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    Business

    First Things THRST

    ‘First Things THRST’ is a weekly masterclass that explores the secrets and experiences of entrepreneurs and content creators from across the globe. Each episode is unfiltered and guided by the premise of leaving no stone unturned, which is accountable for the deep discussions into the backgrounds, hardships and confessions of my guests. My goal is simple, to share insights and fresh perspectives on topics like entrepreneurship, success and fitness. Join me on this exciting adventure, and I’m hoping you gain as much from these discussions as I do.

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    Copyright: © 2023 First Things THRST

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    Latest Episodes:
    E051 - Unlock Your Potential: Master the Mind, Body and Spirit | Wim Hof Jul 15, 2024
    Show notes

    Joining us for episode 51 is the legendary iceman who needs no introduction. Wim Hof is a motivational speaker and extreme athlete who revolutionised modern science with his ability to withstand freezing cold temperatures. Through his self-developed Wim Hof method, consisting of cold exposure, breath work and the power of the mind, he has achieved the un-thinkable and left health professionals speechless. Some notable feats include climbing Mount Everest in shorts, fighting off dangerous bact...


    E050 - Raw Bodybuilding, Health & Life Advice From a 6x Mr. Olympia | Dorian Yates Jul 07, 2024
    Show notes Dorian Yates is a legendary English bodybuilder and 6x former Mr. Olympia who revolutionised the sport by being the first of the so-called “mass monsters.” His “high intensity” philosophy involved pushing each set to failure through techniques like forced reps, drop sets and partial reps. This allowed him to maximise muscle stimulation in shorter, more intense workouts. After retiring from competitive bodybuilding, Yates has transferred his knowledge into DY Nutrition, which offers a line of premium and science-backed products to help people achieve their health goals. Tune in for the next two hours as we explore all things bodybuilding, mindset, spirituality and more.
    00:00 Mike’s experience training with Dorian
    04:44 Key lessons from bodybuilding legends & the impact of a training partner
    08:14 The #1 thing that could be ruining your workout
    11:02 Why strength training is essential for longevity & quality of life
    13:20 Dorian’s injuries: “my career is over” – how he bounced back
    19:10 What Dorian would change about his bodybuilding career if he could go back in time
    22:12 The origins of bodybuilding coaches
    25:00 Using “F*ck you energy” for gym motivation
    29:00 How Dorian overcame depression & found new purpose once exiting bodybuilding
    35:41 Identity & spiritual journeys for self discovery
    43:52 Cannabis: common misconceptions & health benefits
    48:22 The dangers of alcohol
    56:22 Medicinal mushrooms & ayahuasca
    57:22 DY Nutrition & supplements
    1:03:42 Bloodwork & deficiencies
    1:06:55 Dorian’s favourite thought leaders on health
    1:11:45 TRT & steroids
    1:14:38 Low testosterone: the new epidemic
    1:18:11 Natural bodybuilding & false expectations
    1:20:35 At what age do men peak? (strength)
    1:23:33 How setting up a gym in Marbella was a “nightmare”
    1:27:15 Dorian’s future ventures & what he hopes to be remembered for
    » Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/
    » Transform your physique - https://www.thrstapp.com/
    » My clothing brand, THRST - https://thrstofficial.com
    » Custom Bioniq supplements - CODEBQMIKETHURSTON - https://shorturl.at/fRV67
    » Join @Whoop and get your first month for free - join.whoop.com/FirstThingsThrst
    Follow Dorian
    YouTube: https://www.youtube.com/@dorianyatesnutrition
    Instagram: https://www.instagram.com/dynutrition
    TikTok: https://www.tiktok.com/@dynutrition
    DY Nutrition: https://dynutrition.co.uk/

