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    Business

    Child Care Genius Podcast

    Learn how to become a smarter child care leader by listening to the Child Care Genius Podcast.

    Podcast hosts Brian and Carol Duprey have over 25 years of experience in opening and operating 10 child care centers in central Maine.

    They are both Certified Child Care Coaches, Best-Selling Authors, and have helped thousands of child care owners, directors, and teachers grow their child care businesses.

    Formerly the Child Care Millionaire Podcast, the Child Care Genius Podcast interviews the brightest minds in the child care industry, to help guide you into making smarter business decisions.

    The podcast will feature topics focused on increasing center profitability, expansion, employee hiring and retention, cultivating an amazing mindset, and how to retire wealthy, leaving a legacy for future generations.

    Child Care Genius is the world’s #1 community for brilliant child care leaders.

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    Latest Episodes:
    E282 From Feeling Isolated to Building a Stronger Business with Faith Yocum Jul 14, 2026
    Show notes

    Owning a child care business can feel lonely, but it doesn't have to. Every owner faces challenges, whether it's improving enrollment, building stronger systems, or simply having someone who understands what you're going through. The truth is, some of the biggest breakthroughs happen when you stop trying to figure everything out on your own.

    Join Brian Duprey as he welcomes Faith Yocum, Child Care Genius coach and VP of Business Development, for a conversation about the biggest challenges child care owners are facing today and the strategies that are helping businesses adapt and grow. Listen in as they discuss why documented systems, effective marketing, and learning to navigate changing markets are essential for long term success.

    Brian and Faith also share why surrounding yourself with other child care owners can be one of the most valuable investments you make in your business. Tune in as they take you inside the Child Care Genius Leverage Conference and explain how the combination of business training, networking, coaching, and meaningful connections helps owners realize they are not alone and equips them with the tools to move forward with confidence.

    And be sure to stay until the very end for a special announcement! Brian reveals an exciting change to the Friday Child Care Genius Training Podcast as he introduces the new host who will be bringing you weekly, bite sized business training. You won't want to miss the big reveal or what's in store for the next chapter of the Friday Training series.

    Mentioned in this episode:

    GET TICKETS to the Child Care Genius LEVERAGE Conference: https://childcaregenius.com/leverage

    Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media ads management. For social media content we have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

    If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

    Connect with us:

    Child Care Genius Website

    Like us on Facebook Join our Owners Only Private Mastermind Group on Facebook

    Join our Child Care Mindset Facebook Group

    Follow Us on Instagram

    Connect with us on LinkedIn

    Subscribe to our YouTube Channel

    Buy our Books

    Check out our Free Resources


    E280 The Profitability Puzzle: Setting Tuition Rates and Driving Referrals with Brian and Carol Duprey Jul 07, 2026
    Show notes

    How do you know if your tuition rates are helping your center grow, or quietly holding you back? And are you making the most of one of the most powerful enrollment tools already sitting inside your program? In this episode of the Child Care Genius Podcast, Brian and Carol answer two important questions submitted by child care owners as part of the popular Ask Brian & Carol series.

    Join Brian and Carol as they discuss how to determine the right tuition rates for your market while maintaining profitability. They share practical strategies for evaluating local competition, understanding supply and demand, analyzing rates by age group, and avoiding the common mistake of undercharging. You'll also hear why annual tuition reviews are critical and how center owners can confidently increase rates without letting a few complaints derail their financial goals.

    Listen in as they tackle another common challenge: creating a referral program that actually motivates families to spread the word about your center. Brian and Carol explain why referrals remain one of the most effective enrollment strategies available and share ideas for incentives, contests, and rewards that encourage parents to become enthusiastic advocates for your program.

    Whether you're questioning your pricing strategy, looking for ways to increase enrollment, or simply want expert guidance from experienced child care business owners, this episode delivers practical advice you can put into action right away. Tune in and discover how small adjustments in your tuition and referral systems can have a significant impact on your center's growth and profitability.

    Mentioned in this episode:

    GET TICKETS to the Child Care Genius LEVERAGE Conference: https://childcaregenius.com/leverage

    Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media ads management. For social media content we have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month!

    Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

    If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

    Connect with us:

    Child Care Genius Website

    Like us on Facebook Join our Owners Only Private Mastermind Group on Facebook

    Join our Child Care Mindset Facebook Group

    Follow Us on Instagram

    Connect with us on LinkedIn

    Subscribe to our YouTube Channel

    Buy our Books

    Check out our Free Resources


    E281 The Leadership and Accountability Systems Every Growing Center Needs with Brian and Carol Duprey Jul 07, 2026
    Show notes

    How much smoother would your child care business run if your leadership team could solve problems, track key metrics, and stay accountable, without needing you involved in every decision?

