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    Business

    Evergreen Marketing (formerly CarrotCast)

    If your business relies solely on you to generate leads and you want to finally get off the ‘marketing hamster wheel’, this is the podcast. We share step-by-step how to execute online, *AHEM!*, Evergreen Marketing to generate consistent, high-quality leads, so you can ultimately build a business of freedom & impact.

    Every other TUESDAY we interview Carrot members, real estate investors, agents & expert marketers who are crushing lead generation & closing deals so you get a deeper, behind-the-scenes look at how they do it.

    ***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF

    ***Learn more at Carrot.com/podcast – Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

    *Formerly known as the CarrotCast Podcast

    Advertise
    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    6 Easy Site Design Tweaks to Stand Out Online Aug 08, 2024
    Show notes

    Want your website to stand out from competitors in your market AND convert more traffic into leads? Today we're breaking down a handful of things you can easily implement on your site to make it look great, grab attention, and convert site traffic at a higher rate. Let's dive in!

    Mentioned in this Episode:
    Coolors.co

    Blog Post: More Ways to make a Carrot site stand out: https://carrot.com/blog/how-to-customize-carrot-website/

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    What 1,000 R.E. Deals Taught Beau about Marketing, Burnout, and Sustaining Shifting Markets Aug 06, 2024
    Show notes

    What does it take to close 1,000 deals over 9 years, to net $100k in one month with a very small team?! A long-time friend of Carrot, Mr. Beau Hollis, has done it. I invited him on to share his story of grinding it out on cold calls to building a stable business that lights him up, because it's wild, powerful, and very relatable. We talked about how his strategies have shifted, both in marketing and building teams. We talk about which skills have allowed him to be successful. And lastly, we talk about how he's built a brand in a way that carries him through unpredictable markets. If you want to build a business that lights you up like Beau, listen in.


    Beau's Carrot site: Simplysold.com

    Beau on Instagram: https://www.instagram.com/beauhollis/

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    7 Things Top Ranking Sites in Google Do Aug 01, 2024
    Show notes

    Struggling to rank your real estate website in competitive markets? You’re not alone. We get it — SEO can feel overwhelming. So, instead of sharing opinions on what it takes to rank, we thought we’d let the data speak for itself! We analyzed the top-ranking Carrot sites across 8 markets (6 large, 1 medium, and 1 small) for the most competitive keyword “Sell my house fast [location]” to answer this question: What specific actions are driving their high rankings? Let's dive in!

    Check out the full blog post here: https://carrot.com/blog/top-ranking-carrot-sites-7-things/

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    How to Pitch Novations to Close More Deals Ethically and Confidently [From Carrot Summit '24] Jul 23, 2024
    Show notes

    Novations. They're highly misunderstood, underleveraged, and more controversial than most any other exit strategy in real estate investing. I wanted to get a thorough understanding of how novations work so I could decide if they're ethical when to use them, and how you would position them to a seller. Joe Cipollini of The Brewer Method was able to break down how they position novations in a transparent way that allows them to close more deals while creating more win-wins. If you're a real estate investor, do yourself a favor — add another valuable tool to your negotiation toolbox and listen in. Enjoy this special session from Carrot Summit 2024!

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    7 Steps to Create a Memorable Brand Jul 19, 2024
    Show notes

    Ever wonder why some brands stick in your mind while others fade away? Curious how your competition consistently attracts and closes more deals? In our latest episode, we’ve reverse-engineered the branding strategies of five highly successful real estate investors. We’ll reveal the seven specific things they excel at in branding and marketing—insights that might surprise you.

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    How to Create a Compelling Value Proposition as a Real Estate Investor Jul 11, 2024
    Show notes

    If you're getting ghosted by prospects and losing deals to competition based on price alone, it's likely because of you're value proposition. Trevor & Brady dive into the marketing psychology of why this matters, how to create a compelling value proposition that wins more deals, along with real examples from other real estate investors that you can implement & reverse engineer. Let's dive in.

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    [GREATIST HITS] 8 Factors of the 5 Highest-Converting Carrot Websites: ANALYZED w/ Katie Stapko Jul 09, 2024
    Show notes

    We reverse-engineered the top 5 highest-converting websites from Investors using Carrot to generate motivated seller leads SO THAT you can see exactly what it takes to do the same. I think you'll be surprised by the simplicity of the commonalities. Let's dive in! Get more content about design & conversion at Carrot.com/convert

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    The Landscape of SEO & AI: What it Means For You Jun 27, 2024
    Show notes

    Marketers love to say "SEO is Dead" or any marketing method for that matter. But is it true? Trevor & Brady talk about the future of SEO, what it means for you if you rely on SEO for lead gen, and what you should be paying attention to stay ahead of the curve.

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    Run Your Business on Autopilot: Steve's Journey from Wholesaler to Selling a Portfolio Jun 25, 2024
    Show notes

    Steve Rozenberg had 1 dream as a kid: fly big planes. He accomplished that dream, but had to pivot to real estate investing after the tragic events of 9/11 left him furloughed. I had him on the show to share how he used the skills, systems, and process of a pilot to build & scale a portfolio, that he would end up selling to venture capitalists. He's quite the accomplished investor who started as a wholesaler who knows nothing and now teaches other investors how to treat their business like a pilot by leading & systematizing like nobody else.

    Mentioned in this episode:

    Give to Steve's foundation: https://livelikejett.com/

    Work with Steve: https://steverozenberg.com/

    Need coaching for your RE biz? See if Carrot's EPIC program is a fit for you. Carrot.com/epic

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    Build Your SEO Machine: An SEO Expert's Process for Higher Rankings w/ Nathan Gotch Jun 20, 2024
    Show notes

    In case you missed last week's live Carrot Summit, we had the chance to talk with one of the leading experts in SEO - Nathan Gotch. He walked us through his process for keyword research, how to prioritize your SEO efforts, how to stand out as the SEO & AI landscape changes, and more pro tips. In lieu of our weekly live show, I hope you enjoy this special conversation we've pulled out of the Summit recordings vault :)

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


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