    E049 - $20M/Year Entrepreneur: Turning Your Struggles Into A Multi-Million $ Empire | Samuel Onuha Jun 30, 2024
    Show notes Samuel Onuha is a young self-made millionaire from Amsterdam. He started his online journey from his bedroom in a small fishing village in the north of the Netherlands. While still in school, he built his first Shopify store—six years later, it became an eight-figure global clothing brand backed by top influencers and celebrities. After hitting a $50M+ net worth, Samuel and his brother Ruben now mentor others through their elite program, Millionaire Commerce—a private mentorship where they share the exact eCommerce strategies that helped scale their business to $20M+ per year.Tune in for the next two hours as we explore the hardships, mindsets, and secrets that made Samuel a multi-millionaire by 25.
    00:00 Sam’s early years: family, background and the start of his self-development journey
    07:34 Disliking school & turning to cannabis
    14:02 Early hustles & manifesting success
    20:10 How going all-in with eCommerce changed Sam’s life forever
    33:01 ICON’s overnight success & the dreaded fine
    39:44 Investing in your craft & developing future-proof skills
    43:19 How paranoia became #1 motivation for levelling up ICON
    49:34 Sam’s most important business tip (always get proof of concept)
    53:11 “This will never work!” – Does the education system condemn entrepreneurship?
    57:04 Improving your network & building a solid social circle
    1:00:16 Delayed gratification, the comfort pit & maintaining motivation
    1:04:24 Relocating is the “best decision ever”
    1:08:22 Temptations & distractions
    1:14:44 The ultimate strategy for making money online (marketing & organic content)
    1:20:02 The hidden truth behind Sam’s lavish lifestyle
    1:23:22 Scaling a brand & Sam’s #1 advice for eCommerce success
    1:29:44 Dropshipping is a “copy and paste model”: is this the easiest business to start?
    1:41:44 The hardships of scaling a business & building a team
    1:44:12 Catapulting ICON towards $100 million: maturing goals & developing intrinsic purpose
    1:49:33 Creating your vision & escaping mediocrity
    1:55:33 Important principles to avoid the comfort pit
    1:58:12 Developing work life balance
    2:01:00 Relationships & finding the “right” one
    2:06:55 Is Dubai really safe?
    2:11:44 Sam’s future plans
    » Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/
    » Transform your physique - https://www.thrstapp.com/
    » My clothing brand, THRST - https://thrstofficial.com
    » Custom Bioniq supplements - https://www.bioniq.com/mikethurston
    • 40% off your first month of Bioniq GO
    • 20% off your first month of Bioniq PRO
    » Join @Whoop and get your first month for free - join.whoop.com/FirstThingsThrst
    Follow Samuel
    YouTube: https://www.youtube.com/@samuelonuha
    Instagram: https://www.instagram.com/sonuha
    Website: https://samuelonuha.com/
    Millionaire Commerce: https://lp.millionaire-commerce.com/

    E048 - Proven Methods for Increasing Muscle, Strength & Gym Performance | Mike Israetel Jun 23, 2024
    Show notes Mike Israetel is an expert sports science and nutrition coach and the founder of Renaissance Periodization. With over 25 years of bodybuilding experience, Mike has empowered thousands to achieve their dream physiques through evidence-based strategies. If you’re at a standstill with your training and looking for a breakthrough, today’s episode is for you. Tune in for a two-hour masterclass as Mike and Mike dive into training splits, bodybuilding hacks, mindsets & nutrition.
    00:00 Introduction
    01:58 Luxury lifestyles in Dubai & why Mike Thurston has multiple gym memberships
    04:00 The pros & cons of owning a gym
    05:45 Why Mike Israetel trains in silence (how music can affect your workouts)
    11:00 Materialism & “flexing” wealth (old money vs new money)
    16:02 “I’ll die in the gym!”: Mike’s 25+ years & love for weightlifting
    18:22 Mike Israetel’s rant on growing a “next level physique”
    22:45 The deeper truth about low motivation & inconsistency
    28:55 Mike Israetel’s professional background & expertise in nutrition & physiology
    34:21 Nutrition controversies & illusion of expertise
    40:12 Advice for those confused by nutrition information
    42:45 Blending real-world training experience with academic theory
    48:00 Why teaching others consolidates your knowledge
    49:44 Social media & the rise of false expertise
    51:44 Most misunderstood bodybuilding beliefs
    55:12 Mike’s go-to exercises for each muscle group
    1:04:22 Genetics & muscle dominance
    1:10:00 Mike’s gym app (RP Periodization)
    1:14:02 The truth about DOMS & muscle soreness
    1:15:22 Content workflow & creator ambitions
    1:27:12 How to build an audience: 2 key traits
    1:28:59 Best celebrity physiques & Hollywood trainer myths
    1:40:00 Mike’s income from RP app & money mindset
    1:43:24 Investing strategies & ETFs
    1:50:00 Mike Thurston on spending & lifestyle
    1:55:22 Biohacking & anti-aging
    2:00:00 Mike Israetel’s future plans
    » Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/
    » Transform your physique - https://www.thrstapp.com/
    » My clothing brand, THRST - https://thrstofficial.com
    » Custom Bioniq supplements - https://www.bioniq.com/mikethurston
    • 40% off your first month of Bioniq GO
    • 20% off your first month of Bioniq PRO
    » Join @Whoop and get your first month for free - join.whoop.com/FirstThingsThrst
    Follow Mike
    YouTube: https://www.youtube.com/@renaissanceperiodization
    Instagram: https://www.instagram.com/drmikeisraetel
    RP Strength: https://rpstrength.com/

