eComFuel Podcast

Latest Episodes:

Working in an Amazon Warehouse May 26, 2017

Show notes

On the show today, our resident Importing and China expert Dave Bryant shares what he learned from his experience working in an Amazon warehouse.

Dave kicks off the episode by talking about the recent sale of his business, which opened up the chance for him to do a temporary stint at an Amazon warehouse for oversize products. We talk about what it looks like on the floor, how they track productivity, and potential problems Amazon may have with staffing as they continue to grow. Dave also talks about what he'll do differently in his next business now that he has insight into how Amazon's facilities work on a day-to-day level.

You can find show notes and more information by clicking here: http://bit.ly/2rPWkDx

Identifying Leverage Points in Your Business Apr 14, 2017

Show notes

We're trying something a little different on this episode of eCommerce Fuel: instead of our normal interview, I've invited Noah Kagan and Dave McGeady to talk about Dave's business Wyldsson.

Dave, Noah and I talk about the inexpensive, quick, and impactful changes that Wyldsson could make in the next thirty days to boost its sales and improve its conversion rate. We also discuss why Dave should start collecting emails from his customers, how to encourage them to become subscribers, and the small tweak he can make to his product photos to move even more inventory.

You can find show notes and more information by clicking here: http://bit.ly/2pw55RK

The Battle to Protect Intellectual Property Mar 17, 2017

Show notes

Entrepreneurs that make money off of intellectual property - like artists and eCommerce storeowners Meredith Keller and Matt Snow - know that protecting your IP is an uphill battle. Meredith and Matt join us to talk about how they've dealt with counterfeiters stealing their ideas, and ways we could improve IP and international shipping policy to better support small businesses in the US.

You can find show notes and more information by clicking here: http://bit.ly/2nfvHJs

How to 100x Your Business in 3 Years Feb 17, 2017

Show notes

100xing your business in three years might sound impossible, but one of our best new eCommerce Fuel contributors - Daniel Parker - is here to share the story of how his company did just that. After being recruited to MyChoiceSoftware in 2013, Daniel and his partner used clever marketing and stellar customer service to drive their business.

You can find show notes and more information by clicking here: http://bit.ly/2kejPDg

When Major Press Blows Up Your Business Jan 20, 2017

Show notes

Welcome to the first episode of 2017! Today I'm chatting with Brad Bernhart, a fellow Montana business owner and the craftsman behind the awesome tools over at Earlywood Designs.

Brad talks about his recent experience handling an unexpected rush of orders, thanks to a press release over the holiday season that depleted his inventory and left him shorthanded in the workshop. An unanticipated shortage of product is not an uncommon problem for eCommerce business owners to confront, so I thought it would be good to hear how Brad handled the experience.

You can find show notes and more information by clicking here: http://bit.ly/2jAb0FQ

Looking Ahead to 2017 Dec 30, 2016

Show notes

If you've been listening for the past few weeks, you already know I'm stepping away from the podcast in 2017 to focus on some new projects. Today I'm filling you in on those plans, which include getting back to writing fresh blog content for you all.

The last three years of podcasting have been an awesome experience, and I'll still be recording new episodes every month or so. And, the eCommerceFuel community will still be just as active as ever and now is an excellent time to join us.

You can find show notes and more information by clicking here: http://bit.ly/2hoXfdk

How to Ensure Killer Email Deliverability Dec 23, 2016

Show notes

X and I dig into some specifics about email deliverability best practices, including what makes up your email reputation. We talk about how to come back from being put on a blacklist and if it's possible to make it past Google's "Updates" tab into your customer's main inbox. X also shares several tools for managing email lists and avoiding spam traps that can immobilize your business email.

You can find show notes and more information by clicking here: http://bit.ly/2hCiwPG

The Goldilocks Method of Discounting Dec 16, 2016

Show notes

Drew Sanocki of Nerd Marketing shares an episode of his podcast with us, all about how to utilize discount ladders in your business. Drew then answers some of my questions, including how to know a customer's average time to purchase and how to develop an even more nuanced approach to discounts.

You can find show notes and more information by clicking here: http://bit.ly/2hqIxBT

The Art of Reaching Your Full Potential Dec 09, 2016

Show notes

In this episode, Taylor Pearson and I talk about knowing where to invest your time, and how to choose the right area of expertise for your skillset. Taylor also shares his thoughts on the popular publishing platform Medium, as well as his top 3 must-read books for entrepreneurs.

You can find show notes and more information by clicking here: http://bit.ly/2fwOpYj

How Cotopaxi is Building a Socially Conscious Brand Dec 02, 2016

Show notes

Stephan Jacob is the co-founder of Cotopaxi, a high-end outdoor apparel manufacturer. Backed by ventured capital, he's creating a larger operation that genuinely incorporates social initiatives into all aspects of their business operation.

Stephan shares the challenges he's faced managing a company that has experienced rapid growth. We also discuss how to cultivate fierce brand loyalty, locate and hire top talent, and foster a company culture that empowers team members and supports sustainable growth.

You can find show notes and more information by clicking here: http://bit.ly/2fLOwxa

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