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    Business

    Business, Bourbon & Cigars

    Business Bourbon & Cigars isn’t just another business podcast. It’s where ambitious entrepreneurs come to hear from proven leaders who’ve faced the toughest challenges and found strategies that work. Hosted by Scott Joseph, founder of Me Plus Ultra, each episode offers no-nonsense insights into scaling businesses, refining leadership, and building a life of purpose, backed by real-world examples and actionable advice.

    Scott’s solo episodes give you the behind-the-scenes strategies he’s used to grow and pivot his businesses, ideas that are also being put into practice by high-performing members of the Me Plus Ultra mastermind group. From mastering self-awareness to transforming business models, Scott shares the tactics that have led to measurable success and personal fulfillment.

    But it’s not just about Scott’s journey. In our interview episodes, you’ll hear from top entrepreneurs and industry leaders who’ve shaped their own success. Think of it like getting access to the playbooks of those who’ve truly made it, leaders like Claudio Gambin, financial strategist, and Jay Tepley, business transformation expert. These guests don’t just talk theory, they share the practical tools, mindset shifts, and real-life examples that helped them overcome setbacks and scale their businesses.

    Each episode is designed to give you something you can apply to your own business immediately. Whether you’re at a crossroads, looking to innovate, or want to rethink your leadership approach, you’ll find guidance that cuts through the fluff and addresses real pain points.

    And while the podcast name Business Bourbon & Cigars might evoke a certain image of success, it’s more than just a theme, it’s about taking the time to savor growth. In business, as in life, we’re all looking for ways to enjoy the journey, to take the time to reflect, and to make better, more intentional decisions. No matter how you choose to unwind, the show’s spirit remains the same: it’s about unlocking growth, both professionally and personally.

    What can you expect to learn?

    Practical growth strategies that are actually working today, from high-level business owners and entrepreneurs.

    Actionable leadership advice for those ready to lead with clarity, accountability, and authenticity.

    Real-life stories from guests who’ve faced adversity and used it as a springboard for innovation and lasting success.

    Tangible steps you can implement in your own life and business to elevate your impact, grow your network, and break through the noise.

    Business Bourbon & Cigars is not for the faint of heart. It’s for those who know that growth isn’t just about doing more, it’s about becoming more. If you’re tired of surface-level advice and want real strategies from people who have walked the path, subscribe now.

    Why listen to this podcast?

    Hear specific strategies from experts like Claudio Gambin (who’s helped countless clients master wealth-building strategies) and Jay Tepley (who’s led transformative retreats that have changed the lives of entrepreneurs).

    Get insights on how to scale smarter, innovate faster, and lead with greater focus and confidence.

    Walk away from each episode with actionable insights you can immediately apply to your own business.

    If you’re ready to challenge your thinking, elevate your business, and grow as a leader, Business Bourbon & Cigars is the podcast you’ve been looking for.

    Advertise

    Copyright: © Copyright 2025 Scott Joseph

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    High-Stakes Decision-Making with Errol Doebler Jun 12, 2025
    Show notes

    What leadership framework can help you stay calm under intense pressure?

    In this powerful episode, Scott Joseph sits down with Navy SEAL-turned-leadership-coach Errol Doebler to unpack the SMACC decision-making framework. Together, they explore how emotional awareness and structured planning can elevate leadership, whether you're in combat or in the boardroom. From stories of FBI standoffs to business transformations, this conversation delivers actionable insights for leaders at every level.

    Join Scott and Errol as they explore:


    19:19 – Emotional Awareness

    Why some leaders freeze and how emotional validation is the first step to progress.

    Real-world examples of indecision and conflict avoidance.


    30:30 – SVI Technologies and SMACC

    Practical applications of the SMACC model in business settings, including pitches, team meetings, and strategy planning.


    47:47 – Culture, Delegation, and Team Autonomy

    How to shift your company culture from passivity to initiative.


    1:04:00 – Proactivity and Leadership Evolution

    A client example of stopping reactive firefighting by improving front-end planning.


    Visit https://www.meplusultra.com/bbc50 to get 50% off your ticket to the Business, Bourbon & Cigars Leadership Retreat. (Only for the first five people to sign up.)


    Thanks to Errol Doebler for being on Business, Bourbon & Cigars!


    Connect with Errol on LinkedIn: https://www.linkedin.com/in/errol-doebler/

    Learn more about Errol and Ice Cold Leader: https://icecoldleader.com/

    Get Errol’s book: https://icecoldleaderbook.com/


    The acronym SMACCC (which is discussed in this episode) stands for the six components of a structured decision-making and planning process derived from Errol’s time as a Navy SEAL and adapted for business leadership. SMACCC stands for:


    S — Situation.

    M — Mission.

    A — Actions.

    C — Command.

    C — Communication.

    C — Contingencies.


    BUSINESS, BOURBON & CIGARS


    Be sure to subscribe so you don’t miss any episodes.