    E047 - Billionaire Reveals How to Make $1,000,000 in 2024 | Saygin Yalcin Jun 16, 2024
    Show notes Saygin Yalcin is a Dubai-based entrepreneur who revolutionised the UAE’s auto vehicle & e-commerce markets. After many failed career attempts—from DJing to medicine—Saygin relocated to Dubai alone, fuelled by an obsession to build something big. His first major business, Sukar.com, was acquired by Amazon for over $500 million, catapulting him to the forefront of entrepreneurship in the region. Tune in for the next hour as Saygin shares core skills and strategies for building a high-performance business in 2024.
    00:00 Introduction
    01:04 How to build a successful network of connections
    03:50 Saygin’s journey to becoming a billionaire
    06:39 The blueprint & mindset to a successful business
    09:22 Building the UAE’s largest fashion store with no prior experience
    14:35 The four pillars of wealth creation
    16:22 Why you should be optimistic about AI
    24:00 Future-proof skill sets AI will never replace
    27:24 “People hate marketing”: the key to elevating online presence
    30:33 The #1 skill for social media and marketing success
    31:58 Why followers are becoming less important
    33:44 Saygin’s formula for creating viral content
    35:35 Selling Sukar to Amazon & launching SellAnyCar.com
    45:00 5 steps to drive online sales and scale your brand
    51:00 The value of imitation in business
    54:11 Saygin’s routine for productivity & time optimisation
    56:00 Infrastructure tips: funnels, leads & performance marketing
    1:02:44 Saygin’s purpose & next steps
    1:05:00 Work-life balance & overcoming self-doubt
    » Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/
    » Transform your physique - https://www.thrstapp.com/
    » My clothing brand, THRST - https://thrstofficial.com
    » Custom Bioniq supplements - https://www.bioniq.com/mikethurston
    • 40% off your first month of Bioniq GO
    • 20% off your first month of Bioniq PRO
    » Join @Whoop and get your first month for free - join.whoop.com/FirstThingsThrst
    Follow Saygin
    YouTube: https://www.youtube.com/@sayginyalcin
    Instagram: https://www.instagram.com/sayginyalcin
    TikTok: https://www.tiktok.com/@sayginyalcin
    Website: https://sayginyalcin.de/

    E046 - “TikTok is the New AMAZON!”: The Future of Online Business & eCommerce | RobTheBank Jun 04, 2024
    Show notes Robert Oliver (@robthebank) is a serial entrepreneur and eCommerce expert at the forefront of the next big wave in online business. After exiting his first company for eight figures, Rob is now betting big on TikTok Shop—predicting it will overtake Shopify and Amazon as the dominant eCommerce platform. Beyond business, Rob uses content creation to share his hard-earned lessons, covering everything from branding and relationships to modern masculinity and the creator economy.Tune in for the next hour as we explore the mindset, strategies, and insights behind a new-age entrepreneur.
    00:00 Life in the States: taxes, work & quality of life
    03:33 Why Mike sees Dubai as the ultimate base
    06:44 Hustling vs. work-life balance in your 20s & 30s
    09:02 Personal brands & the Iman Gadzhi / Hormozi blueprint
    11:02 “Lifemaxxing” and investing in yourself
    13:42 Rob’s Genius Brand & Amazon domination
    19:01 What no one tells you about selling a business
    24:42 Post-wealth crises: purpose beyond money
    27:02 Duty & fulfillment as a modern man
    29:00 Looksmaxxing & health as high-leverage moves
    32:44 Top Shelf: Rob’s next brand & Andrew Tate collab
    36:01 Andrew Tate controversy unpacked
    38:42 Why TikTok Shop is the next early Amazon
    41:44 UGC, virality & content as the top promo tool
    45:05 Influence, mimetic desire & identity
    48:55 “Relationships are a disaster!” Hard truths on dating
    52:00 Open relationships vs. monogamy
    57:44 Is having kids the hardest choice you'll ever make?
    59:32 Rob’s future plans & reflections
    » Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/
    » Transform your physique - https://www.thrstapp.com/
    » My clothing brand, THRST - https://thrstofficial.com
    » Custom Bioniq supplements - https://www.bioniq.com/mikethurston
    • 40% off your first month of Bioniq GO
    • 20% off your first month of Bioniq PRO
    » Join @Whoop and get your first month for free - join.whoop.com/FirstThingsThrst
    Follow Rob
    YouTube: https://www.youtube.com/@robthebankmotion
    Instagram: https://www.instagram.com/robthebank
    X: https://x.com/thegeniusceo

