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    Business

    Data Driven – Learn essential data literacy, AI and storytelling skills to future proof your career and fuel data informed decisions

    Welcome to the Data Driven Podcast, where we dive deep into getting more value from our business data.

    Hosted by Dominic Bohan, Co-Founder of StoryIQ, this podcast features engaging interviews with experts in analytics, data literacy, data storytelling, artificial intelligence and data education, as well as stories of real-world professionals who have harnessed the power of data to impact their organizations. Whether you’re a data professional, business leader, or just someone curious about developing data skills, the Data Driven Podcast is here to guide you along your journey.

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    Latest Episodes:
    Building a data driven recruitment funnel -- Julien Nowak-Bourgoin // JPNB Consulting Sep 26, 2023
    Show notes

    Julien Nowak-Bourgoin, founder at JPNB Consulting, is back with Dominic Bohan to discuss building a data driven recruitment funnel. JPnB Consulting is a recruitment firm specializing in sourcing top talent for online selling businesses, particularly those operating remotely. They leverage a vast network, proprietary assessment processes, and a unique hiring method to ensure businesses secure the best marketers, copywriters, developers, and operators, all with the confidence of a 90-day warranty on all hires​.

    Connect With:

    • Julien Nowak-Bourgoin: Website // LinkedIn
    • Data Driven Podcast: Email // LinkedIn // Twitter
    • Dominic Bohan: Website // LinkedIn // Twitter

    The role of data in recruitment -- Julien Nowak-Bourgoin // JPNB Consulting Sep 25, 2023
    Show notes

    Julien Nowak-Bourgoin, founder at JPNB Consulting, joins Dominic Bohan to discuss some of the ways he uses data for recruiting. JPnB Consulting is a recruitment firm specializing in sourcing top talent for online selling businesses, particularly those operating remotely. They leverage a vast network, proprietary assessment processes, and a unique hiring method to ensure businesses secure the best marketers, copywriters, developers, and operators, all with the confidence of a 90-day warranty on all hires​.

    Connect With:

    • Julien Nowak-Bourgoin: Website // LinkedIn
    • Data Driven Podcast: Email // LinkedIn // Twitter
    • Dominic Bohan: Website // LinkedIn // Twitter

    Pitching Tips to effectively communicate your data -- Sarah Kiefer // Pitch Sep 18, 2023
    Show notes

    Sarah Kiefer, Chief Marketing Officer at Pitch, explores avoiding the 'Death by PowerPoint' trap’ and tips for effective pitching. Using data effectively in pitch decks involves weaving it into a compelling narrative and making it relatable to your audience. Taking this approach enables you to bridge the gap between the emotional and logical aspects of decision-making. Today, Sarah discusses how to effectively use data in pitch decks.

    Connect With:

    • Sarah Kiefer: Website // LinkedIn
    • Data Driven Podcast: Email // LinkedIn // Twitter
    • Dominic Bohan: Website // LinkedIn // Twitter

    Death by Powerpoint -- How to avoid the pitching toll -- Sarah Kiefer // Pitch Sep 18, 2023
    Show notes

    Sarah Kiefer, Chief Marketing Officer at Pitch, explores avoiding the 'Death by PowerPoint' trap’ and tips for effective pitching. Most of us have experienced dull work presentations where someone merely reads from the slides. However, for effective business or funding pitches, this approach falls short, emphasizing the importance of templates for presentation success. Today, Sarah discusses how we can avoid ‘Death by PowerPoint’ and put together awesome pitch decks.

    Connect With:

    • Sarah Kiefer: Website // LinkedIn
    • Data Driven Podcast: Email // LinkedIn // Twitter
    • Dominic Bohan: Website // LinkedIn // Twitter

    Data driven HR & Performance Development -- Adam Hickman // Partners Federal Credit Union Sep 15, 2023
    Show notes

    Adam Hickman, Vice President of Organizational Development at Partners Federal Credit Union, explores effective strategies for personal and professional growth insights from Disney and data-driven HR. During COVID, layoffs seemed the logical choice based on data. But now those same companies are rehiring to get back that talent, highlighting the need to balance emotions with data in decision-making. Today, Adam discusses data-driven HR and performance development.

