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    Business

    Evergreen Marketing (formerly CarrotCast)

    If your business relies solely on you to generate leads and you want to finally get off the ‘marketing hamster wheel’, this is the podcast. We share step-by-step how to execute online, *AHEM!*, Evergreen Marketing to generate consistent, high-quality leads, so you can ultimately build a business of freedom & impact.

    Every other TUESDAY we interview Carrot members, real estate investors, agents & expert marketers who are crushing lead generation & closing deals so you get a deeper, behind-the-scenes look at how they do it.

    ***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF

    ***Learn more at Carrot.com/podcast – Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

    *Formerly known as the CarrotCast Podcast

    Advertise
    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    4 Ways I Handled My Business Outgrowing Me | Trevor Truck Talk Mar 16, 2023
    Show notes

    Is the business that YOU built stressing you the heck out? That was me a couple of years ago. But, it wasn't as simple as "stop having a negative mindset" or "just outsource a few more things". Looking back, there were four areas of my personal development that I focused in on, which allowed me to cross through that difficult growth phase of business. Here they are:

    • Win/Lose VS. Improve
    • Mentorship & Coaching
    • Growth Opportunity Perspective
    • Vision, Mission, and Purpose


    Mentioned in this Episode:

    Episode: How to Find your “Just Cause” In Business... Is Your “Aim” Noble Enough?

    https://apple.co/3J34NMJ


    The Infinite Game by Simon Sinek: https://amzn.to/2IEozBy

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    Multifamily Development Opportunities for 2023 w/ Daniil Kleyman of RehabValuator | Market Harvest 3/23 Mar 14, 2023
    Show notes

    If you're a wholesaler or flipper wanting to get into multifamily developments, this episode is for you. Daniil Kleyman talks about the important steps he took to GC & raise capital for duplexes, and later on larger commercial properties. We talk about the ROI of building spec homes vs commercial properties and what opportunities Daniil sees in his market. Enjoy!

    Connect with Daniil: RehabValuator.com

    In-depth content on developing: https://www.youtube.com/@RehabValuator

    Catch more episodes at CarrotCast.com

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    The Mindset Shifts & Processes To Grow From $2M/Yr to $4M/Yr Mar 09, 2023
    Show notes

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot ➨Instagram: https://www.instagram.com/getcarrot/ ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.


    Real Estate Video Marketing: 9 Creative Use Cases, 12+ Topics & 15 Pro Tips to Attract & Convert Leads w/ Josh Culler Mar 07, 2023
    Show notes

    This one's a biggie! You'll learn:

    • Creative ways to integrate video into your marketing & follow-up that you likely haven't tried (with specific apps & tools)

    • The most effective topics for getting motivated seller & buyer leads + how to outline a video fast

    • What gear you don't need, how to create a video strategy, why audience & demographic matters, and the truth about being comfortable on camera

    • The most common video marketing mistakes made by investors & influencers

    and a whole lot more.

    You might want to take notes and listen to this in two parts! Head to Carrot.com/video to get the full playbook & our other resources.

    Mentioned in this episode:

    Carrot.com/video for more awesome content

    Work with Josh Culler: https://www.rei.video/

    Carrot's Videopost: https://carrot.com/blog/how-to-create-real-estate-content/

    https://www.videoask.com/

    https://www.tubebuddy.com/

    https://podcast.adobe.com/

    https://bombbomb.com/

    https://www.loom.com/

    Josh's first CarrotCast episode from 2020: https://carrot.com/blog/josh-culler-quick-video-marketing-hacks/

    0:00 Intro

    7:28 Camera Fear

    11:20 How to Outline Your Videos

    17:40 Goals: Investor vs Influencer

    23:24 Video Gear You Don't Need

    26:39 ChatGPT for Real Estate Videos

    33:26 Topics for Investors

    49:43 Time-Saving Tools for Video

    1:04 Distributing to Social

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    3 steps to connect  more deeply and build a powerful network | Trevor Truck Talk Mar 02, 2023
    Show notes

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot ➨Instagram: https://www.instagram.com/getcarrot/ ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.


    AirBnB Arbitrage: How Jorge Makes Six-Figures Automating Short Term Rentals Feb 28, 2023
    Show notes

    Want to make your AirBnBs more profitable? Want to automate your Airbnb management process? Want to start investing in AirBnbs without owning the property (AirBnB Arbitrage)? Well, good news. That's all Jorge focuses on. He's THE AirBnB guy, and he'll share with you his short & medium-term rental strategy netting him nearly double the profits compared to his days as a traditional landlord. (Plus, he has a WILD and inspiring story of going from dealing drugs and failing through high school to finding his purpose & building a business of impact). If you're ready to diversify your portfolio and master AirBnbBs, listen in.

    Mentioned in this episode:

    George on Instagram: https://www.instagram.com/thejorgecontreras/?hl=en

    Work with George:

    https://therealsystem.com/

    Enojoy more episodes at CarrotCast.com

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    Accountability "Do's & Don'ts" For Leading a Team | Trevor Truck Talk Feb 23, 2023
    Show notes

    If you're a part of a team and you get to the end of your week feeling drained, super busy but without progress to show for it progress, it's could be an accountability issue. It might be that you're not clear on your goals or the exact steps needed to hit them. This si something that many successful leaders struggle with - holding each other accountable in the right way. In this episode I'll share some of the do's and don'ts I've learned, so you can run a more accountable, more efficient team. Listen in.

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    Getting Better Testimonials: A Practical Guide to Increasing Trust & Conversion w/ Beau Hollis & Keith Sant Feb 21, 2023
    Show notes

    Testimonials can make or break your ability to generate leads and convert those leads into profitable deals. That's why we're talking with two of our all-time favorite guests, Beau the closer & Keith the SEO beast to break down:

    • The specific questions that'll get a house seller to give you a raving review that bust objections
    • How Keith & Beau leverage these testimonials on your website, Google profile to generate more & higher-quality leads
    • How to capture the perfect video testimonial vs. a written review, the most common mistakes investors make, and more!

    Whether you're brand new to real estate investing or you've done 100 deals, join in on this conversation with two six-figure wholesalers to hear how you can become a more credible real estate investor.

    Learn how to make the most of your website at Carrot.com/convert

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    Don't Delegate your Unique Abilities | Trevor Truck Talk Feb 16, 2023
    Show notes

    Why would it drain your energy if you're working in your genius zone? That's what I asked myself the first time I delegated a skill that I was great at in hopes of buying back my time. It flopped. The good news is that I learned why it flopped, how not to delegate, and which things you should rarely delegate! Whether you're solo and hiring V.A.'s or have a team of 50 like myself, you don't want to miss this. Listen in!

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    Website Design & Conversion 201: Effective Copywriting, Colors, Forms, Testing & More Feb 14, 2023
    Show notes

    In a follow-up to last week's podcast, this fast-paced, equally strategic yet tactical conversation with our friends Bryan & Chad at Motivated Leads, we talk about:

    • How to maintain a cohesive look & feel while keeping your website high-converting
    • How to make your forms convert better: length, placement, and testing
    • What makes a great company logo, when does branding not matter + other branding tips
    • Why page speed matters & How to keep your pages loading fast

    Listen to part 1: https://carrot.com/blog/site-design-conversion-101/

    Work with Motivated Leads – Carrot Member? Go here.

    Work with Motivated Leads – Not a member? Go here.

    Get the rest of our site design & conversion content & Carrot.com/Convert

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


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