    In this episode of the Child Care Genius Friday Training Podcast, Brian and Carol Duprey continue their series on the Eight Pillars of Leverage by focusing on one of the most important aspects of operations: building and leading an effective leadership team. They discuss the value of structured leadership meetings, including their use of L10 meetings, scorecards, accountability systems, and issue-tracking processes that help keep their centers running smoothly.

    Listen in as Brian and Carol share their insights on delegation, avoiding micromanagement, putting the right people in the right seats, and creating leadership systems that provide visibility into your business. They also explain why tracking enrollment data, FTEs, and other key numbers over time is critical for making informed decisions and driving long-term growth.

    Whether you operate one center or multiple locations, this episode offers strategies to strengthen your operations, empower your team, and create a business that can thrive without relying on you for every detail. Tune in to learn how strong leadership systems can become one of the most powerful forms of leverage in your child care business.

    Mentioned in this episode:

    GET TICKETS to the Child Care Genius LEVERAGE Conference: https://childcaregenius.com/leverage

    Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media ads management. For social media content we have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

    If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

    Connect with us:

    Child Care Genius Website

    Like us on Facebook Join our Owners Only Private Mastermind Group on Facebook

    Join our Child Care Mindset Facebook Group

    Follow Us on Instagram

    Connect with us on LinkedIn

    Subscribe to our YouTube Channel

    Buy our Books

    Check out our Free Resources


    E279 Why Strong Systems Create Stronger Child Care Centers with Brian and Carol Duprey Jul 03, 2026
    Show notes

    Have you ever wondered why some child care businesses can grow to multiple locations while others struggle to scale?

    In this episode of the Child Care Genius Friday Training Podcast, Brian and Carol Duprey revisit their series on the Eight Pillars of Leverage by discussing one of the most important foundations of a successful child care business: systems. From policies and procedures to operations manuals and parent communication, they explain why consistent, duplicatable systems are essential for long-term growth.

    Listen in as Brian and Carol share practical examples from their experience operating 10 child care centers, including how to build systems over time, create consistency across locations, and avoid the chaos that comes from making things up as you go.

    Tune in to discover why strong systems don't limit your business, they create the freedom and scalability every child care owner is working toward.

    Mentioned in this episode:

    GET TICKETS to the Child Care Genius LEVERAGE Conference: https://childcaregenius.com/leverage

    Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media ads management. For social media content we have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

    If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

    Connect with us:

    Child Care Genius Website

    Like us on Facebook Join our Owners Only Private Mastermind Group on Facebook

    Join our Child Care Mindset Facebook Group

    Follow Us on Instagram

    Connect with us on LinkedIn

    Subscribe to our YouTube Channel

    Buy our Books

    Check out our Free Resources


    E278 Introducing GEM: The Enrollment Solution Built for Child Care Centers with Blessing Okoro Jun 30, 2026
    Show notes

    Are leads slipping through the cracks because you're too busy running your child care center? Every missed inquiry could mean a family enrolling somewhere else—and many owners don't even realize how much enrollment they're losing due to slow follow-up. In this episode of the Child Care Genius Podcast, Brian Duprey sits down with Child Care Genius Marketing Director, Blessing Okoro, to introduce an exciting new solution designed specifically to solve one of the biggest challenges child care owners face today.

    Tune in as Blessing shares the story behind the Genius Enrollment Machine (GEM), a powerful enrollment and follow-up system built exclusively for child care centers. After working closely with center owners across the country, she noticed a common problem: complicated CRM systems that were difficult to set up, difficult to maintain, and often failed to help owners respond quickly enough to new leads. GEM was created to simplify the entire process and help centers convert more inquiries into tours and enrollments.

    Listen in as Brian and Blessing discuss how automation, AI-powered tools, text messaging, email follow-up, lead tracking, and a 24/7 virtual receptionist can work together to engage families even when you're busy in the classroom. You'll learn why speed-to-lead is critical, how automated follow-up can dramatically improve enrollment outcomes, and why a child care-specific solution can outperform generic CRM platforms that weren't designed for the unique needs of center owners.

    Join us for this informative conversation and discover how the right systems can help you save time, streamline your enrollment process, and create a better experience for prospective families. If you're looking for ways to improve enrollment, eliminate manual follow-up tasks, and stop losing leads to competing centers, this episode is packed with practical insights you won't want to miss.

