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    Business

    Evergreen Marketing (formerly CarrotCast)

    If your business relies solely on you to generate leads and you want to finally get off the ‘marketing hamster wheel’, this is the podcast. We share step-by-step how to execute online, *AHEM!*, Evergreen Marketing to generate consistent, high-quality leads, so you can ultimately build a business of freedom & impact.

    Every other TUESDAY we interview Carrot members, real estate investors, agents & expert marketers who are crushing lead generation & closing deals so you get a deeper, behind-the-scenes look at how they do it.

    ***Need to grow as a leader? Check out Trevor’s podcast: https://link.chtbl.com/EFF

    ***Learn more at Carrot.com/podcast – Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

    *Formerly known as the CarrotCast Podcast

    Advertise
    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    Top 8 KPIS for Wholesalers & Flippers [+Free Property Repair Estimate Checklist] w/ Shane Garza [Republish EP 372] May 02, 2023
    Show notes

    Once upon a time, Shane spent 4 years in Prison, was homeless, using drugs, and headed in the wrong direction. Fast forward to 2022, he leads a team of nearly 10 people running a 7-figure wholesaling & flipping business. One of the things Shane excels at is organized growth. He knows what KPIS, key performance indicators, to pay attention to and how to use them to scale your real estate investing business. So, if your one KPI is - "am I making money?" you might want to listen in. In the early days, that's totally fine. But if you're doing deals regularly, spending money on ads, and leading a team, you need your metrics dialed in. Listen in and we'll break it down.

    Mentioned in this Episode:

    Free Property Repair Estimate Checklist: https://drive.google.com/drive/folders/1GY-Vjos3kXnuZIIY20oV5CE-rjooSwbA?usp=sharing

    Shane's Carrot site: Simpleandfastoffer.com

    CarrotCamp.com

    Airtable.com

    Asana.com

    Carrot.com/marketplace -> Rocket Station VAs

    Onlinejobs.ph

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    All Radio. All Virtual. How I Used Radio Ads to Build My Business and Lifestyle w/ Chris Arnold [Republish Ep 218] Apr 25, 2023
    Show notes

    Radio is old-school. Because of this, investors and agents will confuse themselves with their target demographic, avoiding radio advertising altogether. However, if you are an investor looking deals in your area, your target demographic is very likely listening to the radio! Today, we sat down with Chris Arnold to learn more about how he had relied on radio advertising to build and grow his multiple companies. Learn about what works, what to avoid, and how to build a business that offers freedom and impact.

    Carrot.com/ads

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    Google Ads/PPC for Real Estate Investors - What You Need to Know w/ Brendan Holmes Apr 18, 2023
    Show notes

    Want to generate highly motivated seller leads without breaking the bank? When done right, Google Ads (pay-per-click) can be the perfect supplement to a solid marketing strategy, helping you generate leads fast while building long-term lead gen efforts like SEO. Brendan, our in-house Google Ads expert is here to share:

    • The most common mistakes investors makes with PPC

    • ROI, Budget & Lead Expectations

    • How to Keep your ads relevant & effective

    and more! Enjoy!

    Visit Carrot.com/ads for more content like this!

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    My Most Impactful Speech on Vision and Freedom | Trevor Truck Talk Apr 13, 2023
    Show notes

    A different take/angle on vision. not just how to do it the right way, but why it's important. I'm calling this my most impactful speech ever because, while I went into a recent mastermind knowing in my heart that these frameworks and principles I've been developing were powerful and important; it wasn't until after my presentation to this group of highly successful leaders and entrepreneurs, that I realized just how powerful it actually was.

    These are frameworks and principles and learnings of mine from my business journey that i've never distilled down and taught the way i've been diving into recently, and I feel that as entrepreneurs, it's a journey we can all relate to, and training that we can all benefit from to really build better businesses and lives.
    go.carrot.com/epic-call/

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    Inefficient and Ineffective Delegation Strategies and How to Fix It | Trevor Truck Talks Apr 06, 2023
    Show notes

    If you've ever said to yourself, "If I want something done right, I have to do it myself" then you're in the right place. Today we're talking about something that every single one of you listening to this podcast should be doing, and, are very likely doing wrong.
    How to delegate efficiently is something I've struggled with in the past, and one of the larger leadership mistakes I've learned from to become a better leader and operate a more efficient business. The things I'm going to discuss today include how to ensure you're delegating with clarity, that you're not taking on the wrong responsibilities by letting employees delegate up, and the importance of understanding roles and their tasks from your own.
    ---------------------
    Want more:
    ➨Our Real Estate Marketing Podcast: https://link.chtbl.com/gkGhAnYN
    ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot
    ➨Instagram: https://www.instagram.com/getcarrot/
    ➨Take a demo of Carrot.com: https://carrot.com/choose-demo/
    ---------------------
    About Us:
    At Carrot, our vision is to inspire & empower real estate professionals to gain true freedom and make a greater impact with their businesses. We do that by providing industry-leading websites, marketing tools & training that help you generate more motivated seller leads than any other platform.

