next week! Can't listen right now? Read the transcript below! Jocelyn: Hey y'all! On today's podcast, we help Kyle take his service coaching business to the next level. Shane: Welcome to Flipped Lifestyle podcast where Life always comes before work. We're your hosts, Shane and Jocelyn Sams. We're a real family who figured out how to make our entire living online. And now, we help other families do the same.

FL 118 – Flipped Lifestyle Special: How to host a Successful Live Event for your business Nov 22, 2016

Show notes

We've had a lot of questions pouring in recently about our live events. So for this week's special episode, we have our very own Live Events Coordinator, Amber Bowling, walk us through Live Events 101. Amber is based in Lexington, KY and had been in the industry for about 12 years. She started with social gatherings like weddings and college events, later on she also helped in corporate and nonprofit events. She has been behind our latest community event, and it was every bit as fun as we imagined. She believes that live interaction in events are profitable since it brings and builds business dynamics. So, join us as we discuss this interesting topic and get your online business to the next level. [Tweet ""Get them excited, take them over the edge, keep the momentum moving forward." - Shane"] [Tweet ""Make events an experience that lasts them a lifetime." - Jocelyn"] [Tweet ""When you serve your customers, their lifetime value will even out the profit later on." - Shane"] You Will Learn: The Benefits of Live Events for your business How to start a live event for your online business What to charge for a live event The importance of cost-benefit analysis Make your Live Even Checklist AND so much more! Links and resources mentioned on today's show: Flip Your Life Community Amber's Live Event Checklist Amber's Website Enjoy the podcast; we hope it inspires you to explore what's possible for your family! Click here to leave us an iTunes review and subscribe to the show! We may read yours on the air! Can't Miss Moment Today's Can't Miss Moment is going to the apple orchard with our daughter, Anna. This is her very first field trip ever. It was the kindergarten fieldtrip and we went out to apple orchard and just got to pick some apples. We played with some friends, and I was really happy to be able to go to her trip to the apple orchard. You can connect with S&J on social media too! Thanks again for listening to the show! If you liked it, make sure you share it with your friends and family! Our goal is to help as many families as possible change their lives through online business. Help us by sharing the show! If you have comments or questions, please be sure to leave them below in the comment section of this post. See y'all next week! Can't listen right now? Read the transcript below! Jocelyn: Hey y'all! On today's podcast we help you plan and execute a successful live event, with live event coordinator, Amber Bowling. Shane: Welcome to the Flipped Lifestyle podcast, where life always comes before work. We're your hosts, Shane and Jocelyn Sams. We're real family who figured out how to make our entire living online and now, we help other families do the same. Are you ready to flip your life? Alright, let's get started. What's going on everybody? Welcome back to the Flipped Lifestyle podcast. It is great to be back with you again this week. We've got a little bit different kind of show for you than our normal podcast. Normally, we bring on a member of our Flip Your Life Community and we help them with some of the questions they have about online business and give them a live consulting call on the air. But we've been getting a lot of feedback and questions lately about live events specifically, how do you host your own live event. I know that this can be a great compliment for many people in their online business to create these live meet-ups and these live events so, we thought we would bring on an expert today. Jocelyn: And we don't always bring on experts. Shane: No, we don't. We do not bring on self-proclaimed gurus, but we know this person is an expert because this is actually our live event coordinator, Amber Bowling. Amber, welcome to the show! Amber: Thank you for having me. Shane: And Amber is also my cousin. So, this is a family thing y'all and if you're blood related,

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