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Chiro Hustle — Technology
Chiro Hustle

Chiro Hustle Podcast is a business, mindset, and marketing podcast for chiropractors who want more—from their practices, their profession, and themselves.

Hosted by James Chester and produced by Luke Millett, Chiro Hustle delivers real conversations with chiropractors, entrepreneurs, and industry leaders who are actively building successful, principled practices. This is not theory or recycled advice. It’s practical insight from people who have done the work and continue to push chiropractic forward.

Each episode explores what it actually takes to succeed in today’s chiropractic landscape—practice growth, branding, leadership, systems, patient communication, and personal development. Just as important, Chiro Hustle tackles the mindset behind success: discipline, consistency, accountability, and the willingness to stand for chiropractic without apology.

The podcast respects chiropractic’s roots while addressing modern business realities. Whether you’re straight, mixer, cash-based, insurance-based, or somewhere in between, the mission is the same: help chiropractors build influence, impact, and long-term sustainability without compromising their values.

Guests share their wins, failures, and lessons learned—openly and honestly—so listeners can avoid common pitfalls and accelerate their own growth. Students, associates, and seasoned doctors alike will find perspective, motivation, and actionable ideas they can apply immediately.

Chiro Hustle is more than a podcast. It’s a mindset and a movement—encouraging chiropractors to take ownership of their outcomes, lead with integrity, and hustle with purpose.

If you’re serious about chiropractic and committed to building a practice that reflects your values and vision, this podcast is for you.

Welcome to Chiro Hustle.

Copyright: ©2017-2022 Chiro Hustle

Latest Episodes:

Making Sense about the Brain-Body Connection with Steve Sanborn – Chiro Hustle Podcast 280 Sep 06, 2021
Show notes

Steve Sanborn is descended from a long line of people who were Americans even before it was cool to be an American, with a family history that started in New England in 1632. Steve has moved, traveled, and worked all over the country, (he even walked across it in 1995), but he has been in Kansas City for most of the last 17 years.

Professional

Steve began his career founding a successful nonprofit organization. After two decades of director-level leadership in for-profit/nonprofit marketing, communications, and public relations roles, Steve maintains a passion for communication precision and great results. Especially around brain health.

His need to know “why” has always fueled his goal to teach value and action through content creation, externally with target audiences and internally in team leadership. Steve created Midwest Brain Health Technology to bring EEG tech to a whole level of healthcare and medical best practice.

Steve spent the last several years of his career growing MBHT but also providing consulting healthcare, nonprofit, manufacturing, and logistics organizations, gathering difficult, complex, and harrowing facts, data, and research, and distilling it down to consumable communication that fits with brand and style. This activity led him to predictive behavior research and analysis as well as the creation of MBHT to provide EEG technology to practitioners everywhere.

Some companies Steve has worked with include:

Sioux Chief Manufacturing – Tribal Mfg. – Spunstrand Mfg. – Quartermaster Marketing – Upfront Mortgage Brokers Association (UMBA) – The Health Insurance Advocate – se2 (service.end2end) – The Missouri Center for Patient Safety (MOCPS) – LifeFlight Eagle – Missouri EMS Association
Off the Clock

Steve’s interests include his six kids, a life-long piano playing habit, writing poetry, some previous attempts at hobby-farming, and cleaning up after his six kids.

The post Making Sense about the Brain-Body Connection with Steve Sanborn – Chiro Hustle Podcast 280 appeared first on Chiro Hustle.