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    Facebook Ads for Real Estate w/ SilverStreet Marketing Apr 04, 2023
    Show notes

    Do Facebook ads give good ROI for quality, motivated seller leads? Yes — when managed well. Kiley & JT with SilverStreet Marketing have spent millions on Facebook ads over the last decade, gaining a massive amount of insight into what makes an ad flip or flop. We talk about what to look for when outsourcing, lead costs & ROI, how to get quality targeting & lower ad costs despite recent changes to Meta's platform, how they're using ChatGPT to make ad creation easier, and a really cool new tool they have in Beta that serves the investor who wants to go the DIY route.

    ---------------------
    Want more:

    ➨Our Real Estate Marketing Podcast: https://link.chtbl.com/gkGhAnYN

    ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.com/choose-demo/

    ---------------------
    About Us:

    At Carrot, our vision is to inspire & empower real estate professionals to gain true freedom and make a greater impact with their businesses. We do that by providing industry-leading websites, marketing tools & training that help you generate more motivated seller leads than any other platform.

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    The Single Differentiator between Success and Failure | Trevor Truck Talk Mar 30, 2023
    Show notes

    In this episode, I'm going to walk you through the one, single differentiator I've found for charting your vision in life or in business, that can cause success vs failure. Momentum vs struggles. Motivation and excitement vs a weight and a judgment.

    A subtle nuance in what we'll often call vision, can be the difference between accomplishing your dreams and being left with regret.

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    T.V. Ads for 5x ROI & Less Competition. Everything Real Estate Investors Need To Know Mar 28, 2023
    Show notes

    Tony Javier $3k into $30k with his first month of TV Ads, and since then he's been "off to the races!" After realizing there were no masterminds out there teaching the things he had learned from his experience with television advertising for real estate, he started taking on clients and typically gets his investor's returns in as little as 3-6 months!

    Today we're talking about real estate investors, television advertising, and lead gen methods, the top 10 benefits of running ads on TV, and how you can dial the channel into a turn-key traffic solution!

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    Hiring Mistakes You Can Learn From | Trevor Truck Talk Mar 23, 2023
    Show notes

    Over the years I've hired team members that were instrumental to the growth of our business and ones that held our growth back. Looking back, there are a few key things that set apart the amazing hires. When most are looking at the resume and experience, we take a culture-first approach. Listen in to hear a few practical steps you can take to surrounding yourself with amazing talent.
    ---------------------
    Want more:

    ➨Our Real Estate Marketing Podcast: https://link.chtbl.com/gkGhAnYN

    ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.com/choose-demo/
    ---------------------
    About Us:

    At Carrot, our vision is to inspire & empower real estate professionals to gain true freedom and make a greater impact with their businesses. We do that by providing industry-leading websites, marketing tools & training that help you generate more motivated seller leads than any other platform.

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


    YouTube SEO & Ranking in Google Using Video w/ Bryan Sekine Mar 21, 2023
    Show notes

    Getting a video to rank in YouTube and Google is not as difficult as you might think. Today we're walking you through step-by-step:
    - Quickly plan your topic, keywords, headings, and YouTube Chapters
    - The critical steps to optimizing a YouTube video for SEO (plus what not to waste your time on)
    - Easily turn your video content into written content that Google loves
    - Carrot's SEO Specialist Bryan Sekine & Carrot's Content Strategist Brady Winder cover the nitty-gritty of YouTube SEO for
    real estate so you not only learn how to use video to generate motivated seller leads, but you also understand what Google &
    Youtube's algorithms are looking for.
    Check out Carrot.com/video for 52 free content ideas & our best guide on how to get started in video marketing- all for free, and in one simple page!
    ---------------------
    Mentioned in this Episode:
    How to Create Real Estate Content in Under 10 Minutes with Carrot’s VideoPost: https://carrot.com/blog/how-to-create-real-estate-content/
    Tube Buddy: https://www.tubebuddy.com/
    VidIQ: https://vidiq.com/
    ---------------------
    Chapters:
    00:00 Don't Stop Short of the SEO Finish Line!
    00:57 Welcome to the CarrotCast
    05:22 Do this First if you Want your Video to Rank #1
    12:15 How Long do your Video and your Blog need to be to Rank? Long-form vs Short-form
    19:30 Add Objective-focused, Actionable Context to your Titles
    24:22 Youtube is Ignoring your Hashtags- Here's why!
    29:35 Supercharge your Post in it's First 48 Hours by doing this
    30:29 The future of SEO, Youtube, and your Google Rankings
    34:55 Wrap-up and Outro
    ---------------------
    Want more:
    ➨Our Real Estate Marketing Podcast: https://link.chtbl.com/gkGhAnYN
    ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot
    ➨Instagram: https://www.instagram.com/getcarrot/
    ➨Take a demo of Carrot.com: https://carrot.com/choose-demo/
    ---------------------
    About Us:
    At Carrot, our vision is to inspire & empower real estate professionals to gain true freedom and make a greater impact with their businesses. We do that by providing industry-leading websites, marketing tools & training that help you generate more motivated seller leads than any other platform.

    ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF

    ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot

    ➨Instagram: https://www.instagram.com/getcarrot/

    ➨Take a demo of Carrot.com: https://carrot.ly/GQ8I


    Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.


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