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    Business

    Built on Passion

    We catalog the experience of CEOs, founders, and entrepreneurs in the outdoor sports industry. Some of them have failed, some of them skyrocket into the stratosphere of success, all of them have a story to tell. This podcast focuses on a different kind of adventure.

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    Latest Episodes:
    #200 Böker - Making High Quality Blades & Knives For 300 Years. CEO Carsten Felix Sharing His Story. Jun 02, 2020
    Show notes

    Josh sits down with Böker CEO Carsten Felix. Böker is a 300 year old blade manufacturer founded on history, passion, and tradition. Based in ‘The City of Blades’ they are the largest manufacturer for sporting and outdoor knives in europe. It’s rare that we have companies on here that are this old but there’s something to be said for those that stand the test of time, especially with so many competitors rising after its initial inception.


    #199 Outdoor Vitals - Premium Ultralight Products That Maximize Comfort In The Backcountry. Founder Tayson Whittaker Sharing His Story May 26, 2020
    Show notes

    This podcast episode was originally recorded on Dec 31st, 2018. Since Outdoor Vitals is a part of our current giveaway we wanted to bring this episode back from the archives. We've cleaned up the audio a bit and hope that you enjoy the episode with founder Tayson Whittaker talking about his journey in building Outdoor Vitals.

    Josh sits down with Outdoor Vitals founder Tayson Whittaker. Outdoor Vitals is a company making premium ultralight backpacking gear with the goal of becoming the next great gear company for the next generation. In a lot of different ways, buying one product is better than two; and buying one ultra light product that will outlive and performs other products is a home run. That is Outdoor Vitals philosophy and, although Outdoor Vitals is a young company, Whittaker’s passion for entrepreneurship and the outdoors have lit a fire to build a company like Outdoor Vitals long before it’s launch. With all that in mind, it’s not quite surprising to hear that he launched Outdoor Vitals so quickly after graduating college, and even less surprising at how quickly they’ve grown. We’re thrilled to join Whittaker as he takes a long the journey of Outdoor Vitals beginnings to where things are headed with this outdoor powerhouse into the future.


    #198 Loctote & Litelok - Coming Together To Help You Travel Safely & Securely. Founders Don Halpern (Loctote) and Neil Barron (Litelok) Sharing Their Story. May 19, 2020
    Show notes

    Josh sits down with Loctote & Litelok founders Don Halpern (Loctote) and Neil Barron (Litelok). This week’s episode features two brands; Loctote makes extremely secure bags with a built in lock and Litelok makes premium lightweight bike locks. In the wake of success, Loctote reached out to Litelok to create a partnership to break into the North American market. While each brand has a unique story and in the wake of a global economy interrupted, it seems these two brands are adapting. After all, a rising tide raises all ships.


    #197 The Nue Co. - Clean, Effective, & Natural Supplements. Co-Founder Charlie Gower Sharing His Story May 05, 2020
    Show notes

    Josh sits down with The Nue Co. co-founder Charlie Gower. The Nue Co. makes supplements that bridges alternative medicine and proven scientifically backed ingredients. Charlie and his wife and cofounder Jules, began Nue Co. to help improve people’s health whether that’s the health of their gut, skin or sleep. After getting fed up with mediocre synthetic products, he and his wife started to take matters into their own hands to deliver products that will help and heal people with ingredients that won’t harm the earth.


    #196 Two Wheel Gear - Bike Gear & Bags Designed With Commuters In Mind. Owner Reid Hemsing Sharing His Story. Apr 28, 2020
    Show notes

    This podcast episode was originally recorded on Sept 4, 2018. Since Two Wheel Gear is a part of our current bike gear giveaway we wanted to bring this episode back from the archives. We've cleaned up the audio a bit and hope that you enjoy the episode with Owner Reid Hemsing talking about his journey in building Two Wheel Gear.

    Josh sits down with Two Wheel Gear owner Reid Hemsing. Two Wheel Gear makes bike bags and packs for the everyday commuter. Although Two Wheel Gear, founded by Ken MacLean and Craig Coulombe originally got its start in 1999, Reid Hemsing, owner and president of Two Wheel Gear has successfully brought this rising star of a company into the 21st century. With more and more bike commuters searching for a practical, stylish, functional bag, Two Wheel Gear’s revitalization has sent it soaring but, what comes next, you’ll have to tune in to find out.


    #195 Priority Bicycles - High Quality, Lightweight, Commuter Bikes. CMO/Co-Founder Connor Swegle Sharing His Story. Apr 21, 2020
    Show notes

    This podcast episode was originally recorded on Oct 8, 2018. We've cleaned up the audio a bit and hope that you enjoy the episode with Priority Bicycles CMO/co-founder Connor Swegle talking about his journey in building Priority Bicycles.

