Dentistry Uncensored with Howard Farran

Latest Episodes:

Howard Speaks: The Patient Experience Jun 22, 2021

Show notes

The secret sauce at Blockbuster was the experience, what is your everyday patient experience like? Blockbuster started in 1985 renting VHS movies for 70% of sales and 30% for merchandise, popcorn, candy, and late fees. They peaked in 2005 and went bankrupt in 2010 after steadily declining to subscription services like Netflix that comes to you, instead of you going to them which is a much better experience, paying per movie at Blockbuster, or going to one of the 40,000 Red Box locations which was started by Mitch Lowe, SVP of McDonalds in 2003. (In 2000 Blockbuster declined a deal to purchase Netflix for $50 million) were both killed by a better experience at home, streaming video technology like Netflix, and getting too expensive unlike Arizona ice tea which kept their price at 99 cents by printing it on the can.

1640 Santosh Patel of Complete Specialty Solutions on the Benefits of Having an In-House Specialist : Dentistry Uncensored with Howard Farran Jun 21, 2021

Show notes

Santosh Patel, President and Co-Founder of Complete Specialty Solutions, is committed to driving collaboration between general dentists and specialists by providing a turnkey in-house specialty solution. With over 15 years of large-scale operations experience in both the medical and dental industry, Santosh and his team are helping DSOs/Groups/Solo offices thrive by addressing the needs expressed by patients for comprehensive in-house dental care.

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Howard Speaks: Do You Have ED? Jun 20, 2021

Show notes

Do you have ED? Come on doc, it's really not that hard. The hospital Emergency Department (ED) patients are admitted for treatment 15% percent of the time, resulting in profits of 8% on low paying government insurance Medicaid and Medicare and 40% on high paying privately insured patients. This is why oral surgeons earn $448K and endodontists earn $307K because they all have ED - Emergency Department that know they have to see every emergency from their Too 10 referrals which is why they always have an extra one or two emergence department operatories that no one is ever scheduled in unlike my general dentist homies who only earn $197K while telling the patient they don't have an opening today and then telling me and their denral supply rep that they can't afford an extra operatory. Please tell your friendly oral surgeon and endodontist that I told you he had ED and please, no hard feelings. Check out this topic on Dentaltown

Howard Speaks: Own Your Land and Building Jun 19, 2021

Show notes

I'm lovin it if you own your dental office, land and building. McDonalds does via the Harry J. Sonneborn (1916-1992) Model because McDonalds is really a real state company that owns all of their McBuildings, charging 8-15% of store sales as rent, with more earnings from McRent than selling McBurgers and McFries. This is what Dr. Rick Kushner DDS does with his Comfort Dental franchise with over 150 independently owned offices in 13 states across the U.S. and why he could donate $1 million to Marquette Dental School for the Comfort Dental clinic.

Howard Speaks: Get Good at One Thing Jun 18, 2021

Show notes

In-N-Out proves you need to simply get good at one thing, specialize, and reduce manager turnover by paying them on average $160,000 a year to manage a single location so they stay 14 years providing a consistent experience. In-N-Out isn't racing to a city near you because they take their time to open consistent de novo locations with the same simple, quality in a world of turnover. When CEO Lynsi Snyder was asked how big the company was she said 29,000 associates, it's a pretty big family.

Howard Speaks: Keep Your Existing Patients Jun 17, 2021

Show notes

Do you warranty your work? It's cheaper to keep them than replace them. Loyalty programs like warranties, birthdays, & bleaching for life is better than marketing. Increasing retention rates by 5% increases profits by 25% to 95%.

1639 Dr. John A. Wilde's Lessons Learned from a Lifetime in Dentistry : Dentistry Uncensored with Howard Farran Jun 16, 2021

Show notes

After eight years of higher education, paying 100% of costs himself, Dr. John A. Wilde spent two years in the Army Dental Corp before beginning a practice from scratch in Keokuk, Iowa. By age thirty, he was debt-free, owning outright his new country home and the practice he'd designed and had built. By forty, John was financially able to retire. At age fifty-three, he fully retired. He has had six books and over two-hundred and twenty articles published, and may be reached at 309-333-2865 or jwdentist@hotmail.com.

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Howard Speaks: Donut Shop Hours Jun 15, 2021

Show notes

Donot judge me! Why did you go to dental school? Because you were fed up with the hole business!

1638 Gabriel Asulin on Turning Your Dental Practice into a Successful Business : Dentistry Uncensored with Howard Farran Jun 14, 2021

Show notes

Gabriel Asulin is an international expert in the management and marketing of dental Practices and the author of the book "Turn Your Dental Practice into a Successful Business - the Gabriel Asulin Method". The book has been translated also into Spanish, Russian, Bulgarian and Hebrew and is considered as a bestseller in the global dentistry market. In recent years, Gabriel is considered a "guru" in the field of marketing and promoting dental clinics worldwide, having consulted for hundreds of dental practices around the world. Gabriel has developed unique methods in the field that are successfully implemented in a great many practices.

Join the community on Dentaltown at https://www.dentaltown.com

Howard Speaks: What Is Your Waiting Room Worth? Jun 13, 2021

Show notes

What is your waiting room worth? At Cracker Barrel it's worth 20% of sales, $2.7 billion a year, $415 per square foot, which is in line with Wal-Mart, while your patients in the USA spend $33 billion a year just on toothpaste.

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