    * Apple Podcasts: https://apple.co/3SN2fHn

    * Spotify: https://spoti.fi/49EwtTo

    * YouTube: https://www.youtube.com/@MePlusUltraNetwork/


    Business, Bourbon & Cigars is the preeminent resource for ambitious leaders who want a backstage pass to the top. Each episode, we sit down with ultra-successful executives and industry leaders who share their insider strategies for growth and success. And of course, we may even sip on some of the finest bourbon and light up our favorite cigars while we chat.


    Each week, we bring you in-depth interviews with high-level executives and industry leaders who have a proven track record and in-depth understanding of what it takes to grow a business. They’ll share their no-nonsense approach, the challenges they faced on their journey to the top, and the strategies that helped them overcome obstacles and forge their own path to ultra-success.


    ME PLUS ULTRA


    Transform your business and redefine your world with Me Plus Ultra-virtual masterminds and leadership retreats: https://MePlusUltra.com


    Me Plus Ultra is a place where visionary entrepreneurs come together, not just to network, but to forge lasting connections, inspire one another, and grow their businesses with confidence and purpose. With exclusive access to industry-leading knowledge, personalized growth strategies, and high-impact events, we empower you to transcend traditional business barriers. To elevate your business, join our Me Plus Ultra-virtual masterminds and leadership retreats to surround yourself with peers who share your drive and passion.


    * Me Plus Ultra Instagram: https://www.instagram.com/me_plus_ultra/

    * Me Plus Ultra Facebook page: https://www.facebook.com/MePlusUltra/

    * Me Plus Ultra Facebook group: https://www.facebook.com/groups/1011061052968028/

    * Me Plus Ultra X/Twitter: https://x.com/Me_Plus_Ultra/


    SCOTT JOSEPH


    * Scott Joseph LinkedIn: https://www.linkedin.com/in/ScottJoseph

    * Scott Joseph X/Twitter: https://x.com/ScottTJoseph1

    * Scott Joseph Instagram: https://www.instagram.com/scotttjoseph/

    * Scott Joseph Facebook: https://www.facebook.com/ScottTJoseph/


    This episode was produced by Story On Media: https://www.storyon.co/


    Secret Mindset that Top Entrepreneurs Use to Dominate Their Markets May 29, 2025
    Show notes

    Growth is not about doing more. It's about becoming more. But what if you’re chasing the wrong version of growth?

    This episode dives deep into the powerful inner shift that distinguishes top-tier entrepreneurs from the rest. Scott Joseph shares a personal transformation story that redefined how he led his business and life, moving from a fixed mindset to a growth mindset.


    Join Scott as he explores:


    (3:53) The Illusion of Success

    * Scott describes feeling unfulfilled despite outward business success.

    * He identifies his past reliance on old business models and fixed mindset.


    (7:36) Breaking Through the Old Self

    * Scott’s emotional and mindset transformation through coaching.

    * Letting go of attachment to traditional sales models opens new possibilities.


    (11:46) The Power of Pivots

    * Mindset—not market strategy—is the real growth catalyst.


    (15:12) The Growth Mindset Playbook

    * Four strategies to cultivate a growth mindset: embracing challenges, reframing failure, continuous learning, and surrounding yourself with the right people.


    BUSINESS, BOURBON & CIGARS


    Be sure to subscribe so you don’t miss any episodes.


    * Apple Podcasts: https://apple.co/3SN2fHn

    * Spotify: https://spoti.fi/49EwtTo

    * YouTube: https://www.youtube.com/@MePlusUltraNetwork/


    Business, Bourbon & Cigars is the preeminent resource for ambitious leaders who want a backstage pass to the top. Each episode, we sit down with ultra-successful executives and industry leaders who share their insider strategies for growth and success. And of course, we may even sip on some of the finest bourbon and light up our favorite cigars while we chat.


    Each week, we bring you in-depth interviews with high-level executives and industry leaders who have a proven track record and in-depth understanding of what it takes to grow a business. They’ll share their no-nonsense approach, the challenges they faced on their journey to the top, and the strategies that helped them overcome obstacles and forge their own path to ultra-success.


    ME PLUS ULTRA


    Transform your business and redefine your world with Me Plus Ultra virtual masterminds and leadership retreats: https://MePlusUltra.com


    Me Plus Ultra is a place where visionary entrepreneurs come together, not just to network, but to forge lasting connections, inspire one another, and grow their businesses with confidence and purpose. With exclusive access to industry-leading knowledge, personalized growth strategies, and high-impact events, we empower you to transcend traditional business barriers. To elevate your business, join our Me Plus Ultra virtual masterminds and leadership retreats to surround yourself with peers who share your drive and passion.


    * Me Plus Ultra Instagram: https://www.instagram.com/me_plus_ultra/

    * Me Plus Ultra Facebook page: https://www.facebook.com/MePlusUltra/

    * Me Plus Ultra Facebook group: https://www.facebook.com/groups/1011061052968028/

    * Me Plus Ultra X/Twitter: https://x.com/Me_Plus_Ultra/


    SCOTT JOSEPH


    * Scott Joseph LinkedIn: https://www.linkedin.com/in/ScottJoseph

    * Scott Joseph X/Twitter: https://x.com/ScottTJoseph1

    * Scott Joseph Instagram: https://www.instagram.com/scotttjoseph/

    * Scott Joseph Facebook: https://www.facebook.com/ScottTJoseph/


    This episode was produced by Story On Media: https://www.storyon.co/


    Why You Need a Mastermind Hot Seat May 01, 2025
    Show notes

    What is a “virtual hot seat” in a mastermind group?