    To contact Blessing Okoro: Blessing@childcaregenius.com

    Mentioned in this episode:

    GET TICKETS to the Child Care Genius LEVERAGE Conference: https://childcaregenius.com/leverage

    Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media ads management. For social media content we have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

    If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

    Connect with us:

    Child Care Genius Website

    Like us on Facebook Join our Owners Only Private Mastermind Group on Facebook

    Join our Child Care Mindset Facebook Group

    Follow Us on Instagram

    Connect with us on LinkedIn

    Subscribe to our YouTube Channel

    Buy our Books

    Check out our Free Resources


    E277 Leading Through Challenges: Lessons Every Child Care Owner Needs with Brian and Carol Duprey Jun 26, 2026
    Show notes

    What kind of leader do your team members see when challenges arise? In this episode of the Child Care Genius Friday Training Podcast, Brian and Carol Duprey revisit their Eight Pillars of Leverage series by exploring one of the most important skills a child care owner can develop: leadership.

    Listen in as they discuss the difference between high road, middle road, and low road leadership, why leading by example matters, and how your actions during difficult situations shape the culture of your center. Brian also shares a personal story from a past CCG conference that highlights how true leadership is revealed during moments of crisis.

    Tune in for practical insights on building trust, setting the right example for your team, and becoming the kind of leader people are willing to follow when it matters most.

    Mentioned in this episode:

    GET TICKETS to the Child Care Genius LEVERAGE Conference: https://childcaregenius.com/leverage

    Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media ads management. For social media content we have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

    If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

    Connect with us:

    Child Care Genius Website

    Like us on Facebook Join our Owners Only Private Mastermind Group on Facebook

    Join our Child Care Mindset Facebook Group

    Follow Us on Instagram

    Connect with us on LinkedIn

    Subscribe to our YouTube Channel

    Buy our Books

    Check out our Free Resources


    E276 Standing Out in a Crowded Child Care Market: How Specialized Programs Create Wait Lists with Claire Chou Jun 23, 2026
    Show notes

    What does it take to stand out in one of the most competitive child care markets in the country? In this episode of the Child Care Genius Podcast, Brian and Carol sit down with Claire Chou, owner of Tobarlin Academy in California, to uncover how she built a thriving child care program with a full enrollment and a wait list — even in a state where many providers are struggling with declining enrollment and increasing regulations.

    Tune in as Claire shares the unique approach that has helped her center become a sought-after program for families. Her school specializes in Mandarin language immersion, offering children the opportunity to learn a second language in an engaging and meaningful way. Brian and Carol dive into why bilingual and immersion programs are becoming increasingly popular across the United States and how finding a strong niche can completely transform a child care business.

    Listen in as Brian and Carol discuss the growing demand for multi-language learning programs, the power of having a unique genius in your business, and why parents are willing to seek out specialized educational experiences for their children. They also explore how owners can successfully scale and expand when they build strong systems, leadership, and the ability to delegate effectively.

    Whether you've considered adding a specialty program to your center, opening a second location, or simply want fresh ideas to help your business stand out, this episode is packed with inspiration and practical insight. Join us for this exciting conversation with Claire Chou and discover how thinking differently can create massive opportunities in your child care business.

    Mentioned in this episode:

    GET TICKETS to the Child Care Genius LEVERAGE Conference: https://childcaregenius.com/leverage

    Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media ads management. For social media content we have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

    If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

    Connect with us:

    Child Care Genius Website

    Like us on Facebook Join our Owners Only Private Mastermind Group on Facebook

    Join our Child Care Mindset Facebook Group

    Follow Us on Instagram

    Connect with us on LinkedIn

    Subscribe to our YouTube Channel

    Buy our Books

    Check out our Free Resources


    E276 Standing Out in a Crowded Child Care Market: How Specialized Programs Create Wait Lists with Claire Chou Jun 23, 2026
    Show notes

    What does it take to stand out in one of the most competitive child care markets in the country? In this episode of the Child Care Genius Podcast, Brian and Carol sit down with Claire Chou, owner of Tobarlin Academy in California, to uncover how she built a thriving child care program with a full enrollment and a wait list — even in a state where many providers are struggling with declining enrollment and increasing regulations.

    Tune in as Claire shares the unique approach that has helped her center become a sought-after program for families. Her school specializes in Mandarin language immersion, offering children the opportunity to learn a second language in an engaging and meaningful way. Brian and Carol dive into why bilingual and immersion programs are becoming increasingly popular across the United States and how finding a strong niche can completely transform a child care business.

    Listen in as Brian and Carol discuss the growing demand for multi-language learning programs, the power of having a unique genius in your business, and why parents are willing to seek out specialized educational experiences for their children. They also explore how owners can successfully scale and expand when they build strong systems, leadership, and the ability to delegate effectively.