    E045 - “Young Men are FAILING”: The Masculinity Crisis | Scott Galloway Jun 02, 2024
    Show notes Joining me today is Scott Galloway, NYU professor, best-selling author, and host of the Prof G and Pivot podcasts. In this episode, Scott shines a light on the global crisis facing young men—from rising loneliness to declining economic mobility—and why he believes this is one of the most urgent issues of our time. We also unpack key insights from his latest book, The Algebra of Wealth, touching on masculinity, AI, financial literacy, relationships, and long-term happiness.
    00:00 Introduction
    02:10 Life & the economy: US, London, and Dubai compared
    05:00 Raising a family in the UAE vs. the “real world”
    08:10 Why Scott left the US for London
    12:25 American culture & patriarchy: myth or reality?
    13:22 The decline of young men’s health, ambition & opportunity
    19:40 The future of education: promises & pitfalls
    24:12 How to filter information in the attention economy
    27:00 Enragement = engagement: the marketing trap
    30:42 Bots, fake followers, and media distortion
    32:02 Finding meaning in life & career
    33:49 The loneliness epidemic: “Gen Z is giving up”
    40:00 AI and its role in amplifying isolation
    43:00 Young people vs. economic stagnation
    45:34 The challenge of dating & attracting the right partner
    47:12 Family upbringing and its influence
    54:22 Scott’s advice for men looking for the right relationship
    57:12 Hedonism vs. lasting happiness
    » Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/
    » Transform your physique - https://www.thrstapp.com/
    » My clothing brand, THRST - https://thrstofficial.com
    » Custom Bioniq supplements - https://www.bioniq.com/mikethurston
    • 40% off your first month of Bioniq GO
    • 20% off your first month of Bioniq PRO
    » Join @Whoop and get your first month for free - join.whoop.com/FirstThingsThrst
    Follow Scott
    Linktree: https://linktr.ee/profgalloway
    The Algebra of Wealth: https://www.profgalloway.com/the-algebra-of-wealth-3/

    E044 - The Single Life Secret: Self-Confidence is the Key to True Love | Tracy Harmoush May 26, 2024
    Show notes Tracy Harmoush is a former investment banker turned fitness entrepreneur and mindset speaker. After leaving the corporate grind in Dubai, Tracy built her brand around holistic health, confidence, and self-leadership through her app Untraceable and hit podcast What They Don’t Tell Us. In this episode, we unpack her full journey—from the gym to the boardroom to relationships—exploring what it really takes to pursue purpose over pressure.
    00:00 Introduction
    03:22 Tracy’s time in corporate investing & trading in Dubai
    07:45 How Dubai’s culture evolved from the 2000s to today
    10:33 Entrepreneurship vs corporate careers
    14:11 The Untraceable fitness app & why basics work best
    18:00 Fitness myths women still believe
    23:05 How to beat gym anxiety
    27:12 Dating in Dubai & gym cold approaches
    32:22 Accidental success with Untraceable & podcast motivation
    38:44 Entrepreneurship, priorities & personal balance
    42:00 Navigating careers while in relationships
    49:33 When it’s not right, but there’s no reason to leave
    55:44 Why solitude builds true confidence
    57:20 Energy exchanges & confidence while single
    1:00:22 Why are women drawn to bad boys?
    1:03:22 Standards & expectations in modern dating
    1:07:12 Building a real friendship circle
    1:14:05 Healthy emotional boundaries in relationships
    1:18:33 Should men open up more?
    1:22:03 Masculine vs feminine energy
    1:28:12 Dating struggles for men in their early 20s
    1:31:22 Gratitude, regrets & embracing the now
    1:38:02 The sweet story behind Tracy’s ice cream brand
    1:45:20 Her current business ventures
    1:50:31 Role models & self-inspiration
    1:52:11 Tracy’s #1 advice for young women
    » Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/
    » Transform your physique - https://www.thrstapp.com/
    » My clothing brand, THRST - https://thrstofficial.com
    » Custom Bioniq supplements - https://www.bioniq.com/mikethurston
    • 40% off your first month of Bioniq GO
    • 20% off your first month of Bioniq PRO
    » Join @Whoop and get your first month for free - join.whoop.com/FirstThingsThrst
    Follow Tracy
    YouTube: @TracyHarmoush
    Instagram: https://www.instagram.com/tracyharmoush
    TikTok: https://www.tiktok.com/@tracyharmoush?lang=en
    Untraceable: https://www.instagram.com/untraceable