    In this episode, Scott Joseph explores how the virtual hot seat technique, which he used in his mastermind group, helped him launch a new business from scratch. The virtual hot seat process helps business leaders overcome challenges by providing a structured environment for problem-solving and feedback. For Scott, it forced him to focus on one core challenge, and through clarifying questions and honest reflection, he uncovered that fear—not complexity—was holding him back.


    Join Scott Joseph in this episode as he explores:


    (0:45) Starting from Scratch

    * Scott reflects on the pressure of launching a new business.

    * Overwhelmed, Scott realized he needed help beyond his experience.


    (4:25) Zeroing in on the Core Problem

    * His mastermind asked Scott: What’s the one thing that, if solved, would make everything easier?

    * The fear of making the wrong decision, not the work itself, was what paralyzed him.


    (10:10) Vision, Fear, and Focus

    * Clarifying questions helped Scott understand his emotional blocks and fears.


    (14:40) Group Accountability

    * The group followed up after the session to hold Scott accountable for implementation.


    (18:20) Shared Learning, Shared Breakthroughs

    * The hot seat experience benefits every member of the group, not just the person in the spotlight.

    * Scott encourages listeners to focus on one issue, embrace questions, and lean into group accountability.


    BUSINESS, BOURBON & CIGARS


    Be sure to subscribe so you don’t miss any episodes.


    * Apple Podcasts: https://apple.co/3SN2fHn

    * Spotify: https://spoti.fi/49EwtTo

    * YouTube: https://www.youtube.com/@MePlusUltraNetwork/


    Business, Bourbon & Cigars is the preeminent resource for ambitious leaders who want a backstage pass to the top. Each episode, we sit down with ultra-successful executives and industry leaders who share their insider strategies for growth and success. And of course, we may even sip on some of the finest bourbon and light up our favorite cigars while we chat.


    Each week, we bring you in-depth interviews with high-level executives and industry leaders who have a proven track record and in-depth understanding of what it takes to grow a business. They’ll share their no-nonsense approach, the challenges they faced on their journey to the top, and the strategies that helped them overcome obstacles and forge their own path to ultra-success.


    ME PLUS ULTRA


    Transform your business and redefine your world with Me Plus Ultra virtual masterminds and leadership retreats: https://MePlusUltra.com


    Me Plus Ultra is a place where visionary entrepreneurs come together, not just to network, but to forge lasting connections, inspire one another, and grow their businesses with confidence and purpose. With exclusive access to industry-leading knowledge, personalized growth strategies, and high-impact events, we empower you to transcend traditional business barriers. To elevate your business, join our Me Plus Ultra virtual masterminds and leadership retreats to surround yourself with peers who share your drive and passion.


    * Me Plus Ultra Instagram: https://www.instagram.com/me_plus_ultra/

    * Me Plus Ultra Facebook page: https://www.facebook.com/MePlusUltra/

    * Me Plus Ultra Facebook group: https://www.facebook.com/groups/1011061052968028/

    * Me Plus Ultra X/Twitter: https://x.com/Me_Plus_Ultra/


    SCOTT JOSEPH


    * Scott Joseph LinkedIn: https://www.linkedin.com/in/ScottJoseph

    * Scott Joseph X/Twitter: https://x.com/ScottTJoseph1

    * Scott Joseph Instagram: https://www.instagram.com/scotttjoseph/

    * Scott Joseph Facebook: https://www.facebook.com/ScottTJoseph/


    This episode was produced by Story On Media: https://www.storyon.co/


    Aligning Personal and Professional Goals for Meaningful Success Apr 17, 2025
    Show notes

    Are your goals truly aligned with the life you want to live—or are you just checking off boxes? Also, how can you transition from chasing financial success to creating meaningful impact?

    Join Scott as he explores:


    (01:45) Are You Living the Life You Want?

    * Most people treat goal setting like a to-do list instead of a pathway to purpose.

    * Real growth comes from aligning personal and professional ambitions.


    (03:56) The Message That Changed Everything

    * How a seemingly random LinkedIn message sparked a transformational journey.


    (06:07) A New Vision for Business

    * When Scott aligned his personal mission with business goals, everything began to shift.

    * The creation of Me Plus Ultra.


    (07:55) Breaking the Cycle of Burnout

    * How entrepreneurs can feel unfulfilled despite outward success.

    * Scott’s free “Limitless Growth” ebook is a roadmap for breaking through stagnation: https://meplusultra.com/ebooks/limitless-growth-2/


    (09:37) Aligning Personal & Professional Goals

    * When aligned, both areas of life fuel each other.

    * The SMART goals framework for setting effective, aligned goals.


