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    Arts

    Don’t Write That Book

    The “Don’t Write That Book” podcast serves as your guide to crafting your bestseller and embracing your role as an author. Your hosts, Mike Michalowicz and AJ Harper, act as your personal experts, steering you through the intricacies of writing and publishing. Mike and AJ demystify all aspects of creating and releasing your book, offering insights drawn from their own journeys. This podcast will be your safeguard against writing THAT book.

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    Latest Episodes:
    The Truth About Amazon Bestseller Lists Jun 06, 2024
    Show notes

    In this episode of Don’t Write That Book, Mike and AJ pull back the curtain to expose the truth about Amazon Bestseller status, how it’s fleeting and doesn’t ultimately translate into on-going sales. They explain what it takes to get that orange banner and why it doesn’t really matter.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.

    Books/Resources Mentioned:

    Publisher’s Rocket

    Kindleprenuer

    Connect with AJ & Mike:

    AJ Harper

    Write A Must-Read

    Free resources

    Facebook

    LinkedIn

    Mike Michalowicz

    All books

    Instagram

    Facebook

    LinkedIn

    Reasons Manuscripts are Rejected by Publishers May 30, 2024
    Show notes

    In this episode of Don’t Write That Book, AJ explains to Mike what a Wall of No is. They’ll discuss all the fixable details that could lead to a publisher or agent rejecting a manuscript and share resources on how to find these Nos in your manuscript, as well as explain some of the reasons that are beyond an author’s control.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.

    Books/Resources Mentioned:

    Wool, by Hugh Howey

    Publisher’s Marketplace

    Writer’s Market

    Top 5 Reasons video

    Connect with AJ & Mike:

    AJ Harper: https://ajharper.com

    Write A Must-Read

    Free resources

    Socials:

    Facebook

    LinkedIn

    Mike Michalowicz: https://mikemichalowicz.com

    All books

    Socials:

    Instagram

    Facebook

    LinkedIn

    Measuring Book Marketing ROI May 23, 2024
    Show notes

    In this episode of Don’t Write That Book, Mike and AJ share just how to track if your book marketing is working. You’ll hear what they’ve used in the past and what they are doing now, and learn how to interpret the data, make the most of your marketing energy, what to keep doing, and what changes to make in marketing their must-reads.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    In Search of You, Kasey Compton

    Book Pal

    Porchlight

    EO on Fire

    HEROIC

    Connect with AJ & Mike:

    AJ Harper: https://ajharper.com

    Write A Must-Read

    Free resources

    Socials:

    Facebook

    LinkedIn

    Mike Michalowicz: https://mikemichalowicz.com

    All books

    Socials:

    Instagram

    Facebook

    LinkedIn

    Writer's Block is Not Real May 16, 2024
    Show notes

    In this episode of Don’t Write That Book, Mike asks AJ about the time she stopped writing. For years she bought into the myth of writer’s block until finally learning that it’s not real. Listeners will not only learn what causes this blockage and how to get the words flowing.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    The Artist’s Way, by Julia Cameron

    The War of Art, by Steven Pressfield

    Connect with AJ & Mike:

    AJ Harper: https://ajharper.com

    Write A Must-Read

    Free resources

    Socials:

    Facebook

    LinkedIn

    Mike Michalowicz: https://mikemichalowicz.com

    All books

    Socials:

    Instagram

    Facebook

    LinkedIn

    Grow Your Readership Through Collaboration May 09, 2024
    Show notes

    In this episode of Don’t Write That Book, Mike and AJ highlight the importance of good literary citizenship. Mike shares how he formed relationships with influential authors through acts of service, and AJ talks about how newbies can get started from zero, using then-unknown, now NYT bestselling author Julian Winters as an example.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    E-Myth, by Michael Gerber

    Wishcraft, by Barbara Sher

    Never Lose an Employee Again, by Joey Coleman

    How to Work with (Almost) Anyone, Michael Bungay Stanier

    Building a StoryBrand, by Don Miller

    Julian Winters, NYT Bestselling Young Adult author

    Connect with AJ & Mike:

    AJ Harper: https://ajharper.com

    Write A Must-Read: https://a.co/d/4H0xQ7G

    Free resources: https://writeamustread.com

    Socials:

    FB: https://www.facebook.com/AJHarperAuthors

    LinkedIn: https://www.linkedin.com/in/anjanetteharper/

    Mike Michalowicz: https://mikemichalowicz.com

    All books: https://mikemichalowicz.com/books/

    Socials:

    IG: https://www.instagram.com/mikemichalowicz/

    FB: https://www.facebook.com/MikeMichalowiczFanPage/

    LinkedIn: https://www.linkedin.com/in/mikemichalowicz/

    Which Book Should I Write? May 02, 2024
    Show notes

    In this episode of Don’t Write That Book, AJ and Mike have a candid conversation about how to decide if your next book is the right one to write, or if it’s something else. AJ admits she has three potential books and is unsure of which to pursue. Mike offers a filtration method the two use in writing their books: What does the reader need next? Listen to their impromptu discussion about the struggle many authors of multiple books face.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Test Drive Your Content

    Dream Manager, by Matthew Kelly

    Connect with AJ & Mike:

    AJ Harper: https://ajharper.com

    Write A Must-Read: https://a.co/d/4H0xQ7G

    Free resources: https://writeamustread.com

    Socials:

    FB: https://www.facebook.com/AJHarperAuthors

    LinkedIn: https://www.linkedin.com/in/anjanetteharper/

    Mike Michalowicz: https://mikemichalowicz.com

    All books: https://mikemichalowicz.com/books/

    Socials:

    IG: https://www.instagram.com/mikemichalowicz/

    FB: https://www.facebook.com/MikeMichalowiczFanPage/

    LinkedIn:

    https://www.linkedin.com/in/mikemichalowicz/

    Understanding Translation Rights Apr 25, 2024
    Show notes

    In this episode of Don’t Write That Book, AJ and Mike talk about their varied experience in securing translation rights, what pitfalls to avoid, and what questions to ask your publisher. They’ll do a deep dive into how financially they are paid out and detail some red flags to ensure you’re dealing in good faith.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Pequeño Cerdo Capitalista, by Sofia Macias: https://a.co/d/iuYs6x1

    La Ganacia es Primero

    (Profit First, Spanish translation) by Mike Michalowicz as translated by Sofia Macias:

    https://a.co/d/0R5HEoC

    Connect with AJ & Mike:

    AJ Harper: https://ajharper.com

    Write A Must-Read: https://a.co/d/4H0xQ7G

    Free resources: https://writeamustread.com

    Socials:

    FB: https://www.facebook.com/AJHarperAuthors

    LinkedIn: https://www.linkedin.com/in/anjanetteharper/

    Mike Michalowicz: https://mikemichalowicz.com

    All books: https://mikemichalowicz.com/books/

    Socials:

    IG: https://www.instagram.com/mikemichalowicz/

    FB: https://www.facebook.com/MikeMichalowiczFanPage/

    LinkedIn:

    https://www.linkedin.com/in/mikemichalowicz/

    The Great Pre-Order Debate Apr 18, 2024
    Show notes

    In this episode of Don’t Write That Book, Mike and AJ face off in the podcast ring to debate the merits, good or bad, of pre-orders for upcoming books. You’ll also learn steps they’ve both used in the past to jockey for position as a best-seller on launch day. There is a definite winner at the end, but you’ll have to listen to find out who!

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    Publisher Rocket: https://kindlepreneur.com

    Connect with AJ & Mike:

    AJ Harper: https://ajharper.com

    Write A Must-Read: https://a.co/d/4H0xQ7G

    Free resources: https://writeamustread.com

    Socials:

    FB: https://www.facebook.com/AJHarperAuthors

    LinkedIn: https://www.linkedin.com/in/anjanetteharper/

    Mike Michalowicz: https://mikemichalowicz.com

    All books: https://mikemichalowicz.com/books/

    Socials:

    IG: https://www.instagram.com/mikemichalowicz/

    FB: https://www.facebook.com/MikeMichalowiczFanPage/

    LinkedIn: https://www.linkedin.com/in/mikemichalowicz/

    How to Tell Compelling Stories from Interviews Apr 11, 2024
    Show notes

    In this episode of Don’t Write That Book, AJ and Mike share the method they’ve developed over thousands of interviews to pull great stories from people. You’ll learn how to prepare to maximize your time and even learn a trick from AJ to help with organizing information in the resulting transcriptions.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe and leave a review on your podcast app.

    Books/Resources Mentioned:

    Prato Method: https://journals.lww.com/jcehp/abstract/2017/03740/the_prato_method__a_guide_to_the_application_of.4.aspx

    Connect with AJ & Mike:

    AJ Harper: https://ajharper.com

    Write A Must-Read: https://a.co/d/4H0xQ7G

    Free resources: https://writeamustread.com

    Socials:

    FB: https://www.facebook.com/AJHarperAuthors

    LinkedIn: https://www.linkedin.com/in/anjanetteharper/

    Mike Michalowicz: https://mikemichalowicz.com

    All books: https://mikemichalowicz.com/books/

    Socials:

    IG: https://www.instagram.com/mikemichalowicz/

    FB: https://www.facebook.com/MikeMichalowiczFanPage/

    LinkedIn:

    https://www.linkedin.com/in/mikemichalowicz/

    Use Your Personal Stories in Your Non-Fiction Books Apr 04, 2024
    Show notes

    In this episode of Don’t Write That Book, Mike and AJ go in-depth on how authors can use their personal stories to connect with readers. They detail pitfalls to avoid, how to get to the turning points, and why dramatic stories for the sake of drama aren’t always effective. Authors will also come away with a better understanding of show versus tell, and why that matters.

    Be sure to visit https://dwtbpodcast.com for more information and add your name to start receiving their newsletter. If you’d like to support this show, rate, subscribe, and leave a review on your podcast app.

    Books/Resources Mentioned:

    10-10-10, by Suzy Welch: https://a.co/d/gyaagMv

    Connect with AJ & Mike:

    AJ Harper: https://ajharper.com

    Write A Must-Read: https://a.co/d/4H0xQ7G

    Free resources: https://writeamustread.com

    Socials:

    FB: https://www.facebook.com/AJHarperAuthors

    LinkedIn: https://www.linkedin.com/in/anjanetteharper/

    Mike Michalowicz: https://mikemichalowicz.com

    All books: https://mikemichalowicz.com/books/

    Socials:

    IG: https://www.instagram.com/mikemichalowicz/

    FB: https://www.facebook.com/MikeMichalowiczFanPage/

    LinkedIn: https://www.linkedin.com/in/mikemichalowicz/

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