    Connect With:

    • Adam Hickman: Website // LinkedIn
    • Data Driven Podcast: Email // LinkedIn // Twitter
    • Dominic Bohan: Website // LinkedIn // Twitter

    Learning and Development tips from Disney -- Adam Hickman // Partners Federal Credit Union Sep 14, 2023
    Show notes

    Adam Hickman, Vice President of Organizational Development at Partners Federal Credit Union, explores effective strategies for personal and professional growth insights from Disney and data-driven HR. Disney is a company renowned for its exceptional employee training and organizational culture. In the same vein, Partners Federal Credit Union, while taking inspiration from Disney's practices, also understands that training is not always the sole solution for achieving a thriving workplace environment. Today, Adam discusses learning and development tips from Disney.

    Connect With:

    • Adam Hickman: Website // LinkedIn
    • Data Driven Podcast: Email // LinkedIn // Twitter
    • Dominic Bohan: Website // LinkedIn // Twitter

    How brands should build a marketing data strategy -- John Velcamp // Capgemini Sep 13, 2023
    Show notes

    John Velcamp, Identity and Data Strategy Lead at Capgemini, delves into creating a competitive advantage with strategic data identity. As third-party cookies go away, and data privacy restrictions increase, this presents major implications for brands. However, onsite, first-party data is an untapped source of value as it is data owned by brands that respects privacy regulations, and that’s where CDPs become useful. Today, John discusses how brands should build a marketing data strategy.

    Connect With:

    • John Velcamp: Website // LinkedIn
    • Data Driven Podcast: Email // LinkedIn // Twitter
    • Dominic Bohan: Website // LinkedIn // Twitter

    How to construct a Data Identity moat -- John Velcamp // Capgemini Sep 12, 2023
    Show notes

    John Velcamp, Identity and Data Strategy Lead at Capgemini, delves into creating a competitive advantage with strategic data identity. With mounting restrictions on data accessibility and privacy regulations, the cost of finding new customers is increasing. To effectively navigate this evolving landscape, companies must prioritize building and maintaining their first-party data, while also exploring quality third-party data partnerships that align with regulatory requirements. Today, John discusses how to construct a data identity moat.

    Connect With:

    • John Velcamp: Website // LinkedIn
    • Data Driven Podcast: Email // LinkedIn // Twitter
    • Dominic Bohan: Website // LinkedIn // Twitter

    How AI can help engineers and technical founders to be both a doer and talker -- Jason Tan // Engage AI Sep 08, 2023
    Show notes

    Jason Tan, Founder of Engage AI, delves into using generative AI to supercharge sales. The struggle of balancing business operations and client engagement is a common challenge for SMB owners, and LinkedIn has proven to be a valuable channel for networking. Recognizing this challenge, Engage AI emerged to help SMB owners and B2B sellers create context-aware comments that stand out and engage their prospects effectively. Today, Jason discusses using generative AI to supercharge sales.

    Connect With:

    • Jason Tan: Website // LinkedIn
    • Data Driven Podcast: Email // LinkedIn // Twitter
    • Dominic Bohan: Website // LinkedIn // Twitter

    Finding a career in AI & Analytics -- Dominic Ligot // CirroLytix Sep 01, 2023
    Show notes

    Dominic Ligot, CEO and CTO at CirroLytix, returns to finish the conversation with Dominic Bohan about AI and analytics. Yesterday, they spoke about ethics and the social impacts of AI-driven data, and today they conclude with a discussion about finding a career in AI & Analytics.

    Connect With:

    • Dominic Ligot: Website // LinkedIn
    • Data Driven Podcast: Email // LinkedIn // Twitter
    • Dominic Bohan: Website // LinkedIn // Twitter

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