    (13:10) Leading with Mission

    * A personal mission grounded in faith and service now drives every business decision Scott makes.


    Be sure to download Scott’s Free “Limitless Growth” ebook mentioned in this episode: https://meplusultra.com/ebooks/limitless-growth-2/


    BUSINESS, BOURBON & CIGARS


    Be sure to subscribe so you don’t miss any episodes.


    * Apple Podcasts: https://apple.co/3SN2fHn

    * Spotify: https://spoti.fi/49EwtTo

    * YouTube: https://www.youtube.com/@MePlusUltraNetwork/


    * Business, Bourbon & Cigars is the preeminent resource for ambitious leaders who want a backstage pass to the top. Each episode, we sit down with ultra-successful executives and industry leaders who share their insider strategies for growth and success. And of course, we may even sip on some of the finest bourbon and light up our favorite cigars while we chat.


    * Each week, we bring you in-depth interviews with high-level executives and industry leaders who have a proven track record and in-depth understanding of what it takes to grow a business. They’ll share their no-nonsense approach, the challenges they faced on their journey to the top, and the strategies that helped them overcome obstacles and forge their own path to ultra-success.


    ME PLUS ULTRA


    Transform your business and redefine your world with Me Plus Ultra virtual masterminds and leadership retreats: https://MePlusUltra.com


    Me Plus Ultra is a place where visionary entrepreneurs come together, not just to network, but to forge lasting connections, inspire one another, and grow their businesses with confidence and purpose. With exclusive access to industry-leading knowledge, personalized growth strategies, and high-impact events, we empower you to transcend traditional business barriers. To elevate your business, join our Me Plus Ultra virtual masterminds and leadership retreats to surround yourself with peers who share your drive and passion.


    * Me Plus Ultra Instagram: https://www.facebook.com/MePlusUltra/

    * Me Plus Ultra Facebook page: https://www.instagram.com/me_plus_ultra/

    * Me Plus Ultra Facebook group: https://www.facebook.com/groups/1011061052968028/

    * Me Plus Ultra X/Twitter: https://x.com/Me_Plus_Ultra/


    SCOTT JOSEPH


    * Scott Joseph LinkedIn: https://www.linkedin.com/in/ScottJoseph

    * Scott Joseph X/Twitter: https://x.com/ScottTJoseph1

    * Scott Joseph Instagram: https://www.instagram.com/scotttjoseph/

    * Scott Joseph Facebook: https://www.facebook.com/ScottTJoseph/


    This episode was produced by Story On Media: https://www.storyon.co/


    Scaling vs. Growing: Lessons from Fractional COO/CFO Michael Straza Mar 27, 2025
    Show notes

    What are the fundamental differences between scaling and growing a business? Also, when is the right time to bring in a fractional COO or CFO?

    In this episode, Scott and his guest break down the key differences between scaling and growing, the financial blind spots that business owners often overlook, and how fractional leadership can be a game-changer

    Today’s guest is Michael Straza, a fractional COO and CFO who brings hands-on experience in fixing inefficiencies, optimizing cash flow, and setting businesses up for success.


    Join Scott and Michael as they explore:


    (03:45) Scaling vs. Growing

    * Mike’s background in business scaling.

    * Business owners often confuse hiring more people with scaling effectively.


    (19:45) Fractional COOs & CFOs

    * How a fractional executive can optimize operations without adding full-time costs.


    (30:45) Improving Cash Flow

    * Understanding business data and trends to make smarter decisions.


    (40:45) Navigating Organizational Change

    * Getting employee buy-in when implementing operational changes.

    * Why embracing outside expertise can accelerate business growth.


    Thanks to Michael Straza for being on Business, Bourbon & Cigars.


    Connect with Michael on LinkedIn: https://www.linkedin.com/in/michaelstraza/


    Learn more about Straza Consulting: https://www.consultstraza.com/


    Download Scott’s Free “Limitless Growth” ebook mentioned in this episode: https://meplusultra.com/ebooks/limitless-growth-2/


    BUSINESS, BOURBON & CIGARS


    Be sure to subscribe so you don’t miss any episodes.


    * Apple Podcasts: https://apple.co/3SN2fHn

    * Spotify: https://spoti.fi/49EwtTo

    * YouTube: https://www.youtube.com/@MePlusUltraNetwork/


    Business, Bourbon & Cigars is the preeminent resource for ambitious leaders who want a backstage pass to the top. Each episode, we sit down with ultra-successful executives and industry leaders who share their insider strategies for growth and success. And of course, we may even sip on some of the finest bourbon and light up our favorite cigars while we chat.


    Each week, we bring you in-depth interviews with high-level executives and industry leaders who have a proven track record and in-depth understanding of what it takes to grow a business. They’ll share their no-nonsense approach, the challenges they faced on their journey to the top, and the strategies that helped them overcome obstacles and forge their own path to ultra-success.