Making Sense about the Brain-Body Connection with Steve Sanborn – Chiro Hustle Podcast 280 Sep 06, 2021

Show notes

Steve Sanborn is descended from a long line of people who were Americans even before it was cool to be an American, with a family history that started in New England in 1632. Steve has moved, traveled, and worked all over the country, (he even walked across it in 1995), but he has been in Kansas City for most of the last 17 years. Professional Steve began his career founding a successful nonprofit organization. After two decades of director-level leadership in for-profit/nonprofit marketing, communications, and public relations roles, Steve maintains a passion for communication precision and great results. Especially around brain health. His need to know “why” has always fueled his goal to teach value and action through content creation, externally with target audiences and internally in team leadership. Steve created Midwest Brain Health Technology to bring EEG tech to a whole level of healthcare and medical best practice. Steve spent the last several years of his career growing MBHT but also providing consulting healthcare, nonprofit, manufacturing, and logistics organizations, gathering difficult, complex, and harrowing facts, data, and research, and distilling it down to consumable communication that fits with brand and style. This activity led him to predictive behavior research and analysis as well as the creation of MBHT to provide EEG technology to practitioners everywhere. Some companies Steve has worked with include: Sioux Chief Manufacturing - Tribal Mfg. - Spunstrand Mfg. - Quartermaster Marketing - Upfront Mortgage Brokers Association (UMBA) - The Health Insurance Advocate - se2 (service.end2end) - The Missouri Center for Patient Safety (MOCPS) - LifeFlight Eagle - Missouri EMS Association Off the Clock Steve’s interests include his six kids, a life-long piano playing habit, writing poetry, some previous attempts at hobby-farming, and cleaning up after his six kids.

The Essential Health Model for YOUR Family with Melody Watts – Chiro Hustle Podcast 279 Sep 02, 2021
Show notes

Melody Watts is a top 1% Health Business Strategist. She has worked with Chiropractors from all over the world and now she is sharing with you what she’s learned from over 2 decades of experience and in helping multiple 7-figure practices.

The post The Essential Health Model for YOUR Family with Melody Watts – Chiro Hustle Podcast 279 appeared first on Chiro Hustle.

The Essential Health Model for YOUR Family with Melody Watts – Chiro Hustle Podcast 279 Sep 02, 2021

Show notes

Melody Watts is a top 1% Health Business Strategist. She has worked with Chiropractors from all over the world and now she is sharing with you what she's learned from over 2 decades of experience and in helping multiple 7-figure practices.

Learn about the Wisdom of 33 in Chiropractic with Dr Donald Francis DC – Chiro Hustle Podcast 278 Aug 30, 2021
Show notes

Dr. Donald Francis practices in the beautiful Scottish Borderlands. Originally from Zimbabwe Donald came to chiropractic late, after a career serving as an officer in the British Army. He saw service in many parts of the world including Kosovo and Iraq. After Palmer College Davenport Donald opened a practice in Scotland near where his wife’s family farmed. He now owns two largely referral-based practices where five busy chiropractors see thousands of practice members. Donald has studied SOT to the highest level and now teaches the technique across Europe. He is the Vice President of The Scottish Chiropractic Association, Vice President of SOTO Europe, and the director of his chiropractic promotion company, Veritas Curat. He is the lead editor and compiler of the book “The Wisdom of 33” and has spoken on large and small stages about chiropractic. He has a passion for philosophy, including Chiropractic Philosophy, and the promotion of Chiropractic throughout the world, in its natural form. Donald is married to Katie and between them, they raise their 3 children on their sheep and cattle farm in Scotland. Donald is a founding supporter of The Scotland College of Chiropractic

The post Learn about the Wisdom of 33 in Chiropractic with Dr Donald Francis DC – Chiro Hustle Podcast 278 appeared first on Chiro Hustle.

Learn about the Wisdom of 33 in Chiropractic with Dr Donald Francis DC – Chiro Hustle Podcast 278 Aug 30, 2021

Show notes

Dr. Donald Francis practices in the beautiful Scottish Borderlands. Originally from Zimbabwe Donald came to chiropractic late, after a career serving as an officer in the British Army. He saw service in many parts of the world including Kosovo and Iraq. After Palmer College Davenport Donald opened a practice in Scotland near where his wife’s family farmed. He now owns two largely referral-based practices where five busy chiropractors see thousands of practice members. Donald has studied SOT to the highest level and now teaches the technique across Europe. He is the Vice President of The Scottish Chiropractic Association, Vice President of SOTO Europe, and the director of his chiropractic promotion company, Veritas Curat. He is the lead editor and compiler of the book “The Wisdom of 33” and has spoken on large and small stages about chiropractic. He has a passion for philosophy, including Chiropractic Philosophy, and the promotion of Chiropractic throughout the world, in its natural form. Donald is married to Katie and between them, they raise their 3 children on their sheep and cattle farm in Scotland. Donald is a founding supporter of The Scotland College of Chiropractic