    E043 - The System Has F**KED You: Here's How to Escape... | Simon Squibb May 19, 2024
    Show notes Simon Squibb is a veteran entrepreneur, investor, and the founder of HelpBnk, a platform dedicated to helping millions launch their own businesses. With 19 companies under his belt, Simon brings unmatched experience and raw honesty to the table—making this episode a must-listen for any aspiring entrepreneur. From the flaws in education to the mindset shifts needed for success, this is your blueprint for starting and scaling a purpose-driven business.
    00:00 Why Simon left the UK for Hong Kong
    04:33 The real issues in England: media, politics & education
    09:47 Simon’s advice for launching your first business
    13:00 The education system is broken: practical skills vs schooling
    22:42 Make learning more meaningful by following your interests
    27:03 Passion vs strengths: which should guide your purpose?
    32:10 Human nature & learning how to hunt
    34:50 The mindset shift for lasting happiness
    41:44 The truth about fame
    44:44 Hack your luck: Simon’s 3-step system
    49:33 Why big businesses are easier to run than small ones
    54:20 Is entrepreneurship for everyone?
    59:00 Why Simon is obsessed with helping people achieve dreams
    1:03:01 The shortcut to happiness: give without expecting
    1:13:22 The beauty of creating, solving, and serving
    1:18:22 Co-founders & filtering valuable partnerships
    1:26:55 Personal branding, investing, and loyalty-based business
    1:36:28 Is property investing a scam?
    1:48:02 What’s next for Simon
    » Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/
    » Transform your physique - https://www.thrstapp.com/
    » My clothing brand, THRST - https://thrstofficial.com
    » Custom Bioniq supplements - https://shorturl.at/fRV67
    • 40% off your first month of Bioniq GO
    • 20% off your first month of Bioniq PRO
    » Join @Whoop and get your first month for free - join.whoop.com/FirstThingsThrst
    Follow Simon
    Instagram: https://www.instagram.com/simonsquibb/
    TikTok: https://www.tiktok.com/@simonsquibb
    Free business support: Helpbnk.com

    E042 - “Happiness is a CHOICE!” Instantly Fix Your Stress & Anxiety | Mo Gawdat May 12, 2024
    Show notes Mo Gawdat, recognised as the ‘happiness expert’, is a former Chief Business Officer at Google X who transformed personal tragedy into a global mission: to make one billion people happy. After the loss of his son Ali, Mo dedicated his life to teaching others how to find meaning, joy, and peace—even in the darkest of moments. In this episode, he shares deeply personal lessons and science-backed strategies to help you eliminate stress, navigate grief, and live with greater clarity.
    00:00 Introduction
    01:59 Chronic stress: “the biggest pandemic of our time”
    11:12 Creative writing & the meaning behind Unstressable
    15:42 How the loss of Mo’s son transformed him from grumpy to joyful
    25:11 Be ruthless with your time & energy
    28:44 Ego, identity, and grounding
    32:20 One Billion Happy: how to beat sadness & stress
    40:33 Find purpose using the “gamer’s mindset”
    48:22 Your small step to make the world better
    51:25 Power up your happiness equation
    58:12 How to manage traumatic stress
    1:03:45 “Happiness is a choice” — identify and eliminate stressors
    1:10:04 Purpose through process of elimination
    1:13:33 Spirituality, intuition & your non-physical self
    1:21:11 Is hustle culture overrated?
    1:23:04 Life-changing lessons from religion
    1:33:00 Evolution, probability, and our existence
    1:37:45 Perspective & living meaningfully
    1:41:33 Biggest threats to humanity
    1:47:25 Investing in yourself & your happiness
    1:53:12 Hedonism, money & your social circle
    1:59:02 Minimalism & decluttering your life
    2:05:50 Maintaining love & relationships
    2:21:22 “Most relationships break because of…”
    » Escape the 9-5 & build your dream life - https://www.digitalplaybook.net/
    » Transform your physique - https://www.thrstapp.com/
    » My clothing brand, THRST - https://thrstofficial.com
    » Custom Bioniq supplements - https://www.bioniq.com/mikethurston
    • 40% off your first month of Bioniq GO
    • 20% off your first month of Bioniq PRO
    » Join @Whoop and get your first month for free - join.whoop.com/FirstThingsThrst
    Follow Mo
    Instagram: /mo_gawdat
    Website: https://www.mogawdat.com/
    Pre-order Unstressable: https://www.unstressable.com/

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