    ME PLUS ULTRA


    Transform your business and redefine your world with Me Plus Ultra virtual masterminds and leadership retreats: https://MePlusUltra.com


    Me Plus Ultra is a place where visionary entrepreneurs come together, not just to network, but to forge lasting connections, inspire one another, and grow their businesses with confidence and purpose. With exclusive access to industry-leading knowledge, personalized growth strategies, and high-impact events, we empower you to transcend traditional business barriers. To elevate your business, join our Me Plus Ultra virtual masterminds and leadership retreats to surround yourself with peers who share your drive and passion.


    * Me Plus Ultra Instagram: https://www.facebook.com/MePlusUltra/

    * Me Plus Ultra Facebook page: https://www.instagram.com/me_plus_ultra/

    * Me Plus Ultra Facebook group: https://www.facebook.com/groups/1011061052968028/

    * Me Plus Ultra X/Twitter: https://x.com/Me_Plus_Ultra/


    SCOTT JOSEPH


    * Scott Joseph LinkedIn: https://www.linkedin.com/in/ScottJoseph

    * Scott Joseph X/Twitter: https://x.com/ScottTJoseph1

    * Scott Joseph Instagram: https://www.instagram.com/scotttjoseph/

    * Scott Joseph Facebook: https://www.facebook.com/ScottTJoseph/


    This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com


    Self-Awareness Unlocked: Tools Leaders Use to Accelerate Growth Feb 20, 2025
    Show notes

    How can self-assessment tools transform your leadership approach?

    In this episode, Scott Joseph explores the pivotal role of self-awareness and self-assessment in business and leadership growth. Sharing his journey with J&L Marketing, Scott reveals how confronting his blind spots led to dramatic business growth. Tune in to learn practical steps, powerful tools, and actionable insights to unlock your full potential.

    Join Scott as he explores:


    * The critical importance of self-awareness in leadership and business growth.


    * Scott's personal story of resisting, then embracing, a pivotal business model shift.


    * How reducing the sales team from 30 to 3 employees led to increased ROI and client satisfaction.


    * Practical self-assessment tools like Myers–Briggs Type Indicator (MBTI), Big Five Personality Traits, and CliftonStrengths.


    * Why bold, data-driven decisions outperform fear-based choices.


    * How joining a mastermind group like Me Plus Ultra can accelerate business breakthroughs.


    Chapters:


    (02:00) Self-Awareness in Leadership

    (05:00) Scott and J&L Marketing

    (07:45) Resisting Change

    (13:30) Tools for Self-Assessment

    (16:30) A Self-Awareness Action Plan

    (19:45) Me Plus Ultra Masterminds


    Resources discussed in this episode:


    * Myers-Briggs Type Indicator (MBTI): https://www.myersbriggs.org/


    * Big Five Personality Traits: https://bigfive-test.com/


    * CliftonStrengths (formerly StrengthsFinder) by Gallup: https://www.gallup.com/cliftonstrengths/en/252137/home.aspx


    BUSINESS, BOURBON & CIGARS


    Be sure to subscribe so you don’t miss any episodes.


    * Apple Podcasts: https://apple.co/3SN2fHn

    * Spotify: https://spoti.fi/49EwtTo

    * YouTube: https://www.youtube.com/@MePlusUltraNetwork/podcasts


    Business, Bourbon & Cigars is the preeminent resource for ambitious leaders who want a backstage pass to the top. Each episode, we sit down with ultra-successful executives and industry leaders who share their insider strategies for growth and success. And of course, we may even sip on some of the finest bourbon and light up our favorite cigars while we chat.


    Each week, we bring you in-depth interviews with high-level executives and industry leaders who have a proven track record and in-depth understanding of what it takes to grow a business. They’ll share their no-nonsense approach, the challenges they faced on their journey to the top, and the strategies that helped them overcome obstacles and forge their own path to ultra-success.


    ME PLUS ULTRA


    Transform your business and redefine your world with Me Plus Ultra-virtual masterminds and leadership retreats: https://MePlusUltra.com


    Me Plus Ultra is a place where visionary entrepreneurs come together, not just to network, but to forge lasting connections, inspire one another, and grow their businesses with confidence and purpose. With exclusive access to industry-leading knowledge, personalized growth strategies, and high-impact events, we empower you to transcend traditional business barriers. To elevate your business, join our Me Plus Ultra-virtual masterminds and leadership retreats to surround yourself with peers who share your drive and passion.


    * Me Plus Ultra Instagram: https://www.facebook.com/MePlusUltra/

    * Me Plus Ultra Facebook page: https://www.instagram.com/me_plus_ultra/

    * Me Plus Ultra Facebook group: https://www.facebook.com/groups/1011061052968028/

    * Me Plus Ultra X/Twitter: https://x.com/Me_Plus_Ultra/


    SCOTT JOSEPH


    * Scott Joseph LinkedIn: https://www.linkedin.com/in/ScottJoseph

    * Scott Joseph X/Twitter: https://x.com/ScottTJoseph1

    * Scott Joseph Instagram: https://www.instagram.com/scotttjoseph/

    * Scott Joseph Facebook: https://www.facebook.com/ScottTJoseph/


    This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com


    Embracing Transformation: The Secret to Thriving in Business & Life Feb 13, 2025
    Show notes

    What are the biggest barriers to change, and how can you overcome them? How does embracing transformation unlock both personal and professional success?