    Whether you've considered adding a specialty program to your center, opening a second location, or simply want fresh ideas to help your business stand out, this episode is packed with inspiration and practical insight. Join us for this exciting conversation with Claire Chou and discover how thinking differently can create massive opportunities in your child care business.

    Mentioned in this episode:

    GET TICKETS to the Child Care Genius LEVERAGE Conference: https://childcaregenius.com/leverage

    Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media ads management. For social media content we have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

    If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

    Connect with us:

    Child Care Genius Website

    Like us on Facebook Join our Owners Only Private Mastermind Group on Facebook

    Join our Child Care Mindset Facebook Group

    Follow Us on Instagram

    Connect with us on LinkedIn

    Subscribe to our YouTube Channel

    Buy our Books

    Check out our Free Resources


    E276 Standing Out in a Crowded Child Care Market: How Specialized Programs Create Wait Lists with Claire Chou Jun 23, 2026
    Show notes

    What does it take to stand out in one of the most competitive child care markets in the country? In this episode of the Child Care Genius Podcast, Brian and Carol sit down with Claire Chou, owner of Tobarlin Academy in California, to uncover how she built a thriving child care program with a full enrollment and a wait list — even in a state where many providers are struggling with declining enrollment and increasing regulations.

    Tune in as Claire shares the unique approach that has helped her center become a sought-after program for families. Her school specializes in Mandarin language immersion, offering children the opportunity to learn a second language in an engaging and meaningful way. Brian and Carol dive into why bilingual and immersion programs are becoming increasingly popular across the United States and how finding a strong niche can completely transform a child care business.

    Listen in as Brian and Carol discuss the growing demand for multi-language learning programs, the power of having a unique genius in your business, and why parents are willing to seek out specialized educational experiences for their children. They also explore how owners can successfully scale and expand when they build strong systems, leadership, and the ability to delegate effectively.

    Whether you've considered adding a specialty program to your center, opening a second location, or simply want fresh ideas to help your business stand out, this episode is packed with inspiration and practical insight. Join us for this exciting conversation with Claire Chou and discover how thinking differently can create massive opportunities in your child care business.

    Mentioned in this episode:

    GET TICKETS to the Child Care Genius LEVERAGE Conference: https://childcaregenius.com/leverage

    Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media ads management. For social media content we have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

    If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

    Connect with us:

    Child Care Genius Website

    Like us on Facebook Join our Owners Only Private Mastermind Group on Facebook

    Join our Child Care Mindset Facebook Group

    Follow Us on Instagram

    Connect with us on LinkedIn

    Subscribe to our YouTube Channel

    Buy our Books

    Check out our Free Resources


    E275 The Hiring Shifts Smart Child Care Leaders Can't Ignore with Brian and Carol Duprey Jun 19, 2026
    Show notes

    What if the biggest staffing challenges in child care today require a completely different approach than they did just a few years ago? In this episode of the Child Care Genius Friday Training Podcast, Brian and Carol Duprey continue their eight-part series on the pillars of leverage by diving into one of the most important topics for child care owners: staffing. From hiring strategies and interview tips to avoiding overstaffing and recognizing changing workforce trends, they share practical insights that owners can apply immediately.

    Listen in as Brian and Carol discuss why mastering the basics of staffing can create massive leverage in your business and help your center run more smoothly without constant owner involvement. They also explore how post-pandemic workforce shifts are impacting hiring, why younger employees may surprise you, and how quick decision-making can make all the difference in today's competitive hiring market.

    Tune in for simple, actionable staffing advice designed to help child care owners build stronger teams, improve operations, and position their centers for long-term success.

    Mentioned in this episode:

    GET TICKETS to the Child Care Genius LEVERAGE Conference: https://childcaregenius.com/leverage

    Need help with your child care marketing? Reach out! At Child Care Genius Marketing we offer website development, hosting, and security, Google Ads creation and management, done for you social media ads management. For social media content we have the Genius Box, which is a monthly subscription chock full of social media & blog content, as well as a new monthly lead magnet every month! Learn more at Child Care Genius Marketing. https://childcaregenius.com/marketing-solutions/ Schedule a no obligation call to learn more about how we can partner together to ignite your marketing efforts.

    If you need help in your child care business, consider joining our coaching programs at Child Care Genius University. Learn More Here. https://childcaregenius.com/university

    Connect with us:

    Child Care Genius Website

    Like us on Facebook Join our Owners Only Private Mastermind Group on Facebook

    Join our Child Care Mindset Facebook Group

    Follow Us on Instagram

    Connect with us on LinkedIn

    Subscribe to our YouTube Channel

    Buy our Books

    Check out our Free Resources


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