    Josh sits down with Priority Bicycles CMO/co-founder Connor Swegle. Priority Bicycles was started to make biking simple and low maintenance with their belt drive bicycles. Connor and his fellow co-founder Dave Weiner have known each other since college, their paths staying relatively parallel, only diverging when their careers took them in different directions. Years went by, life happened, their jobs got super stressful, and they found themselves wanting to switch things up. After they both took the plunge to quit jobs they hated, Dave was absolutely fixated on getting back into the bike industry and that was all the inspiration Connor needed to join him. Together they made it a priority to spread the joy of getting on and riding bikes. But, how do you make something like that possible? After taking a step back and looking at the bigger picture, they realized they just needed to take the work aspect out of biking. With that, they created a low maintenance bike that’s great for everyday riders, and set a reasonable price. This entire package hadn’t existed yet...so they made it and Priority Bicycles was born.


    #194 Pale Blue Earth - Convenient and Sustainably Driven USB Rechargeable Smart Batteries . Co-Founder Tom Bishop Sharing His Story Apr 14, 2020
    Show notes

    Josh sits down with Pale Blue Earth co-founder Tom Bishop. Pale Blue Earth makes USB rechargeable smart batteries. Though they may be a brand new brand, this lean startup is trying to push for a bigger change in their industry and aims to revolutionize how batteries are looked at. Single use batteries have long been something that people have clung to for its simplicity and convenience and that’s exactly what they want to do for rechargeable batteries. So how does one get into the battery biz? Tune in and find out as Tom walks us through how he got into energy entrepreneurship.


    #193 Adv3nture - Fun, Functional Gear Designed To Be Ready For Anything. Founder Zane Lamprey Sharing His Story Apr 07, 2020
    Show notes

    Josh sits down with Adv3nture founder Zane Lamprey. Ad3nture is a brand making adventure gear for thirsty travelers. Ok, what does that even mean? That question might be easier to answer if you knew their founder a bit better and chances are you do! Zane Lamprey is a comedian, actor, editor, producer, and writer for television and movies, but NONE of that takes away his passion for the outdoors and more than anything, travel. We got a chance to sit down to see how a guy who has enough on his plate makes time to get outside. Buckle up for one of our most interesting episodes yet from one of the more unexpected guests on The ReddyYeti Podcast.


    The ReddyYeti Podcast EP: #192 Growlerwerks - Pressurized Growlers That Keeps Beverages Fresh. Co-Founder Shawn Huff Sharing His Story Mar 31, 2020
    Show notes

    This podcast episode was originally recorded on August 12th, 2018. With warmer weather right around the corner we wanted to bring this episode back from the archives. We've cleaned up the audio a bit and hope that you enjoy the episode with founder Shawn Huff talking about his journey in building Growlerwerks.

    Josh sits down with Growlerwerks co-founder Shawn Huff. There's something about getting outdoors that makes you crave a tasty beer, but when storing freshly poured craft beer in a glass growler, chances are it’s going to lose some of it’s gusto by the time you’re ready to drink it. Growlerwerks is a company saving beer enthusiasts by introducing the the uKeg, a growler designed to perfectly store beer so that it’s freshness is never lost. Having successfully completed one of the most successful Kickstarters to date, raising well over 1.5 million dollars, it’s no wonder such a fantastic product idea has taken off. Not only is Growlerwerks a savior of the beer industry, it’s perfect for outdoors/travel enthusiasts who want to enjoy a fresh beer after a day on the trail or mountain without having to worry about stale, skunked, swill.


    #191 Buffalo Jackson Trading Co. - Rugged & Vintage Apparel & Leather Goods. Founder Xan Hood Sharing His Story. Mar 24, 2020
    Show notes

    This podcast episode was originally recorded on Nov 5th, 2018. Since Buffalo Jackson is a part of our current Adventure Travel giveaway we wanted to bring this episode back from the archives. We've cleaned up the audio a bit and hope that you enjoy the episode with founder Xan Hood talking about his journey in building Buffalo Jackson.

    Josh sits down with Buffalo Jackson Trading Co. founder Xan Hood. Buffalo Jackson Trading Co. is a lifestyle brand delivering vintage and outdoors apparel and leather bags and goods. Their mission? Nurturing and cultivating a style that encapsulates man’s yearning to be in nature, while being caged in an urban or suburban setting. This vision of founder Xan Hood’s was originally born while on a men’s retreat, realizing that there was this need and love for all things outdoors, regardless of whether you were fully engaged or not. With that, he also realized the lack of quality and stylish apparel that told this story and supported this instinctual lust for the outdoors and heritage. With Buffalo Jackson gaining so much traction in the last year, it’s no wonder they recently expanded from solely men’s apparel and goods to an exploding women’s line as well. Want to find out more? Well, you’ll just have to tune in to this week's episode.


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