    In this episode, Scott shares his own journey of breaking through stagnation, shifting his mindset, and embracing continuous growth. Listeners will walk away with a simple, actionable framework to adapt to change, build resilience, and achieve lasting success.

    Join Scott as he explores:


    * Why transformation is not just a buzzword but a necessity for success.


    * The role of mindset in overcoming stagnation and finding fulfillment.


    * A five-step framework for implementing transformation in your life.


    * The importance of journaling and meditation for self-awareness and growth.


    * How innovation stems from continuous learning and open-minded thinking.


    * Strategies for building resilience in the face of challenges.


    * Why personal fulfillment is key to sustaining long-term professional success.


    * Download Scott’s Free “Limitless Growth” ebook: https://meplusultra.com/ebooks/limitless-growth-2/


    Chapters for this episode:


    (00:47) Why Transformation is Essential

    (03:39) Scott’s Personal Transformation Journey

    (05:52) Step 1: Adapting to Change

    (08:15) Step 2: Enhancing Competence

    (10:59) Step 3: Achieving Personal Fulfillment

    (13:58) Steps 4 & 5: Driving Innovation & Building


    BUSINESS, BOURBON & CIGARS


    Be sure to subscribe so you don’t miss any episodes.


    * Apple Podcasts: https://apple.co/3SN2fHn

    * Spotify: https://spoti.fi/49EwtTo

    * YouTube: https://www.youtube.com/@MePlusUltraNetwork/podcasts


    Business, Bourbon & Cigars is the preeminent resource for ambitious leaders who want a backstage pass to the top. Each episode, we sit down with ultra-successful executives and industry leaders who share their insider strategies for growth and success. And of course, we may even sip on some of the finest bourbon and light up our favorite cigars while we chat.


    Each week, we bring you in-depth interviews with high-level executives and industry leaders who have a proven track record and in-depth understanding of what it takes to grow a business. They’ll share their no-nonsense approach, the challenges they faced on their journey to the top, and the strategies that helped them overcome obstacles and forge their own path to ultra-success.


    ME PLUS ULTRA


    Transform your business and redefine your world with Me Plus Ultra virtual masterminds and leadership retreats: https://MePlusUltra.com


    Me Plus Ultra is a place where visionary entrepreneurs come together, not just to network, but to forge lasting connections, inspire one another, and grow their businesses with confidence and purpose. With exclusive access to industry-leading knowledge, personalized growth strategies, and high-impact events, we empower you to transcend traditional business barriers. To elevate your business, join our Me Plus Ultra virtual masterminds and leadership retreats to surround yourself with peers who share your drive and passion.


    * Me Plus Ultra Instagram: https://www.facebook.com/MePlusUltra/

    * Me Plus Ultra Facebook page: https://www.instagram.com/me_plus_ultra/

    * Me Plus Ultra Facebook group: https://www.facebook.com/groups/1011061052968028/

    * Me Plus Ultra X/Twitter: https://x.com/Me_Plus_Ultra/


    SCOTT JOSEPH


    * Scott Joseph LinkedIn: https://www.linkedin.com/in/ScottJoseph

    * Scott Joseph X/Twitter: https://x.com/ScottTJoseph1

    * Scott Joseph Instagram: https://www.instagram.com/scotttjoseph/

    * Scott Joseph Facebook: https://www.facebook.com/ScottTJoseph/


    This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com


    The Do’s and Don'ts of Selling Your Business with Marty Fahncke Jan 09, 2025
    Show notes

    Is your business ready for a successful exit? If it isn’t, what are the critical steps to prepare your business for a profitable sale?

    Today’s guest is Marty Fahncke, a marketing and M&A pro with over 30 years of experience turning small businesses into giants. Known for his billion-dollar strategies and knack for making complex deals look easy, Marty’s here to share his wisdom.

    Join Scott and Marty as they explore:

    * Marty’s journey from selling a sporting goods startup to becoming a mergers and acquisitions (M&A) expert.


    * How culture differences in mergers can be an asset rather than a hindrance.


    * Why business value depends on profit, not revenue, and how to calculate it.


    * The benefits of preparing for an exit three years in advance.


    * The dangers of being too integral to your business’s operations.


    * How the “Five Ds and a B” can force an unexpected business exit.


    * Real-life case studies of roll-ups and their transformative power.


    * Why intellectual property only has value if it’s generating revenue.


    * Strategies for doubling revenue through acquisitions versus traditional growth.


    Chapters for this episode:


    (02:45) Marty’s Journey into M&A

    (08:43) The Role of Culture in Successful Mergers

    (14:21) Why Your Involvement Reduces Business Value

    (22:39) Timing Your Exit

    (31:28) Acquisitions for Small Businesses

    (36:41) Growing Revenue Without Selling More

    (45:10) Succession Planning


    Thanks to Marty Fahncke for being on Business, Bourbon & Cigars.