To XRay or Not To XRay in Chiropractic with Dr Cliff Tao DC DACBR – Chiro Hustle Podcast 277 Aug 26, 2021
Show notes

Dr. Tao was born in Ottawa, Canada, and has been in private radiology practice for 15 years in Orange County, California, serving chiropractors throughout the United States and beyond. Following graduation from National in Chicago, Dr. Tao completed his 3-year full-time radiology residency at LACC and then did full-time musculoskeletal radiology research fellowship training at UCI Medical Center in Orange, California. He is an internationally sought-after speaker and is published, both in chiropractic and medical peer-reviewed literature, on the topic of chiropractic, spine, and musculoskeletal radiology. Dr. Tao is part-time voluntary faculty at LACC and a former voluntary instructor of radiology at the UCI Medical Center. He is married with a toddler and enjoys the outdoors.

The post To XRay or Not To XRay in Chiropractic with Dr Cliff Tao DC DACBR – Chiro Hustle Podcast 277 appeared first on Chiro Hustle.

To XRay or Not To XRay in Chiropractic with Dr Cliff Tao DC DACBR – Chiro Hustle Podcast 277 Aug 26, 2021

Show notes

Dr. Tao was born in Ottawa, Canada, and has been in private radiology practice for 15 years in Orange County, California, serving chiropractors throughout the United States and beyond. Following graduation from National in Chicago, Dr. Tao completed his 3-year full-time radiology residency at LACC and then did full-time musculoskeletal radiology research fellowship training at UCI Medical Center in Orange, California. He is an internationally sought-after speaker and is published, both in chiropractic and medical peer-reviewed literature, on the topic of chiropractic, spine, and musculoskeletal radiology. Dr. Tao is part-time voluntary faculty at LACC and a former voluntary instructor of radiology at the UCI Medical Center. He is married with a toddler and enjoys the outdoors.

Protecting Chiropractic Subluxation & XRay in Canada w/Dr Craig Hazel DC – Chiro Hustle Podcast 276 Aug 23, 2021
Show notes

Dr. Craig Hazel’s mission is to help families THRIVE. After graduating from Queen’s University with a Bachelor of Science and a Bachelor of Physical and Health Education, he went on to earn a Doctor of Chiropractic degree and a Bachelor of Science in Anatomy from Parker College of Chiropractic in Dallas Texas. He is passionate about seeing children and families in his private practice at Synergy Chiropractic in Kanata Ontario. A sought-after speaker, he has been featured regularly on TSN Team 1200, CTV, and Rogers TV. He is also the Chairman of the Alliance for Chiropractic of Ontario.

The post Protecting Chiropractic Subluxation & XRay in Canada w/Dr Craig Hazel DC – Chiro Hustle Podcast 276 appeared first on Chiro Hustle.

Protecting Chiropractic Subluxation & XRay in Canada w/Dr Craig Hazel DC – Chiro Hustle Podcast 276 Aug 23, 2021

Show notes

Dr. Craig Hazel’s mission is to help families THRIVE. After graduating from Queen’s University with a Bachelor of Science and a Bachelor of Physical and Health Education, he went on to earn a Doctor of Chiropractic degree and a Bachelor of Science in Anatomy from Parker College of Chiropractic in Dallas Texas. He is passionate about seeing children and families in his private practice at Synergy Chiropractic in Kanata Ontario. A sought-after speaker, he has been featured regularly on TSN Team 1200, CTV, and Rogers TV. He is also the Chairman of the Alliance for Chiropractic of Ontario.

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