    Connect with Marty on LinkedIn: https://www.linkedin.com/in/martyfahncke/

    Learn more about Marty and Westbound Road: https://www.westboundroad.com/


    BUSINESS, BOURBON & CIGARS


    Be sure to subscribe so you don’t miss any episodes.


    * Apple Podcasts: https://apple.co/3SN2fHn

    * Spotify: https://spoti.fi/49EwtTo

    * YouTube: https://www.youtube.com/@MePlusUltraNetwork/podcasts


    Business, Bourbon & Cigars is the preeminent resource for ambitious leaders who want a backstage pass to the top. Each episode, we sit down with ultra-successful executives and industry leaders who share their insider strategies for growth and success. And of course, we may even sip on some of the finest bourbon and light up our favorite cigars while we chat.


    Each week, we bring you in-depth interviews with high-level executives and industry leaders who have a proven track record and in-depth understanding of what it takes to grow a business. They’ll share their no-nonsense approach, the challenges they faced on their journey to the top, and the strategies that helped them overcome obstacles and forge their own path to ultra-success.


    ME PLUS ULTRA


    Transform your business and redefine your world with Me Plus Ultra-virtual masterminds and leadership retreats: https://MePlusUltra.com


    Me Plus Ultra is a place where visionary entrepreneurs come together, not just to network, but to forge lasting connections, inspire one another, and grow their businesses with confidence and purpose. With exclusive access to industry-leading knowledge, personalized growth strategies, and high-impact events, we empower you to transcend traditional business barriers. To elevate your business, join our Me Plus Ultra-virtual masterminds and leadership retreats to surround yourself with peers who share your drive and passion.


    * Me Plus Ultra Instagram: https://www.facebook.com/MePlusUltra/

    * Me Plus Ultra Facebook page: https://www.instagram.com/me_plus_ultra/

    * Me Plus Ultra Facebook group: https://www.facebook.com/groups/1011061052968028/

    * Me Plus Ultra X/Twitter: https://x.com/Me_Plus_Ultra/


    SCOTT JOSEPH


    * Scott Joseph LinkedIn: https://www.linkedin.com/in/ScottJoseph

    * Scott Joseph X/Twitter: https://x.com/ScottTJoseph1

    * Scott Joseph Instagram: https://www.instagram.com/scotttjoseph/

    * Scott Joseph Facebook: https://www.facebook.com/ScottTJoseph/


    This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com


    Attracting High-Value Clients with Strategic Precision Jan 02, 2025
    Show notes

    What strategies can you use to differentiate your business from competitors and attract premium clients?

    This episode of Business Bourbon & Cigars dives into actionable strategies for attracting high-value clients and growing your business. Host Scott Joseph shares personal stories and insights from his mastermind group, emphasizing the importance of detailed client personas, seamless sales processes, and emotional connections. Learn how to leverage strategic partnerships, create memorable client experiences, and implement automation without losing the human touch.


    If you really want to know what makes client-focused businesses tick, get Scott’s free book, The Client-Centric Leader: https://meplusultra.com/leadership/


    In this episode, Scott explores:


    * Creating detailed client personas that go beyond demographics.


    * How psychographics can reveal client values, aspirations, and pain points.


    * Real-world examples of businesses pivoting their messaging to resonate with ideal clients.


    * Delivering on brand promises in building trust and loyalty.


    * Steps to streamline the sales process and eliminate points of friction.


    * The power of automation tools like CRM systems.


    * Using storytelling and high-quality content to create emotional connections with clients.


    * Hosting exclusive events to create buzz and attract premium clientele.


    Chapters for this episode:


    (01:20) The Challenge of Attracting High-Value Clients

    (03:41) Creating Detailed Client Personas

    (06:09) Delivering on Brand Promises

    (07:19) Streamlining Sales

    (09:05) Balancing Automation with Personal Touch

    (10:35) Strategic Partnerships

    (15:06) Emotional Storytelling and Memorable Experiences


    Remember to download Scott’s free book now, The Client-Centric Leader: Building Relationships That Drive Business Beyond Expectations: https://meplusultra.com/leadership/


    BUSINESS, BOURBON & CIGARS


    Be sure to subscribe so you don’t miss any episodes.


    * Apple Podcasts: https://apple.co/3SN2fHn

    * Spotify: https://spoti.fi/49EwtTo

    * YouTube: https://www.youtube.com/@MePlusUltraNetwork/podcasts


    Business, Bourbon & Cigars is the preeminent resource for ambitious leaders who want a backstage pass to the top. Each episode, we sit down with ultra-successful executives and industry leaders who share their insider strategies for growth and success. And of course, we may even sip on some of the finest bourbon and light up our favorite cigars while we chat.


    Each week, we bring you in-depth interviews with high-level executives and industry leaders who have a proven track record and in-depth understanding of what it takes to grow a business. They’ll share their no-nonsense approach, the challenges they faced on their journey to the top, and the strategies that helped them overcome obstacles and forge their own path to ultra-success.


    ME PLUS ULTRA


    Transform your business and redefine your world with Me Plus Ultra virtual masterminds and leadership retreats: https://MePlusUltra.com


    Me Plus Ultra is a place where visionary entrepreneurs come together, not just to network, but to forge lasting connections, inspire one another, and grow their businesses with confidence and purpose. With exclusive access to industry-leading knowledge, personalized growth strategies, and high-impact events, we empower you to transcend traditional business barriers. To elevate your business, join our Me Plus Ultra virtual masterminds and leadership retreats to surround yourself with peers who share your drive and passion.


    * Me Plus Ultra Instagram: https://www.facebook.com/MePlusUltra/

    * Me Plus Ultra Facebook page: https://www.instagram.com/me_plus_ultra/

    * Me Plus Ultra Facebook group: https://www.facebook.com/groups/1011061052968028/

    * Me Plus Ultra X/Twitter: https://twitter.com/Me_Plus_Ultra/


    SCOTT JOSEPH


    * Scott Joseph LinkedIn: https://www.linkedin.com/in/ScottJoseph

    * Scott Joseph X/Twitter: https://twitter.com/ScottTJoseph1

    * Scott Joseph Instagram: https://www.instagram.com/scotttjoseph/

    * Scott Joseph Facebook: https://www.facebook.com/ScottTJoseph/


    This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com


    Building Trust as a Competitive Advantage with Natalie Doyle Oldfield Dec 19, 2024
    Show notes

    How does trust directly impact a company’s top and bottom line?

    Natalie Doyle Oldfield is a recognized thought leader when it comes to the topic of trust. The founder of Success Through Trust Inc, she is on a mission to make trust the cornerstone of every business.


    Join Scott and Natalie as they explore:


    * Natalie’s new book, Trusted: The Proven Path to Customer Loyalty and Business Growth.


    * Why "trust equity" is a measurable and essential business metric.


    * Common leadership mistakes that erode trust.


    * How a company’s internal trust dynamics affect customer relationships.


    * Practical exercises and workshops to improve team and customer trust.


    * The tangible benefits of trust on sales and customer loyalty.


    * The concept of "being the most trusted company" as a North Star.


    Chapters for this episode:


    (02:30) Natalie’s Journey to Becoming a Trust Expert

    (06:05) Trust During Challenging Economic Times

    (13:45) Measuring Trust Equity

    (21:14) Building Trust Within Teams

    (36:26) Common Mistakes Leaders Make About Trust

    (44:43) Practical Tips for Building Trust


    Thanks to Natalie Doyle Oldfield for being on Business, Bourbon & Cigars.


    Natalie Doyle Oldfield is an author and the creator of the Client Trust Index, a proprietary customer experience diagnostic tool, and an online course called Becoming a Trusted Advisor.


    Connect with Natalie on LinkedIn: https://www.linkedin.com/in/nataliedoyleoldfield/


    BUSINESS, BOURBON & CIGARS


    Be sure to subscribe so you don’t miss any episodes.


    * Apple Podcasts: https://apple.co/3SN2fHn

    * Spotify: https://spoti.fi/49EwtTo

    * YouTube: https://www.youtube.com/@MePlusUltraNetwork/podcasts


    Business, Bourbon & Cigars is the preeminent resource for ambitious leaders who want a backstage pass to the top. Each episode, we sit down with ultra-successful executives and industry leaders who share their insider strategies for growth and success. And of course, we may even sip on some of the finest bourbon and light up our favorite cigars while we chat.


    Each week, we bring you in-depth interviews with high-level executives and industry leaders who have a proven track record and in-depth understanding of what it takes to grow a business. They’ll share their no-nonsense approach, the challenges they faced on their journey to the top, and the strategies that helped them overcome obstacles and forge their own path to ultra-success.


    ME PLUS ULTRA


    Transform your business and redefine your world with Me Plus Ultra-virtual masterminds and leadership retreats: https://MePlusUltra.com


    Me Plus Ultra is a place where visionary entrepreneurs come together, not just to network, but to forge lasting connections, inspire one another, and grow their businesses with confidence and purpose. With exclusive access to industry-leading knowledge, personalized growth strategies, and high-impact events, we empower you to transcend traditional business barriers. To elevate your business, join our Me Plus Ultra virtual masterminds and leadership retreats to surround yourself with peers who share your drive and passion.


    * Me Plus Ultra Instagram: https://www.facebook.com/MePlusUltra/

    * Me Plus Ultra Facebook page: https://www.instagram.com/me_plus_ultra/

    * Me Plus Ultra Facebook group: https://www.facebook.com/groups/1011061052968028/

    * Me Plus Ultra X/Twitter: https://twitter.com/Me_Plus_Ultra/


    SCOTT JOSEPH


    * Scott Joseph LinkedIn: https://www.linkedin.com/in/ScottJoseph

    * Scott Joseph X/Twitter: https://twitter.com/ScottTJoseph1

    * Scott Joseph Instagram: https://www.instagram.com/scotttjoseph/

    * Scott Joseph Facebook: https://www.facebook.com/ScottTJoseph/


    This episode was produced by Story On Media & Marketing: https://www.SuccessWithStories.com


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